Fighting the Bullying Culture in Search – Hero Conf 2017

Lorna Gill Posted by Lorna Gill

Fighting the bullying in search

Ashley Fletcher, Director of Product Marketing at Adthena, presented on day two of the Hero Conf 2017.

He shared four examples of advertisers fighting back against the bullies in search and some actionable insights you can apply to your own campaigns.

Here are the slides from the presentation:


Book a demo to find out how Adthena can help you beat your search bullies.


About the author

Lorna Gill
Lorna Gill
Lorna is responsible for acquisition marketing at Adthena, communicating their award-winning product and generating demand. She has developed her career in fast-paced, start-up environments, including two tech track 100 companies and is passionate about translating technical information into stories that excite and delight.