It’s rare that any kind of upgrade goes by without complaints from some quarters, and Google’s Upgraded URL rollout, which kicked off at the beginning of July, has been no exception. In fact, the…
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Google's Ad Grants for charities can help you build a strong campaign, but what's the point if you're not maximising your opportunities for conversion? (more…)
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Even charities need good marketing strategies, which means it’s time to explore how PPC can boost the visibility of non-profit-making enterprises. (more…)
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The UK's three leading department stores are all bidding on wedding shoes for summer, but who does it best across desktop, mobile, and Google Shopping ad formats? (more…)
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September may seem far, far away, but that leaves plenty of time to perfect your PPC strategy for the back-to-school season! (more…)
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The Financial Conduct Authority released figures about mortgage lending in June, revealing that, although the lending market was down in Q1 2015 compared to the final quarter of 2014, the overall valu…
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Google’s Adwords Upgraded URLs day is almost here. Are you prepared? (more…)
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In a country where 35 million people own a smartphone, as Deloitte reports, it’s hardly shocking that consumers are increasingly grabbing their mobiles to help manage money on the move. (more&hellip…
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How has the central bank’s reduction of interest rates affected the property sales and rental market in Sydney? (more…)
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An impressive 6.6 million people watched the Eurovision Song Contest. Did bookmakers use PPC to get these fans betting on who would win, or were their strategies lacking? (more…)
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