Sarah Dutton Posted by Sarah Dutton

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About the author

Sarah Dutton
Sarah Dutton
As Senior Content and Brand Strategist, Sarah drives the content strategy for Adthena and oversees the planning, execution and management of all content and brand assets, ensuring that they’re customer centric and support our business goals. She joined Adthena from WSP, where she led the UK roll-out of the global rebrand, delivered the annual brand advertising campaign, and created audience-centric content for multiple industry marketing campaigns in order to drive business results. Prior to WSP, Sarah held a position at the Design Business Association, where she was responsible for delivering an extensive schedule of marketing and communications to ensure revenue targets were met across events, awards and membership. Sarah’s career has always been rooted in the creative industries - it began with a degree in Fine Art and includes two years experience in TV production at the BBC.