Reduce costs in the face of recession
Adthena will help you decrease CPCs, increase Return on Ad Spend (ROAS), and discover a clear roadmap to dominating your market landscape:
- a ferry travel firm slashed Google Ads CPCs from £22 to £14 – a whopping -36%.
- a Sporting Goods company saved and reallocated $270K to more efficient brand terms.
- a digital agency was able to increase paid search budget by $1M using Adthena.
- a Japanese automotive brand saved £6K per month using Adthena.
Cost-saving stories from Adthena customers
30% savings on acquisition
Adthena revealed a clear roadmap for Volkswagen to monitor competitors and recapture lower-funnel performance. As a result, Volkswagen saw a 30% decrease in cost per acquisition (CPA) while increasing conversions by 13%.
Boosting conversions +160%
Using Adthena insights, Legal & General gained a complete view of the competitor space, supporting C-suite executives on overall strategy. As a result, the finance brand gained +60% in market share in the retirement category and +160% in conversions.
Lowering CPCs 75% in 5 days
Sage used Adthena to automatically police brand bidding problems and renegotiate agreements with partners. Sage saw a 75% decrease in CPCs for brand terms in just 5 days, and a 33% decrease in partner impression share.
How can Adthena help?
How Adthena can help
No matter the industry you’re in, Adthena’s search intelligence platform provides competitive analysis, strategic insights, and a team of paid search experts to help brands, marketers, and agencies like you dominate your competitive landscape.