Paid search intelligence
PPC is an essential tool but you need paid search intelligence to do it right
With so many brands battling for the same SERP real estate, PPC costs can easily escalate. With paid search intelligence from Adthena, you gain an edge over rivals, see opportunities they can’t and keep your spend as efficient as possible.
Don’t rely on Auction Insights in Google Ads
Flying blind with Auction Insights can lead to risky spending decisions that damage your ROAS. Not only that, you could also miss out on mass-market opportunities in the auction.
Enterprise brands rely on Adthena’s technology to be their radar in the market every day, so they can react to changes in consumer behaviour and competitor movements.
Increase ROAS from Google Ads
Is your adoption of more automation in paid search driving poor results? Google Ads automation such as Performance Max saves time and helps scale, but doesn’t control costs or quality.
Take a look inside the black box and take control of your destiny – with Adthena’s AI-driven search intelligence integrated with your Google Ads daily performance.
Built by Data Scientists for Search Specialists
Through a unique combination of patented, AI-driven technology, and a team of data scientists, our 12+ years of Google Ads auction experiences helps guide enterprise brands to make better decisions with marketing budgets everyday.
We simplify your processes, translating billions of data points into actionable insights across all our solutions.
Our customers
Explore our customer reviews
Trusted by global brands and agencies
Hear from some of our 300+ enterprise brands and agencies across the globe to learn how they leverage Adthena’s search intelligence and award-winning customer success team to:
- Dominate Google Ads performance
- Unlock strategic insights
- Drive measurable business growth
Customer Success Stories
Vodafone
Boosting sales by 10%
Vodafone used Adthena to optimize the Samsung S22 launch. Combining Adthena’s Strategic Insights with Google data, they maintained a flexible strategy leveraging manual and automated bidding.
Avanti West Coast
Saving 32% on brand
Avanti used Adthena’s Lone Ranger report to identify significant savings on brand terms. By reallocating the budget to new terms identified by Adthena, they increased revenue and market share.
Sage
Lowering CPCs 75% in 5 days
Sage used Adthena to automatically police brand bidding problems and renegotiate agreements with partners. Sage saw a 75% decrease in CPCs for brand terms in just 5 days, and a 33% decrease in partner impression share.
Search intelligence: the key to paid search success
Paid search clearly has a lot to offer online marketers, but the fact that it is so versatile and efficient also makes the marketplace extremely competitive and increasingly expensive.
That’s where search intelligence has become an equally vital part of the marketing equation.
Adthena GenAI™
Utilizing the latest Generative AI models.
Solution Services
Our highly-responsive team of experts.
Strategic Advantage
Influence business outcomes with strategic insights.
Campaign Optimization
Monitor and analyze ads across your market landscape.