Using Adthena to Drive Strategy – Simply Business full talk


Watch this video as Petra Studholme of Simply business talks about using Adthena data and insights in strategic decision making across the business.

In this video you’ll learn:

  • How to combine 3rd party data with your first party data to improve your marketing strategy.
  • How to use Adthena to compensate for market changes and increased competition.
  • How monitoring the success of your competitors’ promotions can give you insights into your own promotions strategies.

You can find more informative videos on Adthena’s YouTube channel here.