World Cup Study: Beaten in US Search During World Cup

Posted by Adthena Press

New Adthena study reveals key search trends in jersey and ticket sales, streaming battles and more for leading sites during the 2018 FIFA World Cup

Adthena, an AI and machine learning-powered search intelligence company, today announced a new study examining US search activities during the 2018 FIFA World Cup. For the study, Adthena analyzed more than 40,000 paid ads – across desktop and mobile – during the event from June 25-July 10, 2018.

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