Share of Clicks for top 10 UK Retail Books and Music brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| amazon.co.uk | 89.84 |
| worldofbooks.com | 2.08 |
| etsy.com | 1.23 |
| gear4music.com | 0.54 |
| photobox.co.uk | 0.37 |
| hmv.com | 0.36 |
| abebooks.co.uk | 0.35 |
| papier.com | 0.32 |
| blackwells.co.uk | 0.26 |
| axelbooks.com | 0.22 |
| others | 4.43 |
- amazon.co.uk - 89.84%
- worldofbooks.com - 2.08%
- etsy.com - 1.23%
- gear4music.com - 0.54%
- photobox.co.uk - 0.37%
- hmv.com - 0.36%
- abebooks.co.uk - 0.35%
- papier.com - 0.32%
- blackwells.co.uk - 0.26%
- axelbooks.com - 0.22%
- others - 4.43%
Copyright © Adthena. All rights reserved.
In the PPC landscape, Amazon.co.uk dominates with an 89.84% click share. Worldofbooks.com follows at 2.08%, while ‘others’ collectively hold 4.43%, highlighting diverse competition.
Share of Spend for the top 10 UK Retail Books and Music brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | amazon.co.uk | photobox.co.uk | worldofbooks.com | printerpix.co.uk | etsy.com | papier.com | gear4music.com | rosemood.co.uk | funkypigeon.com | vistaprint.co.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/02/01 | 44.17% | 5.38% | 4.2% | 4.07% | 3.09% | 4.37% | 1.31% | 2.78% | 2.06% | 4.07% |
| 2026/02/02 | 48.65% | 4.32% | 3.62% | 3.53% | 3.29% | 2.67% | 1.54% | 1.72% | 3.21% | 3.99% |
| 2026/02/03 | 32.67% | 6.81% | 3.63% | 3.04% | 4.27% | 7.2% | 1.34% | 3.22% | 2.01% | 4.48% |
| 2026/02/04 | 44.11% | 5.81% | 3.49% | 2.45% | 3.9% | 6.55% | 1.2% | 3.95% | 1.62% | 3.4% |
| 2026/02/05 | 40.09% | 6.43% | 3.33% | 2.74% | 3.4% | 7.04% | 2% | 2.49% | 1.61% | 2.66% |
| 2026/02/06 | 35.07% | 8.16% | 3.57% | 4.18% | 3.37% | 7.71% | 1.47% | 2.59% | 1.48% | 4.04% |
| 2026/02/07 | 40.37% | 7.4% | 3.65% | 3.46% | 4.49% | 5.73% | 1.06% | 2.13% | 2.21% | 3.03% |
| 2026/02/08 | 39.76% | 8.86% | 3.48% | 4.3% | 4.92% | 4.84% | 1.41% | 1.77% | 2.11% | 3.7% |
| 2026/02/09 | 34.74% | 7.83% | 3.38% | 4.22% | 5.69% | 7.54% | 1.98% | 2.2% | 1.62% | 4.5% |
| 2026/02/10 | 46.2% | 5.37% | 3.64% | 2.03% | 3.97% | 7.08% | 1.71% | 2.49% | 1.02% | 1.48% |
| 2026/02/11 | 43.94% | 5.66% | 4.25% | 2.46% | 2.99% | 7.82% | 1.23% | 2.93% | 1.63% | 1.54% |
| 2026/02/12 | 48.92% | 5.85% | 4.04% | 3.1% | 3.09% | 4.59% | 1.21% | 2.29% | 2.07% | 1.39% |
| 2026/02/13 | 35.03% | 8.15% | 3.56% | 4.18% | 3.37% | 7.7% | 1.46% | 2.59% | 1.48% | 4.04% |
| 2026/02/14 | 40.33% | 7.39% | 3.65% | 3.45% | 4.48% | 5.72% | 1.06% | 2.13% | 2.21% | 3.02% |
| 2026/02/15 | 39.73% | 8.85% | 3.49% | 4.29% | 4.91% | 4.83% | 1.41% | 1.77% | 2.11% | 3.7% |
| 2026/02/16 | 34.73% | 7.83% | 3.39% | 4.22% | 5.69% | 7.53% | 1.98% | 2.2% | 1.62% | 4.5% |
| 2026/02/17 | 67.02% | 4.05% | 2.57% | 1.52% | 2.77% | 0.84% | 1.14% | 0.63% | 0.61% | 0.93% |
| 2026/02/18 | 53.54% | 4.74% | 3.75% | 2.22% | 3.68% | 2% | 1.34% | 2.63% | 1.16% | 2.05% |
| 2026/02/19 | 60.92% | 4.07% | 3.97% | 2.66% | 3.48% | 1.43% | 1.48% | 1.32% | 0.8% | 1.59% |
| 2026/02/20 | 54.72% | 5.59% | 4.06% | 2.63% | 2.34% | 3.22% | 2.72% | 1.92% | 1.04% | 2.3% |
| 2026/02/21 | 62.19% | 4.47% | 3.78% | 1.53% | 2.07% | 2.63% | 1.59% | 2.11% | 0.72% | 1.28% |
| 2026/02/22 | 60.7% | 4.86% | 3.93% | 2.17% | 4.03% | 2.93% | 1.2% | 1.35% | 0.71% | 1.68% |
| 2026/02/23 | 67.5% | 3.57% | 3.45% | 1.64% | 2.91% | 2.23% | 0.97% | 0.86% | 0.99% | 1.87% |
| 2026/02/24 | 63.79% | 4.87% | 3.47% | 2.29% | 2.98% | 3.27% | 1.21% | 1.09% | 0.99% | 1.41% |
| 2026/02/25 | 63.45% | 5.47% | 3.97% | 2.75% | 1.89% | 3.28% | 1.15% | 1.08% | 0.8% | 1.37% |
| 2026/02/26 | 59.25% | 4.88% | 4.53% | 1.97% | 2.62% | 2.49% | 1.58% | 1.24% | 0.8% | 0.79% |
| 2026/02/27 | 53% | 5.51% | 4.69% | 2.97% | 2.57% | 3.23% | 2.76% | 1.79% | 0.65% | 0.9% |
| 2026/02/28 | 54.3% | 5.4% | 4.98% | 3.12% | 2.69% | 2.08% | 1.61% | 0.98% | 0.91% | 0.85% |
- amazon.co.uk
- photobox.co.uk
- worldofbooks.com
- printerpix.co.uk
- etsy.com
- papier.com
- gear4music.com
- rosemood.co.uk
- funkypigeon.com
- vistaprint.co.uk
Copyright © Adthena. All rights reserved.
Amazon.co.uk’s PPC spend surged mid-February, peaking at 67.50%. Photobox.co.uk fluctuated, ending at 5.40%. Worldofbooks.com rose steadily, closing at 4.98%. February concluded with dynamic shifts.
Competitor Count for UK Retail Books and Music
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/02/01 | 459 |
| 2026/02/02 | 491 |
| 2026/02/03 | 512 |
| 2026/02/04 | 520 |
| 2026/02/05 | 525 |
| 2026/02/06 | 532 |
| 2026/02/07 | 502 |
| 2026/02/08 | 506 |
| 2026/02/09 | 512 |
| 2026/02/10 | 502 |
| 2026/02/11 | 517 |
| 2026/02/12 | 506 |
| 2026/02/13 | 532 |
| 2026/02/14 | 502 |
| 2026/02/15 | 506 |
| 2026/02/16 | 512 |
| 2026/02/17 | 397 |
| 2026/02/18 | 480 |
| 2026/02/19 | 464 |
| 2026/02/20 | 447 |
| 2026/02/21 | 425 |
| 2026/02/22 | 428 |
| 2026/02/23 | 463 |
| 2026/02/24 | 474 |
| 2026/02/25 | 462 |
| 2026/02/26 | 440 |
| 2026/02/27 | 427 |
| 2026/02/28 | 469 |
Copyright © Adthena. All rights reserved.
February began with 459 advertisers, peaking at 532 mid-month. A decline followed, ending with 469 advertisers.
