Get a 24X ROI with Brand Activator
That’s the return our enterprise customers see when using Brand Activator. By not spending on clicks they’re winning organically, with no other bidders in the picture, our first 25 customers have saved $1.8m on brand search budgets so far.
Will you pocket the savings or reinvest in generic terms to drive new revenue?
Stop needlessly wasting budget
If your brand is #1 for a term in both paid and organic rankings, and no other brands are advertising on that term, why pay for those clicks?
It’s called a “Lone Ranger” scenario, and Brand Activator is the solution.
And now Brand Activator includes close variants in our savings calculation to more accurately reflect the way people search. And to more accurately capture additional savings for you.

Award wins for Brand Activator





Brand Activator wins Global Business Tech Award 2023
Adthena’s Brand Activator has WON the Transformation Through Technology trophy at the Global Business Tech Awards 2023 for helping enterprise customers reduce wasted brand search spend, with some customers saving into the millions.

Adthena helped us identify real spend efficiencies. Through their Lone Rangers, we’re able to stop spending on brand terms and reinvest that budget to areas that are more conducive to acquiring new customers.
Alison Yarrow, Digital and Media Manager, Avanti West Coast