Share of Clicks for top 10 US Retail Books and Music brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| guitarcenter.com | 15.77 |
| thriftbooks.com | 10.82 |
| amazon.com | 9.19 |
| walmart.com | 5.06 |
| sweetwater.com | 5.02 |
| target.com | 4.89 |
| calendars.com | 4.28 |
| etsy.com | 3.37 |
| zazzle.com | 3.28 |
| audible.com | 2.9 |
| others | 35.42 |
- guitarcenter.com - 15.77%
- thriftbooks.com - 10.82%
- amazon.com - 9.19%
- walmart.com - 5.06%
- sweetwater.com - 5.02%
- target.com - 4.89%
- calendars.com - 4.28%
- etsy.com - 3.37%
- zazzle.com - 3.28%
- audible.com - 2.9%
- others - 35.42%
Copyright © Adthena. All rights reserved.
Guitar Center leads with 15.77% click share, followed by ThriftBooks at 10.82%. Amazon holds 9.19%, while ‘others’ collectively capture 35.42%.
Share of Spend for the top 10 US Retail Books and Music brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | guitarcenter.com | amazon.com | thriftbooks.com | calendars.com | walmart.com | sweetwater.com | zazzle.com | audible.com | christianbook.com | zzounds.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/10/01 | 16.1% | 4.85% | 7.99% | 2.6% | 10.02% | 6.72% | 2.47% | 3.23% | 1.47% | 4.27% |
| 2025/10/02 | 18.08% | 7.24% | 7.55% | 2.71% | 7.86% | 4.88% | 3.49% | 2.3% | 1.95% | 1.92% |
| 2025/10/03 | 23.57% | 10.46% | 15.9% | 1.95% | 3.23% | 4.63% | 2.87% | 1.56% | 1.46% | 1.44% |
| 2025/10/04 | 23.74% | 11.3% | 11.58% | 1.12% | 5.67% | 3.43% | 4.5% | 1.76% | 1.14% | 2.35% |
| 2025/10/05 | 15.28% | 11.46% | 9.68% | 3.1% | 5.86% | 5.63% | 3.6% | 3.65% | 2.94% | 2.11% |
| 2025/10/06 | 19.72% | 11.38% | 13.43% | 3.11% | 4% | 6.95% | 3.7% | 3.57% | 1.41% | 0.65% |
| 2025/10/07 | 15.95% | 14.03% | 11.85% | 2.88% | 5.53% | 5.51% | 3.35% | 2.93% | 1.09% | 1.41% |
| 2025/10/08 | 21.97% | 11.55% | 10.33% | 3.09% | 5.42% | 4.21% | 3.95% | 2.64% | 1.07% | 1.49% |
| 2025/10/09 | 20.86% | 8.65% | 12.04% | 1.18% | 5.43% | 7.57% | 3.73% | 2.36% | 1.3% | 1.55% |
| 2025/10/10 | 19.15% | 11.44% | 9.13% | 3.75% | 6.51% | 7.8% | 4.01% | 1.75% | 1.18% | 1.48% |
| 2025/10/11 | 18.31% | 16.16% | 12.16% | 4.41% | 3.91% | 5.71% | 3.55% | 2.13% | 1.1% | 0.57% |
| 2025/10/12 | 13.69% | 16.93% | 12.68% | 6.99% | 5.87% | 4.45% | 3.58% | 1.47% | 1.01% | 0.86% |
| 2025/10/13 | 13.61% | 20.27% | 9.47% | 3.51% | 3.69% | 7.13% | 3.5% | 2.83% | 1.21% | 1.26% |
| 2025/10/14 | 11.63% | 21.46% | 10.34% | 1.94% | 4.1% | 5.81% | 4.92% | 3% | 1.12% | 0.47% |
| 2025/10/15 | 14.53% | 20.66% | 8.64% | 2.32% | 5.62% | 4.6% | 3.51% | 2.52% | 1.4% | 0.69% |
| 2025/10/16 | 14.44% | 21.83% | 8.93% | 2.24% | 5.41% | 5.6% | 4.5% | 2.5% | 1.33% | 0.7% |
| 2025/10/17 | 12.99% | 14.8% | 8.07% | 2.3% | 6.87% | 7.41% | 4.11% | 3% | 1.49% | 2.6% |
| 2025/10/18 | 11.58% | 13.77% | 11.78% | 3.44% | 5.87% | 4.39% | 3.93% | 3.6% | 1.41% | 2.25% |
| 2025/10/19 | 12.23% | 10.73% | 12.28% | 6.49% | 6.71% | 5.11% | 2.84% | 3.58% | 1.26% | 3.07% |
| 2025/10/20 | 14.97% | 10.71% | 12.23% | 3.73% | 4.78% | 5.13% | 3% | 4% | 1.39% | 3.79% |
| 2025/10/21 | 15.59% | 12.82% | 10.96% | 3.66% | 3.32% | 5.6% | 3.62% | 2.82% | 1.91% | 2.6% |
| 2025/10/22 | 17.6% | 12.66% | 10.39% | 4.51% | 4.25% | 4.53% | 3.8% | 2.83% | 2.01% | 1.12% |
| 2025/10/23 | 20.94% | 9.81% | 11.84% | 4.22% | 4.27% | 5.6% | 3.69% | 2.24% | 1.97% | 0.66% |
| 2025/10/24 | 19.93% | 11.67% | 10.6% | 5.13% | 3.52% | 4.39% | 4.33% | 3.4% | 2.78% | 0.65% |
| 2025/10/25 | 19.28% | 10.53% | 13.29% | 2.93% | 5.07% | 5.32% | 3.78% | 2.54% | 2.23% | 0.54% |
| 2025/10/26 | 18.29% | 12.13% | 14.96% | 1.01% | 5.95% | 5.11% | 3.83% | 2.77% | 2.03% | 0.93% |
| 2025/10/27 | 18.44% | 10.86% | 11.4% | 5.11% | 5.5% | 4.24% | 3.01% | 2.69% | 2.06% | 1.68% |
| 2025/10/28 | 18.92% | 9.22% | 15.01% | 3.74% | 5.46% | 4.63% | 3.18% | 5.3% | 2.5% | 0.83% |
| 2025/10/29 | 19.89% | 9.18% | 10.08% | 4.07% | 4.74% | 4.92% | 4.67% | 3.26% | 1.88% | 1.6% |
| 2025/10/30 | 19.57% | 11.32% | 9.95% | 2.86% | 4.79% | 4.58% | 4.16% | 2.63% | 2.05% | 0.68% |
| 2025/10/31 | 14.09% | 12.62% | 11.02% | 4.83% | 4.56% | 4.36% | 4.18% | 3.15% | 2.32% | 0.55% |
- guitarcenter.com
- amazon.com
- thriftbooks.com
- calendars.com
- walmart.com
- sweetwater.com
- zazzle.com
- audible.com
- christianbook.com
- zzounds.com
Copyright © Adthena. All rights reserved.
Guitarcenter.com led October with fluctuating spend, peaking at 23.74%. Amazon.com surged mid-month, reaching 21.83%. Thriftbooks.com maintained steady growth, while calendars.com and walmart.com showed varied trends. The month ended with diverse performances.
Competitor Count for US Retail Books and Music
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/10/01 | 836 |
| 2025/10/02 | 715 |
| 2025/10/03 | 558 |
| 2025/10/04 | 610 |
| 2025/10/05 | 637 |
| 2025/10/06 | 555 |
| 2025/10/07 | 629 |
| 2025/10/08 | 575 |
| 2025/10/09 | 600 |
| 2025/10/10 | 641 |
| 2025/10/11 | 574 |
| 2025/10/12 | 616 |
| 2025/10/13 | 601 |
| 2025/10/14 | 617 |
| 2025/10/15 | 674 |
| 2025/10/16 | 670 |
| 2025/10/17 | 732 |
| 2025/10/18 | 818 |
| 2025/10/19 | 811 |
| 2025/10/20 | 783 |
| 2025/10/21 | 698 |
| 2025/10/22 | 649 |
| 2025/10/23 | 670 |
| 2025/10/24 | 638 |
| 2025/10/25 | 637 |
| 2025/10/26 | 678 |
| 2025/10/27 | 638 |
| 2025/10/28 | 621 |
| 2025/10/29 | 619 |
| 2025/10/30 | 630 |
| 2025/10/31 | 666 |
Copyright © Adthena. All rights reserved.
October began with 836 advertisers, dipping to 555 by the 6th. Mid-month saw a resurgence, peaking at 818 on the 18th. The month concluded with 666 advertisers, reflecting a dynamic landscape.
