Google Ads Intelligence

Know your market and own it with
competitor tracking & market share intelligence.

Reveal every competitor's spend, activity, and market share, then get real-time alerts the moment anything shifts. Stop blind bidding, start responding instantly.

Access free industry Market Share reports

Market Analysis

Stop guessing. See every competitor's move.

Adthena indexes the SERP 24/7 to reveal competitor activity, including ads running when you’re not even present.

Share of Spend and Share of Clicks benchmarking vs. every competitor
CPC trends, seasonality, and activity tracking
Hidden competitors Google won’t show you

See the full picture

Market Shift Alerts

Real-time alerts. Zero manual work.

Tracks competitors’ exact keyword strategies and bid patterns daily.

Instant alerts when a competitor increases spend or drops out

GenAI-powered summaries cut through the noise instantly
Identify new entrants bidding on your search term groups

Never miss a move

Adthena's Market Movements - Smart Monitor tracks competitors’ exact keyword strategies and bid patterns in real-time. Get the timely intel you need to instantly react to market shifts, refine your PPC campaigns, and guarantee a competitive edge.

Ad Copy Insights

Steal the winning messaging.

Get alerted when a competitor deploys new phrases or launches seasonal messaging.

Alerts when new phrases or seasonal copy appears in competitor ads

See top-performing headlines and descriptions across your market
Track copy changes over time to spot strategy pivots early

Outsmart their copy

Adthena's Ad copy insights - Be instantly alerted when a competitor deploys new phrases or starts seasonal messaging. Smart Monitor reveals winning ad copy secrets and high-performing competitor text so you can optimize your messaging and drive clicks.

From blind spots to total market control.

PPC teams at enterprise brands use Adthena to spot opportunities, respond to competitor moves, and grow market share - all in one platform.

SERP indexed 24/7

Adthena captures every competitor's activity, including ads running when you're not present. Get a complete, continuous view of your market.

Quantify spend and gaps

Know exactly how much of the market you're capturing and how much is being lost. Surface competitive shifts the moment they happen.

Optimize and respond

Reallocate budget, refine bids, expand into underserved segments, and adapt messaging, all backed by confident, data-driven decisions.

Leave manual work behind.
Focus on growth.

Boost profit Seize new opportunities and reduce wasted spend by acting on real market signals, not guesswork.

Act instantly Real-time alerts let you respond to market shifts the moment they happen - not days later.

Reclaim time Automate monitoring with AI on your side. Stop manual investigation and focus on strategy.

Validate strategy Justify decisions to stakeholders and the board with clear, confident data every time.