Stop trademark abuse in seconds
Lack of visibility costs you clicks and inflates CPCs. Get always-on monitoring for brand misuse so you can spot issues fast and act immediately.
Save hours every week with one-click takedowns and automatic evidence. Stop trademark abuse, reclaim clicks, and reduce CPCs.
Book a demoLack of visibility costs you clicks and inflates CPCs. Get always-on monitoring for brand misuse so you can spot issues fast and act immediately.
Auto Takedown submits infringements to Google instantly with screenshots, ad copy, URLs, and timestamps compiled automatically.
See submission status, platform responses, and resolutions in one place. Share an audit-ready trail with Legal and Leadership.
Adthena’s Auto Takedown has been a game-changer for us. It instantly cleaned up our branded search space, reduced our CPC by a third, and delivered over £16K in savings. It’s not just a tool, it’s a brand safeguard we now can’t imagine working without.
Trademark infringement occurs when an unauthorized party uses your trademarked terms in their ad copy. This includes competitors, affiliates, or resellers using your trademark in their ads. These actions can divert traffic, inflate your CPCs, and damage your brand’s reputation.
The Infringement Tracker monitors paid search ads for unauthorized use of your trademarked terms. It flags instances where competitors, affiliates, or resellers use your trademarks in their ad copy. You’ll receive actionable alerts with detailed evidence, such as ad screenshots, allowing you to take immediate action.
In addition to trademark misuse, Adthena also tracks brand bidding. While bidding on your brand terms is allowed by Google, Adthena helps you monitor competitors, resellers, and affiliates bidding on your keywords. This gives you a full overview of how your brand is being used in paid search, ensuring you can manage any agreements and protect your brand effectively.
Auto Takedown lets you report trademark misuse to Google with one click. It’s an easy way to remove unauthorized ads and track the submission, ensuring your brand stays protected.
By identifying and eliminating trademark misuse, the Infringement Tracker helps reduce competition from unauthorized ads. Removing these ads can lower your CPCs and improve your ROI.
We offer a self-guided tour of the Infringement Tracker, which takes just 2 minutes. This gives you a hands-on look at how the tool works and how it can help you protect your brand in paid search.