US Telecommunications Cloud Services - PPC Market Share Analysis February 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Cloud Services category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Cloud Services – US

Google AI Overview visibility for Telecommunications Cloud Services US

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 38.5494953833
61.4505046167
38%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 14
86
14%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 6%
Transactional 3%
Navigational 18%
Seasonal 0%
Local 0%
Problem Solving 13%

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Market Exposure

Share of Clicks for top 10 US Telecommunications Cloud Services brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
hostinger.com 57.05
ionos.com 19.15
apple.com 4.93
godaddy.com 2.97
google.com 2.52
cybernews.com 2.29
aws.amazon.com 1.58
bluehost.com 0.98
nttdata.com 0.92
ringcentral.com 0.84
others 6.77
  • hostinger.com - 57.05%
  • ionos.com - 19.15%
  • apple.com - 4.93%
  • godaddy.com - 2.97%
  • google.com - 2.52%
  • cybernews.com - 2.29%
  • aws.amazon.com - 1.58%
  • bluehost.com - 0.98%
  • nttdata.com - 0.92%
  • ringcentral.com - 0.84%
  • others - 6.77%

Copyright © Adthena. All rights reserved.

Hostinger dominates with 57.05% click share, followed by Ionos at 19.15%. Others collectively hold 6.77%, while Apple captures 4.93%.

Market Exposure

Share of Spend for the top 10 US Telecommunications Cloud Services brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date ionos.com hostinger.com godaddy.com cybernews.com ringcentral.com google.com nttdata.com liquidweb.com getvoip.com aws.amazon.com
2026/02/01 9.52% 8.42% 7.16% 8.79% 5.78% 4.44% 5.23% 4.11% 1% 16.76%
2026/02/02 9.72% 8.43% 6.88% 6.85% 7.25% 5.05% 7.74% 2.27% 3.09% 9.78%
2026/02/03 5.73% 10.26% 10.83% 10.23% 8.94% 3.99% 7.22% 3.29% 4.24% 10.55%
2026/02/04 7.04% 8.06% 6.3% 7.72% 6.72% 4.31% 9.38% 3.48% 3.64% 13.29%
2026/02/05 8.81% 9.73% 11.43% 10.33% 9.28% 4.74% 3.46% 3.36% 5.24% 8.61%
2026/02/06 9.62% 8.4% 13.4% 8.37% 7.99% 4.13% 5.09% 2.88% 2.32% 12.97%
2026/02/07 9.29% 8.57% 9.03% 8.43% 5.8% 5.22% 1.56% 5.32% 0.66% 16.56%
2026/02/08 10.56% 8.29% 4.99% 6.78% 7.48% 3.48% 6.96% 4.4% 0.67% 13.83%
2026/02/09 9.86% 11.43% 9.89% 10.75% 7.98% 4.89% 0.21% 2.98% 5.55% 10.69%
2026/02/10 7.56% 9.2% 12.1% 6.76% 8.45% 4.41% 8.3% 3.46% 4.58% 10.86%
2026/02/11 16.05% 8.74% 9.2% 7.21% 9.5% 6.74% 4.01% 2.51% 5.33% 0.07%
2026/02/12 8.8% 9.73% 11.42% 10.33% 9.27% 4.74% 3.46% 3.35% 5.24% 8.61%
2026/02/13 9.62% 8.4% 13.4% 8.37% 7.99% 4.13% 5.08% 2.88% 2.32% 12.96%
2026/02/14 9.27% 8.55% 9% 8.4% 5.78% 5.21% 1.56% 5.31% 0.65% 16.52%
2026/02/15 10.56% 8.29% 4.98% 6.78% 7.48% 3.48% 6.96% 4.4% 0.67% 13.82%
2026/02/16 9.86% 11.43% 9.89% 10.75% 7.98% 4.89% 0.21% 2.98% 5.55% 10.69%
2026/02/17 11.49% 7.69% 5.74% 3.97% 11.22% 11.85% 3.14% 0.77% 10.87% 0.11%
2026/02/18 14.91% 12.53% 5.91% 8.34% 10.49% 5.8% 3.46% 4.12% 6.05% 0.12%
2026/02/19 15.96% 8.43% 9.89% 9.87% 8.76% 5% 4.86% 3.76% 4.88% 0.08%
2026/02/20 16% 13.14% 3.75% 10.37% 11.9% 1.96% 6.02% 5.8% 4.74% 0.19%
2026/02/21 14.92% 14.09% 6.58% 9.53% 4.51% 5.8% 4.95% 5.26% 1.86% 0.23%
2026/02/22 16.84% 14.59% 7.76% 9.11% 6.19% 5.97% 10.31% 1.59% 0.92% 0.16%
2026/02/23 17.22% 12.27% 8.22% 7.29% 7.49% 6.57% 8.35% 2.13% 4.29% 0.09%
2026/02/24 12.39% 10.7% 7.67% 7.8% 10.17% 4.61% 7.56% 0.52% 5.69% 0.06%
2026/02/25 18.71% 7.47% 10.4% 9.95% 9.72% 4.32% 1.9% 3.47% 7.09% 2.73%
2026/02/26 17.79% 12.15% 8.54% 8.89% 10.11% 4.18% 4.94% 3.72% 5.06% 0.04%
2026/02/27 16.15% 9.42% 7.13% 9.22% 8.46% 4.41% 5.76% 1.33% 3% 0.04%
2026/02/28 15.84% 13.3% 11.49% 8.53% 5.36% 4.96% 2.94% 2.28% 0.21% 0.19%
  • ionos.com
  • hostinger.com
  • godaddy.com
  • cybernews.com
  • ringcentral.com
  • google.com
  • nttdata.com
  • liquidweb.com
  • getvoip.com
  • aws.amazon.com

Copyright © Adthena. All rights reserved.

In February 2026, ionos.com saw a significant rise in spend share, peaking at 18.71% on the 25th. Hostinger.com and godaddy.com experienced fluctuations, with hostinger.com reaching 14.59% on the 22nd. AWS’s share plummeted mid-month, ending at 0.19%.

Market Exposure

Competitor Count for US Telecommunications Cloud Services

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/02/01 55
2026/02/02 65
2026/02/03 51
2026/02/04 53
2026/02/05 58
2026/02/06 50
2026/02/07 51
2026/02/08 49
2026/02/09 51
2026/02/10 53
2026/02/11 61
2026/02/12 58
2026/02/13 50
2026/02/14 51
2026/02/15 49
2026/02/16 51
2026/02/17 60
2026/02/18 57
2026/02/19 57
2026/02/20 54
2026/02/21 52
2026/02/22 57
2026/02/23 58
2026/02/24 61
2026/02/25 59
2026/02/26 64
2026/02/27 62
2026/02/28 60

Copyright © Adthena. All rights reserved.

February saw fluctuating advertiser numbers, peaking at 65 on the 2nd, dipping to 49 on the 8th and 15th, and ending at 60.

Campaign Efficiency

Market Loss & Market Gains for US Telecommunications Cloud Services

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
hostinger.com 6.02%
ionos.com 3.31%
coreweave.com 0.15%
genesys.com 0.1%
ibm.com 0.1%
liquidweb.com -0.34%
google.com -0.37%
godaddy.com -1%
aws.amazon.com -2.15%
apple.com -4.42%

Copyright © Adthena. All rights reserved.

Hostinger.com surged with a 6.02% click share increase, while apple.com faced a significant drop of 4.42%.

Campaign Efficiency

US Telecommunications Cloud Services Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date hostinger.com ionos.com godaddy.com bluehost.com cybernews.com liquidweb.com nttdata.com apple.com networksolutions.com aws.amazon.com
2026/02/01 22.14% 18.39% 8.77% 2.91% 8.56% 5.13% 2.55% 1% 4.32% 8.88%
2026/02/02 23.43% 22.74% 8.04% 3.02% 4.98% 2.33% 3.35% 0.4% 7.3% 4.55%
2026/02/03 24.1% 16.28% 10.61% 9.23% 8.26% 3.46% 2.82% 1.44% 4.11% 4.44%
2026/02/04 22.63% 18.08% 5.61% 8.51% 6.58% 3.65% 4.41% 2.79% 2.21% 6.61%
2026/02/05 22.96% 23.06% 12.69% 10.62% 7.16% 2.74% 1.46% 2.48% 0.72% 3.75%
2026/02/06 20.04% 21.22% 8.84% 3.18% 7.44% 3.66% 2.35% 5.62% 2.41% 7.93%
2026/02/07 19.04% 22.48% 8.18% 6.48% 6.04% 5.68% 1.01% 4.92% 1.33% 8.3%
2026/02/08 22.79% 19.87% 2.59% 5.59% 5.71% 4.55% 3.31% 3.23% 6.74% 5.51%
2026/02/09 25.56% 18.13% 11.92% 0.48% 9.63% 3.75% 0.15% 2.85% 2.94% 6.01%
2026/02/10 22.78% 15.96% 11.08% 4.97% 6.54% 4.14% 4.14% 2.32% 4.03% 6.32%
2026/02/11 23.72% 33.35% 5.86% 4.82% 4.98% 2.34% 2.29% 1.24% 1.89% 0.06%
2026/02/12 22.96% 23.06% 12.69% 10.62% 7.16% 2.74% 1.46% 2.48% 0.72% 3.75%
2026/02/13 20.04% 21.22% 8.84% 3.18% 7.44% 3.66% 2.35% 5.62% 2.41% 7.93%
2026/02/14 19.04% 22.48% 8.18% 6.48% 6.04% 5.68% 1.01% 4.92% 1.33% 8.3%
2026/02/15 22.79% 19.87% 2.59% 5.59% 5.71% 4.55% 3.31% 3.23% 6.74% 5.51%
2026/02/16 25.56% 18.13% 11.92% 0.48% 9.63% 3.75% 0.15% 2.85% 2.94% 6.01%
2026/02/17 24.61% 20.87% 4.27% 1.7% 6.78% 0.53% 2.91% 1.71% 0.6% 0.26%
2026/02/18 29.63% 29.53% 1.9% 8.19% 6.27% 3.46% 1.8% 1.43% 0.2% 0.14%
2026/02/19 23.19% 24.81% 9.16% 7.79% 7.77% 3.28% 2.55% 0.83% 4.77% 0.09%
2026/02/20 29.93% 27.99% 2.62% 7.76% 8.44% 4.78% 2.75% 0.76% 0.89% 0.17%
2026/02/21 24.27% 27.21% 6.01% 11.64% 5.4% 3.56% 1.66% 0.6% 4.44% 0.21%
2026/02/22 27.82% 26.21% 6.47% 7.01% 5.71% 1.27% 3.66% 0.33% 3.5% 0.17%
2026/02/23 28.18% 23.82% 7.95% 10.79% 6.07% 1.91% 3.96% 0.48% 2.19% 0.13%
2026/02/24 27.35% 19.94% 7.94% 11.72% 7.42% 0.53% 3.21% 0.48% 4.59% 0.08%
2026/02/25 23.46% 27.97% 7.87% 0.42% 10.17% 3.92% 1.37% 1.45% 2.9% 1.78%
2026/02/26 33.15% 24.87% 7.78% 4.81% 7% 3.45% 2.21% 0.65% 2.37% 0.03%
2026/02/27 32.69% 23.02% 6.13% 2.85% 8.53% 1.33% 3.15% 0.8% 1.21% 0.03%
2026/02/28 30.99% 23.11% 11.1% 7.35% 6.11% 1.71% 1.28% 0.65% 0.4% 0.18%
  • hostinger.com
  • ionos.com
  • godaddy.com
  • bluehost.com
  • cybernews.com
  • liquidweb.com
  • nttdata.com
  • apple.com
  • networksolutions.com
  • aws.amazon.com

Copyright © Adthena. All rights reserved.

In February 2026, Hostinger’s impression share fluctuated, peaking at 33.15% on the 26th. Ionos saw a significant spike to 33.35% on the 11th. GoDaddy’s share was volatile, ending at 11.1%. Bluehost’s share varied, closing at 7.35%. Cybernews maintained a steady presence, finishing at 6.11%. Liquidweb’s share was low, ending at 1.71%. NTT Data’s share was minimal, closing at 1.28%. Apple’s share decreased, ending at 0.65%. Network Solutions’ share dropped, finishing at 0.4%. AWS’s share was negligible, closing at 0.18%.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Telecommunications Cloud Services

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for US Telecommunications Cloud Services - Last month
  1. 1
    Free Virtual Cloud Computing - Secure Remote Virtual Machine https://aws.amazon.com › free › cloudcomputing

    Deploy Secure, Reliable, & Scalable Websites, Apps or Processes With Free Cloud Computing. Build...

  2. 2
    Hosting Starting at $3.99/mo | Free Domain for 1st Year https://www.bluehost.com

    #1 Recommended hosting provider by WordPress.org since 2005. Build your site with Bluehost

  3. 3
    Hostinger – Web Hosting https://www.hostinger.com

    Official Site — Ditch clunky control panels. Hostinger is faster, more affordable, and much easier to use. Get a...

  4. 4
    Hosting that sells for just $1 - Fast hosting - just $1/month https://www.ionos.com › web › hosting

    Fast, scalable and secure hosting. With 99.9% uptime guaranteed. Get better hosting now.

  5. 5
    NTT DATA Cloud Services | Cloud Services Leader https://us.nttdata.com › cloud › services

    NTT DATA drives cost optimization, end-to-end management and compliance at global scale.

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In the competitive landscape of cloud services and hosting, AWS leads with a compelling offer of free, secure, and scalable cloud computing. Bluehost and Hostinger emphasize affordability and ease, with Bluehost offering a free domain and Hostinger promoting user-friendly interfaces. IONOS captures attention with its $1 hosting, while NTT DATA highlights global scale and compliance.

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