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AUS Logistics Warehousing & Storage - PPC Market Share Analysis May 2025

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Warehousing & Storage category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Market Exposure

Share of Clicks for top 10 AUS Logistics Warehousing & Storage brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month
Domain Share of clicks
storageking.com.au 25.84
nationalstorage.com.au 22.21
taxibox.com.au 6.99
supereasystorage.com.au 4.68
storageplus.com.au 3.42
kentremovalsstorage.com.au 3.42
rentaspace.com.au 2.23
megaboxstorage.com.au 2.19
storelocal.com.au 1.77
publicselfstorage.com.au 1.64
others 25.61

Copyright © Adthena. All rights reserved.

In the logistics and warehousing PPC landscape, Storage King leads with 25.84% click share, closely followed by ‘others’ at 25.61%. National Storage holds 22.21%, while Taxibox captures 6.99%.

Market Exposure

Share of Spend for the top 10 AUS Logistics Warehousing & Storage brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

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Share of Spend - Last Month
Date storageking.com.au nationalstorage.com.au taxibox.com.au supereasystorage.com.au storageplus.com.au megaboxstorage.com.au storelocal.com.au rentaspace.com.au kentremovalsstorage.com.au publicselfstorage.com.au
2025/05/01 22.18% 13.31% 7.26% 9.22% 4.54% 1.86% 1.75% 1.29% 4.61% 1.63%
2025/05/02 20.59% 14.6% 6.58% 9.04% 1.89% 2.28% 1.42% 2.01% 5.32% 1.96%
2025/05/03 25.84% 13.18% 7.45% 8.12% 2.24% 1.32% 2.4% 0.91% 4.31% 2.06%
2025/05/04 23.74% 13.48% 8.25% 8.3% 3% 1.46% 2.73% 1.49% 3.11% 1.42%
2025/05/05 21.09% 14% 8.36% 8.19% 5.43% 3.4% 2.52% 2.08% 5.86% 2.38%
2025/05/06 21.88% 15.1% 7.65% 7.66% 3.39% 2.69% 2.11% 2.85% 6.36% 4.06%
2025/05/07 22.2% 14.22% 7.25% 7.32% 5.38% 3.45% 2.14% 2.37% 5.29% 2.6%
2025/05/08 21.53% 14.71% 8.18% 5.62% 3.83% 3.63% 2.4% 2.79% 6.2% 4.17%
2025/05/09 23.42% 14.7% 8.96% 5.94% 5.38% 3.55% 2.15% 1.6% 5.7% 2.52%
2025/05/10 22.33% 12.63% 9.47% 6.41% 5.74% 2.09% 2.89% 2.75% 2.08% 3.83%
2025/05/11 23.72% 12.38% 8.76% 6.59% 7.23% 3.08% 3.63% 1.96% 2.98% 3.27%
2025/05/12 19.28% 16.75% 8.4% 7.27% 5.38% 3.83% 2.08% 2.76% 6.63% 3.3%
2025/05/13 22.12% 16.14% 7.36% 6.19% 3.48% 4.8% 1.68% 2.21% 6.72% 3.18%
2025/05/14 23.3% 14.79% 9.73% 6.9% 3.92% 2.02% 2.36% 2.23% 5.94% 0.38%
2025/05/15 21.28% 13.35% 11.19% 7.09% 5.07% 3.77% 2.55% 2.42% 6.22% 2.96%
2025/05/16 24.02% 16.04% 8.84% 5.54% 4.27% 2.12% 2.91% 3.16% 4.14% 2.8%
2025/05/17 24.54% 15.06% 7.04% 6.05% 6.15% 2.12% 1.9% 3.08% 2.16% 4.12%
2025/05/18 20.15% 15.52% 10.87% 8.44% 8.23% 3.96% 2.35% 2.19% 1.76% 2.12%
2025/05/19 17.8% 21.27% 6.78% 5.04% 6.19% 3.4% 2.23% 3.3% 4.98% 2.62%
2025/05/20 20.47% 21.43% 8.77% 5.49% 6.61% 2.91% 2.05% 3.81% 3.57% 1.45%
2025/05/21 20.15% 18.38% 6.63% 7.3% 5.37% 3.96% 1.79% 2.17% 3.94% 4.86%
2025/05/22 20.63% 20.19% 9.14% 5.88% 4.57% 3.8% 1.57% 2.8% 4.39% 3.88%
2025/05/23 23.3% 22.44% 6.82% 6.5% 4.3% 2.14% 4.03% 3.01% 2.86% 0.82%
2025/05/24 23.34% 23.38% 8.11% 8.54% 5.03% 2.9% 2.21% 3.87% 1.42% 0.68%
2025/05/25 22.59% 23.63% 7.88% 6.9% 5.54% 3.54% 2.4% 3.25% 1.41% 0.74%
2025/05/26 20.44% 25.51% 6.2% 6.2% 1.65% 3.47% 2.64% 3.29% 6% 0.95%
2025/05/27 22.79% 25.57% 6.14% 5.29% 4.43% 3.89% 1.5% 2.05% 5.31% 0.71%
2025/05/28 21.96% 22.71% 7.18% 6.7% 4.08% 4.67% 1.52% 2.32% 6.06% 0.76%
2025/05/29 18.66% 23.06% 8.82% 5.92% 3.83% 4.18% 1.83% 2.05% 6.45% 0.81%
2025/05/30 19.88% 21.12% 9.25% 8.24% 5.06% 2.85% 2.4% 4.16% 3.94% 0.12%
2025/05/31 26.48% 20.56% 8.91% 6.45% 4.94% 3.67% 2.39% 2.21% 1.98% 0.31%

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In May 2025, Storage King led with fluctuating spend, peaking at 26.48% on the 31st. National Storage surged mid-month, reaching 25.57% on the 27th. Taxibox and Super Easy Storage showed consistent mid-range activity, while Storage Plus and Mega Box Storage maintained lower spend levels. The month concluded with Storage King dominating the PPC landscape.

Market Exposure

Competitor Count for AUS Logistics Warehousing & Storage

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

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Competitor Count - Last month
Date Competitor Count
2025/05/01 380
2025/05/02 373
2025/05/03 361
2025/05/04 366
2025/05/05 369
2025/05/06 387
2025/05/07 389
2025/05/08 411
2025/05/09 416
2025/05/10 382
2025/05/11 380
2025/05/12 401
2025/05/13 418
2025/05/14 398
2025/05/15 423
2025/05/16 418
2025/05/17 386
2025/05/18 392
2025/05/19 403
2025/05/20 390
2025/05/21 388
2025/05/22 401
2025/05/23 395
2025/05/24 399
2025/05/25 373
2025/05/26 394
2025/05/27 386
2025/05/28 358
2025/05/29 360
2025/05/30 348
2025/05/31 347

Copyright © Adthena. All rights reserved.

In May 2025, distinct advertisers fluctuated, peaking at 423 on May 15. The month ended with a decline, closing at 347.

Campaign Efficiency

Market Loss & Market Gains for AUS Logistics Warehousing & Storage

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month
Name Market Trend
nationalstorage.com.au 6.69%
themovingboxcompany.com.au 0.54%
rentaspace.com.au 0.37%
megaboxstorage.com.au 0.32%
storageplus.com.au 0.16%
hollowaystorage.com.au -0.46%
kentremovalsstorage.com.au -0.89%
taxibox.com.au -0.89%
storageking.com.au -0.97%
publicselfstorage.com.au -1.11%

Copyright © Adthena. All rights reserved.

Nationalstorage.com.au surged with a 6.69% click share increase, while publicselfstorage.com.au dropped by 1.11%.

Campaign Efficiency

AUS Logistics Warehousing & Storage Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date storageking.com.au nationalstorage.com.au taxibox.com.au supereasystorage.com.au storageplus.com.au megaboxstorage.com.au storelocal.com.au kentremovalsstorage.com.au rentaspace.com.au smartbox.com.au
2025/05/01 16.55% 13.14% 5.29% 8.27% 3.71% 2.07% 1.61% 4.38% 0.99% 3.77%
2025/05/02 14.68% 13.14% 4.6% 7.83% 1.87% 2.72% 1.4% 5.18% 1.67% 2.67%
2025/05/03 19.94% 12.17% 6.26% 7.9% 2.01% 1.39% 2.79% 4.57% 0.74% 1.73%
2025/05/04 17.83% 12.29% 6.49% 7.95% 3.41% 1.49% 2.96% 2.99% 1.45% 2.14%
2025/05/05 15.89% 12.23% 7.09% 7.84% 4.91% 3.17% 2.9% 6.14% 1.65% 2.76%
2025/05/06 17.47% 13.48% 6.96% 7.5% 3.12% 2.84% 2.21% 6.78% 2.45% 1.16%
2025/05/07 16.95% 12.95% 6.88% 7.29% 5.02% 3.34% 2.12% 5.84% 2.04% 2.12%
2025/05/08 17.01% 12.68% 7.67% 5.68% 3.5% 3.92% 2.6% 6.33% 2.48% 2.06%
2025/05/09 18.89% 13.29% 8.19% 5.57% 5.48% 3.52% 2.41% 5.85% 1.59% 1.92%
2025/05/10 18.31% 10.56% 8.44% 6.87% 5.78% 2.14% 3.34% 1.98% 2.73% 1.81%
2025/05/11 18.38% 11.47% 7.33% 6.41% 6.45% 3.41% 3.8% 2.96% 1.73% 2.35%
2025/05/12 14.89% 14.18% 7.83% 7.45% 5.39% 4.38% 2.21% 6.87% 2.5% 2.75%
2025/05/13 17% 14.69% 6.77% 6.23% 3.5% 5.43% 1.72% 7.13% 2.02% 1.55%
2025/05/14 17.4% 12.9% 8.83% 6.74% 3.49% 2.15% 2.55% 6.14% 2.06% 1.22%
2025/05/15 16.43% 12.26% 9.84% 7.1% 5.02% 3.83% 2.65% 6.47% 2.05% 1.68%
2025/05/16 19.26% 13.72% 8.03% 5.69% 4.46% 2.11% 3.26% 4.38% 2.69% 2.39%
2025/05/17 19.47% 13.17% 6.15% 6.15% 6.07% 2.07% 2.06% 2.27% 2.8% 2.1%
2025/05/18 16.45% 13.88% 9.76% 8.66% 7.75% 4.6% 2.71% 1.84% 2.26% 1.85%
2025/05/19 13.4% 18.1% 6.37% 5.24% 6.36% 3.57% 2.33% 5.46% 2.6% 2.33%
2025/05/20 15.84% 19.08% 8.35% 5.14% 6.14% 3.06% 2.22% 3.96% 3.21% 1.77%
2025/05/21 15.88% 16.09% 6.39% 8.05% 5.79% 4.31% 2.36% 4.23% 1.96% 2.13%
2025/05/22 16.17% 17.96% 8.76% 5.81% 4.09% 4.12% 1.81% 4.68% 2.26% 1.99%
2025/05/23 18.64% 19.31% 6.17% 6.43% 3.83% 2.27% 5% 3.05% 2.68% 2.03%
2025/05/24 18.12% 20.13% 7.27% 8.76% 5.49% 3.25% 2.7% 1.46% 3.47% 1.47%
2025/05/25 18.52% 21.39% 7.29% 7% 5.49% 3.94% 2.76% 1.33% 3.32% 0.76%
2025/05/26 16.27% 22.43% 5.3% 6.49% 1.72% 3.84% 2.9% 6.3% 2.95% 2.49%
2025/05/27 18.6% 21.83% 5.64% 5.45% 4.11% 4.3% 1.81% 6.04% 1.88% 2.52%
2025/05/28 17.38% 20.45% 6.52% 7% 4.2% 5.19% 1.59% 6.48% 2.18% 1.72%
2025/05/29 14.3% 20.67% 8.04% 5.68% 3.57% 4.52% 1.88% 7.4% 1.75% 2.39%
2025/05/30 15.33% 17.79% 8.86% 8.76% 5.27% 3.27% 2.74% 4.39% 3.78% 2.56%
2025/05/31 21.02% 17.84% 7.69% 6.25% 4.81% 3.83% 2.64% 2.13% 2.06% 1.08%

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In May 2025, Storage King and National Storage dominated PPC impressions. Storage King peaked at 21.02% on May 31, while National Storage surged mid-month, reaching 22.43% on May 26.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Logistics Warehousing & Storage

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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  1. 1
    Kent Rent a Storage Unit - Unbeatable Value Storage https://www.kentremovalsstorage.com.au

    Whether you prefer mobile self-pack or traditional storage, we have the perfect solution. We've helped thousands of Aussies store...

  2. 2
    $99pm for the first 3 months* | We Deliver, Pack & Store https://www.megaboxstorage.com.au › special-offer

    Free Pick Up & Delivery at Your Home Or Office. Book a MegaBox With Us Now! *T&Cs apply.

  3. 3
    Storage King | Get a Storage Quote Now | StorageKing.com.au https://www.storageking.com.au

    Search for storage near you, book a unit & enjoy secure storage with convenient access.

  4. 4
    Get 50% Off First 2 Months https://www.storageplus.com.au › self-storage

    Pay For Only What You Need — Flexible Storage Options With...

  5. 5
    We Deliver, You Pack, We Store | We Conveniently Come To You https://www.taxibox.com.au

    Take the stress out of storage by getting it delivered to you, not the other way round!

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In the competitive landscape of storage solutions, Kent Removals stands out with its versatile options, while MegaBox entices with a $99 introductory offer. Storage King emphasizes convenience, Storage Plus offers flexibility, and Taxibox highlights stress-free delivery. Each ad uniquely addresses customer needs.

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The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

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