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UK Logistics Warehousing & Storage - PPC Market Share Analysis June 2025

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the UK Warehousing & Storage category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Market Exposure

Share of Clicks for top 10 UK Logistics Warehousing & Storage brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month
Domain Share of clicks
safestore.co.uk 25.08
bigyellow.co.uk 20.43
accessstorage.com 8.11
shurgard.com 6.75
amazon.co.uk 3.45
bigdug.co.uk 1.78
tinyboxcompany.co.uk 1.74
lenlothian.com 1.5
henfieldstorage.co.uk 1.21
rapidracking.com 1.18
others 28.77

Copyright © Adthena. All rights reserved.

In the logistics and warehousing PPC landscape, Safestore.co.uk leads with 25.08% click share, followed by Bigyellow.co.uk at 20.43%. Others collectively hold 28.77%, showcasing diverse competition.

Market Exposure

Share of Spend for the top 10 UK Logistics Warehousing & Storage brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

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Share of Spend - Last Month
Date safestore.co.uk bigyellow.co.uk accessstorage.com shurgard.com kellystorage.co.uk space-station.co.uk storex.storage henfieldstorage.co.uk pinkstorage.co.uk lenlothian.com
2025/06/01 24.2% 22.31% 13.42% 10.3% 2.48% 1.24% 1.57% 1.37% 0.77% 1.43%
2025/06/02 25.6% 21.42% 12.99% 9.53% 0.01% 2.15% 1.22% 2.43% 0.72% 1.43%
2025/06/03 23.42% 24.15% 13.07% 9.71% 2.32% 1.59% 1.06% 1.8% 1.06% 0.54%
2025/06/04 24.26% 21.62% 11.21% 10.21% 1.95% 1.74% 1.54% 2.29% 0.74% 0.59%
2025/06/05 24.02% 22.95% 10.46% 10.19% 1.76% 1.09% 0.55% 2.16% 0.9% 1.98%
2025/06/06 24.56% 20.81% 9.19% 9.25% 0.76% 1.33% 0.69% 2.51% 0.58% 3.4%
2025/06/07 24.89% 20.21% 11.37% 6.93% 2.63% 1.91% 0.69% 3.89% 1.33% 1.85%
2025/06/08 24.36% 23.47% 11.74% 10.06% 1.56% 1.91% 1.37% 2.11% 1.46% 0.77%
2025/06/09 26.52% 24.03% 9.7% 9.01% 1.5% 0.98% 0.85% 1.32% 0.97% 1.25%
2025/06/10 26.04% 19.87% 12.91% 7.99% 1.03% 1.39% 1.22% 1.68% 1.76% 1.43%
2025/06/11 27.1% 18.95% 9.35% 8.28% 0.19% 0.89% 0.88% 1.1% 1.92% 3%
2025/06/12 24.62% 20.72% 9.61% 7.78% 0.35% 1.09% 0.92% 1.45% 1.79% 1.88%
2025/06/13 26.5% 20.38% 10.08% 10.81% 0.93% 0.63% 1.37% 2.38% 1.29% 0.82%
2025/06/14 22.08% 25.58% 10.58% 10.62% 2.32% 0.79% 1.26% 2.55% 1.88% 1.45%
2025/06/15 25.17% 25.55% 11.45% 10.05% 1% 1.96% 0.83% 1.69% 2.73% 0.51%
2025/06/16 24.83% 24.83% 10.65% 11.88% 1.02% 1.1% 1.04% 2.42% 1.88% 1.16%
2025/06/17 24.86% 21.72% 12.7% 10.65% 0.79% 1.23% 0.75% 1.04% 2.11% 1.68%
2025/06/18 22.62% 24.48% 12.58% 8.68% 0.88% 2.08% 1.15% 0.53% 2.37% 1.2%
2025/06/19 23.81% 27.68% 11.36% 8.61% 1.27% 1.2% 1.48% 1.59% 2.05% 0.6%
2025/06/20 22.32% 26.85% 11.67% 10.1% 0.46% 0.83% 1.19% 0.93% 1.66% 0.86%
2025/06/21 25.06% 27.2% 10.51% 11.31% 1.49% 0.97% 0.93% 1.54% 1.37% 2.19%
2025/06/22 24.24% 27.13% 10.77% 10.57% 1.88% 1.82% 0.32% 1.84% 1.08% 2.31%
2025/06/23 23.19% 26.3% 10.33% 11.48% 1.19% 1.85% 1.72% 2.09% 0.92% 1.36%
2025/06/24 22.74% 26.33% 12.39% 9.47% 0.49% 1.42% 2.15% 2.11% 1.24% 1.01%
2025/06/25 23.59% 22.94% 10.91% 10% 2.5% 1.41% 1.66% 2.07% 1.57% 1.1%
2025/06/26 23.37% 22.71% 11.01% 8.58% 2.11% 1.16% 1.11% 2% 1.05% 2.68%
2025/06/27 23.59% 23.25% 7.73% 10.21% 3.7% 2.45% 1.14% 2.97% 1.06% 1.17%
2025/06/28 26.68% 23.8% 10.27% 7.18% 2.28% 1.67% 1.07% 2.04% 0.86% 1.95%
2025/06/29 26.31% 24.6% 8.89% 8.36% 1.77% 2.06% 0.67% 1.32% 1.4% 3.19%
2025/06/30 25.96% 23.25% 10.63% 8.01% 2.41% 2.28% 1.78% 1.32% 0.98% 0.61%

Copyright © Adthena. All rights reserved.

In June 2025, Safestore.co.uk led PPC spend, peaking mid-month. Bigyellow.co.uk surged late June, while Accessstorage.com and Shurgard.com fluctuated. Kellystorage.co.uk and Space-station.co.uk showed modest activity. Henfieldstorage.co.uk and Pinkstorage.co.uk remained steady. Lenlothian.com had sporadic spikes.

Market Exposure

Competitor Count for UK Logistics Warehousing & Storage

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

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Competitor Count - Last month
Date Competitor Count
2025/06/01 249
2025/06/02 267
2025/06/03 232
2025/06/04 271
2025/06/05 271
2025/06/06 276
2025/06/07 255
2025/06/08 276
2025/06/09 286
2025/06/10 304
2025/06/11 317
2025/06/12 328
2025/06/13 328
2025/06/14 313
2025/06/15 295
2025/06/16 293
2025/06/17 328
2025/06/18 332
2025/06/19 308
2025/06/20 298
2025/06/21 292
2025/06/22 301
2025/06/23 311
2025/06/24 316
2025/06/25 296
2025/06/26 304
2025/06/27 294
2025/06/28 279
2025/06/29 269
2025/06/30 286

Copyright © Adthena. All rights reserved.

June saw a dynamic shift in distinct advertisers, starting at 249 and peaking at 332 mid-month. The month concluded with a stable 286, reflecting a vibrant advertising landscape.

Campaign Efficiency

Market Loss & Market Gains for UK Logistics Warehousing & Storage

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month
Name Market Trend
bigyellow.co.uk 2.57%
metro-storage.co.uk 0.38%
rotomshop.co.uk 0.34%
jamvans.co.uk 0.32%
viking-direct.co.uk 0.22%
packingboxes.co.uk -0.52%
safestore.co.uk -0.67%
directglobaltradingboxes.co.uk -0.73%
kangarooselfstorage.co.uk -0.74%
bigdug.co.uk -0.88%

Copyright © Adthena. All rights reserved.

Bigyellow.co.uk surged with a 2.57 increase, while bigdug.co.uk plummeted by -0.88. Other notable gains include metro-storage.co.uk at 0.38, and declines like kangarooselfstorage.co.uk at -0.74.

Campaign Efficiency

UK Logistics Warehousing & Storage Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date safestore.co.uk bigyellow.co.uk accessstorage.com shurgard.com storex.storage amazon.co.uk henfieldstorage.co.uk rapidracking.com lenlothian.com bigdug.co.uk
2025/06/01 15.92% 16.04% 14.33% 5.71% 1.88% 3.94% 0.98% 2.88% 2.54% 1.57%
2025/06/02 16.22% 14.44% 14.31% 7.75% 1.87% 3.88% 2.48% 2.59% 1.89% 2.39%
2025/06/03 17.46% 16.83% 15.52% 8.24% 1.2% 2.1% 2.09% 1.79% 0.59% 3.02%
2025/06/04 15.55% 14.27% 11.21% 6.58% 1.51% 5% 1.94% 2.37% 0.46% 4.5%
2025/06/05 16.75% 16.6% 12.14% 7.8% 0.78% 2.16% 2.38% 0.7% 2.77% 2.42%
2025/06/06 15.35% 14.95% 10.3% 6.83% 1.78% 2.62% 2.21% 0.35% 3.29% 4.41%
2025/06/07 14.83% 13.18% 12.78% 4.72% 1.1% 5.39% 3.21% 0.4% 2.06% 1.81%
2025/06/08 15.86% 15.89% 14.67% 6.46% 2.78% 3.52% 1.75% 1.32% 0.67% 1.99%
2025/06/09 16.71% 15.99% 10.03% 5.91% 1.57% 5.51% 0.9% 0.62% 1.16% 3.75%
2025/06/10 16.16% 14.21% 15.06% 5.17% 2.03% 4.6% 1.06% 1.89% 1.05% 3.1%
2025/06/11 16.62% 13.77% 9.72% 4.92% 1.29% 1.88% 0.8% 2.71% 3.55% 3.83%
2025/06/12 15.65% 13.41% 12.23% 5.72% 1.71% 2.24% 1.11% 2.19% 1.71% 2.97%
2025/06/13 17.01% 13.24% 11.3% 8.02% 2.15% 2.95% 1.89% 1.55% 0.91% 3.85%
2025/06/14 15.65% 15.84% 11.03% 6.43% 1.99% 3.41% 2.46% 2.17% 1.94% 2.07%
2025/06/15 17.48% 17.02% 14.05% 6.88% 0.99% 3.68% 1.5% 2.97% 0.49% 1.51%
2025/06/16 17.6% 16.52% 12.2% 8.89% 1.52% 1.99% 2.22% 0.91% 1.41% 2.37%
2025/06/17 16.66% 14.81% 14.31% 7.32% 0.74% 3.57% 0.89% 0.9% 2.17% 3.89%
2025/06/18 14.6% 15.36% 14.04% 5.76% 2.28% 5.65% 0.44% 1.19% 0.9% 2.98%
2025/06/19 16.76% 17.73% 13.33% 6.19% 2.01% 3.86% 1.41% 1.44% 0.51% 2.23%
2025/06/20 15.33% 17.47% 12.85% 6.2% 1.68% 2.37% 0.7% 2% 0.75% 3.28%
2025/06/21 17.78% 18.56% 12% 8.35% 1.65% 3.2% 1.28% 2.45% 2.94% 1.1%
2025/06/22 16.76% 17.67% 11.42% 7.33% 0.66% 4.54% 1.12% 2.77% 3.5% 0.8%
2025/06/23 16.45% 17.92% 12.99% 7.23% 2.27% 3.78% 1.51% 1.77% 2.17% 1.91%
2025/06/24 15.92% 17.89% 13.59% 6.36% 3.15% 2.98% 1.61% 1.29% 1.05% 2.34%
2025/06/25 15.8% 15.45% 11.52% 8.11% 2.43% 1.83% 1.88% 1.56% 1.08% 2.05%
2025/06/26 15.11% 15.36% 12.05% 5.41% 1.34% 4.34% 1.65% 1.43% 3.23% 1.89%
2025/06/27 15.92% 16.51% 8.02% 7.12% 1.15% 4.95% 2.23% 0.98% 1.93% 1.29%
2025/06/28 18.65% 16.24% 11.59% 5.57% 1.81% 4% 1.78% 2.05% 1.65% 0.86%
2025/06/29 18.58% 16.89% 9.82% 7.03% 1.25% 4.24% 1.33% 2.25% 3.28% 0.16%
2025/06/30 17.33% 15.13% 12.67% 6.89% 2.52% 2.14% 1.14% 1.04% 0.5% 0.42%

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In June 2025, Safestore.co.uk led with fluctuating impressions, peaking at 18.65% on the 28th. Bigyellow.co.uk followed closely, showing a strong finish at 18.56% on the 21st. Accessstorage.com and Shurgard.com had varied performances, while Storex.storage and Amazon.co.uk maintained moderate shares. Henfieldstorage.co.uk, Rapidracking.com, Lenlothian.com, and Bigdug.co.uk showed lower but consistent trends. The month concluded with Safestore.co.uk maintaining dominance.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for UK Logistics Warehousing & Storage

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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  1. 1
    From £7.85 Per Week https://www.accessstorage.com › storage › acre_lane

    Lowest Price Guarantee — From £7.85 Per Week. Our Price Promise Means You'll Always Get A Great...

  2. 2
    Big Yellow Self Storage | 50% off Your First 8 Weeks https://www.bigyellow.co.uk › self-storage

    Self storage for home & business use. Get a price & reserve online. With over 20 different...

  3. 3
    Self Storage Offer - Get 50% Off for 2 Months https://www.henfieldstorage.co.uk › self-storage › save-50%

    Get 50% off for 2 months & free collection. Price match guarantee. Reserve for free.

  4. 4
    Self Storage - First Month From £1 https://www.safestore.co.uk

    Over 85,000 customers store their items with us in more than 200 stores in 6 countries. Talk to our friendly storage experts today and find the ideal...

  5. 5
    We collect, store and deliver https://www.stackt.co.uk › storage

    Stackt - moving & storage — Stackt is a storage company in London, providing storage solution to fit individual needs

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In the competitive world of logistics and storage, Access Storage entices with affordability, offering prices from £7.85 per week. Big Yellow and Henfield Storage captivate with significant discounts, boasting 50% off for initial weeks. Safestore highlights its vast customer base and international reach, while Stackt emphasizes personalized service with collection and delivery options.

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