Market Exposure
Share of Clicks for top 10 AUS Retail Pet Supplies brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
Share of Clicks - Last month
| Domain | Share of clicks |
|---|---|
| petbarn.com.au | 25.78 |
| petcircle.com.au | 15.69 |
| temu.com | 10.45 |
| petstock.com.au | 5.94 |
| budgetpetproducts.com.au | 3.69 |
| amazon.com.au | 3.17 |
| vetsupply.com.au | 2.17 |
| coles.com.au | 1.84 |
| woolworths.com.au | 1.77 |
| thebrooklyn.net | 1.12 |
| others | 28.38 |
- petbarn.com.au - 25.78%
- petcircle.com.au - 15.69%
- temu.com - 10.45%
- petstock.com.au - 5.94%
- budgetpetproducts.com.au - 3.69%
- amazon.com.au - 3.17%
- vetsupply.com.au - 2.17%
- coles.com.au - 1.84%
- woolworths.com.au - 1.77%
- thebrooklyn.net - 1.12%
- others - 28.38%
Copyright © Adthena. All rights reserved.
Petbarn leads with 25.78% click share, followed by Petcircle at 15.69%. Temu captures 10.45%, while others collectively hold 28.38%, showcasing diverse competition.
Market Exposure
Share of Spend for the top 10 AUS Retail Pet Supplies brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
Share of Spend - Last Month
| Date | temu.com | petcircle.com.au | petbarn.com.au | vetsupply.com.au | budgetpetproducts.com.au | amazon.com.au | petstock.com.au | thebrooklyn.net | dogfriendlyco.com | peto.com.au |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/12/01 | 4.59% | 19.87% | 21.87% | 4.11% | 4.24% | 3.92% | 8.27% | 1.13% | 2.28% | 1.23% |
| 2025/12/02 | 6.83% | 20.86% | 12.04% | 6.45% | 3.53% | 3.21% | 2.32% | 1.23% | 2.47% | 1.67% |
| 2025/12/03 | 7.15% | 20.35% | 10.73% | 5.25% | 4.73% | 3.08% | 4.17% | 2.1% | 1.67% | 1.2% |
| 2025/12/04 | 5.8% | 17.75% | 13.75% | 5.87% | 5.49% | 3.55% | 6.15% | 1.61% | 0.71% | 1.64% |
| 2025/12/05 | 5.79% | 19.55% | 13.84% | 5.27% | 5.51% | 3.23% | 4.59% | 1.43% | 1.52% | 1.58% |
| 2025/12/06 | 7.25% | 20.59% | 13.35% | 5.16% | 6.04% | 3.82% | 3.8% | 1.46% | 2.1% | 1.19% |
| 2025/12/07 | 6.62% | 20.55% | 14.44% | 4.94% | 6.38% | 2.77% | 3.84% | 1.56% | 2.33% | 1.22% |
| 2025/12/08 | 6% | 19.17% | 15.45% | 4.04% | 5.93% | 3.25% | 4.13% | 2% | 2.09% | 1.18% |
| 2025/12/09 | 5.66% | 18.75% | 15.66% | 4.64% | 5.48% | 2.59% | 3.72% | 1.7% | 1.96% | 1.01% |
| 2025/12/10 | 6% | 17.96% | 15.49% | 3.93% | 6.48% | 2.4% | 4.17% | 1.32% | 1.73% | 1.02% |
| 2025/12/11 | 6.48% | 16.79% | 15.59% | 4% | 5.7% | 2.63% | 4.46% | 1.52% | 1.88% | 0.96% |
| 2025/12/12 | 6.83% | 17.53% | 16.34% | 4.78% | 5.87% | 2.14% | 3.21% | 1.58% | 2.17% | 1.03% |
| 2025/12/13 | 8.19% | 17.75% | 16.09% | 5.01% | 5.45% | 2.1% | 4.1% | 1.26% | 1.96% | 1.14% |
| 2025/12/14 | 7.59% | 17.79% | 17.55% | 4.88% | 5.63% | 1.97% | 3.18% | 1.26% | 1.79% | 1.48% |
| 2025/12/15 | 6.42% | 16.99% | 18.01% | 4.78% | 6.35% | 2.5% | 3.13% | 1.5% | 1.87% | 1.26% |
| 2025/12/16 | 6.23% | 16.26% | 15.63% | 5.27% | 5.47% | 2.97% | 3.77% | 1.39% | 1.89% | 1.25% |
| 2025/12/17 | 6.37% | 16.22% | 14.86% | 4.61% | 6.44% | 2.87% | 3.89% | 1.75% | 1.72% | 1.58% |
| 2025/12/18 | 10.78% | 15.08% | 15.42% | 4.22% | 3.83% | 3.09% | 3.01% | 2.05% | 1.29% | 1.54% |
| 2025/12/19 | 8.32% | 14.9% | 15.01% | 3.92% | 4.94% | 2.67% | 3.18% | 1.18% | 1.47% | 1.59% |
| 2025/12/20 | 10.39% | 14.85% | 13.32% | 3.77% | 4.67% | 2.57% | 3.17% | 2.1% | 1.41% | 1.74% |
| 2025/12/21 | 12.18% | 14.48% | 12.77% | 3.53% | 5.27% | 2.65% | 3.11% | 2.1% | 1.35% | 1.81% |
| 2025/12/22 | 11.75% | 14.05% | 14.37% | 3.2% | 4.5% | 3.06% | 3.11% | 1.62% | 1.28% | 1.34% |
| 2025/12/23 | 11.95% | 10.24% | 15.41% | 3.77% | 4.96% | 2.99% | 3.35% | 2.23% | 1.47% | 1.74% |
| 2025/12/24 | 12.99% | 9.02% | 12.52% | 4.12% | 5.46% | 3.26% | 3.95% | 1.73% | 1.21% | 2.1% |
| 2025/12/25 | 14.99% | 9.07% | 1.97% | 4.68% | 4.61% | 3.02% | 4.86% | 1.4% | 1.69% | 3.01% |
| 2025/12/26 | 13.99% | 13.39% | 9.66% | 4.79% | 4.45% | 3.06% | 4.09% | 2.1% | 1.27% | 1.92% |
| 2025/12/27 | 14.18% | 13.53% | 12.96% | 4.84% | 5.26% | 2.77% | 3.89% | 2.16% | 1.15% | 1.76% |
| 2025/12/28 | 13.67% | 14.79% | 12.06% | 5.13% | 5.25% | 2.11% | 3.99% | 1.85% | 1.21% | 1.54% |
| 2025/12/29 | 11.9% | 16.4% | 12.06% | 5.09% | 5.79% | 2.2% | 3.61% | 0.99% | 1.33% | 1.46% |
| 2025/12/30 | 14.94% | 13.6% | 12.26% | 5.08% | 4.99% | 2.5% | 2.77% | 2% | 0.19% | 1.51% |
| 2025/12/31 | 14.89% | 14.11% | 7.45% | 6.21% | 6.1% | 2.88% | 2.73% | 1.65% | 1.55% | 1.14% |
- temu.com
- petcircle.com.au
- petbarn.com.au
- vetsupply.com.au
- budgetpetproducts.com.au
- amazon.com.au
- petstock.com.au
- thebrooklyn.net
- dogfriendlyco.com
- peto.com.au
Copyright © Adthena. All rights reserved.
In December 2025, Temu.com saw a significant rise in PPC spend share, peaking at 14.99% on December 25. Petcircle.com.au experienced a decline, while Petbarn.com.au fluctuated, ending at 7.45%.
Market Exposure
Competitor Count for AUS Retail Pet Supplies
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
Competitor Count - Last month
| Date | Competitor Count |
|---|---|
| 2025/12/01 | 638 |
| 2025/12/02 | 642 |
| 2025/12/03 | 646 |
| 2025/12/04 | 630 |
| 2025/12/05 | 629 |
| 2025/12/06 | 629 |
| 2025/12/07 | 625 |
| 2025/12/08 | 630 |
| 2025/12/09 | 602 |
| 2025/12/10 | 622 |
| 2025/12/11 | 596 |
| 2025/12/12 | 593 |
| 2025/12/13 | 598 |
| 2025/12/14 | 571 |
| 2025/12/15 | 614 |
| 2025/12/16 | 599 |
| 2025/12/17 | 602 |
| 2025/12/18 | 641 |
| 2025/12/19 | 659 |
| 2025/12/20 | 677 |
| 2025/12/21 | 670 |
| 2025/12/22 | 668 |
| 2025/12/23 | 673 |
| 2025/12/24 | 665 |
| 2025/12/25 | 673 |
| 2025/12/26 | 687 |
| 2025/12/27 | 683 |
| 2025/12/28 | 673 |
| 2025/12/29 | 674 |
| 2025/12/30 | 656 |
| 2025/12/31 | 656 |
Copyright © Adthena. All rights reserved.
Advertisers fluctuated in December, starting at 638, dipping mid-month, then peaking at 687, ending at 656.
