AUS Services Logistics and Supply Chain Management - PPC Market Share Analysis February 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Logistics and Supply Chain Management category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Google AI Overview visibility for Services Logistics and Supply Chain Management AUS

See how often AIOs appear and how search intent is distributed across buying signals.

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AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency	Percentage
Frequency	11.9761821715
	88.0238178285

11%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency	Percentage
Frequency	26
	74

26%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent	Distribution
Investigational	1%
Transactional	0%
Navigational	0%
Seasonal	0%
Local	9%
Problem Solving	22%

Market Exposure

Share of Clicks for top 10 AUS Services Logistics and Supply Chain Management brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month

Share of Clicks - Last month
Domain	Share of clicks
doordash.com	73.91
uber.com	6.11
ubereats.com	4.81
coates.com.au	3.88
kentremovalsstorage.com.au	1.1
shopify.com	0.77
budgettrucks.com.au	0.74
hollowayremovals.com.au	0.73
lvly.com.au	0.65
flowersacrossmelbourne.com.au	0.53
others	6.77

doordash.com - 73.91%
uber.com - 6.11%
ubereats.com - 4.81%
coates.com.au - 3.88%
kentremovalsstorage.com.au - 1.1%
shopify.com - 0.77%
budgettrucks.com.au - 0.74%
hollowayremovals.com.au - 0.73%
lvly.com.au - 0.65%
flowersacrossmelbourne.com.au - 0.53%
others - 6.77%

In the PPC landscape, DoorDash dominates with 73.91% click share, overshadowing Uber’s 6.11% and UberEats’ 4.81%. Meanwhile, ‘others’ collectively hold 6.77%.

Market Exposure

Share of Spend for the top 10 AUS Services Logistics and Supply Chain Management brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.

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Share of Spend - Last Month

Share of Spend - Last Month
Date	doordash.com	ubereats.com	hollowayremovals.com.au	kentremovalsstorage.com.au	uber.com	grace.com.au	shopify.com	conroyremovals.com.au	moving24.com	lvly.com.au
2026/02/01	31.51%	8.21%	3.33%	4.76%	4.39%	4.41%	1.97%	1.16%	3.16%	1.86%
2026/02/02	30.04%	10.98%	4.89%	11.05%	5.8%	2.02%	2.09%	1.3%	1.5%	0%
2026/02/03	33.33%	3.32%	3.22%	10.62%	0.02%	5.95%	2.05%	0.84%	0.59%	2.74%
2026/02/04	28.08%	15.66%	4.6%	7.23%	4.84%	2.04%	1.73%	0.15%	0.66%	0%
2026/02/05	24.65%	15.28%	5.26%	8.11%	2.78%	2.57%	1.59%	0.03%	1.43%	1.66%
2026/02/06	24.49%	10.42%	5.46%	12.31%	4.49%	1.57%	1.62%	2.4%	0.36%	1.83%
2026/02/07	23.97%	4.98%	9.49%	6.57%	5.25%	5.82%	2.08%	2.67%	1.31%	1.8%
2026/02/08	20.98%	12.46%	4.26%	5.18%	5.02%	5.63%	1.88%	3.49%	2.56%	2.64%
2026/02/09	27.78%	17.9%	6.03%	8.17%	4.4%	5.18%	1.57%	2.37%	1.08%	0%
2026/02/10	29.69%	10.66%	7.99%	9.14%	5.21%	2.81%	1.77%	0.98%	1.21%	0%
2026/02/11	25.57%	9.81%	4.47%	8.69%	6.89%	7.09%	2.45%	2.35%	1.51%	0%
2026/02/12	24.91%	17.12%	4.35%	5.74%	4.85%	1.06%	1.89%	1.05%	1.81%	1.61%
2026/02/13	23.91%	10.17%	5.33%	12.02%	4.39%	1.53%	1.58%	2.35%	0.35%	1.79%
2026/02/14	23.84%	4.95%	9.45%	6.54%	5.23%	5.79%	2.07%	2.66%	1.3%	1.79%
2026/02/15	20.9%	12.41%	4.25%	5.16%	5.01%	5.61%	1.87%	3.47%	2.55%	2.63%
2026/02/16	27.71%	17.86%	6.01%	8.15%	4.39%	5.22%	1.56%	2.37%	1.08%	0%
2026/02/17	39.62%	2.16%	3.51%	5.3%	4.55%	1.16%	2.15%	1.2%	3.54%	3.25%
2026/02/18	45.58%	5.83%	2.61%	13.2%	4.12%	0.13%	2.96%	1.43%	1.68%	1.86%
2026/02/19	27.21%	10.4%	5.19%	11.61%	4.44%	0.16%	1.15%	1.16%	2.67%	1.89%
2026/02/20	26.78%	13.49%	6.43%	7.37%	4.03%	1.43%	1.27%	2.96%	0.95%	2.74%
2026/02/21	23.91%	15.29%	3.77%	5.08%	6.76%	4.9%	2.44%	0.68%	1%	4.22%
2026/02/22	33.53%	21.7%	7.19%	2.73%	5.46%	2.37%	1.67%	1.55%	1.52%	0%
2026/02/23	30.7%	15.57%	6.67%	6.17%	4.42%	3.73%	1.28%	1.44%	0.98%	2.42%
2026/02/24	26.85%	12.23%	6.21%	6.42%	4.42%	3.23%	2.12%	2.28%	0.69%	1.81%
2026/02/25	28.41%	18.37%	7.64%	5.99%	4.3%	2.13%	2.25%	0.71%	0.66%	2.53%
2026/02/26	25.84%	8.72%	9.1%	7.69%	4.41%	3.25%	1.51%	0.07%	3.08%	1.47%
2026/02/27	35.3%	15.24%	5.69%	3.7%	4.9%	1.36%	2.86%	1.24%	0.54%	2.56%
2026/02/28	30.17%	21.86%	6.9%	5.4%	3.81%	2.76%	1.85%	1.25%	1.14%	0%

doordash.com
ubereats.com
hollowayremovals.com.au
kentremovalsstorage.com.au
uber.com
grace.com.au
shopify.com
conroyremovals.com.au
moving24.com
lvly.com.au

In February 2026, DoorDash’s PPC spend share fluctuated, peaking mid-month at 45.58%. UberEats saw a rise towards month’s end, reaching 21.86%. Holloway Removals maintained steady growth, while Kent Removals experienced a mid-month peak. The month concluded with DoorDash leading, despite fluctuations.

Market Exposure

Competitor Count for AUS Services Logistics and Supply Chain Management

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.

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Competitor Count - Last month

Competitor Count - Last month
Date	Competitor Count
2026/02/01	178
2026/02/02	189
2026/02/03	184
2026/02/04	170
2026/02/05	177
2026/02/06	176
2026/02/07	161
2026/02/08	173
2026/02/09	178
2026/02/10	170
2026/02/11	173
2026/02/12	180
2026/02/13	176
2026/02/14	161
2026/02/15	173
2026/02/16	178
2026/02/17	161
2026/02/18	146
2026/02/19	157
2026/02/20	168
2026/02/21	156
2026/02/22	155
2026/02/23	173
2026/02/24	182
2026/02/25	184
2026/02/26	197
2026/02/27	186
2026/02/28	174

February began with 178 advertisers, fluctuating throughout. Mid-month saw a dip to 146, but rebounded to 197 by month’s end, showcasing dynamic advertiser engagement.

Campaign Efficiency

Market Loss & Market Gains for AUS Services Logistics and Supply Chain Management

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month

Market Loss & Market Gains - Last month
Name	Market Trend
doordash.com	0.78%
coates.com.au	0.46%
ubereats.com	0.45%
seek.com.au	0.25%
lvly.com.au	0.22%
jbremovals.sydney	-0.11%
grace.com.au	-0.14%
flowersacrossmelbourne.com.au	-0.23%
kentremovalsstorage.com.au	-0.35%
uber.com	-0.41%

Uber.com saw a significant drop of 0.41, while Doordash.com surged by 0.78. Coates.com.au and Ubereats.com also experienced positive growth, with increases of 0.46 and 0.45, respectively.

Campaign Efficiency

AUS Services Logistics and Supply Chain Management Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date	ubereats.com	doordash.com	coates.com.au	uber.com	hollowayremovals.com.au	kentremovalsstorage.com.au	grace.com.au	shopify.com	myofficesolutions.com.au	lvly.com.au
2026/02/01	19.79%	40.55%	3.64%	5.01%	1.59%	1.79%	2.02%	1.19%	0%	0.97%
2026/02/02	24.98%	36.61%	2.9%	5.93%	1.94%	3.86%	0.78%	1.32%	1.5%	0%
2026/02/03	18.76%	45.77%	1.85%	0.03%	1.4%	3.86%	2.24%	1.35%	0%	2%
2026/02/04	31.32%	34.55%	1.16%	4.49%	1.83%	3.2%	0.72%	1%	2.27%	0%
2026/02/05	30.37%	32.46%	2.73%	3.13%	2.76%	3.57%	0.93%	1.04%	0%	1.17%
2026/02/06	24.96%	32.85%	2.07%	4.64%	2.23%	5.18%	0.6%	1.06%	0%	1.27%
2026/02/07	25.62%	34.63%	3.68%	5.08%	3.67%	2.19%	2.01%	1.25%	0%	1.12%
2026/02/08	29.42%	30.61%	4.2%	5.14%	1.91%	1.6%	2.06%	1.17%	0%	1.75%
2026/02/09	32.07%	32.53%	3.92%	4.31%	2.74%	3.33%	1.92%	0.91%	1.25%	0%
2026/02/10	24.65%	37.95%	2.68%	5.81%	3.78%	3.41%	1.07%	1.24%	0%	0%
2026/02/11	22.36%	36.58%	2.57%	6.78%	1.62%	2.92%	2.18%	1.48%	3.65%	0%
2026/02/12	32.9%	31.77%	3.01%	4.71%	1.94%	1.75%	0.4%	1.12%	0%	0.98%
2026/02/13	24.96%	32.85%	2.07%	4.64%	2.23%	5.18%	0.6%	1.06%	0%	1.27%
2026/02/14	25.62%	34.63%	3.68%	5.08%	3.67%	2.19%	2.01%	1.25%	0%	1.12%
2026/02/15	29.42%	30.61%	4.2%	5.14%	1.91%	1.6%	2.06%	1.17%	0%	1.75%
2026/02/16	32.07%	32.53%	3.92%	4.31%	2.74%	3.33%	1.92%	0.91%	1.25%	0%
2026/02/17	11.3%	49.77%	1.93%	4.39%	1.55%	2.02%	0.41%	1.47%	0%	2.44%
2026/02/18	24.27%	50.87%	1.51%	3.55%	0.88%	4.14%	0.05%	1.59%	0%	0.99%
2026/02/19	25.23%	34.76%	3.62%	4.68%	2.18%	3.98%	0.1%	0.72%	0%	1.34%
2026/02/20	28.08%	34.96%	1.44%	4.06%	2.77%	2.75%	0.48%	0.75%	1.27%	1.67%
2026/02/21	29.49%	29.46%	5.18%	6.27%	1.54%	1.98%	1.62%	1.44%	0%	2.58%
2026/02/22	38.15%	36.63%	3.49%	4.35%	2.78%	0.77%	0.64%	0.86%	0%	0%
2026/02/23	31.36%	36.17%	2.66%	3.88%	2.59%	2.16%	1.08%	0.71%	2.43%	1.46%
2026/02/24	25.39%	34.4%	4.54%	4.56%	2.77%	2.46%	1.05%	1.36%	0%	1.31%
2026/02/25	31.4%	32.45%	3.43%	4.12%	2.78%	2.07%	0.66%	1.31%	3.83%	1.54%
2026/02/26	25.43%	35.05%	2.39%	4.4%	3.83%	2.85%	1.12%	0.94%	1.27%	0.98%
2026/02/27	30%	39%	2.81%	3.99%	2.05%	1.16%	0.46%	1.58%	1.8%	1.38%
2026/02/28	38.29%	35.4%	4.21%	3.09%	2.42%	1.4%	1.03%	1.02%	0%	0%

ubereats.com
doordash.com
coates.com.au
uber.com
hollowayremovals.com.au
kentremovalsstorage.com.au
grace.com.au
shopify.com
myofficesolutions.com.au
lvly.com.au

In February 2026, DoorDash led with a strong impression share, peaking mid-month. UberEats showed fluctuations, ending with a notable rise. Coates and Uber maintained steady shares, while others like Holloway Removals and Shopify had minor variations.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Services Logistics and Supply Chain Management

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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Google Text Ad Copy Insights & Creative Trends for AUS Services Logistics and Supply Chain Management - Last month

1
Sydney`s Premium Removalists - $65 per 1/2 hr 2 Men & Truck https://www.a1removalistssydney.com.au
Fully Equipped Modern Fleet & No Hidden Costs. Guaranteed. Residential & Office Removalist
2
Coates Official Site https://www.coates.com.au
Equipment Hire & Services — Australia's Largest Equipment Hire Company. At Coates, We're Equipped For Anything. At Coates...
3
DoorDash® - Official Site | Order Now https://www.doordash.com › doordash › delivery
Find all your favourite eats on DoorDash. Use our promo codes and place your order today. Order from hundreds of restaurants near you with easy and quick delivery on DoorDash! Dinner Delivered.
4
Sign Up to Drive | Uber https://www.uber.com
Looking For Full-Time Or Part-Time Driver Jobs? Instead, Give Uber A Try. You’ll Always Start And Stop On Your Time—Because With The Uber App, You’re In Charge.
5
Food Delivery Near Me https://www.ubereats.com
$10 Off Your First Order — $10 Off Your First Order When You Spend $30 Or More. Use Code: AU36JL. Terms + Fees Apply.

In the bustling world of Google PPC, five top-performing ads shine. A1 Removalists Sydney captivates with transparent pricing and a modern fleet. Coates stands out as Australia’s equipment hire giant. DoorDash and Uber Eats entice with irresistible food delivery offers, while Uber empowers drivers with flexible work opportunities.

Frequently Asked Questions

Why is the AUS Services Logistics and Supply Chain Management February 2026 Report useful and how should I use it?

Why is the AUS Services Logistics and Supply Chain Management February 2026 Report useful?

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Data within the AUS Services Logistics and Supply Chain Management February 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
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We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google.

On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.

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How accurate is the AUS Services Logistics and Supply Chain Management February 2026 Report?

The AUS Services Logistics and Supply Chain Management February 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.

Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods.

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Does this include mobile, desktop and Google Shopping data?

Yes. The AUS Services Logistics and Supply Chain Management February 2026 Report aggregates data from across both device types and Google Shopping.
Who is this AUS Services Logistics and Supply Chain Management February 2026 Report for?

The AUS Services Logistics and Supply Chain Management February 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
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AUS Services Logistics and Supply Chain Management - PPC Market Share Analysis February 2026