Share of Clicks for top 10 AUS Software & Technology Software Development brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| adobe.com | 20.72 |
| microsoft.com | 6.74 |
| figma.com | 4.5 |
| procore.com | 4.21 |
| pdfguru.com | 3.04 |
| autodesk.com | 2.91 |
| miro.com | 2.91 |
| pdffiller.com | 2.65 |
| jotform.com | 2.36 |
| winandoffice.com | 2.26 |
| others | 47.7 |
- adobe.com - 20.72%
- microsoft.com - 6.74%
- figma.com - 4.5%
- procore.com - 4.21%
- pdfguru.com - 3.04%
- autodesk.com - 2.91%
- miro.com - 2.91%
- pdffiller.com - 2.65%
- jotform.com - 2.36%
- winandoffice.com - 2.26%
- others - 47.7%
Copyright © Adthena. All rights reserved.
Adobe dominates with 20.72% click share, followed by Microsoft at 6.74%. Others collectively hold 47.7%, showcasing diverse competition.
Share of Spend for the top 10 AUS Software & Technology Software Development brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | adobe.com | monday.com | pdffiller.com | winandoffice.com | xero.com | pdfguru.com | procore.com | pdf.net | amazon.com.au | softwaresupply.net |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/12/01 | 12.37% | 1.3% | 4.85% | 5.28% | 2.33% | 2.71% | 1.86% | 4.51% | 5.16% | 1.51% |
| 2025/12/02 | 9.89% | 3.55% | 4.53% | 5.94% | 2.28% | 2.28% | 2.08% | 6.72% | 4.1% | 0.06% |
| 2025/12/03 | 9.78% | 2.76% | 4.19% | 9.06% | 2.93% | 1.95% | 1.95% | 3.98% | 6.67% | 1.5% |
| 2025/12/04 | 8.06% | 2.55% | 4.47% | 5.41% | 3.96% | 3.11% | 1.8% | 6.04% | 5.82% | 1.4% |
| 2025/12/05 | 6% | 1.5% | 4.56% | 6.39% | 3.97% | 3.49% | 1.7% | 5.99% | 7.48% | 2.53% |
| 2025/12/06 | 10.97% | 2.31% | 2.85% | 4.42% | 2.86% | 4.39% | 1.68% | 4.38% | 5.57% | 0.11% |
| 2025/12/07 | 6.55% | 2.1% | 3.77% | 3.9% | 3.42% | 4.2% | 2.14% | 3.85% | 5.53% | 1.56% |
| 2025/12/08 | 8.02% | 2.43% | 4.23% | 2.39% | 3.21% | 2.66% | 2.36% | 3.83% | 1.22% | 0.14% |
| 2025/12/09 | 7.71% | 3.05% | 3.34% | 5.91% | 2.67% | 2.51% | 1.8% | 2.94% | 6.48% | 0.09% |
| 2025/12/10 | 8.35% | 3.22% | 4.1% | 1.25% | 2.63% | 2.7% | 3.21% | 3.3% | 2.56% | 0.12% |
| 2025/12/11 | 6.81% | 2.1% | 3.24% | 5.52% | 3.37% | 2.72% | 2.31% | 3.81% | 4.16% | 1.28% |
| 2025/12/12 | 7.84% | 3.51% | 3.52% | 2.92% | 3.66% | 2.96% | 2.85% | 5.17% | 1.71% | 0.1% |
| 2025/12/13 | 8.38% | 2.69% | 2.62% | 3.95% | 3.43% | 2.6% | 2.39% | 2.24% | 3.26% | 1.04% |
| 2025/12/14 | 10.2% | 2.45% | 2.96% | 3.84% | 3.33% | 3.79% | 2.73% | 0.93% | 2.23% | 0.11% |
| 2025/12/15 | 8.87% | 3.33% | 3.42% | 2.59% | 4.07% | 2.58% | 3.26% | 1.37% | 1.14% | 0.11% |
| 2025/12/16 | 9.23% | 2.47% | 3.93% | 5.5% | 2.33% | 2.42% | 1.9% | 1% | 5.03% | 4.73% |
| 2025/12/17 | 7.97% | 2.88% | 2.86% | 7.66% | 2.91% | 1.83% | 2.06% | 0.99% | 4.5% | 4.42% |
| 2025/12/18 | 6.81% | 3.83% | 4.4% | 4.65% | 2.83% | 3.04% | 2.04% | 2.05% | 4.56% | 1.9% |
| 2025/12/19 | 7.98% | 2.64% | 4.59% | 2.14% | 3.72% | 3.99% | 2.38% | 2.6% | 2.52% | 1.35% |
| 2025/12/20 | 8.24% | 2.93% | 3.37% | 2.8% | 3.1% | 1.97% | 2.93% | 0.27% | 1.86% | 0.16% |
| 2025/12/21 | 6.21% | 1.82% | 3.3% | 5.74% | 3.18% | 2.46% | 2.11% | 0.64% | 1.62% | 7.03% |
| 2025/12/22 | 6.29% | 2.92% | 3.25% | 4.69% | 1.84% | 2.97% | 2.18% | 2.77% | 2.73% | 8.55% |
| 2025/12/23 | 6.11% | 3.87% | 3.51% | 5.22% | 3.32% | 2.57% | 1.8% | 2.73% | 4.06% | 4.65% |
| 2025/12/24 | 7.22% | 4.11% | 4.01% | 2.23% | 3.94% | 2.6% | 2.86% | 2.99% | 1.06% | 1.64% |
| 2025/12/25 | 7.43% | 2.51% | 2.71% | 4.94% | 2.67% | 3.3% | 1.96% | 1.86% | 3.58% | 5.92% |
| 2025/12/26 | 9.59% | 3.24% | 3.28% | 5.06% | 3.71% | 3.36% | 2.22% | 2.39% | 0.91% | 2.31% |
| 2025/12/27 | 8.67% | 3.25% | 2.6% | 6.25% | 3.96% | 1.96% | 1.99% | 1.33% | 4.67% | 4.1% |
| 2025/12/28 | 5.51% | 2.57% | 2.3% | 6.62% | 3.44% | 1.99% | 1.82% | 1.06% | 6.91% | 7.05% |
| 2025/12/29 | 8.87% | 4.14% | 3.45% | 2.36% | 1.98% | 3.16% | 2.05% | 1.57% | 2.02% | 3.17% |
| 2025/12/30 | 6.4% | 3.42% | 3.77% | 2.85% | 2.78% | 2.19% | 2.06% | 1.79% | 2.21% | 2.9% |
| 2025/12/31 | 8.07% | 4.44% | 3.32% | 3.12% | 2.72% | 2.5% | 1.81% | 1.8% | 1.01% | 0.13% |
- adobe.com
- monday.com
- pdffiller.com
- winandoffice.com
- xero.com
- pdfguru.com
- procore.com
- pdf.net
- amazon.com.au
- softwaresupply.net
Copyright © Adthena. All rights reserved.
Adobe’s PPC spend fluctuated, peaking at 12.37% on December 1st, then stabilizing around 8%. Monday.com saw a steady rise, ending at 4.44%. PDFfiller’s spend remained consistent, while Winandoffice.com experienced volatility. Xero’s spend was stable, and PDFguru’s fluctuated. Procore’s spend was low, and PDF.net’s declined. Amazon.com.au’s spend varied, and Softwaresupply.net’s spiked mid-month.
Competitor Count for AUS Software & Technology Software Development
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/12/01 | 544 |
| 2025/12/02 | 534 |
| 2025/12/03 | 541 |
| 2025/12/04 | 541 |
| 2025/12/05 | 543 |
| 2025/12/06 | 549 |
| 2025/12/07 | 553 |
| 2025/12/08 | 560 |
| 2025/12/09 | 543 |
| 2025/12/10 | 533 |
| 2025/12/11 | 533 |
| 2025/12/12 | 548 |
| 2025/12/13 | 532 |
| 2025/12/14 | 507 |
| 2025/12/15 | 543 |
| 2025/12/16 | 520 |
| 2025/12/17 | 541 |
| 2025/12/18 | 526 |
| 2025/12/19 | 525 |
| 2025/12/20 | 531 |
| 2025/12/21 | 527 |
| 2025/12/22 | 562 |
| 2025/12/23 | 579 |
| 2025/12/24 | 567 |
| 2025/12/25 | 565 |
| 2025/12/26 | 565 |
| 2025/12/27 | 545 |
| 2025/12/28 | 549 |
| 2025/12/29 | 543 |
| 2025/12/30 | 558 |
| 2025/12/31 | 541 |
Copyright © Adthena. All rights reserved.
Advertisers fluctuated in December, peaking at 579 on the 23rd. The month concluded with 541, reflecting a dynamic landscape.