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UK Logistics Warehousing & Storage - PPC Market Share Analysis April 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the UK Warehousing & Storage category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Warehousing & Storage – UK

Google AI Overview visibility for Logistics Warehousing & Storage UK

See how often AIOs appear and how search intent is distributed across buying signals.

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AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 17.2566713936
82.7433286064
17%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 26
74
26%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 6%
Transactional 13%
Navigational 1%
Seasonal 0%
Local 4%
Problem Solving 14%

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Market Exposure

Share of Clicks for top 10 UK Logistics Warehousing & Storage brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
safestore.co.uk 19.59
bigyellow.co.uk 16.95
shurgard.com 9.82
accessstorage.com 7.49
amazon.co.uk 3.58
henfieldstorage.co.uk 2.96
packingboxes.co.uk 2.79
stackt.co.uk 2.37
davpack.co.uk 2.27
directglobaltradingboxes.co.uk 2.06
others 30.12
  • safestore.co.uk - 19.59%
  • bigyellow.co.uk - 16.95%
  • shurgard.com - 9.82%
  • accessstorage.com - 7.49%
  • amazon.co.uk - 3.58%
  • henfieldstorage.co.uk - 2.96%
  • packingboxes.co.uk - 2.79%
  • stackt.co.uk - 2.37%
  • davpack.co.uk - 2.27%
  • directglobaltradingboxes.co.uk - 2.06%
  • others - 30.12%

Copyright © Adthena. All rights reserved.

In the logistics PPC landscape, Safestore leads with 19.59% click share, followed by Big Yellow at 16.95%. Others collectively hold 30.12%, showcasing diverse competition.

Market Exposure

Share of Spend for the top 10 UK Logistics Warehousing & Storage brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

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Share of Spend - Last Month
Share of Spend - Last Month
Date safestore.co.uk bigyellow.co.uk accessstorage.com shurgard.com holdstorage.co.uk selfstore.london stackt.co.uk henfieldstorage.co.uk atticstorage.co.uk space-station.co.uk
2026/04/01 21.28% 13.62% 12.23% 13.24% 1.11% 1.76% 5% 1.17% 4.2% 1.38%
2026/04/02 19.92% 17.55% 11.66% 12.27% 0.46% 2.66% 2.92% 5.07% 2.41% 1.53%
2026/04/03 21.39% 17.02% 10.23% 13.62% 2.36% 2.47% 1.85% 4.03% 2.19% 2.06%
2026/04/04 19.01% 16.5% 11.01% 16.65% 1.13% 1.75% 4.26% 6.74% 3.11% 2.28%
2026/04/05 22.43% 18.28% 13.78% 13.56% 0.48% 1.72% 1.49% 4.9% 0.75% 2.57%
2026/04/06 23.68% 16.36% 12.66% 12.48% 0.75% 1.39% 1.16% 5.47% 1.58% 2.57%
2026/04/07 20.95% 18.46% 16.39% 12.37% 0.4% 1.7% 0.72% 5.62% 2.96% 0.79%
2026/04/08 20.53% 20.16% 16.22% 9.21% 0.49% 1.68% 0.01% 4.95% 2.25% 2.16%
2026/04/09 20.66% 18.56% 13.43% 11.94% 0.83% 2.42% 0.34% 7.73% 0.87% 1.36%
2026/04/10 20.52% 20% 14.65% 10.93% 0.36% 2.21% 1.48% 6.44% 1.65% 1.92%
2026/04/11 17.53% 20.07% 14.85% 15.09% 2.12% 2.51% 2.1% 6.63% 2.17% 1%
2026/04/12 19.92% 19.21% 11.69% 13.71% 0.64% 2.39% 3.21% 5.71% 1.66% 0.8%
2026/04/13 22.97% 17.25% 13.15% 11.2% 0.58% 1.7% 2.11% 4.2% 1.5% 0.37%
2026/04/14 21.07% 18.26% 9.67% 10.17% 3.56% 3.54% 2.56% 3.51% 2.54% 1.62%
2026/04/15 20.19% 21.28% 8.68% 11.57% 2.47% 2.9% 2.59% 4.66% 1.46% 0.73%
2026/04/16 20.79% 20.04% 9.82% 14.31% 0.68% 1.41% 4.16% 4.18% 1.71% 0.29%
2026/04/17 23.04% 18.08% 8.36% 14.79% 0.4% 0.53% 2.34% 6.56% 2.1% 0.51%
2026/04/18 22.58% 17.07% 13.96% 12.71% 0.75% 1.91% 1.88% 5.38% 2.35% 2.09%
2026/04/19 23.69% 17.58% 11.85% 14.04% 1.95% 1.79% 2.6% 5.49% 1.38% 0.18%
2026/04/20 20.74% 15.26% 10.86% 13.27% 1.52% 2.27% 3.99% 4.27% 1.91% 0.61%
2026/04/21 19.52% 19.26% 14.73% 14.06% 1.12% 1.37% 5.58% 2.63% 2.78% 0.57%
2026/04/22 25.48% 15.12% 10.63% 15.32% 2.3% 1.73% 6.28% 3.74% 1.14% 0.85%
2026/04/23 20.06% 18.82% 11.02% 14.24% 2.35% 2.15% 5.33% 2.66% 0.81% 3.47%
2026/04/24 20.06% 15.71% 8.97% 13.02% 2.36% 2.98% 4.25% 2.88% 1.96% 2.73%
2026/04/25 19.44% 16.07% 13.38% 17.14% 3.34% 3.71% 6.45% 1.68% 1.99% 1.37%
2026/04/26 24.71% 13.47% 16.84% 12.77% 1.89% 2.61% 3.23% 1.32% 3.37% 5.31%
2026/04/27 23.08% 13.99% 14.12% 13.45% 1.81% 1.75% 6.45% 1.67% 0.43% 3.32%
2026/04/28 22.05% 18.34% 13.43% 15.25% 2.4% 0.43% 4.38% 4.01% 1.48% 1.19%
2026/04/29 21.8% 18.11% 14.56% 15.2% 2.82% 1.35% 3.65% 2.42% 1.31% 1.98%
2026/04/30 17.6% 17.26% 15.59% 14.05% 3.78% 3.13% 2.78% 2.67% 2.07% 1.05%
  • safestore.co.uk
  • bigyellow.co.uk
  • accessstorage.com
  • shurgard.com
  • holdstorage.co.uk
  • selfstore.london
  • stackt.co.uk
  • henfieldstorage.co.uk
  • atticstorage.co.uk
  • space-station.co.uk

Copyright © Adthena. All rights reserved.

In April 2026, Safestore.co.uk led PPC spend, peaking at 25.48% on April 22. Bigyellow.co.uk followed, with a high of 21.28% on April 15. Accessstorage.com and Shurgard.com showed moderate fluctuations. Henfieldstorage.co.uk and Stackt.co.uk had notable spikes mid-month. The month concluded with Safestore.co.uk maintaining dominance.

Market Exposure

Competitor Count for UK Logistics Warehousing & Storage

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

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Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/04/01 188
2026/04/02 196
2026/04/03 199
2026/04/04 174
2026/04/05 176
2026/04/06 196
2026/04/07 208
2026/04/08 204
2026/04/09 197
2026/04/10 180
2026/04/11 162
2026/04/12 165
2026/04/13 186
2026/04/14 203
2026/04/15 197
2026/04/16 191
2026/04/17 179
2026/04/18 171
2026/04/19 175
2026/04/20 192
2026/04/21 182
2026/04/22 188
2026/04/23 191
2026/04/24 185
2026/04/25 165
2026/04/26 150
2026/04/27 171
2026/04/28 185
2026/04/29 180
2026/04/30 178

Copyright © Adthena. All rights reserved.

April saw fluctuating advertiser numbers, peaking at 208 on April 7. The month concluded with a slight decline, ending at 178.

Campaign Efficiency

Market Loss & Market Gains for UK Logistics Warehousing & Storage

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
stackt.co.uk 2.03%
safestore.co.uk 1.51%
shurgard.com 1.12%
holdstorage.co.uk 0.72%
bigdug.co.uk 0.53%
associated-pallets.co.uk -0.4%
packingboxes.co.uk -0.42%
universalpallets.com -0.52%
henfieldstorage.co.uk -1.2%
bigyellow.co.uk -1.53%

Copyright © Adthena. All rights reserved.

Stackt.co.uk leads with a 2.03% click share increase, while bigyellow.co.uk drops by 1.53%.

Campaign Efficiency

UK Logistics Warehousing & Storage Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date safestore.co.uk accessstorage.com bigyellow.co.uk shurgard.com davpack.co.uk selfstore.london stackt.co.uk amazon.co.uk henfieldstorage.co.uk packingboxes.co.uk
2026/04/01 15.22% 9.76% 9.18% 9.94% 4.39% 1.38% 4.95% 2.55% 0.67% 1.39%
2026/04/02 15.2% 9.21% 10.58% 10.2% 3.85% 2.21% 2.49% 3.22% 3.56% 1.06%
2026/04/03 17.28% 9.64% 9.87% 12.02% 0.4% 2.19% 1.71% 3.69% 2.9% 1.82%
2026/04/04 14.95% 9.23% 9.99% 13.52% 0.36% 1.58% 4.17% 6.84% 5.02% 2.11%
2026/04/05 18.28% 12.52% 12.35% 11.46% 0.09% 1.42% 0.97% 4.26% 3.02% 1.44%
2026/04/06 18.47% 10.45% 11.06% 10.59% 0.1% 0.96% 1.15% 2.51% 4.06% 2.48%
2026/04/07 15.84% 13.14% 10.01% 9.67% 3.87% 1.35% 0.64% 2.53% 4.27% 3.68%
2026/04/08 14.84% 13.22% 12.91% 7.25% 3.05% 1.46% 0.08% 2.92% 4.22% 5.1%
2026/04/09 14.91% 10.48% 9.68% 7.88% 5.02% 1.82% 0.23% 3.02% 5.34% 5.56%
2026/04/10 14.38% 11.08% 12.66% 7.42% 3.16% 1.85% 1.22% 4.28% 4.54% 4.5%
2026/04/11 12.86% 11.94% 12.22% 11.9% 0.92% 2.18% 1.92% 7.93% 5.22% 6.28%
2026/04/12 17.01% 11.69% 12.24% 11.14% 2.76% 2.64% 3.85% 1.88% 5.4% 2.78%
2026/04/13 17% 12.7% 11.79% 7.87% 5.3% 1.57% 2.18% 2.11% 3.39% 3.05%
2026/04/14 15.41% 6.82% 12.76% 8.01% 5.27% 3.16% 1.59% 2.44% 2.72% 2.16%
2026/04/15 15.63% 7.26% 14.12% 9.55% 4.88% 2.48% 2.71% 2.22% 3.09% 2.08%
2026/04/16 14.35% 7.42% 12.19% 10.28% 7.32% 1.45% 3.62% 2.5% 2.85% 2.18%
2026/04/17 15.65% 6.63% 11.51% 10.5% 6.24% 0.38% 2.22% 2.09% 4.7% 3.25%
2026/04/18 18.34% 10.95% 10.1% 8.79% 1.61% 1.66% 2.25% 3.68% 3.93% 3.78%
2026/04/19 18.25% 9.29% 12.62% 10.02% 3.33% 1.68% 2.29% 3.65% 4.18% 3.01%
2026/04/20 15.09% 7.71% 9.41% 9.13% 5.77% 2.06% 3.95% 1.82% 3.49% 2.63%
2026/04/21 14.59% 11.85% 12.21% 10.94% 2.95% 1.44% 5.53% 2.28% 2.15% 2.61%
2026/04/22 19.1% 8.2% 8.49% 11.45% 5.76% 1.73% 5.35% 2.23% 2.79% 3.77%
2026/04/23 14.77% 9.46% 11.46% 10.83% 2.97% 1.97% 5.21% 3.44% 1.52% 2.68%
2026/04/24 14.75% 6.83% 9.15% 9.82% 2.22% 2.46% 4.38% 4.52% 1.99% 2.53%
2026/04/25 15.18% 11.16% 10.19% 14.66% 0.93% 3.09% 5.15% 5.45% 1.39% 4.76%
2026/04/26 21.3% 14.56% 9.7% 13.22% 0.62% 2.61% 3.8% 2.34% 1.36% 1.31%
2026/04/27 16.22% 10.46% 8.66% 8.83% 3.26% 1.51% 4.96% 7.57% 1.19% 3.62%
2026/04/28 17.97% 12.05% 12.46% 12.12% 1.95% 0.4% 4.48% 3.81% 3.09% 2.33%
2026/04/29 19.71% 13.98% 12.17% 13.27% 2.08% 1.34% 3.92% 0.33% 1.64% 0.3%
2026/04/30 14.43% 13.67% 10.31% 10.08% 3.04% 2.78% 2.31% 2.05% 1.91% 1.39%
  • safestore.co.uk
  • accessstorage.com
  • bigyellow.co.uk
  • shurgard.com
  • davpack.co.uk
  • selfstore.london
  • stackt.co.uk
  • amazon.co.uk
  • henfieldstorage.co.uk
  • packingboxes.co.uk

Copyright © Adthena. All rights reserved.

In April 2026, Safestore.co.uk led with fluctuating impressions, peaking at 21.3% on the 26th. Accessstorage.com and Bigyellow.co.uk showed moderate stability, while Shurgard.com and Davpack.co.uk experienced varied trends. The month concluded with Safestore.co.uk maintaining dominance.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for UK Logistics Warehousing & Storage

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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Google Text Ad Copy Insights & Creative Trends for UK Logistics Warehousing & Storage - Last month
  1. 1
    Big Yellow Self Storage | 50% Off For Up To 8 Weeks https://www.bigyellow.co.uk

    Self storage for home & business use. 50% off for up to 8 weeks. Get a price & book online. Get a price online. The UK’s favourite choice. The UK’s secure...

  2. 2
    Compare Packers & Movers Costs - Save Up To 70% On Moving Costs https://www.comparemymove.com › compare › packers-movers

    Save Up To 70% When Comparing Moving Companies. Enter Your Postcode & Get 6 Free Matches. Compare Verified & Trusted Companies Online. Save Time & Money On Your Move Today.

  3. 3
    Self Storage | Lowest Price Guarantee https://www.safestore.co.uk › self-storage › london

    Our lowest price guarantee means if you find a lower price we'll beat it by 10...

  4. 4
    Self storage London - Storage units from £1 first month https://www.shurgard.com

    Cheap storage units near me. Over 40 self storage facilities in London. Dry, clean and secure storage units with 7 days a week access. Prices starting from £1 for the first month. Check our self storage prices prices...

  5. 5
    We collect, store and deliver - Storage from £1.43/Week https://www.stackt.co.uk

    Storage from £1.43/week. We collect from your door, store safely, return when needed!

Copyright © Adthena. All rights reserved.

In the competitive landscape of logistics and storage, Big Yellow Self Storage stands out with a compelling offer of 50% off for up to 8 weeks, emphasizing security and convenience. CompareMyMove.com entices with savings of up to 70% on moving costs, highlighting trust and efficiency. Safestore.co.uk promises a lowest price guarantee, ensuring customers get the best deal. Shurgard.com offers storage units from just £1 for the first month, focusing on affordability and accessibility. Stackt.co.uk provides a unique service of collection, storage, and delivery from £1.43/week, emphasizing convenience and flexibility.

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