UK Logistics Warehousing & Storage - PPC Market Share Analysis August 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the UK Warehousing & Storage category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Warehousing & Storage – UK

Google AI Overview visibility for Logistics Warehousing & Storage UK

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 20.9314323234
79.0685676766
20%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 22
78
22%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 4%
Transactional 10%
Navigational 5%
Seasonal 0%
Local 7%
Problem Solving 10%

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Market Exposure

Share of Clicks for top 10 UK Logistics Warehousing & Storage brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
safestore.co.uk 20.31
bigyellow.co.uk 18.48
shurgard.com 10.66
accessstorage.com 4.72
amazon.co.uk 4.12
packingboxes.co.uk 3.3
directglobaltradingboxes.co.uk 2.8
ebay.co.uk 2.3
bigdug.co.uk 2.2
henfieldstorage.co.uk 2.2
others 28.91
  • safestore.co.uk - 20.31%
  • bigyellow.co.uk - 18.48%
  • shurgard.com - 10.66%
  • accessstorage.com - 4.72%
  • amazon.co.uk - 4.12%
  • packingboxes.co.uk - 3.3%
  • directglobaltradingboxes.co.uk - 2.8%
  • ebay.co.uk - 2.3%
  • bigdug.co.uk - 2.2%
  • henfieldstorage.co.uk - 2.2%
  • others - 28.91%

Copyright © Adthena. All rights reserved.

In the logistics and storage PPC landscape, Safestore.co.uk leads with 20.31% click share, followed by Bigyellow.co.uk at 18.48%. Shurgard.com captures 10.66%, while ‘others’ collectively hold 28.91%.

Market Exposure

Share of Spend for the top 10 UK Logistics Warehousing & Storage brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date safestore.co.uk shurgard.com henfieldstorage.co.uk bigyellow.co.uk space-station.co.uk storageking.co.uk accessstorage.com readysteadystore.com vanguardstorage.co.uk stackt.co.uk
2026/08/01 17.47% 12.59% 2.12% 29.95% 0.78% 0.48% 7.05% 6.37% 0.08% 0.79%
2026/08/02 15.78% 15.03% 1.24% 24.02% 1.55% 2.5% 6.89% 3.96% 0.75% 1.46%
2026/08/03 24.33% 15.41% 1.04% 26.9% 1.47% 2.17% 3.55% 3.4% 0.82% 0.19%
2026/08/04 21.8% 11.48% 2.17% 20.11% 1.96% 0.77% 13.84% 1.2% 0.26% 0.78%
2026/08/05 19.96% 18.26% 1.74% 23.22% 1.24% 1.39% 7.76% 4.4% 0.24% 3.13%
2026/08/06 17.14% 19.68% 3.88% 21.5% 1.38% 0.74% 9.45% 4.61% 1.05% 3.97%
2026/08/07 22.27% 14.02% 2.61% 20.97% 4.17% 0.42% 12.18% 1.34% 0.61% 3.37%
2026/08/08 20.1% 23.7% 3.2% 21.49% 3.8% 1.1% 3.34% 2.93% 1.95% 4.61%
2026/08/09 11.35% 25.68% 2.86% 23.93% 4.16% 0.77% 9.01% 1.63% 2.59% 3.03%
2026/08/10 22.08% 18.17% 3.1% 17.7% 3.26% 1.41% 7.67% 2.82% 2.68% 1.47%
2026/08/11 20.9% 19.15% 2.07% 21.1% 2.63% 1.22% 7.29% 2.9% 2.02% 3.38%
2026/08/12 24.29% 18.89% 4.67% 19.77% 2.43% 1.5% 10.93% 1.27% 1.18% 0.14%
2026/08/13 17.24% 19.49% 2.07% 23.57% 0.69% 3.03% 9.27% 0.98% 0.87% 2.01%
2026/08/14 20.19% 16.52% 1.72% 24.71% 2.04% 2.47% 10.84% 1.09% 0.66% 2.92%
2026/08/15 23.8% 23.05% 4.52% 18.4% 2.04% 1.52% 7.24% 0.62% 1.78% 2.91%
2026/08/16 21.88% 21.77% 3% 22.44% 3.13% 1.85% 5.43% 2.5% 1.72% 1.98%
2026/08/17 21.33% 17.25% 3.34% 18.38% 3.15% 3.52% 6.08% 3.14% 1.06% 2.43%
2026/08/18 27.54% 18.98% 6.44% 18.38% 1.52% 2.87% 2.91% 1.24% 1.68% 2.34%
2026/08/19 20.2% 20.99% 2.27% 20.07% 2.57% 1.8% 9.33% 0.48% 2.02% 2.55%
2026/08/20 20.27% 17.66% 3.69% 23.94% 2.61% 1.7% 6.41% 0.16% 2.76% 1.93%
2026/08/21 14.32% 22.75% 5.58% 21.93% 1.97% 2.36% 6.66% 1.43% 2.88% 2.34%
2026/08/22 15.37% 25.94% 7.63% 17.47% 2% 1.83% 6.79% 1.41% 1.93% 2.4%
2026/08/23 23.46% 19.23% 5.6% 18.02% 1.39% 3.78% 5.99% 0.7% 1.06% 2.46%
2026/08/24 21.1% 21.3% 4.45% 18.14% 2.94% 2.27% 4.34% 2.77% 1.87% 1%
2026/08/25 20.93% 16.75% 3% 16.59% 2.72% 4.91% 6.58% 1.95% 3.65% 1.34%
2026/08/26 24.6% 17.39% 4.18% 19.64% 3.9% 2.83% 7.58% 0.4% 1.15% 1.72%
2026/08/27 19.88% 14.02% 4.23% 15.46% 4.04% 2.21% 9.09% 0.75% 1.14% 1.24%
2026/08/28 22.13% 12.36% 7.9% 16.82% 2.31% 2.48% 6.36% 3.17% 1.55% 0.58%
2026/08/29 24.21% 17.19% 7.61% 13.8% 1.26% 4.05% 4.79% 2.25% 4.18% 0.23%
2026/08/30 19.85% 13.72% 9.49% 10.44% 3.51% 4.15% 4.88% 3.26% 0.56% 2.22%
2026/08/31 22.67% 11.82% 10.92% 8.7% 5.58% 3.81% 3.33% 3.26% 2.92% 1.94%
  • safestore.co.uk
  • shurgard.com
  • henfieldstorage.co.uk
  • bigyellow.co.uk
  • space-station.co.uk
  • storageking.co.uk
  • accessstorage.com
  • readysteadystore.com
  • vanguardstorage.co.uk
  • stackt.co.uk

Copyright © Adthena. All rights reserved.

In August 2026, Safestore.co.uk led with fluctuating spend, peaking at 27.54%. Shurgard.com saw a mid-month surge, while Henfieldstorage.co.uk steadily climbed. Bigyellow.co.uk’s dominance waned, ending at 8.7%.

Market Exposure

Competitor Count for UK Logistics Warehousing & Storage

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/08/01 178
2026/08/02 197
2026/08/03 192
2026/08/04 194
2026/08/05 216
2026/08/06 186
2026/08/07 158
2026/08/08 153
2026/08/09 168
2026/08/10 178
2026/08/11 169
2026/08/12 193
2026/08/13 203
2026/08/14 202
2026/08/15 169
2026/08/16 173
2026/08/17 191
2026/08/18 176
2026/08/19 186
2026/08/20 192
2026/08/21 171
2026/08/22 155
2026/08/23 156
2026/08/24 162
2026/08/25 215
2026/08/26 210
2026/08/27 227
2026/08/28 214
2026/08/29 185
2026/08/30 191
2026/08/31 203

Copyright © Adthena. All rights reserved.

August saw fluctuating advertiser numbers, peaking at 227 on the 27th. The month concluded with 203 advertisers, reflecting a dynamic landscape.

Campaign Efficiency

Market Loss & Market Gains for UK Logistics Warehousing & Storage

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
henfieldstorage.co.uk 1.62%
amazon.co.uk 1.17%
storageking.co.uk 0.8%
vanguardstorage.co.uk 0.61%
directglobaltradingboxes.co.uk 0.57%
bigdug.co.uk -0.58%
shurgard.com -0.79%
safestore.co.uk -0.92%
accessstorage.com -1.83%
bigyellow.co.uk -3.9%

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Henfieldstorage.co.uk surged by 1.62%, while bigyellow.co.uk dropped by 3.9%. Amazon.co.uk gained 1.17%, contrasting accessstorage.com’s 1.83% decline.

Campaign Efficiency

UK Logistics Warehousing & Storage Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date safestore.co.uk amazon.co.uk shurgard.com henfieldstorage.co.uk ebay.co.uk bigyellow.co.uk storageking.co.uk accessstorage.com packingboxes.co.uk bigdug.co.uk
2026/08/01 11.81% 4.25% 9.9% 1.69% 2% 17.99% 0.49% 7.32% 3.18% 1.5%
2026/08/02 11.45% 2.69% 12.35% 0.84% 3.01% 16.57% 3.04% 7.32% 3.34% 1.61%
2026/08/03 16.88% 4.64% 10.36% 0.8% 2.9% 15.75% 1.6% 3.51% 2.23% 3.96%
2026/08/04 12.68% 4.85% 8.42% 1% 2.59% 10.92% 0.85% 10.25% 2.98% 5.01%
2026/08/05 13.01% 5.19% 14.17% 1.37% 3.2% 13.52% 0.94% 5.74% 3.68% 3.05%
2026/08/06 13.05% 2.92% 15.08% 2.13% 1.61% 14% 0.93% 9.12% 1.96% 3.63%
2026/08/07 15.18% 3.62% 10.35% 2.3% 1.68% 12.79% 0.51% 9.24% 3.31% 3.7%
2026/08/08 13.21% 4.71% 17.87% 1.7% 2.12% 11.18% 1.7% 3.09% 6.58% 0.48%
2026/08/09 9.71% 4% 20.24% 1.75% 3% 15.96% 0.72% 8.56% 4.22% 0.88%
2026/08/10 16.66% 2.35% 12.62% 1.63% 2.93% 10.87% 1.23% 8.43% 2.29% 2.23%
2026/08/11 14.8% 4.03% 15.13% 1.71% 2.96% 12.11% 1.39% 5.84% 2.76% 3.58%
2026/08/12 15.84% 6.49% 12.21% 3.1% 3.09% 11.52% 1.13% 9.89% 2.69% 1.39%
2026/08/13 11.68% 2.7% 15.24% 1.54% 4.18% 13.63% 3.67% 6.89% 2.81% 2.11%
2026/08/14 13.48% 2.98% 12.55% 0.87% 3.59% 14.57% 3% 9.35% 3.72% 3.55%
2026/08/15 17.68% 3.74% 16.67% 3% 3.43% 11.47% 1.73% 5.58% 2.56% 4.27%
2026/08/16 15.25% 4.95% 15.68% 1.97% 3.41% 13.48% 1.25% 5.27% 2.58% 3.98%
2026/08/17 13.39% 2.72% 13.38% 2.22% 4.57% 11.98% 4.15% 5.07% 3.48% 3.44%
2026/08/18 20.12% 2.18% 14.89% 4.7% 1.52% 13.6% 3.34% 3.25% 2.03% 1.78%
2026/08/19 14.18% 1.68% 14.58% 1.51% 4.46% 12.06% 1.82% 8.12% 1.61% 2.6%
2026/08/20 11.7% 6.55% 11.39% 2.08% 3.02% 13.42% 1.8% 4.5% 3.63% 3.22%
2026/08/21 8.76% 3.78% 15.87% 3.22% 3.77% 13.92% 2.5% 6.17% 1.79% 4.17%
2026/08/22 10.2% 4.75% 18.84% 4.86% 3.95% 11.67% 1.46% 5.28% 3.59% 2.96%
2026/08/23 16.55% 4.22% 15.68% 3.93% 3.13% 11.19% 3.07% 5.55% 3.29% 2.83%
2026/08/24 14.18% 6% 13.6% 2.21% 3.62% 10.44% 2.06% 4.18% 5.64% 2.81%
2026/08/25 13.29% 5.93% 10.17% 1.69% 3.19% 8.87% 3.93% 4.25% 3.86% 3.48%
2026/08/26 16.97% 3.43% 12.99% 2.84% 2.58% 12.23% 3.35% 5.86% 3.09% 2.51%
2026/08/27 11.92% 6.03% 9.21% 2.27% 2.29% 7.88% 2.24% 4.75% 4.2% 2.66%
2026/08/28 13.77% 5.36% 7.58% 4.52% 3.21% 9.92% 2.75% 4.55% 3.41% 1.72%
2026/08/29 17.81% 4.44% 11.98% 4.92% 3.96% 8.69% 3.99% 3.81% 3.56% 0.78%
2026/08/30 9.9% 7.73% 7.73% 5.42% 5.96% 5.07% 3.03% 2.36% 6.08% 0.28%
2026/08/31 12.66% 9.76% 6.51% 6.25% 5.92% 4.59% 3.02% 2.02% 1.96% 0.85%
  • safestore.co.uk
  • amazon.co.uk
  • shurgard.com
  • henfieldstorage.co.uk
  • ebay.co.uk
  • bigyellow.co.uk
  • storageking.co.uk
  • accessstorage.com
  • packingboxes.co.uk
  • bigdug.co.uk

Copyright © Adthena. All rights reserved.

In August 2026, Safestore.co.uk led with fluctuating impressions, peaking at 20.12%. Amazon.co.uk saw a steady rise, ending at 9.76%. Shurgard.com peaked mid-month at 20.24%, then declined. Henfieldstorage.co.uk and Ebay.co.uk showed gradual increases, while Bigyellow.co.uk and Accessstorage.com experienced declines. The month concluded with diverse trends across advertisers.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for UK Logistics Warehousing & Storage

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for UK Logistics Warehousing & Storage - Last month
  1. 1
    Self storage in Birmingham - From only £6.75 per week https://www.bigyellow.co.uk

    Self storage in Birmingham. From only £6.75 per week

  2. 2
    Bespoke Cardboard Packaging https://www.davpack.co.uk

    The Best For Quality & Price — The UK's Leading Custom Boxes Supplier - Low Prices & Over 95% Positive Feedback! Order Custom Boxes for Retail, Shipping and Branded Packaging with Expert UK Support. UK's #1 Supplier.

  3. 3
    Self Storage - Lowest Price Guarantee https://www.safestore.co.uk › self-storage › london

    Our lowest price guarantee means if you find a lower price we'll beat it by 10%

  4. 4
    Units from £1 first month https://www.shurgard.com

    Storage units £1 for 1st month — Easy and convenient location Near Me. 100% price transparency. No deposit. See our Prices. Free online reservation . No minimum stay. No deposit...

  5. 5
    Storage London - We Collect - Storage From £1.43/Week https://www.stackt.co.uk

    Storage in London that comes to you. No van hire, no storage unit trips. Storage from £1.43/week...

Copyright © Adthena. All rights reserved.

In the competitive landscape of logistics and storage, Big Yellow and Safestore captivate with affordability, while Shurgard and Stackt emphasize convenience and transparency. Davpack stands out with bespoke packaging solutions, highlighting quality and customer satisfaction.

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