Log in Book a Demo

UK Logistics Warehousing & Storage - PPC Market Share Analysis May 2025

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the UK Warehousing & Storage category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Market Exposure

Share of Clicks for top 10 UK Logistics Warehousing & Storage brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

See more data
Share of Clicks - Last month
Domain Share of clicks
safestore.co.uk 20.66
bigyellow.co.uk 18.96
shurgard.com 7.43
accessstorage.com 6.4
amazon.co.uk 4.8
tinyboxcompany.co.uk 2.14
rapidracking.com 1.92
packingboxes.co.uk 1.51
pinkstorage.co.uk 1.44
bigdug.co.uk 1.15
others 33.59

Copyright © Adthena. All rights reserved.

In the logistics and warehousing PPC landscape, Safestore.co.uk leads with 20.66% click share, closely followed by Bigyellow.co.uk at 18.96%. Others collectively hold a significant 33.59%, showcasing diverse competition.

Market Exposure

Share of Spend for the top 10 UK Logistics Warehousing & Storage brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

See more data
Share of Spend - Last Month
Date safestore.co.uk bigyellow.co.uk accessstorage.com shurgard.com henfieldstorage.co.uk space-station.co.uk storex.storage stackt.co.uk pinkstorage.co.uk theselfstoragecompany.co
2025/05/01 16.79% 29.63% 6.88% 10.09% 0% 1.55% 0.61% 3.99% 1.94% 0.09%
2025/05/02 16.41% 31.44% 4.71% 10.87% 0.04% 0.8% 0.39% 2.78% 2.57% 0.36%
2025/05/03 15.66% 30.42% 4.82% 10.7% 0.29% 0.82% 1.36% 3.51% 1.54% 0.29%
2025/05/04 16.68% 28.83% 5.23% 7.37% 0.06% 1.94% 1.18% 3.92% 2.26% 0.35%
2025/05/05 13.99% 28.84% 7.84% 9.03% 0.04% 1.04% 1.88% 3.37% 2.66% 0.81%
2025/05/06 14.26% 30.74% 6.99% 9.69% 0.19% 1.27% 1.49% 2.75% 3.06% 0.51%
2025/05/07 16.87% 28.49% 5.69% 8.62% 0% 1.05% 1.12% 1.16% 2.14% 0.99%
2025/05/08 19.47% 27.31% 6.75% 7.54% 0.02% 1.04% 0.53% 1.06% 2.58% 1.97%
2025/05/09 21.72% 25.9% 6.15% 9.75% 0.13% 1.22% 1.51% 1.35% 1.75% 2.04%
2025/05/10 18.84% 25.62% 5.94% 7.21% 0.03% 0.97% 0.17% 0.78% 2.66% 1.95%
2025/05/11 21.69% 23.27% 5.23% 6.99% 0.04% 1.01% 0.78% 0.28% 1.44% 0.55%
2025/05/12 21.34% 27.03% 6.6% 7.07% 0.18% 1.75% 0.82% 0.05% 2.51% 1.16%
2025/05/13 17.46% 26.87% 8.28% 11.4% 0.55% 1.51% 1.73% 0.49% 0.65% 0.89%
2025/05/14 17.96% 26.07% 7.28% 7.49% 0.56% 2.33% 1.08% 0.2% 1.64% 1.51%
2025/05/15 20.29% 20.97% 9.2% 8.13% 1.74% 2.01% 1.37% 1.06% 1.9% 1.27%
2025/05/16 23.06% 19.69% 11.01% 12.54% 3.44% 1.54% 1.38% 1.05% 1.85% 0.79%
2025/05/17 24.1% 16.93% 11.67% 13.15% 1.82% 1.81% 0.68% 1.14% 1.92% 1.41%
2025/05/18 27.9% 17.33% 12.3% 11.88% 1.86% 1.98% 0.96% 0.48% 1.16% 1.09%
2025/05/19 26.96% 17.35% 11.9% 12.98% 0.63% 1.58% 1.63% 0.56% 1.58% 0.56%
2025/05/20 23.49% 16.46% 12.04% 12.38% 1.57% 2.14% 1.57% 0.49% 2.24% 1.41%
2025/05/21 23.55% 19.44% 13.16% 13.16% 1.56% 1.68% 0.83% 0.68% 1.93% 2.41%
2025/05/22 24.28% 24.31% 12.03% 10.38% 0.72% 1.64% 1.18% 0.7% 2.02% 1.85%
2025/05/23 23.16% 21.6% 11.48% 10.31% 1.23% 1.34% 1.79% 0.46% 1.98% 1.21%
2025/05/24 23.97% 19.01% 13.25% 13.06% 2.52% 1.39% 1.21% 1.32% 0.83% 0.77%
2025/05/25 24.65% 18.65% 11.87% 13.32% 2.14% 1.87% 1.34% 0.95% 1.62% 1.41%
2025/05/26 27.07% 17.22% 11.11% 11.13% 1.9% 1.62% 0.58% 0.91% 1.64% 1.68%
2025/05/27 26.39% 19.88% 11.91% 11.48% 3.03% 1.71% 1.21% 0.95% 1.35% 0.3%
2025/05/28 26.61% 17.26% 13.01% 10.88% 1.67% 1.6% 1.07% 0.48% 1.14% 0.43%
2025/05/29 28.42% 16.88% 11.54% 8.21% 1.96% 0.95% 1.22% 0.52% 1.31% 1.13%
2025/05/30 27.11% 23.41% 11.65% 7.91% 0.76% 1.78% 1.64% 0.53% 2.1% 2.22%
2025/05/31 29.17% 18.5% 11.52% 8.99% 1.6% 0.96% 0.9% 0.77% 0.69% 0.52%

Copyright © Adthena. All rights reserved.

In May 2025, Safestore’s PPC spend share surged from 16.79% to 29.17%, while Big Yellow’s share declined from 29.63% to 18.50%. Access Storage and Shurgard saw moderate increases, ending at 11.52% and 8.99%, respectively. Henfield Storage and Stackt had minimal shares, closing at 1.60% and 0.77%.

Market Exposure

Competitor Count for UK Logistics Warehousing & Storage

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

See more data
Competitor Count - Last month
Date Competitor Count
2025/05/01 307
2025/05/02 309
2025/05/03 297
2025/05/04 277
2025/05/05 336
2025/05/06 328
2025/05/07 342
2025/05/08 349
2025/05/09 337
2025/05/10 326
2025/05/11 313
2025/05/12 337
2025/05/13 369
2025/05/14 341
2025/05/15 361
2025/05/16 348
2025/05/17 295
2025/05/18 302
2025/05/19 310
2025/05/20 316
2025/05/21 311
2025/05/22 313
2025/05/23 308
2025/05/24 283
2025/05/25 271
2025/05/26 296
2025/05/27 290
2025/05/28 291
2025/05/29 288
2025/05/30 280
2025/05/31 255

Copyright © Adthena. All rights reserved.

May began with 307 advertisers, peaking at 369 mid-month. A decline followed, ending with 255.

Campaign Efficiency

Market Loss & Market Gains for UK Logistics Warehousing & Storage

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

See more data
Market Loss & Market Gains - Last month
Name Market Trend
safestore.co.uk 7.91%
accessstorage.com 3.95%
shurgard.com 1.61%
henfieldstorage.co.uk 0.74%
bigdug.co.uk 0.69%
rapidracking.com -0.62%
easystorage.com -0.71%
tinyboxcompany.co.uk -1.58%
amazon.co.uk -2.74%
bigyellow.co.uk -4.4%

Copyright © Adthena. All rights reserved.

Safestore.co.uk surged with a 7.91% click share increase, while bigyellow.co.uk dropped by 4.4%. Accessstorage.com gained 3.95%, contrasting amazon.co.uk’s 2.74% decline.

Campaign Efficiency

UK Logistics Warehousing & Storage Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

See more data
Date safestore.co.uk bigyellow.co.uk accessstorage.com shurgard.com amazon.co.uk rapidracking.com bigdug.co.uk viking-direct.co.uk storex.storage pinkstorage.co.uk
2025/05/01 9.32% 16.26% 5.67% 7.52% 7.32% 3.05% 1.36% 1.68% 0.63% 2.13%
2025/05/02 9.57% 18.67% 3.3% 7.86% 7.55% 2.5% 1.8% 1.74% 0.38% 2.06%
2025/05/03 9.74% 17.13% 4.03% 8% 9.08% 3.83% 1.17% 2.29% 1.3% 1.68%
2025/05/04 9.09% 15.65% 3.92% 6.04% 10.5% 4.61% 1.09% 1.64% 1.42% 2.04%
2025/05/05 6.99% 16.19% 6.63% 6.37% 10.08% 2.95% 1.11% 1.82% 2.11% 2.94%
2025/05/06 7.79% 18.97% 5.81% 7.8% 7.56% 2.47% 0.77% 1.36% 1.49% 2.67%
2025/05/07 10.17% 17.9% 4.79% 6.04% 6.48% 3.15% 0.21% 1.72% 1.2% 2.22%
2025/05/08 11.5% 17.65% 5.97% 6.17% 6.17% 2.95% 0.16% 1.6% 0.6% 2.35%
2025/05/09 11.84% 17.32% 5.9% 6.42% 5.37% 3.02% 0.4% 1.72% 1.57% 1.52%
2025/05/10 10.48% 15.5% 4.31% 5.68% 8.11% 3.71% 0.21% 2.19% 0.24% 2.36%
2025/05/11 11.58% 14.92% 4.68% 6.19% 5.65% 4.79% 0.13% 2.31% 0.83% 1.15%
2025/05/12 10.76% 15.16% 5% 4.88% 7.9% 3.81% 0.43% 2.07% 0.74% 2.27%
2025/05/13 9.75% 17.08% 7.04% 8.48% 5.96% 3.23% 1.1% 1.53% 1.91% 0.61%
2025/05/14 9.53% 15.67% 5.96% 5.15% 4.8% 3.27% 1.66% 1.79% 0.96% 1.34%
2025/05/15 10.82% 13.33% 8.47% 6.09% 4.78% 2.5% 3.21% 1.3% 1.47% 1.59%
2025/05/16 13.93% 13.77% 11.89% 9.29% 3.35% 2.22% 1.8% 1.57% 1.63% 1.46%
2025/05/17 14.28% 12.54% 12.79% 9.33% 2.77% 2.76% 1.31% 1.5% 1.12% 2.54%
2025/05/18 16.64% 12.74% 13.34% 9.06% 3.21% 3.13% 0.65% 1.52% 1.53% 0.89%
2025/05/19 16.31% 12.74% 11.83% 9.07% 3.85% 2.26% 1.2% 0.74% 2.63% 1.34%
2025/05/20 13.75% 11.25% 12.31% 7.64% 5.04% 2.95% 0.45% 0.73% 1.88% 2.95%
2025/05/21 14.68% 13.89% 14.4% 8.65% 2.78% 2.43% 0.86% 0.9% 1.67% 1.98%
2025/05/22 14.74% 17.03% 13.42% 6.99% 1.98% 2.08% 1.23% 1.33% 1.81% 1.71%
2025/05/23 14.22% 15.22% 12.19% 7.2% 2.64% 2.35% 1.71% 1.3% 2.43% 1.63%
2025/05/24 14.56% 12.8% 14.54% 9.23% 4.69% 2.53% 1.63% 0.99% 1.77% 0.83%
2025/05/25 13.74% 13.36% 11.35% 9.16% 4.59% 3.59% 1.95% 1.07% 1.49% 1.99%
2025/05/26 16.32% 12.01% 10.73% 7.74% 3.07% 1.67% 1.79% 0.4% 0.83% 2.06%
2025/05/27 16.63% 14.78% 12.65% 7.94% 1.86% 1.15% 3.4% 0.5% 2.01% 1.19%
2025/05/28 16.6% 12.82% 13.91% 7.59% 2.39% 1.63% 2.38% 0.91% 1.55% 1.04%
2025/05/29 15.36% 11.96% 11.06% 4.92% 4.5% 1.98% 4.35% 1.15% 1.85% 1.32%
2025/05/30 16.24% 15.63% 11.94% 5.04% 4.1% 1.69% 3.03% 0.74% 2.26% 1.71%
2025/05/31 17.71% 13.69% 11.76% 5.69% 3.56% 2.74% 1.57% 1.52% 1.41% 0.69%

Copyright © Adthena. All rights reserved.

In May 2025, Safestore’s impression share rose from 9.32% to 17.71%, while Big Yellow’s share fluctuated, ending at 13.69%. Access Storage saw a steady increase, finishing at 11.76%. Shurgard’s share varied, closing at 5.69%. Amazon’s share decreased, ending at 3.56%.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for UK Logistics Warehousing & Storage

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

See more data
  1. 1
    Secure & Cheap Box Storage in London https://www.accessboxstorage.com

    Boxes Collected From Your Student Accommodation From £7.50 Per Box Per Month

  2. 2
    Lowest Price Guarantee https://www.accessstorage.com

    Storage in Kings Cross — Storage Units In Kings Cross. 50% Off Up To 17 Weeks, Get An Online Quote...

  3. 3
    Explore 6 Warehouse Management System Examples https://www.autostoresystem.com

    AutoStore quadruples storage capacity and unlock the true potential of storage floorspace. ASRS...

  4. 4
    Big Yellow Self Storage - 50% off Your First 8 Weeks https://www.bigyellow.co.uk › self-storage

    Self storage for home & business use. Get a price & reserve online. Store things your way. The UK's...

  5. 5
    We collect, store and deliver | Storage from £11.90/wk https://www.stackt.co.uk

    Choose Stackt for hassle-free, secure storage and moving solutions. See the difference now

Copyright © Adthena. All rights reserved.

In the competitive landscape of logistics and storage, Access Box Storage entices students with affordable, secure options, while Access Storage guarantees the lowest prices in Kings Cross. AutoStore showcases innovative warehouse management, Big Yellow offers significant discounts, and Stackt promises hassle-free storage solutions.

Frequently Asked Questions

Customer Success Stories

Get the full picture

See this data specific to your brand performance

The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

Related reports

US
AUS
US
UK