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UK Logistics Warehousing & Storage - PPC Market Share Analysis July 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the UK Warehousing & Storage category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Warehousing & Storage – UK

Google AI Overview visibility for Logistics Warehousing & Storage UK

See how often AIOs appear and how search intent is distributed across buying signals.

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AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 19.5458633094
80.4541366906
19%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 22
78
22%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 5%
Transactional 11%
Navigational 6%
Seasonal 0%
Local 6%
Problem Solving 11%

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Market Exposure

Share of Clicks for top 10 UK Logistics Warehousing & Storage brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
safestore.co.uk 28.99
bigyellow.co.uk 13.34
shurgard.com 8.63
amazon.co.uk 5.29
accessstorage.com 4.85
packingboxes.co.uk 3.15
ebay.co.uk 2.51
smartpackaging.direct 2.19
directglobaltradingboxes.co.uk 2.11
henfieldstorage.co.uk 1.75
others 27.19
  • safestore.co.uk - 28.99%
  • bigyellow.co.uk - 13.34%
  • shurgard.com - 8.63%
  • amazon.co.uk - 5.29%
  • accessstorage.com - 4.85%
  • packingboxes.co.uk - 3.15%
  • ebay.co.uk - 2.51%
  • smartpackaging.direct - 2.19%
  • directglobaltradingboxes.co.uk - 2.11%
  • henfieldstorage.co.uk - 1.75%
  • others - 27.19%

Copyright © Adthena. All rights reserved.

In the logistics PPC landscape, Safestore leads with 28.99% click share, followed by ‘others’ at 27.19%. Big Yellow captures 13.34%, while Shurgard holds 8.63%.

Market Exposure

Share of Spend for the top 10 UK Logistics Warehousing & Storage brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

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Share of Spend - Last Month
Share of Spend - Last Month
Date safestore.co.uk bigyellow.co.uk shurgard.com accessstorage.com henfieldstorage.co.uk storageking.co.uk stackt.co.uk holdstorage.co.uk lenlothian.com atticstorage.co.uk
2026/07/01 30.14% 21.91% 10.95% 10.92% 4.09% 1.21% 2.19% 1.15% 1.29% 1.94%
2026/07/02 29.26% 18.98% 14.29% 8.41% 5.1% 1.86% 2.87% 0.69% 0.91% 1.51%
2026/07/03 26.38% 15.69% 12.75% 7.02% 5.29% 2.98% 2.82% 1.49% 2.64% 1.6%
2026/07/04 24.55% 14.47% 15.9% 7.51% 3.58% 0.56% 4.22% 1.77% 0.83% 1.85%
2026/07/05 26.83% 14.17% 15.93% 8.02% 4.18% 1.09% 3.69% 2.24% 0.31% 2.54%
2026/07/06 27.01% 11.61% 13.41% 7.04% 3.96% 1.52% 3.31% 2.01% 1.08% 1.19%
2026/07/07 30.88% 14.69% 12.41% 9.02% 3.44% 2.34% 1.71% 1.63% 0.7% 2.55%
2026/07/08 32.57% 14.38% 11.34% 6.3% 4.47% 0.89% 1.33% 0.81% 0.86% 2.81%
2026/07/09 29.82% 13.9% 12.01% 8.42% 4.73% 0.57% 3.25% 0.81% 0.93% 1.58%
2026/07/10 31.16% 16.3% 15.72% 6.64% 3.52% 1.58% 0.77% 1.42% 1.03% 3.03%
2026/07/11 32.63% 12.04% 18.55% 9.54% 4.74% 2.43% 2.84% 0.84% 0.41% 2.02%
2026/07/12 30.94% 12.14% 17.51% 8.9% 4.66% 3.23% 2.75% 1.24% 0.36% 3.31%
2026/07/13 28.67% 15.63% 13.9% 11.11% 2.27% 2.04% 2.07% 1.7% 0.55% 1.03%
2026/07/14 29.57% 17.2% 10.86% 9.58% 4.27% 1.7% 0.15% 1.56% 2.04% 0%
2026/07/15 27.55% 17.18% 17.49% 8.28% 3.62% 3.96% 0.19% 1.84% 1.03% 0%
2026/07/16 30.44% 13.68% 19.57% 7.14% 4.07% 2.69% 1.64% 2.13% 1.53% 0%
2026/07/17 34.49% 13.31% 11.9% 14.79% 2.76% 2.43% 4.29% 0.57% 1.38% 0%
2026/07/18 34.2% 14.16% 9.66% 11.04% 4.08% 2.18% 5.65% 1.13% 1.45% 0.01%
2026/07/19 39.28% 9.92% 19.03% 7.22% 4.53% 1.92% 2.79% 0.92% 0.08% 2.63%
2026/07/20 31.02% 17.45% 12.81% 12.11% 1.81% 1.09% 1.87% 2.3% 0.26% 0%
2026/07/21 29.35% 17.07% 10.78% 9.5% 4.24% 1.69% 0.15% 1.55% 2.02% 0%
2026/07/22 36.73% 13.89% 12.24% 8.43% 2.92% 2.46% 1.11% 1.59% 1.36% 0.92%
2026/07/23 29.44% 14.45% 19.02% 6.61% 2.22% 4.18% 1.94% 1.16% 1.29% 0.34%
2026/07/24 31.16% 16.22% 12.53% 9.7% 4.08% 1.9% 1.86% 1.13% 1.23% 1.14%
2026/07/25 31.85% 13.78% 18.03% 8.88% 3.55% 1.74% 1.66% 1.11% 1.64% 1.17%
2026/07/26 29.09% 15.84% 17.78% 10.83% 1.56% 1.9% 0.96% 1.94% 0.55% 0.79%
2026/07/27 29.21% 16.4% 14.03% 11.52% 2.22% 2.62% 1.17% 1.58% 1.8% 0.7%
2026/07/28 25.51% 19.2% 15.11% 13.06% 3.1% 1.97% 1.78% 1.22% 0.99% 0.54%
2026/07/29 25.52% 19.82% 14.75% 8.03% 1.5% 1.4% 2.59% 1.35% 0.27% 0%
2026/07/30 27.34% 19.59% 12.08% 10.14% 0.95% 1.1% 2.92% 0.77% 0.54% 0.01%
2026/07/31 26.69% 21.41% 12.15% 10.14% 1.43% 0.99% 0.75% 0.46% 0.09% 0.01%
  • safestore.co.uk
  • bigyellow.co.uk
  • shurgard.com
  • accessstorage.com
  • henfieldstorage.co.uk
  • storageking.co.uk
  • stackt.co.uk
  • holdstorage.co.uk
  • lenlothian.com
  • atticstorage.co.uk

Copyright © Adthena. All rights reserved.

Safestore.co.uk led July with fluctuating spend, peaking mid-month. Bigyellow.co.uk saw a late surge, while Shurgard.com maintained steady growth. Accessstorage.com and Henfieldstorage.co.uk showed varied trends, ending with moderate shares.

Market Exposure

Competitor Count for UK Logistics Warehousing & Storage

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

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Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/07/01 188
2026/07/02 216
2026/07/03 209
2026/07/04 200
2026/07/05 212
2026/07/06 213
2026/07/07 227
2026/07/08 220
2026/07/09 209
2026/07/10 206
2026/07/11 204
2026/07/12 206
2026/07/13 231
2026/07/14 247
2026/07/15 239
2026/07/16 237
2026/07/17 202
2026/07/18 178
2026/07/19 192
2026/07/20 205
2026/07/21 247
2026/07/22 249
2026/07/23 235
2026/07/24 241
2026/07/25 233
2026/07/26 256
2026/07/27 229
2026/07/28 233
2026/07/29 210
2026/07/30 202
2026/07/31 192

Copyright © Adthena. All rights reserved.

July began with 188 advertisers, peaking at 256 mid-month. The month concluded with 192, reflecting dynamic shifts in advertiser presence.

Campaign Efficiency

Market Loss & Market Gains for UK Logistics Warehousing & Storage

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
safestore.co.uk 3.14%
bigyellow.co.uk 2.53%
accessstorage.com 1.22%
readysteadystore.com 0.86%
tinyboxcompany.co.uk 0.2%
packingboxes.co.uk -0.6%
universalpallets.com -0.65%
directglobaltradingboxes.co.uk -1.03%
ebay.co.uk -1.32%
amazon.co.uk -1.57%

Copyright © Adthena. All rights reserved.

In the logistics sector, Safestore.co.uk surged with a 3.14% click share increase, while Amazon.co.uk dropped by 1.57%.

Campaign Efficiency

UK Logistics Warehousing & Storage Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date safestore.co.uk bigyellow.co.uk accessstorage.com amazon.co.uk shurgard.com packingboxes.co.uk smartpackaging.direct davpack.co.uk ebay.co.uk henfieldstorage.co.uk
2026/07/01 26.78% 15.81% 10.87% 0.81% 8.34% 1.47% 1.26% 0.98% 0.18% 2.84%
2026/07/02 25.34% 13.77% 7.93% 0.87% 12.02% 1.96% 2.26% 1.69% 0.45% 3.74%
2026/07/03 18.59% 8.97% 4.73% 6.05% 7.87% 3.27% 2.92% 2.78% 2.84% 3.02%
2026/07/04 15.99% 8.67% 5.29% 6.63% 9.8% 3.82% 3.71% 1.16% 7.61% 1.52%
2026/07/05 18.46% 9.17% 6.18% 6.7% 11.11% 3.64% 2.82% 0.9% 3.76% 2.15%
2026/07/06 18.63% 5.75% 4.65% 6.62% 8.02% 2.27% 2.76% 2.99% 4.69% 1.71%
2026/07/07 20.88% 8.87% 6.71% 4.2% 8.79% 3.79% 2.15% 3.28% 2.82% 1.94%
2026/07/08 22.16% 7.82% 4.56% 6.7% 6.8% 3.99% 2.75% 0.69% 5.56% 2.49%
2026/07/09 18.94% 6.55% 5.49% 7.97% 7.68% 3.15% 3.57% 2.9% 4.64% 2.7%
2026/07/10 20.68% 8.92% 4.21% 6.97% 9.39% 3.22% 2.99% 2.3% 3.57% 1.73%
2026/07/11 24.47% 8.07% 8.12% 4.65% 12.64% 3.87% 3.6% 0.29% 3.67% 2.74%
2026/07/12 20.25% 7.45% 5.77% 6.92% 13.12% 2.86% 4.82% 1.21% 5.06% 2.54%
2026/07/13 18.58% 9.82% 6.71% 7.08% 8.42% 3.65% 4.6% 1.79% 3.4% 1.35%
2026/07/14 19.67% 8.92% 5.21% 7.71% 6.97% 3% 4.64% 2.16% 4.39% 1.9%
2026/07/15 19.23% 10.77% 5.88% 7.42% 12.87% 1.94% 2.9% 1.08% 2.66% 1.78%
2026/07/16 24.58% 10.39% 6.41% 0.59% 16.84% 2.05% 1.47% 0.89% 0.54% 3.04%
2026/07/17 26.6% 10.63% 13.33% 1.19% 10.69% 1.99% 1.65% 1.68% 0.15% 1.78%
2026/07/18 26.44% 10.77% 11.23% 3.19% 8.87% 1.28% 2.02% 0% 0.31% 2.3%
2026/07/19 32.7% 7.25% 4.85% 3.05% 17.83% 3.52% 2.7% 0.8% 0.74% 2.95%
2026/07/20 24.26% 11.73% 11.15% 2.11% 9.9% 3.72% 1.91% 1.31% 0.24% 1.29%
2026/07/21 19.67% 8.92% 5.21% 7.71% 6.97% 3% 4.64% 2.16% 4.39% 1.9%
2026/07/22 23.8% 8.65% 5.41% 6.02% 7.43% 2.25% 3.99% 1.78% 4.54% 1.37%
2026/07/23 19.83% 9.52% 4.27% 5.84% 13.15% 2.7% 3.38% 1.71% 3.39% 1.46%
2026/07/24 22.4% 9.31% 7.24% 5.95% 8.24% 3.41% 3.27% 1.33% 3.15% 2.18%
2026/07/25 22.78% 9.53% 6.79% 5.36% 12.74% 2.54% 2.77% 1.02% 2.47% 2.23%
2026/07/26 20.64% 10.01% 7.83% 6.14% 12.3% 2.55% 3.72% 1.33% 3.32% 0.94%
2026/07/27 23.76% 12.01% 10.17% 1.12% 11.54% 1.78% 1.82% 1.51% 0.51% 1.5%
2026/07/28 21.5% 13.7% 11.12% 2.04% 12.48% 2.83% 2.44% 1.29% 0.69% 1.85%
2026/07/29 21.15% 14.74% 5.95% 1.16% 10.99% 3.3% 1.67% 1.36% 0.88% 1.53%
2026/07/30 20.84% 13.07% 7.92% 3.71% 7.75% 1.73% 0.46% 1.37% 2.64% 0.93%
2026/07/31 17.66% 11.24% 8.91% 6.84% 6.59% 4.18% 3.34% 1.82% 1.68% 0.63%
  • safestore.co.uk
  • bigyellow.co.uk
  • accessstorage.com
  • amazon.co.uk
  • shurgard.com
  • packingboxes.co.uk
  • smartpackaging.direct
  • davpack.co.uk
  • ebay.co.uk
  • henfieldstorage.co.uk

Copyright © Adthena. All rights reserved.

In July 2026, Safestore.co.uk led with fluctuating impressions, peaking at 32.7% on the 19th. Bigyellow.co.uk showed a steady rise, ending at 11.24%. Accessstorage.com and Amazon.co.uk had varied trends, while Shurgard.com peaked mid-month. Packingboxes.co.uk and Smartpackaging.direct had minor fluctuations. Davpack.co.uk and Ebay.co.uk remained low, with Henfieldstorage.co.uk ending at 0.63%.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for UK Logistics Warehousing & Storage

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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Google Text Ad Copy Insights & Creative Trends for UK Logistics Warehousing & Storage - Last month
  1. 1
    Self Storage Near Me | 50% Off Up To 17 Weeks Storage https://www.accessstorage.com › storage › kings_cross

    Easy, Low Cost & Hassle Free Storage. Save Time. Get A Quote & Book Online...

  2. 2
    Big Yellow Self Storage - 50% Off For Up To 8 Weeks https://www.bigyellow.co.uk

    Self storage for home & business use. 50% off for up to 8 weeks. Get a price & book online. Big Yellow – the UK’s favourite self storage for home and business...

  3. 3
    UpTo 60% Off House Moving Kits - We Will Not Be Beaten On Price https://www.packingboxes.co.uk

    Order before 5pm with free Next Day Delivery. Great Value House Moving Boxes. Buy Before 5pm For Fast Next Day Delivery. Upto 60% Off Moving Kits. Fast Next Day Delivery. Huge Range Boxes to Move. Packaging Made For Moving. Types: Quaility Cardboard Boxes, Packing Materials.

  4. 4
    Self Storage | Lowest Price Guarantee https://www.safestore.co.uk › self-storage › london

    Our lowest price guarantee means if you find a lower price we'll beat it by 10%

  5. 5
    Units from £1 first month - First Month For Only £1 https://www.shurgard.com

    Easy and convenient location Near Me. 100% price transparency. No deposit. See our Prices.

Copyright © Adthena. All rights reserved.

In the competitive landscape of self-storage PPC ads, Access Storage and Big Yellow lead with enticing discounts, offering up to 50% off. Packing Boxes stands out with a 60% discount on moving kits, emphasizing value and speed. Safestore guarantees the lowest prices, while Shurgard attracts with a £1 first-month offer, highlighting transparency and convenience.

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