AUS Logistics Warehousing & Storage - PPC Market Share Analysis August 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Warehousing & Storage category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Warehousing & Storage – AUS

Google AI Overview visibility for Logistics Warehousing & Storage AUS

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 11.8826744773
88.1173255227
11%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 2
98
2%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 1%
Transactional 1%
Navigational 1%
Seasonal 0%
Local 66%
Problem Solving 0%

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Market Exposure

Share of Clicks for top 10 AUS Logistics Warehousing & Storage brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
nationalstorage.com.au 53.01
storageking.com.au 25.47
taxibox.com.au 4.15
kss.com.au 2.94
storelocal.com.au 1.26
supereasystorage.com.au 1.16
rentaspace.com.au 0.95
hollowayremovals.com.au 0.77
fortknoxselfstorage.com.au 0.62
storageplus.com.au 0.61
others 9.06
  • nationalstorage.com.au - 53.01%
  • storageking.com.au - 25.47%
  • taxibox.com.au - 4.15%
  • kss.com.au - 2.94%
  • storelocal.com.au - 1.26%
  • supereasystorage.com.au - 1.16%
  • rentaspace.com.au - 0.95%
  • hollowayremovals.com.au - 0.77%
  • fortknoxselfstorage.com.au - 0.62%
  • storageplus.com.au - 0.61%
  • others - 9.06%

Copyright © Adthena. All rights reserved.

In the logistics PPC landscape, National Storage dominates with 53.01% click share, followed by Storage King at 25.47%. Others collectively hold 9.06%, highlighting diverse competition.

Market Exposure

Share of Spend for the top 10 AUS Logistics Warehousing & Storage brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date nationalstorage.com.au storageking.com.au taxibox.com.au storelocal.com.au hollowayremovals.com.au kss.com.au fortknoxselfstorage.com.au rentaspace.com.au supereasystorage.com.au storageplus.com.au
2026/08/01 36.43% 24.52% 10.99% 2.42% 3.37% 1.16% 0.57% 3.53% 2.56% 0.95%
2026/08/02 29.76% 26.94% 12.12% 1.08% 2.33% 1.29% 1.18% 0.96% 2.86% 4.41%
2026/08/03 35.84% 31.44% 8.37% 1.67% 2.71% 1.3% 1.06% 1.28% 1.69% 0.62%
2026/08/04 32.7% 27.38% 8.23% 0.95% 2.65% 0.7% 2.15% 2.19% 5.06% 1.63%
2026/08/05 32.96% 28.45% 9.88% 0.32% 2.12% 2.42% 0.4% 0.97% 4.39% 2.87%
2026/08/06 30.92% 33.22% 9.47% 0.67% 1.43% 1.18% 0.9% 3.19% 3.79% 0.87%
2026/08/07 33.99% 34.13% 9.54% 1.28% 0.63% 2.85% 0.82% 2.37% 2.54% 0.23%
2026/08/08 34.7% 34.45% 10.68% 3.11% 1.38% 1.08% 2.61% 0.7% 1.17% 1.68%
2026/08/09 34.2% 34.87% 12.29% 0.11% 5.87% 0.91% 0.67% 1.16% 0.55% 0.4%
2026/08/10 31.28% 30.63% 6.7% 4.33% 1.93% 6.22% 1.13% 0.6% 3.46% 1.47%
2026/08/11 34.37% 30.06% 7.7% 4.31% 0.58% 4.38% 2.15% 1.68% 3.59% 0.77%
2026/08/12 39.26% 33.22% 4% 5.53% 0.65% 2.03% 0.93% 0.88% 3.57% 0.26%
2026/08/13 36.33% 36.45% 5.51% 0.43% 1.51% 1.67% 1.66% 1.98% 2.63% 2.56%
2026/08/14 36.1% 34.77% 5.22% 0.99% 1.25% 2.15% 1.34% 0.61% 3.14% 0.69%
2026/08/15 34.06% 34.56% 7.3% 0.87% 0.69% 1.2% 1.13% 0.72% 2.29% 1.99%
2026/08/16 35.8% 28.38% 7.2% 10.83% 2.4% 1.24% 2.21% 0.59% 1.45% 0.42%
2026/08/17 33.06% 33.05% 7.69% 1.44% 1.32% 0.79% 2.77% 2.55% 2.27% 2.14%
2026/08/18 35.83% 32.28% 8.18% 6.19% 3.52% 1.57% 0.97% 0.86% 2.12% 0.69%
2026/08/19 34.09% 32.38% 6.03% 2.45% 1.03% 2.39% 1.35% 0.84% 2.57% 0.81%
2026/08/20 35.62% 32.3% 5.75% 4.85% 4.47% 1.7% 0.75% 0.44% 2.13% 0.59%
2026/08/21 33.67% 31.99% 9.41% 2.42% 2.32% 1.33% 0.88% 3.77% 3% 0.45%
2026/08/22 27.96% 35.3% 5.87% 3.56% 1.69% 1.02% 0.49% 2.43% 5.72% 4.66%
2026/08/23 31.01% 35.83% 2.54% 2.74% 0.38% 0.92% 0.51% 6.08% 1.41% 3.34%
2026/08/24 29.57% 28.98% 8.33% 3.8% 2.06% 5.89% 1.81% 2.29% 3.35% 0.21%
2026/08/25 33.31% 37.68% 4.23% 5.66% 0.17% 6.15% 0.59% 1.76% 2.39% 1.32%
2026/08/26 43.11% 36.34% 4.44% 3.62% 0.25% 3.2% 0.69% 0.5% 0.69% 0.15%
2026/08/27 42.92% 34.76% 4.17% 1.32% 1.78% 3.45% 0.71% 2.13% 0.42% 0.12%
2026/08/28 38.19% 29.43% 4% 2.05% 0.21% 5.63% 0.77% 0.88% 2.75% 0.11%
2026/08/29 30.25% 27.32% 2.34% 4.48% 0.08% 9.85% 0.51% 2.9% 3.57% 1.33%
2026/08/30 33.48% 32.49% 5.28% 8.05% 0.1% 5.17% 0.62% 4.51% 1.21% 0.06%
2026/08/31 33.78% 31.87% 5.43% 4.37% 1.33% 1.22% 0.75% 0.66% 0.3% 0.04%
  • nationalstorage.com.au
  • storageking.com.au
  • taxibox.com.au
  • storelocal.com.au
  • hollowayremovals.com.au
  • kss.com.au
  • fortknoxselfstorage.com.au
  • rentaspace.com.au
  • supereasystorage.com.au
  • storageplus.com.au

Copyright © Adthena. All rights reserved.

In August 2026, nationalstorage.com.au led with fluctuating spend shares, peaking at 43.11%. Storageking.com.au followed closely, maintaining steady growth. Taxibox.com.au saw a decline, while storelocal.com.au experienced sporadic spikes. The month concluded with nationalstorage.com.au dominating.

Market Exposure

Competitor Count for AUS Logistics Warehousing & Storage

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/08/01 200
2026/08/02 214
2026/08/03 205
2026/08/04 207
2026/08/05 151
2026/08/06 170
2026/08/07 166
2026/08/08 158
2026/08/09 151
2026/08/10 152
2026/08/11 159
2026/08/12 153
2026/08/13 154
2026/08/14 162
2026/08/15 151
2026/08/16 150
2026/08/17 145
2026/08/18 135
2026/08/19 142
2026/08/20 139
2026/08/21 130
2026/08/22 129
2026/08/23 142
2026/08/24 135
2026/08/25 130
2026/08/26 132
2026/08/27 137
2026/08/28 148
2026/08/29 146
2026/08/30 151
2026/08/31 162

Copyright © Adthena. All rights reserved.

August began with 200 advertisers, peaking at 214 on the 2nd. A decline followed, reaching 130 by the 21st. The month concluded with a slight recovery to 162 advertisers.

Campaign Efficiency

Market Loss & Market Gains for AUS Logistics Warehousing & Storage

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
nationalstorage.com.au 1.45%
kss.com.au 0.95%
storelocal.com.au 0.58%
silostorage.com.au 0.46%
wotso.com 0.46%
hireabox.com.au -0.36%
fortknoxselfstorage.com.au -0.41%
supereasystorage.com.au -0.5%
themovingboxcompany.com.au -0.6%
taxibox.com.au -1.48%

Copyright © Adthena. All rights reserved.

Nationalstorage.com.au surged with a 1.45 increase, while taxibox.com.au dropped by 1.48.

Campaign Efficiency

AUS Logistics Warehousing & Storage Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date nationalstorage.com.au storageking.com.au taxibox.com.au storelocal.com.au rentaspace.com.au kss.com.au hollowayremovals.com.au fortknoxselfstorage.com.au supereasystorage.com.au amazon.com.au
2026/08/01 37.86% 18.03% 11.54% 1.63% 2.42% 1.51% 3.66% 0.5% 3.14% 3.06%
2026/08/02 29.78% 19.67% 12.99% 0.89% 1.04% 1.67% 1.76% 1.57% 2.5% 3.86%
2026/08/03 37.73% 23.23% 10.29% 1.15% 1.66% 1.47% 2.14% 1.5% 1.82% 2.03%
2026/08/04 32.89% 18.68% 8.89% 0.58% 2.55% 0.63% 2.3% 3.14% 4.55% 1.38%
2026/08/05 37.06% 19.67% 12.57% 0.52% 0.82% 2.92% 2.47% 0.31% 3.88% 0.38%
2026/08/06 35.24% 21.83% 10.36% 1.41% 2.55% 1.23% 1.22% 1.51% 3.84% 1.57%
2026/08/07 35.77% 23.81% 12.76% 0.69% 2.08% 2.29% 0.71% 1.03% 2.39% 1.75%
2026/08/08 40.69% 24.66% 11.83% 2.51% 0.61% 1.85% 2.29% 1.85% 1.29% 0.17%
2026/08/09 36.87% 26.05% 14.59% 0.15% 2.9% 1.03% 4.89% 0.51% 0.44% 0.89%
2026/08/10 32.81% 23.95% 10.84% 2.72% 0.52% 5.61% 1.4% 2.11% 2.77% 0.04%
2026/08/11 36.21% 23.51% 9.03% 2.98% 1.5% 3.48% 0.43% 4.12% 3.91% 0.75%
2026/08/12 47.04% 24.26% 5.74% 3.95% 1.11% 2.38% 0.56% 0.79% 3.12% 0.05%
2026/08/13 37.61% 26.54% 8.83% 0.37% 4.98% 2.45% 1.23% 2.66% 2.31% 0.01%
2026/08/14 38.63% 25.05% 6.86% 1.53% 0.53% 2.53% 1.33% 0.97% 2.82% 0.6%
2026/08/15 38.33% 24.81% 10.29% 1.34% 0.66% 1.43% 0.55% 0.99% 2.66% 0.17%
2026/08/16 44.78% 19.83% 8.45% 7.47% 0.6% 2.01% 2.96% 1.85% 1.56% 0.02%
2026/08/17 37.03% 23.73% 9.77% 1.93% 1.97% 0.97% 1.54% 2.14% 2.38% 0.76%
2026/08/18 42.16% 23.2% 11.69% 4.66% 0.98% 1.54% 2.47% 0.74% 2.01% 0.03%
2026/08/19 37.82% 17.41% 7.01% 1.87% 0.67% 2.89% 0.68% 1.01% 1.92% 3.55%
2026/08/20 42.48% 21.9% 8.8% 3.32% 0.39% 2% 4.58% 0.74% 2.11% 0.03%
2026/08/21 40.34% 22.66% 6.92% 3.06% 4.65% 1.51% 2.17% 1.48% 4.96% 0.03%
2026/08/22 33.33% 22.94% 6.93% 2.9% 2.87% 1.46% 2.2% 0.38% 4.64% 0.24%
2026/08/23 36.29% 24.38% 2.54% 1.98% 4.72% 1.04% 0.63% 0.36% 1.16% 2.47%
2026/08/24 32.47% 21.35% 11.1% 2.38% 3.26% 5.38% 3.37% 3.59% 2.89% 0.01%
2026/08/25 39.69% 26.95% 6.23% 3.84% 2.44% 5.95% 0.12% 0.42% 2.57% 1.39%
2026/08/26 49.88% 22.48% 7.19% 2.99% 0.37% 3.08% 0.2% 0.58% 0.84% 1.08%
2026/08/27 53.67% 20.6% 4.74% 1.15% 1.66% 2.67% 1.31% 0.48% 0.35% 0.03%
2026/08/28 40.86% 14.42% 3.67% 1.92% 0.83% 5.35% 0.12% 0.53% 1.61% 0.01%
2026/08/29 41% 16.22% 2.22% 3.6% 2.26% 7.58% 0.05% 0.35% 3.26% 0.01%
2026/08/30 39.28% 21.78% 5.87% 5.98% 5.11% 5.4% 0.07% 0.66% 1.16% 0.42%
2026/08/31 38.03% 20.65% 7.72% 3.16% 1.3% 1.07% 0.94% 0.74% 0.32% 0.17%
  • nationalstorage.com.au
  • storageking.com.au
  • taxibox.com.au
  • storelocal.com.au
  • rentaspace.com.au
  • kss.com.au
  • hollowayremovals.com.au
  • fortknoxselfstorage.com.au
  • supereasystorage.com.au
  • amazon.com.au

Copyright © Adthena. All rights reserved.

In August 2026, nationalstorage.com.au led with fluctuating impressions, peaking at 53.67%. Storageking.com.au followed, showing a steady presence. Taxibox.com.au and storelocal.com.au had varied performances, while rentaspace.com.au and kss.com.au maintained lower shares. Hollowayremovals.com.au and fortknoxselfstorage.com.au had minimal impact. Supereasystorage.com.au and amazon.com.au showed sporadic activity. The month concluded with nationalstorage.com.au maintaining dominance.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Logistics Warehousing & Storage

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for AUS Logistics Warehousing & Storage - Last month
  1. 1
    National Storage https://www.nationalstorage.com.au › book › online

    Easy Self-Storage — National Storage Has Tailored Self-Storage Solutions To Meet Your Needs.

  2. 2
    Up to 50% off Storage Units | Free Truck & Driver Move-In https://www.rentaspace.com.au

    Affordable and clean storage + free truck & driver move-in. Reserve now! 24/7 accessible storage...

  3. 3
    Storage King https://www.storageking.com.au

    Units from $19 per month — Say 'Stuff It' to the clutter that's holding you back.We have the space you need! It's not just about...

  4. 4
    Super Easy Storage Sydney - Starting From $23/week http://booking.supereasystorage.com.au › self_storage › eastern_sydney

    No more stress, hidden fees, or complicated terms. Just Super Easy storage from $23/week. We're...

  5. 5
    Short & Long Term Storage - Fixed Rates, For 12 Months https://www.taxibox.com.au › mobile › storage

    Fixed monthly rate for 12 months. Short or long term storage. Get a quote today.

Copyright © Adthena. All rights reserved.

In the competitive world of storage solutions, National Storage emphasizes tailored solutions, while Rent A Space offers affordability with a free move-in service. Storage King invites customers to declutter with budget-friendly options. Super Easy Storage simplifies with transparent pricing, and Taxibox provides fixed rates for flexible terms.

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