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UK Services Logistics and Supply Chain Management - PPC Market Share Analysis May 2025

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the UK Logistics and Supply Chain Management category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Market Exposure

Share of Clicks for top 10 UK Services Logistics and Supply Chain Management brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month
Domain Share of clicks
justpark.com 29.04
enterprise.co.uk 17.98
yourparkingspace.co.uk 8.37
taskrabbit.co.uk 6.2
hss.com 5.01
amazon.co.uk 4.63
uber.com 3.13
viking-direct.co.uk 2.07
comparemymove.com 1.75
ubereats.com 1.44
others 20.38

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In the PPC landscape, JustPark dominates with 29.04% click share, followed by Enterprise at 17.98%. Others collectively hold 20.38%, showcasing diverse competition.

Market Exposure

Share of Spend for the top 10 UK Services Logistics and Supply Chain Management brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

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Share of Spend - Last Month
Date ubereats.com comparemymove.com enterprise.co.uk bigyellow.co.uk hss.com getamover.co.uk amazon.co.uk taskrabbit.co.uk justpark.com yourparkingspace.co.uk
2025/05/01 1.31% 2.96% 6.57% 3.81% 5.27% 1.36% 5.58% 8.5% 17.87% 13.58%
2025/05/02 1.21% 4.74% 6.79% 9.92% 5.13% 1.48% 5.98% 5.8% 14.77% 7.13%
2025/05/03 1.18% 4.07% 9.73% 8.38% 7.35% 2.76% 6.36% 3.99% 10.46% 6.23%
2025/05/04 1.45% 3.48% 8.06% 9.27% 7.34% 1.32% 6.4% 5.25% 9.5% 6.18%
2025/05/05 1.66% 3.69% 6.48% 8.37% 6.8% 1.98% 5.76% 5.95% 11.35% 7.94%
2025/05/06 1.55% 4.62% 11.7% 8.9% 4.52% 3.41% 6.49% 2.89% 11.84% 6.45%
2025/05/07 7.85% 7.11% 10.69% 8.23% 6.25% 4.13% 7.13% 3.48% 3.21% 1.18%
2025/05/08 1.57% 6.33% 7.62% 10.86% 6.31% 1.78% 5.29% 4.34% 4.35% 1.72%
2025/05/09 2.11% 5.11% 6.27% 7.4% 5.23% 1.5% 6.03% 6.08% 8.04% 5.36%
2025/05/10 1.99% 5.14% 10.68% 7.77% 6.05% 2.91% 7.58% 6.09% 0.54% 0.19%
2025/05/11 1.81% 3.28% 7.45% 8.81% 6.4% 2.72% 8.21% 7.54% 0.89% 0.09%
2025/05/12 2.63% 5.37% 9.99% 11.14% 4.7% 3.48% 5% 7.39% 1.13% 0.19%
2025/05/13 1.91% 5.15% 10.59% 7.88% 4.12% 2.42% 3.15% 3.78% 12.5% 6.63%
2025/05/14 2.14% 6.46% 9.73% 5.15% 4.72% 2.36% 4.62% 6.73% 9.99% 2.96%
2025/05/15 1.2% 7.85% 8.75% 5.62% 4.02% 3.02% 4.04% 5.95% 9.73% 3.97%
2025/05/16 1.55% 10.14% 8.6% 6.08% 2.91% 3.99% 2.62% 4.13% 11.03% 6.84%
2025/05/17 1.67% 8.33% 13.86% 8.16% 5.75% 2.95% 4.97% 7.05% 0.6% 0.07%
2025/05/18 1.64% 10.04% 11.3% 7.5% 5.42% 3.47% 4.68% 5.63% 0.79% 0.03%
2025/05/19 1.5% 9.59% 13.12% 4.24% 4.1% 4.89% 4.36% 6.6% 0.45% 0.23%
2025/05/20 1.4% 10.73% 11.66% 4.04% 3.52% 5.15% 2.52% 6.91% 7.08% 4.48%
2025/05/21 1.24% 7.67% 11.42% 7.42% 2.48% 3.72% 1.71% 4.8% 6.21% 9.48%
2025/05/22 1.01% 10.34% 9.54% 8.06% 2.64% 3.03% 2.48% 5.27% 8.81% 4.31%
2025/05/23 1.48% 9.23% 11.16% 6.99% 3.99% 3.68% 1.67% 4.76% 11.26% 6.44%
2025/05/24 1.31% 12.19% 14.2% 7.8% 3.3% 7.3% 2.48% 7.64% 0.13% 0%
2025/05/25 13.2% 7.2% 14.21% 4.76% 7.6% 4.74% 2.14% 3.72% 0.51% 0.12%
2025/05/26 0.89% 14.04% 13.06% 7.1% 4.32% 4.63% 1.88% 5.55% 0.81% 0.16%
2025/05/27 1.5% 12.47% 11.17% 7.36% 3.9% 5.17% 1.77% 4.97% 8% 5.17%
2025/05/28 1.58% 12.12% 12.32% 6.13% 2.98% 3.59% 1.66% 4.73% 7.41% 8.16%
2025/05/29 8.93% 9.8% 8.1% 5.83% 2.13% 4.5% 1.94% 4.07% 7.28% 6.18%
2025/05/30 2.02% 10.59% 12.08% 5.53% 3.34% 3.5% 3.12% 6.58% 5.37% 2.16%
2025/05/31 10.19% 9.47% 6.38% 6.25% 4.59% 4.32% 4.14% 2.35% 0.47% 0%

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In May 2025, UberEats saw fluctuating ad spend, peaking at 13.2 on the 25th. CompareMyMove’s spend rose steadily, ending at 9.47. Enterprise’s spend peaked mid-month, closing at 6.38. BigYellow’s spend varied, finishing at 6.25. HSS’s spend dipped, ending at 4.59. GetAMover’s spend increased, closing at 4.32. Amazon’s spend decreased, ending at 4.14. TaskRabbit’s spend fluctuated, closing at 2.35. YourParkingSpace’s spend varied, ending at 2.16. JustPark’s spend dropped, finishing at 0.47.

Market Exposure

Competitor Count for UK Services Logistics and Supply Chain Management

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

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Competitor Count - Last month
Date Competitor Count
2025/05/01 203
2025/05/02 212
2025/05/03 199
2025/05/04 216
2025/05/05 236
2025/05/06 226
2025/05/07 269
2025/05/08 265
2025/05/09 246
2025/05/10 255
2025/05/11 266
2025/05/12 265
2025/05/13 285
2025/05/14 264
2025/05/15 291
2025/05/16 293
2025/05/17 229
2025/05/18 244
2025/05/19 253
2025/05/20 263
2025/05/21 246
2025/05/22 214
2025/05/23 221
2025/05/24 214
2025/05/25 215
2025/05/26 228
2025/05/27 240
2025/05/28 226
2025/05/29 215
2025/05/30 221
2025/05/31 214

Copyright © Adthena. All rights reserved.

May saw a dynamic shift in distinct advertisers, peaking at 293 on the 16th. The month concluded with a slight dip, ending at 214.

Campaign Efficiency

Market Loss & Market Gains for UK Services Logistics and Supply Chain Management

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month
Name Market Trend
enterprise.co.uk 5.95%
uber.com 2.19%
comparemymove.com 1.21%
yourparkingspace.co.uk 1.01%
ubereats.com 0.78%
ebay.co.uk -0.77%
hss.com -0.82%
viking-direct.co.uk -1.21%
amazon.co.uk -3.55%
justpark.com -6.74%

Copyright © Adthena. All rights reserved.

Enterprise.co.uk surged with a 5.95% click share increase, while justpark.com plummeted by 6.74%. Uber.com and comparemymove.com also gained, contrasting amazon.co.uk’s decline.

Campaign Efficiency

UK Services Logistics and Supply Chain Management Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date ubereats.com enterprise.co.uk amazon.co.uk hss.com comparemymove.com viking-direct.co.uk airtasker.com taskrabbit.co.uk justpark.com yourparkingspace.co.uk
2025/05/01 0.93% 7.62% 5.48% 5.35% 1.68% 4.06% 2.17% 3.56% 21.89% 22.31%
2025/05/02 1.12% 7.72% 6.41% 5.79% 2.16% 4% 2.34% 2.95% 20.88% 14.24%
2025/05/03 0.71% 8.69% 7.71% 7.19% 1.57% 5.54% 2.22% 1.83% 19.36% 14.42%
2025/05/04 0.93% 6.61% 8.34% 6.81% 1.28% 11.68% 1.24% 2.32% 16.76% 14.66%
2025/05/05 1.12% 5.77% 7.48% 6.17% 1.34% 4.4% 1.81% 2.73% 19.37% 18.44%
2025/05/06 1.12% 9.72% 9.15% 5.93% 1.77% 5.47% 1.57% 1.39% 19.95% 15.51%
2025/05/07 14.83% 9.84% 10.28% 7.44% 2.95% 3.93% 1.28% 1.75% 4.43% 2.65%
2025/05/08 1.34% 7.54% 7.97% 8.14% 2.96% 4.68% 2.62% 2.34% 10.5% 7.61%
2025/05/09 1.75% 6.22% 7.63% 5.72% 1.95% 8.47% 2.33% 2.76% 15.81% 12.54%
2025/05/10 1.72% 12.23% 12.48% 7.82% 2.6% 5.4% 2.88% 3.72% 0.94% 0.34%
2025/05/11 2.09% 9.48% 13% 7.49% 1.46% 6.85% 3.36% 4.25% 1.01% 0.2%
2025/05/12 2.47% 13% 9.17% 7.14% 2.92% 4.27% 3.69% 4.57% 1.56% 0.23%
2025/05/13 1.78% 9.02% 4.03% 4.47% 2.49% 4.22% 1.72% 1.68% 21.45% 17.25%
2025/05/14 1.67% 8.99% 6.26% 5.12% 2.5% 4.9% 1.62% 3.14% 20.16% 9.56%
2025/05/15 0.8% 8.07% 5.67% 4.05% 3.56% 3.72% 1.71% 2.97% 18.28% 10.97%
2025/05/16 1.26% 8.09% 3.22% 3.59% 4.37% 2.15% 1.58% 2.17% 20.51% 17.84%
2025/05/17 2.06% 17.07% 7.42% 7.71% 4.67% 5.99% 3.04% 4.29% 0.65% 0.1%
2025/05/18 1.38% 13.18% 7.33% 8.32% 5.57% 4.67% 2.52% 3.57% 1.36% 0.04%
2025/05/19 1.49% 14.56% 7.72% 5.53% 5.28% 5.18% 2.65% 4.04% 0.7% 0.45%
2025/05/20 1.06% 11.55% 3.19% 3.86% 5.41% 2.59% 1.89% 3.59% 16.45% 13.37%
2025/05/21 1.05% 10.87% 1.41% 3.08% 3.51% 2.03% 2.36% 2.4% 10.88% 24.64%
2025/05/22 0.84% 9.54% 3.1% 3.26% 4.78% 5.15% 2.89% 2.72% 18% 13.8%
2025/05/23 1% 10.42% 1.64% 4.58% 3.96% 2.29% 1.72% 2.24% 22.95% 15.69%
2025/05/24 1.26% 18.98% 4.26% 5.23% 7.58% 1.47% 3.35% 5.44% 0.22% 0%
2025/05/25 28.4% 13.63% 2.3% 8.6% 3.36% 2.05% 2.99% 1.81% 0.42% 0.2%
2025/05/26 0.82% 16.3% 3.03% 6.83% 8.17% 2.89% 3.63% 3.65% 0.9% 0.3%
2025/05/27 1.17% 10.19% 1.87% 4.56% 5.09% 1.82% 2.55% 2.37% 18.62% 17.53%
2025/05/28 1.35% 11.08% 1.66% 3.51% 5.22% 2.03% 1.83% 2.55% 14.85% 24.14%
2025/05/29 16.44% 7.97% 2.08% 2.61% 4.16% 2.07% 2.48% 1.96% 13.73% 15.27%
2025/05/30 2.03% 13.03% 4.19% 4.4% 4.97% 2.86% 3.59% 3.61% 11.16% 8.28%
2025/05/31 22.14% 8.03% 6.79% 5.73% 4.73% 3.88% 2.69% 1.14% 0.48% 0%

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In May 2025, UberEats saw fluctuating impressions, peaking at 28.4% on the 25th. YourParkingSpace.co.uk had a notable dip mid-month, while Enterprise.co.uk maintained steady growth. Amazon.co.uk and HSS.com showed consistent performance, with Amazon peaking at 12.48% on the 10th. CompareMyMove.com and Airtasker.com experienced gradual increases, while TaskRabbit.co.uk and JustPark.com had varied trends, with JustPark peaking at 22.95% on the 23rd. The month concluded with diverse performances across domains.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for UK Services Logistics and Supply Chain Management

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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  1. 1
    Compare Moving Companies https://www.comparemymove.com

    Save Up To 70% On Moving Costs — Save Up To 70% When Comparing Moving Companies. Enter Your Postcode & Get 6 Free Matches.

  2. 2
    Mini digger hire https://www.hss.com › plant › hire

    Nationwide Delivery — With Our Online Exclusive Discounts You Can Find The Equipment You Need, When You Need It.

  3. 3
    Book Parking In Advance https://www.justpark.com

    Reserve Car Parks Or Driveways — Choose from over 100,000 bookable parking spaces that get you closer to your destination. Join 12m...

  4. 4
    Taskrabbit UK https://www.taskrabbit.co.uk

    Taskrabbit London — All Tasks Are Covered By Our £10K Happiness Pledge For Eligible Claims. T&Cs Apply. Get Reliable Help For Home Tasks: Furniture Assembly, Mounting, Cleaning & More.

  5. 5
    Get £10 Off Your First Order - Uber Eats Official Site https://www.ubereats.com

    £10 Off Your First Order Of £25 Or More. Use Code: UK36J1W. Terms and Fees Apply. Ordering Food For Delivery Has Never Been Easier. Use The Uber...

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In the bustling world of Google PPC, five advertisers shine with compelling narratives. CompareMyMove entices with a promise of up to 70% savings on moving costs. HSS offers nationwide delivery with exclusive discounts on equipment hire. JustPark simplifies parking with over 100,000 bookable spaces. Taskrabbit ensures reliable home help backed by a £10K Happiness Pledge. Uber Eats tempts with a £10 discount on first orders, making food delivery seamless. Each ad tells a story of convenience, savings, and reliability, capturing the essence of their unique selling propositions.

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