AUS Services Logistics and Supply Chain Management - PPC Market Share Analysis July 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Logistics and Supply Chain Management category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Logistics and Supply Chain Management – AUS

Google AI Overview visibility for Services Logistics and Supply Chain Management AUS

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 17.5513562291
82.4486437709
17%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 34
66
34%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 0%
Transactional 0%
Navigational 3%
Seasonal 0%
Local 19%
Problem Solving 21%

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Market Exposure

Share of Clicks for top 10 AUS Services Logistics and Supply Chain Management brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
doordash.com 79.92
uber.com 7.19
coates.com.au 3.51
flowersacrossmelbourne.com.au 1.83
ubereats.com 1.82
lvly.com.au 1.36
hollowayremovals.com.au 0.51
moving24.com 0.38
nationalstorage.com.au 0.33
myofficesolutions.com.au 0.28
others 2.87
  • doordash.com - 79.92%
  • uber.com - 7.19%
  • coates.com.au - 3.51%
  • flowersacrossmelbourne.com.au - 1.83%
  • ubereats.com - 1.82%
  • lvly.com.au - 1.36%
  • hollowayremovals.com.au - 0.51%
  • moving24.com - 0.38%
  • nationalstorage.com.au - 0.33%
  • myofficesolutions.com.au - 0.28%
  • others - 2.87%

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In the PPC landscape, DoorDash dominates with 79.92% click share, overshadowing Uber’s 7.19%. “Others” collectively hold 2.87%, highlighting diverse competition.

Market Exposure

Share of Spend for the top 10 AUS Services Logistics and Supply Chain Management brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date doordash.com ubereats.com flowersacrossmelbourne.com.au moving24.com uber.com hollowayremovals.com.au kentremovalsstorage.com.au nationalstorage.com.au lvly.com.au taxibox.com.au
2026/07/01 42.45% 16.3% 4.53% 3.96% 7.67% 6.57% 0.62% 0.81% 1.08% 0.97%
2026/07/02 26.03% 11.28% 3.68% 5.49% 8.63% 7.64% 0.43% 3.38% 10.05% 2.55%
2026/07/03 47.75% 8.32% 3.37% 3.22% 7.28% 5.35% 0.19% 2.7% 6.72% 0.1%
2026/07/04 40.57% 14.46% 0.93% 5.93% 5.04% 9.42% 1.48% 1.08% 5.97% 0.57%
2026/07/05 27.22% 10.32% 4.75% 5.28% 6.16% 9.33% 2.49% 2.3% 9.41% 2.79%
2026/07/06 38.83% 4.04% 6.11% 6.72% 6.29% 7.94% 4.28% 0.15% 5.96% 0.92%
2026/07/07 43.14% 4.16% 7.47% 6.4% 5.17% 6.5% 0.79% 3.4% 5.34% 2.17%
2026/07/08 47.34% 3.03% 9.04% 4.79% 5.1% 6.1% 1.89% 0.16% 4.32% 2.02%
2026/07/09 51.16% 2% 4.8% 2.62% 4.41% 8.69% 0.44% 1.65% 6.09% 1.57%
2026/07/10 45.32% 10.44% 2.1% 0.86% 10.33% 6.94% 2.78% 0.29% 0% 0.21%
2026/07/11 39.4% 11.49% 5.78% 4.37% 6.19% 6.18% 1.03% 2.47% 2.3% 2.16%
2026/07/12 37.76% 3.73% 12.4% 5.63% 8.37% 8.64% 0.81% 0.16% 6.41% 0.22%
2026/07/13 38.43% 3.82% 6.47% 3.58% 6.57% 5.94% 2.36% 3.16% 5.94% 2.31%
2026/07/14 44.13% 6.67% 5.57% 5.15% 5.89% 4.3% 2.17% 3.17% 4.88% 2.42%
2026/07/15 32.68% 3.42% 4.25% 4.48% 6.17% 7.32% 3.88% 1.39% 2% 5.3%
2026/07/16 42.64% 14.97% 1.86% 2.81% 4.42% 6.38% 2.3% 2.29% 3.09% 0.67%
2026/07/17 57.97% 7.21% 2.33% 3.06% 5.66% 4.72% 0.74% 0.16% 6.35% 0.1%
2026/07/18 40.05% 7.83% 6.2% 1.39% 5.58% 5.85% 0.93% 3.49% 3.98% 0.1%
2026/07/19 32.42% 12.65% 13.47% 5.73% 9.6% 4.67% 1.71% 0.2% 1.71% 1.68%
2026/07/20 29.48% 0.14% 2.1% 2.9% 10.66% 9.95% 1.14% 0.19% 3.61% 1.76%
2026/07/21 43.72% 6.6% 5.52% 5.1% 5.85% 4.25% 2.15% 3.14% 4.83% 2.39%
2026/07/22 44.65% 8.89% 8.13% 3.27% 4.44% 3.88% 1.9% 0.94% 9.31% 0.77%
2026/07/23 44.6% 5.92% 6.76% 0.68% 7.32% 4.68% 2.07% 1.07% 5.42% 0.13%
2026/07/24 39.87% 8.26% 6.27% 3.22% 10.81% 3.84% 0.77% 0.18% 8.31% 1.36%
2026/07/25 44.39% 8.1% 7.12% 3.51% 6.76% 4.15% 2.45% 2.69% 2.32% 2.31%
2026/07/26 43.18% 5.03% 6.24% 3.88% 4.36% 6.75% 1.11% 2.24% 3.3% 3.53%
2026/07/27 29.92% 2.57% 6.45% 6.5% 7.61% 6.12% 3.2% 1.92% 6.84% 1.08%
2026/07/28 41.52% 9.52% 5.62% 1.55% 6.26% 3.94% 2.37% 1.01% 4.74% 1.75%
2026/07/29 32.12% 6.84% 9.01% 7.19% 6.56% 3.4% 3.91% 1.01% 2.88% 2.46%
2026/07/30 45.98% 9.23% 6.54% 3.55% 5.47% 4.85% 3.13% 0.95% 3.9% 1.08%
2026/07/31 49.39% 11.67% 9.08% 5.54% 4.94% 3.48% 1.25% 1% 0.84% 0.83%
  • doordash.com
  • ubereats.com
  • flowersacrossmelbourne.com.au
  • moving24.com
  • uber.com
  • hollowayremovals.com.au
  • kentremovalsstorage.com.au
  • nationalstorage.com.au
  • lvly.com.au
  • taxibox.com.au

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In July 2026, DoorDash dominated PPC spend, peaking mid-month. UberEats fluctuated, while Flowers Across Melbourne saw steady growth. Moving24 and Uber showed varied trends. Holloway Removals and Kent Removals had modest activity. National Storage and LVLY experienced sporadic changes. Taxibox remained consistent.

Market Exposure

Competitor Count for AUS Services Logistics and Supply Chain Management

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/07/01 100
2026/07/02 104
2026/07/03 106
2026/07/04 107
2026/07/05 113
2026/07/06 112
2026/07/07 105
2026/07/08 108
2026/07/09 93
2026/07/10 95
2026/07/11 95
2026/07/12 93
2026/07/13 113
2026/07/14 123
2026/07/15 114
2026/07/16 110
2026/07/17 110
2026/07/18 116
2026/07/19 105
2026/07/20 120
2026/07/21 123
2026/07/22 124
2026/07/23 119
2026/07/24 117
2026/07/25 119
2026/07/26 136
2026/07/27 125
2026/07/28 126
2026/07/29 106
2026/07/30 127
2026/07/31 123

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July saw a dynamic shift in distinct advertisers, starting at 100 and peaking at 136. The month concluded with a robust 123, reflecting a vibrant advertising landscape.

Campaign Efficiency

Market Loss & Market Gains for AUS Services Logistics and Supply Chain Management

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
uber.com 0.59%
flowersacrossmelbourne.com.au 0.49%
coates.com.au 0.41%
ubereats.com 0.14%
kss.com.au 0.05%
rentaspace.com.au -0.06%
lvly.com.au -0.08%
myofficesolutions.com.au -0.15%
hollowayremovals.com.au -0.21%
doordash.com -1.34%

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Uber.com leads with a 0.59 increase, while doordash.com drops by 1.34. Flowersacrossmelbourne.com.au rises by 0.49, contrasting hollowayremovals.com.au’s 0.21 decline.

Campaign Efficiency

AUS Services Logistics and Supply Chain Management Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date doordash.com ubereats.com uber.com flowersacrossmelbourne.com.au coates.com.au moving24.com myofficesolutions.com.au hollowayremovals.com.au taxibox.com.au lvly.com.au
2026/07/01 41.96% 33.52% 7.11% 2.19% 2.03% 1.34% 2.04% 2% 0.4% 0.45%
2026/07/02 32.51% 30.27% 8.21% 1.84% 4.33% 1.75% 0% 3.2% 1.35% 4.74%
2026/07/03 52.83% 22.32% 6.57% 1.64% 3.1% 1.27% 0% 1.85% 0.09% 2.81%
2026/07/04 45.73% 33.32% 4.53% 0.41% 2.79% 1.66% 0% 2.86% 0.21% 2.47%
2026/07/05 34.89% 28.98% 6.36% 2.63% 4.56% 1.8% 0% 3.12% 1.34% 4.69%
2026/07/06 54.13% 11.61% 7.2% 3.61% 2.17% 2.37% 2.07% 2.99% 0.41% 3.41%
2026/07/07 59.04% 10.58% 5.76% 4.22% 2% 2.34% 0% 2.32% 1.19% 2.89%
2026/07/08 62.3% 8.44% 5.56% 5.08% 1.82% 1.95% 2.23% 2.1% 0.7% 2.17%
2026/07/09 66.56% 5.05% 4.84% 2.96% 3.1% 0.9% 2.76% 3.09% 0.92% 3.43%
2026/07/10 51.57% 22.51% 8.3% 0.81% 3.02% 0.38% 3.04% 2.14% 0.12% 0%
2026/07/11 45.16% 26.19% 6% 2.97% 4.24% 1.44% 0% 2.06% 1.24% 0.98%
2026/07/12 46.28% 10.71% 9.41% 7.26% 6.46% 1.92% 0% 3.01% 0.29% 3.63%
2026/07/13 50.65% 10.66% 7.21% 3.65% 2.53% 1.24% 5.83% 2.38% 1.49% 2.84%
2026/07/14 53.64% 16.62% 5.77% 2.87% 3.06% 1.77% 1.78% 1.26% 1.18% 2.22%
2026/07/15 43.89% 10.51% 7.91% 3.08% 3.65% 2.8% 0% 3.54% 3.44% 1.4%
2026/07/16 44.05% 33.91% 3.79% 0.9% 2.11% 0.92% 1.68% 1.93% 0.35% 1.27%
2026/07/17 63.7% 15.78% 4.89% 1.16% 3% 0.92% 0% 1.25% 0.08% 2.79%
2026/07/18 46.22% 19.98% 5.52% 2.94% 7.41% 0.48% 0% 1.88% 0.09% 2.07%
2026/07/19 36.03% 29.54% 9.53% 6.8% 5.61% 1.75% 0% 1.48% 0.97% 0.85%
2026/07/20 40.54% 0.13% 14.06% 1.36% 10.97% 1.42% 0% 4.26% 1.23% 2.71%
2026/07/21 53.64% 16.62% 5.77% 2.87% 3.06% 1.77% 1.78% 1.26% 1.18% 2.22%
2026/07/22 52.24% 20.66% 4.59% 4.15% 2.25% 1.15% 0% 1.22% 0.4% 4.39%
2026/07/23 52.98% 15.56% 7.5% 3.59% 3.57% 0.51% 0% 1.59% 0.16% 2.69%
2026/07/24 47.33% 21.31% 10.38% 3.11% 2.73% 1.01% 0% 1.49% 0.77% 3.39%
2026/07/25 50.83% 20.98% 6.42% 3.44% 3.96% 1.14% 1.43% 1.17% 1.17% 1.15%
2026/07/26 55.48% 13.17% 4.72% 3.43% 2.14% 1.37% 0% 2.56% 2% 1.9%
2026/07/27 42.02% 7.64% 9.69% 4.4% 3.26% 2.78% 4.79% 2.82% 0.71% 4.1%
2026/07/28 48.48% 22.16% 5.98% 2.81% 3.27% 0.66% 0% 1.48% 0.78% 2.33%
2026/07/29 42.42% 20.59% 6.96% 5.02% 2.01% 2.95% 0% 1.22% 0.87% 1.51%
2026/07/30 49.51% 24.44% 5.01% 3.23% 2.55% 1.15% 1.34% 1.49% 0.43% 1.79%
2026/07/31 50.25% 28.27% 4.23% 4.11% 3.04% 1.67% 1.39% 1% 0.43% 0.37%
  • doordash.com
  • ubereats.com
  • uber.com
  • flowersacrossmelbourne.com.au
  • coates.com.au
  • moving24.com
  • myofficesolutions.com.au
  • hollowayremovals.com.au
  • taxibox.com.au
  • lvly.com.au

Copyright © Adthena. All rights reserved.

In July 2026, DoorDash dominated with fluctuating impressions, peaking mid-month. UberEats saw a decline, while Uber remained steady. Flowers Across Melbourne and Coates showed sporadic spikes. The month concluded with DoorDash leading, UberEats recovering slightly.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Services Logistics and Supply Chain Management

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for AUS Services Logistics and Supply Chain Management - Last month
  1. 1
    Coates Official Site https://www.coates.com.au

    Equipment Hire & Services — Australia's Largest Equipment Hire Company. At Coates, We're Equipped For Anything. Coates Has All The Equipment For Your Project, When & Where You Need It. Industrial Solutions. Engineering Solutions.

  2. 2
    DoorDash® - Official Site https://www.doordash.com

    Order Delivery or Pickup — Deal Drops has landed! Get up to 50% off the restaurant brands you love. T&Cs Apply. Fresh eats...

  3. 3
    Up to 50% off Storage Units - Free Truck & Driver Move-In https://www.rentaspace.com.au

    Pick a unit size and access package that suits you best. Find your local Rent A Space.

  4. 4
    Sign Up to Drive | Uber https://www.uber.com

    Looking For Full-Time Or Part-Time Driver Jobs? Instead, Give Uber A Try. You’ll Always Start And...

  5. 5
    Food Delivery Near Me - $10 Off Your First Order https://www.ubereats.com

    $10 Off Your First Order When You Spend $30 Or More. Use Code: AU36JL. Terms + Fees Apply.

Copyright © Adthena. All rights reserved.

In the bustling world of Google PPC, Coates stands out with its promise of comprehensive equipment solutions, while DoorDash and UberEats entice with irresistible discounts. Rent A Space offers convenience with storage deals, and Uber invites drivers to explore flexible job opportunities.

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