AUS Services Logistics and Supply Chain Management - PPC Market Share Analysis April 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Logistics and Supply Chain Management category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Logistics and Supply Chain Management – AUS

Google AI Overview visibility for Services Logistics and Supply Chain Management AUS

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 8.49635117512
91.5036488249
8%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 30
70
30%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 1%
Transactional 0%
Navigational 0%
Seasonal 0%
Local 9%
Problem Solving 29%

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Market Exposure

Share of Clicks for top 10 AUS Services Logistics and Supply Chain Management brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
doordash.com 72.65
ubereats.com 5.98
uber.com 5.61
coates.com.au 4.73
lvly.com.au 1.29
seek.com.au 1.17
flowersacrossmelbourne.com.au 1.15
kentremovalsstorage.com.au 0.58
hollowayremovals.com.au 0.43
grace.com.au 0.43
others 5.98
  • doordash.com - 72.65%
  • ubereats.com - 5.98%
  • uber.com - 5.61%
  • coates.com.au - 4.73%
  • lvly.com.au - 1.29%
  • seek.com.au - 1.17%
  • flowersacrossmelbourne.com.au - 1.15%
  • kentremovalsstorage.com.au - 0.58%
  • hollowayremovals.com.au - 0.43%
  • grace.com.au - 0.43%
  • others - 5.98%

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DoorDash dominates with 72.65% click share, overshadowing UberEats at 5.98%. “Others” collectively hold 5.98%, while Coates and Uber trail behind.

Market Exposure

Share of Spend for the top 10 AUS Services Logistics and Supply Chain Management brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date doordash.com ubereats.com grace.com.au uber.com kentremovalsstorage.com.au foxremovals.com.au flowersacrossmelbourne.com.au lvly.com.au hollowayremovals.com.au taxibox.com.au
2026/04/01 30.41% 9.04% 0.03% 6.66% 5.37% 1.76% 1.47% 1.56% 3.91% 0.08%
2026/04/02 27.86% 11.87% 0.39% 4.69% 2.75% 1.71% 3.02% 3.36% 4.28% 0.74%
2026/04/03 29.96% 16.72% 2.29% 3.73% 4.18% 0.86% 0% 2.05% 3.14% 0.27%
2026/04/04 27.04% 17.71% 3.8% 3.46% 6.28% 2.24% 0% 3.59% 7.53% 0.45%
2026/04/05 38.62% 13.69% 4.3% 4% 6% 0.35% 0% 1.54% 6.88% 2.47%
2026/04/06 38.33% 13.24% 1.11% 6.06% 4.2% 0.6% 1.61% 2.72% 6.48% 1.02%
2026/04/07 35.88% 14.53% 1.72% 5.03% 5.04% 0.64% 4.45% 6.34% 0.27% 0.38%
2026/04/08 34.81% 15.66% 1.6% 3.85% 5.76% 0.88% 3.05% 3.92% 1.56% 0.43%
2026/04/09 40.58% 11.21% 1.32% 4.88% 4.66% 0% 3.53% 4.42% 4.57% 0.22%
2026/04/10 39.66% 14.62% 0.3% 4.47% 2.83% 2.48% 6.19% 3.69% 1.52% 0.98%
2026/04/11 26.01% 23.56% 1.18% 4.99% 1.53% 2.51% 3.92% 5.48% 1.88% 3.5%
2026/04/12 28.37% 20.65% 2.36% 4.4% 1.93% 3.16% 2.72% 2.41% 5.34% 3.41%
2026/04/13 29.47% 9.32% 6.69% 3.93% 4.89% 6.89% 3.93% 2.14% 1.81% 1.26%
2026/04/14 21.49% 14.46% 5.82% 3.9% 8.7% 3.79% 2.55% 3.51% 2.89% 2.63%
2026/04/15 23.91% 17.5% 7.21% 2.82% 8.13% 5.95% 2.27% 3.56% 3.83% 1.06%
2026/04/16 34.87% 15.33% 1.57% 3.19% 3.66% 4.98% 3.37% 3.59% 2.01% 0.62%
2026/04/17 36.37% 17.72% 0.92% 3.82% 4.05% 3.87% 2.57% 5.45% 3.05% 1.23%
2026/04/18 36.86% 19.62% 0.22% 3% 2.3% 6.51% 5.79% 3.45% 4.84% 2.24%
2026/04/19 27.35% 17.09% 7.54% 2.74% 4.4% 5.16% 2.2% 2.6% 5.07% 2.36%
2026/04/20 26.76% 21.88% 3.53% 4.22% 5.51% 5.39% 1.77% 2.24% 3.78% 1.06%
2026/04/21 35.39% 12.3% 4.79% 4.22% 3.27% 4.16% 2.96% 4.37% 2.94% 1.97%
2026/04/22 25.88% 21.06% 3.47% 4.9% 0.88% 4.13% 1.25% 6.29% 2.24% 2.91%
2026/04/23 30.83% 16.72% 4.04% 3.43% 1.2% 3.46% 2.93% 2.73% 2.2% 4.45%
2026/04/24 31.72% 17.05% 2.51% 4.25% 1.5% 2.96% 2.76% 1.12% 2.81% 1.17%
2026/04/25 35.44% 17.96% 5.12% 4.79% 0.73% 0.56% 3.9% 2.58% 2.16% 1.97%
2026/04/26 29.12% 18.68% 3.29% 4.07% 1.61% 2.8% 4.51% 1.56% 2.76% 3.52%
2026/04/27 33.03% 18.88% 3.24% 4.7% 2.11% 3.48% 6.86% 4.54% 1.95% 0.05%
2026/04/28 36.37% 18.05% 4.57% 3.65% 0.17% 4.15% 2.57% 1.86% 1.54% 0.65%
2026/04/29 37.53% 23.4% 4.19% 5.54% 1.66% 0.69% 2.12% 0.43% 2.25% 0.08%
2026/04/30 34.13% 26.09% 5.77% 3.57% 3.28% 2.89% 2.61% 1.72% 0.41% 0.05%
  • doordash.com
  • ubereats.com
  • grace.com.au
  • uber.com
  • kentremovalsstorage.com.au
  • foxremovals.com.au
  • flowersacrossmelbourne.com.au
  • lvly.com.au
  • hollowayremovals.com.au
  • taxibox.com.au

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In April 2026, DoorDash led PPC spend, peaking at 40.58% on April 9. UberEats saw a steady rise, ending at 26.09%. Grace.com.au fluctuated, closing at 5.77%. Uber’s spend was consistent, finishing at 3.57%.

Market Exposure

Competitor Count for AUS Services Logistics and Supply Chain Management

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/04/01 134
2026/04/02 135
2026/04/03 133
2026/04/04 128
2026/04/05 128
2026/04/06 138
2026/04/07 140
2026/04/08 146
2026/04/09 146
2026/04/10 139
2026/04/11 136
2026/04/12 125
2026/04/13 144
2026/04/14 143
2026/04/15 139
2026/04/16 129
2026/04/17 133
2026/04/18 121
2026/04/19 133
2026/04/20 132
2026/04/21 133
2026/04/22 130
2026/04/23 132
2026/04/24 139
2026/04/25 129
2026/04/26 134
2026/04/27 131
2026/04/28 142
2026/04/29 137
2026/04/30 135

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April saw fluctuating advertiser numbers, peaking at 146 on April 8 and 9. The month concluded with 135 advertisers, reflecting a dynamic landscape.

Campaign Efficiency

Market Loss & Market Gains for AUS Services Logistics and Supply Chain Management

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
ubereats.com 0.74%
doordash.com 0.67%
flowersacrossmelbourne.com.au 0.18%
auspost.com.au 0.15%
flowersforeveryone.com.au 0.12%
lvly.com.au -0.18%
shopify.com -0.26%
budgettrucks.com.au -0.28%
kentremovalsstorage.com.au -0.36%
seek.com.au -0.46%

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In the past month, UberEats and DoorDash surged with click share increases of 0.74 and 0.67, respectively. Meanwhile, Seek.com.au and Kent Removals experienced declines of -0.46 and -0.36.

Campaign Efficiency

AUS Services Logistics and Supply Chain Management Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date ubereats.com doordash.com coates.com.au uber.com grace.com.au flowersacrossmelbourne.com.au kentremovalsstorage.com.au lvly.com.au hollowayremovals.com.au seek.com.au
2026/04/01 25.39% 38.04% 4.42% 5.46% 0.04% 0.79% 1.64% 0.79% 1.19% 3.09%
2026/04/02 23.24% 32.65% 4.55% 5.81% 0.22% 1.67% 0.9% 2.24% 1.67% 1.72%
2026/04/03 31% 34.49% 3.82% 3.84% 0.63% 0% 1.41% 1.15% 1.29% 1.66%
2026/04/04 33.34% 34.73% 4.46% 3.66% 1.26% 0% 2.12% 2.17% 2.86% 1.52%
2026/04/05 25.88% 45.12% 3.64% 4.03% 1.27% 0% 2.04% 0.91% 2.71% 1.41%
2026/04/06 23.59% 42.21% 2.28% 6.27% 0.31% 0.74% 1.53% 1.38% 2.27% 2.3%
2026/04/07 25.74% 41.52% 3.85% 5.06% 0.49% 2.09% 2.2% 3.54% 0.15% 0.4%
2026/04/08 28.53% 40.22% 2.53% 4.05% 0.51% 1.52% 1.84% 2.16% 0.65% 2.37%
2026/04/09 21.12% 47.44% 4.03% 5.32% 0.58% 1.72% 1.43% 2.44% 1.7% 0.89%
2026/04/10 26.58% 44.52% 2.36% 4.84% 0.2% 2.92% 1.08% 2.05% 0.65% 0.92%
2026/04/11 39.94% 27.46% 4.52% 5.06% 0.44% 1.75% 0.51% 2.85% 0.68% 2.26%
2026/04/12 37.2% 32.86% 4.24% 4.41% 0.88% 1.32% 0.66% 1.32% 2.07% 1.57%
2026/04/13 20.67% 41.87% 2.27% 4.86% 2.38% 2.35% 2.14% 1.49% 0.86% 0.53%
2026/04/14 31.17% 28.88% 2.83% 4.72% 2.08% 1.44% 3.27% 2.37% 1.43% 1.37%
2026/04/15 35.49% 31.03% 2.6% 3.33% 2.08% 1.26% 2.83% 2.32% 1.66% 1.09%
2026/04/16 28.99% 41.1% 4% 3.32% 0.46% 1.68% 1.31% 2.1% 0.79% 1.99%
2026/04/17 31.11% 41.5% 2.56% 3.8% 0.3% 1.2% 1.2% 2.99% 1.23% 0.91%
2026/04/18 33.99% 41.48% 2.95% 3.22% 0.21% 2.72% 0.64% 1.97% 1.82% 0.82%
2026/04/19 33.64% 34.61% 3.64% 3.15% 2.48% 1.18% 1.37% 1.6% 2.22% 0.7%
2026/04/20 40.14% 30.73% 3.15% 4.42% 1.27% 0.87% 1.88% 1.28% 1.42% 0.7%
2026/04/21 24.62% 44.91% 2.49% 4.71% 1.56% 1.63% 1.09% 2.76% 1.12% 0.71%
2026/04/22 37.06% 29.88% 1.69% 5.03% 1.1% 0.64% 0.34% 3.56% 0.81% 1.99%
2026/04/23 32.85% 36.96% 2.61% 3.65% 1.14% 1.5% 0.5% 1.68% 0.97% 1.39%
2026/04/24 30.8% 35.95% 3.22% 4.62% 0.94% 1.27% 0.46% 0.61% 1.13% 1.75%
2026/04/25 32.13% 39.53% 4.13% 4.88% 1.63% 1.84% 0.25% 1.46% 0.84% 0.89%
2026/04/26 33.91% 33.28% 5.59% 4.03% 1.07% 2.1% 0.5% 0.88% 1.13% 0.51%
2026/04/27 33.48% 34.73% 4.45% 4.66% 0.92% 3.12% 0.69% 2.48% 0.7% 0.86%
2026/04/28 33.45% 41.29% 1.79% 3.93% 1.39% 1.28% 0.15% 1.12% 0.66% 0.4%
2026/04/29 36.48% 38.87% 3.37% 4.89% 1.15% 0.88% 0.41% 0.21% 0.68% 0.73%
2026/04/30 41.62% 36.34% 3.36% 3.08% 1.41% 1.03% 0.91% 0.83% 0.17% 0.11%
  • ubereats.com
  • doordash.com
  • coates.com.au
  • uber.com
  • grace.com.au
  • flowersacrossmelbourne.com.au
  • kentremovalsstorage.com.au
  • lvly.com.au
  • hollowayremovals.com.au
  • seek.com.au

Copyright © Adthena. All rights reserved.

In April 2026, UberEats saw fluctuating impressions, peaking at 41.62% on the 30th. DoorDash maintained dominance, with a high of 47.44% on the 9th. Coates and Uber had modest shares, while Grace and others remained minimal. The month concluded with DoorDash leading, followed by UberEats.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Services Logistics and Supply Chain Management

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for AUS Services Logistics and Supply Chain Management - Last month
  1. 1
    Coates Official Site https://www.coates.com.au

    Equipment Hire & Services — Australia's Largest Equipment Hire Company. At Coates, We're Equipped For Anything. We've Got...

  2. 2
    DoorDash® - Official Site | Order DoorDash Now https://www.doordash.com

    Order your favourite meals from the best restaurants near you. Fresh eats from your neighbourhood. DoorDash delivers the cuisines you crave.

  3. 3
    TAXIBOX Moves With You | Fixed Pricing, No Hidden Fees https://www.taxibox.com.au › interstate › movers

    Fixed pricing starting from $1,199 with 30 days of free storage included. Move your stuff around...

  4. 4
    Sign Up to Drive | Uber https://www.uber.com

    Looking For Full-Time Or Part-Time Driver Jobs? Instead, Give Uber A Try. You’ll Always Start And...

  5. 5
    Food Delivery With Uber Eats - $10 Off Your First Order https://www.ubereats.com

    $10 Off Your First Order When You Spend $30 Or More. Use Code: AU36JL. Terms + Fees Apply.

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In the bustling world of Google PPC, Coates stands out with its promise of versatility in equipment hire, while DoorDash and Uber Eats captivate food lovers with convenience and enticing offers. TAXIBOX simplifies moving with transparent pricing, and Uber invites drivers to explore flexible job opportunities.

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