AUS Services Logistics and Supply Chain Management - PPC Market Share Analysis January 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Logistics and Supply Chain Management category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Google AI Overview visibility for Services Logistics and Supply Chain Management AUS

See how often AIOs appear and how search intent is distributed across buying signals.

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AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency	Percentage
Frequency	10.5830607872
	89.4169392128

10%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency	Percentage
Frequency	30
	70

30%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent	Distribution
Investigational	1%
Transactional	1%
Navigational	0%
Seasonal	0%
Local	14%
Problem Solving	23%

Market Exposure

Share of Clicks for top 10 AUS Services Logistics and Supply Chain Management brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month

Share of Clicks - Last month
Domain	Share of clicks
doordash.com	78.79
coates.com.au	4.56
ubereats.com	1.86
kentremovalsstorage.com.au	1.68
flowersacrossmelbourne.com.au	1.2
lvly.com.au	0.87
shopify.com	0.72
uber.com	0.61
grace.com.au	0.58
hollowayremovals.com.au	0.52
others	8.61

doordash.com - 78.79%
coates.com.au - 4.56%
ubereats.com - 1.86%
kentremovalsstorage.com.au - 1.68%
flowersacrossmelbourne.com.au - 1.2%
lvly.com.au - 0.87%
shopify.com - 0.72%
uber.com - 0.61%
grace.com.au - 0.58%
hollowayremovals.com.au - 0.52%
others - 8.61%

In the PPC landscape, DoorDash dominates with 78.79% click share, overshadowing others. Coates follows at 4.56%, while “others” collectively hold 8.61%.

Market Exposure

Share of Spend for the top 10 AUS Services Logistics and Supply Chain Management brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.

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Share of Spend - Last Month

Share of Spend - Last Month
Date	doordash.com	ubereats.com	kentremovalsstorage.com.au	grace.com.au	flowersacrossmelbourne.com.au	lvly.com.au	moving24.com	hollowayremovals.com.au	conroyremovals.com.au	nationalstorage.com.au
2026/01/01	30.28%	2.52%	7.11%	2.47%	3.09%	2.07%	0.54%	3.62%	2.4%	0.37%
2026/01/02	17.02%	2.93%	6.19%	4.38%	3.76%	3.22%	3.77%	6.18%	0.61%	2.25%
2026/01/03	30.12%	2.67%	6.73%	2.23%	2.08%	1.27%	6.11%	5.51%	2.17%	1.89%
2026/01/04	32.65%	2.08%	5.74%	1.32%	1.54%	1.01%	5.18%	7.74%	1.65%	1.58%
2026/01/05	29.04%	1.89%	18.07%	0.64%	1.73%	0.79%	5.4%	7.75%	1.03%	2.39%
2026/01/06	27.96%	1.84%	15.82%	0.97%	0.44%	0.88%	2.81%	3.08%	2.72%	2.34%
2026/01/07	29.51%	1.71%	16.47%	1.36%	2.25%	1.88%	2.55%	6.34%	2.29%	2.57%
2026/01/08	32.57%	1.9%	15.38%	2.01%	1.73%	1.15%	0.16%	4.33%	2.31%	3.39%
2026/01/09	23.11%	6.02%	14.25%	3.77%	1.89%	1.15%	0.08%	4.34%	0.43%	1.77%
2026/01/10	31.51%	2.64%	5.41%	3.64%	4.97%	4.26%	1.91%	1.12%	1.69%	0.61%
2026/01/11	18.04%	6.94%	5.69%	5.16%	4.94%	5.43%	1.43%	6.52%	3.15%	3.75%
2026/01/12	31.35%	3.3%	12.38%	3.38%	0.81%	0.51%	1.91%	3.02%	1.22%	1.86%
2026/01/13	33.66%	2.38%	12.14%	2.37%	2.02%	1.6%	1.86%	1.39%	1.01%	1.43%
2026/01/14	32.3%	0.26%	16.11%	2.7%	2.12%	2.06%	1.22%	3.75%	1.65%	1.07%
2026/01/15	30.89%	0.99%	14.4%	3.17%	0%	0%	0.02%	7.74%	1.47%	1.12%
2026/01/16	22.95%	5.98%	14.16%	3.75%	1.88%	1.15%	0.08%	4.31%	0.43%	1.76%
2026/01/17	33.09%	3.78%	6.8%	4.82%	2.64%	1.3%	1.86%	2.48%	0.74%	0.87%
2026/01/18	31.05%	2.34%	4.28%	4.38%	4.07%	1.84%	0.02%	4.66%	1.57%	1.8%
2026/01/19	28.71%	1.97%	15.76%	2.91%	5.16%	4.86%	0.05%	2.26%	3.62%	1.02%
2026/01/20	32.67%	0.99%	15.46%	4.08%	4.44%	2.91%	2.6%	1.63%	1.62%	1%
2026/01/21	31.41%	3.83%	12.02%	3.99%	2.43%	2.37%	0.62%	4.06%	0.7%	1.64%
2026/01/22	31.63%	1.84%	12.59%	4.08%	2.32%	1.69%	0.31%	2.58%	0.65%	0.85%
2026/01/23	29.97%	3.44%	11.29%	4.66%	2.86%	2.53%	0.26%	2.96%	0.68%	0.03%
2026/01/24	33.08%	2.22%	4.25%	11.68%	1.83%	1.72%	1.79%	0.15%	2.67%	0.89%
2026/01/25	28.67%	5.26%	5.24%	11.77%	3.09%	2.7%	2.41%	1.35%	3.41%	2.12%
2026/01/26	23.89%	4.46%	5.6%	3.8%	4.71%	6.63%	0.8%	1.05%	1.52%	2.83%
2026/01/27	33.17%	5.81%	10.38%	5.22%	4.64%	3.24%	0.7%	2.94%	0.83%	1.27%
2026/01/28	18.2%	3.44%	15.19%	6.59%	3.8%	3.95%	1.02%	0.72%	1.63%	2.09%
2026/01/29	31.48%	3.49%	15.55%	3.14%	3.83%	3.4%	4.91%	1.31%	1.26%	0.88%
2026/01/30	31.57%	16.26%	10.43%	2.53%	3.92%	2.16%	1.56%	0.76%	0.15%	2.81%
2026/01/31	32.03%	7.76%	5.03%	3.85%	3.82%	2.91%	2.18%	1.01%	0.84%	0.03%

doordash.com
ubereats.com
kentremovalsstorage.com.au
grace.com.au
flowersacrossmelbourne.com.au
lvly.com.au
moving24.com
hollowayremovals.com.au
conroyremovals.com.au
nationalstorage.com.au

In January 2026, DoorDash dominated PPC spend, peaking mid-month. UberEats saw a late surge, while Kent Removals fluctuated. Grace and Flowers Across Melbourne had steady growth. The month ended with DoorDash leading, UberEats rising.

Market Exposure

Competitor Count for AUS Services Logistics and Supply Chain Management

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.

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Competitor Count - Last month

Competitor Count - Last month
Date	Competitor Count
2026/01/01	175
2026/01/02	179
2026/01/03	158
2026/01/04	161
2026/01/05	185
2026/01/06	195
2026/01/07	175
2026/01/08	190
2026/01/09	191
2026/01/10	183
2026/01/11	184
2026/01/12	197
2026/01/13	187
2026/01/14	188
2026/01/15	195
2026/01/16	191
2026/01/17	187
2026/01/18	188
2026/01/19	192
2026/01/20	181
2026/01/21	191
2026/01/22	180
2026/01/23	167
2026/01/24	170
2026/01/25	167
2026/01/26	200
2026/01/27	184
2026/01/28	190
2026/01/29	179
2026/01/30	188
2026/01/31	184

January saw fluctuating advertiser numbers, peaking at 200 on the 26th. The month concluded with 184 advertisers, reflecting a dynamic landscape.

Campaign Efficiency

Market Loss & Market Gains for AUS Services Logistics and Supply Chain Management

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month

Market Loss & Market Gains - Last month
Name	Market Trend
flowersacrossmelbourne.com.au	0.68%
coates.com.au	0.6%
ubereats.com	0.58%
lvly.com.au	0.47%
grace.com.au	0.34%
budgettrucks.com.au	-0.21%
ezzyquotes.com.au	-0.36%
hollowayremovals.com.au	-0.4%
kentremovalsstorage.com.au	-0.44%
doordash.com	-0.54%

In the past month, flowersacrossmelbourne.com.au surged by 0.68, while doordash.com dropped by 0.54. Coates.com.au and ubereats.com also saw positive gains, contrasting with declines for kentremovalsstorage.com.au and others.

Campaign Efficiency

AUS Services Logistics and Supply Chain Management Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date	doordash.com	ubereats.com	coates.com.au	flowersacrossmelbourne.com.au	kentremovalsstorage.com.au	grace.com.au	lvly.com.au	shopify.com	moving24.com	hollowayremovals.com.au
2026/01/01	42.53%	10.47%	0%	1.96%	2.98%	1.25%	1.66%	1.22%	0.27%	2.15%
2026/01/02	32.98%	10.58%	0%	2.89%	2.93%	2.53%	2.44%	1.23%	2.08%	4.27%
2026/01/03	46.95%	8.73%	0%	1.52%	3.19%	1.29%	1.02%	1.14%	3.39%	3.36%
2026/01/04	50.82%	6.46%	0%	1.09%	2.98%	0.93%	0.73%	1.47%	2.87%	4.21%
2026/01/05	46.33%	5.91%	3%	1.31%	8.32%	0.38%	0.66%	0.02%	3.13%	4.56%
2026/01/06	40.22%	3.93%	4.93%	0.38%	8.24%	0.56%	0.76%	0.01%	1.75%	1.92%
2026/01/07	47.62%	6.01%	0%	1.71%	7.51%	0.73%	1.37%	0.01%	1.52%	3.7%
2026/01/08	47.56%	4.24%	3.29%	1.34%	7.56%	1%	0.96%	1.82%	0.11%	2.57%
2026/01/09	37.81%	17.87%	3.92%	1.23%	5.78%	1.71%	0.88%	1.42%	0.1%	2.42%
2026/01/10	47.15%	7.72%	6.67%	3.1%	2.06%	1.45%	2.66%	0.02%	0.88%	0.54%
2026/01/11	29.53%	21.26%	9.03%	3.1%	2.23%	2.19%	3.51%	0.02%	0.67%	3.19%
2026/01/12	40.94%	10.22%	5.36%	0.58%	5.6%	1.74%	0.39%	1.7%	0.85%	1.83%
2026/01/13	46.82%	7.43%	3.22%	1.45%	6.25%	1.28%	1.24%	1.4%	0.93%	0.98%
2026/01/14	50.72%	0.31%	4.13%	1.68%	7.36%	1.41%	1.68%	1.94%	0.78%	2.34%
2026/01/15	44.74%	3.38%	5.1%	0%	6.3%	1.57%	0%	2.31%	0.01%	4.66%
2026/01/16	37.8%	17.88%	3.95%	1.23%	5.79%	1.71%	0.88%	1.42%	0.1%	2.42%
2026/01/17	46.41%	11.72%	6.33%	1.67%	2.66%	2.22%	1%	1.37%	0.96%	1.2%
2026/01/18	44.79%	6.65%	8.58%	2.59%	2.15%	1.93%	1.48%	1.74%	0.01%	2.37%
2026/01/19	45.59%	6.68%	6.01%	3.4%	6.29%	1.37%	3.4%	0.01%	0.04%	1.24%
2026/01/20	45.69%	3.38%	4.85%	3.01%	7.12%	2%	2.01%	0.01%	1.15%	1.03%
2026/01/21	45.9%	11.95%	2.91%	1.76%	5.57%	1.88%	1.59%	0.01%	0.34%	2.35%
2026/01/22	47%	6.2%	4.05%	1.64%	5.62%	2.01%	1.09%	1.47%	0.2%	1.55%
2026/01/23	43.41%	11.69%	3.08%	2.08%	4.77%	2.53%	1.85%	1.17%	0.18%	1.98%
2026/01/24	48.76%	7.3%	6.37%	1.26%	1.72%	5.64%	1.08%	0.01%	1.12%	0.12%
2026/01/25	41.03%	15.97%	5.26%	2.08%	2.07%	5.46%	1.78%	0.01%	1.26%	0.97%
2026/01/26	32.41%	14.73%	5.79%	3.11%	2.34%	2.2%	4.25%	1.54%	0.49%	0.61%
2026/01/27	43.91%	17.95%	2.65%	2.89%	4.07%	2.32%	2.09%	1.29%	0.36%	1.56%
2026/01/28	30.89%	13.21%	4.34%	2.96%	7.53%	3.47%	2.76%	1.46%	0.49%	0.34%
2026/01/29	42.84%	11.92%	4.3%	2.65%	7.29%	1.56%	2.3%	1.66%	2.52%	0.7%
2026/01/30	35.9%	34.95%	1.44%	2.09%	4.04%	0.94%	1.05%	0.88%	0.72%	0.46%
2026/01/31	40.81%	19.97%	4.97%	2.25%	1.74%	1.66%	1.65%	1.41%	1.05%	0.52%

doordash.com
ubereats.com
coates.com.au
flowersacrossmelbourne.com.au
kentremovalsstorage.com.au
grace.com.au
lvly.com.au
shopify.com
moving24.com
hollowayremovals.com.au

In January 2026, DoorDash led with fluctuating impressions, peaking at 50.82%. UberEats saw a significant rise, ending at 19.97%. Coates and Kent Removals showed moderate activity, while others like Grace and Shopify had minimal impact.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Services Logistics and Supply Chain Management

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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Google Text Ad Copy Insights & Creative Trends for AUS Services Logistics and Supply Chain Management - Last month

1
Coates Official Site https://www.coates.com.au
Equipment Hire & Services — At Coates, We Provide End-To-End Equipment Solutions That Are Safe, Smart, & Sustainable.
2
DoorDash® Food Delivery https://www.doordash.com › doordash › delivery
Food Delivery Near You — Order Online or In-App for Easy No-Contact Delivery From your Favourite Local Restaurants
3
Professional Interstate Movers - Fixed Fee, Fixed Schedule https://www.kentremovalsstorage.com.au
We move your furniture, pets, car and valuables with extreme care on your interstate move.
4
Deliver With Uber Eats https://www.uber.com › delivery-driver › signup
Sign Up As A Delivery Deliver — Deliver For A Few Hours In The Mornings, Every Night, Or Just On Weekends. It's Up To You
5
Food Delivery Near Me | $10 Off Your First Order https://www.ubereats.com
$10 Off Your First Order When You Spend $30 Or More. Use Code: AU36JL. Terms + Fees Apply.

In the competitive landscape of Google PPC, Coates stands out with its promise of safe, smart, and sustainable equipment solutions. DoorDash and Uber Eats captivate with convenient, no-contact food delivery, while Kent Removals offers meticulous interstate moving services. Uber Eats further entices with a $10 discount for new users.

Frequently Asked Questions

Why is the AUS Services Logistics and Supply Chain Management January 2026 Report useful and how should I use it?

Why is the AUS Services Logistics and Supply Chain Management January 2026 Report useful?

Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.

Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.

How to use the AUS Services Logistics and Supply Chain Management January 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
How often is the data updated?

Data within the AUS Services Logistics and Supply Chain Management January 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google.

On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.

We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.
How accurate is the AUS Services Logistics and Supply Chain Management January 2026 Report?

The AUS Services Logistics and Supply Chain Management January 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.

Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods.

With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments.

Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape.

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Does this include mobile, desktop and Google Shopping data?

Yes. The AUS Services Logistics and Supply Chain Management January 2026 Report aggregates data from across both device types and Google Shopping.
Who is this AUS Services Logistics and Supply Chain Management January 2026 Report for?

The AUS Services Logistics and Supply Chain Management January 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
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AUS Services Logistics and Supply Chain Management - PPC Market Share Analysis January 2026