AUS Services Logistics and Supply Chain Management - PPC Market Share Analysis September 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Logistics and Supply Chain Management category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Logistics and Supply Chain Management – AUS

Google AI Overview visibility for Services Logistics and Supply Chain Management AUS

See how often AIOs appear and how search intent is distributed across buying signals.

See more data

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 19.014956163
80.985043837
19%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 35
65
35%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 1%
Transactional 1%
Navigational 4%
Seasonal 0%
Local 24%
Problem Solving 18%

Copyright © Adthena. All rights reserved.

Market Exposure

Share of Clicks for top 10 AUS Services Logistics and Supply Chain Management brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

See more data
Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
doordash.com 82.04
uber.com 7.53
coates.com.au 5.86
ubereats.com 1.63
taxibox.com.au 0.2
amazon.com.au 0.17
flowersacrossmelbourne.com.au 0.15
nationalstorage.com.au 0.15
hollowayremovals.com.au 0.15
lvly.com.au 0.12
others 2
  • doordash.com - 82.04%
  • uber.com - 7.53%
  • coates.com.au - 5.86%
  • ubereats.com - 1.63%
  • taxibox.com.au - 0.2%
  • amazon.com.au - 0.17%
  • flowersacrossmelbourne.com.au - 0.15%
  • nationalstorage.com.au - 0.15%
  • hollowayremovals.com.au - 0.15%
  • lvly.com.au - 0.12%
  • others - 2%

Copyright © Adthena. All rights reserved.

In the PPC landscape, DoorDash dominates with 82.04% click share, followed by Uber at 7.53%. Coates holds 5.86%, while others collectively capture 2.00%.

Market Exposure

Share of Spend for the top 10 AUS Services Logistics and Supply Chain Management brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

See more data
Share of Spend - Last Month
Share of Spend - Last Month
Date doordash.com uber.com allied.com ubereats.com coates.com.au malibumoving.com.au taxibox.com.au kentremovalsstorage.com.au hollowayremovals.com.au moving24.com
2026/08/01 52.45% 4.44% 2.11% 14.54% 1.05% 0.15% 0.13% 1.22% 4.08% 2.42%
2026/08/02 54.94% 9.03% 1.59% 1.8% 1.03% 0.02% 1.28% 3.61% 2% 1.85%
2026/08/03 56.45% 6.05% 1.34% 9.79% 1.77% 0.04% 2.75% 3.56% 3.71% 3.07%
2026/08/04 67.19% 4.42% 0.05% 7.88% 1.34% 0.01% 1.3% 0.54% 2.19% 2.02%
2026/08/05 55.04% 8.91% 1.22% 8.8% 2.83% 0.25% 3.26% 4.2% 0.66% 0.34%
2026/08/06 31.26% 12.44% 0.13% 3.09% 4.29% 5.17% 7.82% 3.21% 0.91% 2.6%
2026/08/07 33.93% 11.21% 1.29% 8.07% 2.52% 0.15% 5.88% 0.68% 2.18% 0.17%
2026/08/08 39.55% 9.88% 2.26% 9.99% 4.82% 0.1% 5.67% 0.42% 3.92% 1.2%
2026/08/09 39.83% 13.51% 5.41% 7.16% 3.8% 0.02% 4.02% 4.69% 2.32% 0.57%
2026/08/10 48.4% 10.42% 0% 2.18% 3.49% 0.01% 7.72% 1.33% 4.98% 4.61%
2026/08/11 18.34% 11.57% 0.16% 0.05% 5.98% 0.02% 3.69% 10.11% 4.81% 6.06%
2026/08/12 77.06% 5.12% 0% 2.59% 4.69% 0.02% 0.37% 0.04% 0.09% 0.33%
2026/08/13 61.21% 4.1% 0% 12.9% 3.85% 0.02% 0.06% 0.04% 1.16% 0.06%
2026/08/14 47.84% 22.07% 0% 9.86% 3.8% 0.03% 0.16% 1.19% 0.96% 0.4%
2026/08/15 71.32% 5.77% 0% 4.19% 1.78% 0.04% 2.01% 0.04% 3.71% 0.57%
2026/08/16 57.49% 8.63% 0% 10.97% 1.98% 0% 2.88% 1.64% 0.34% 0.91%
2026/08/17 71.65% 9.59% 0% 8.67% 1.95% 0.01% 1.35% 0.05% 0.82% 0.09%
2026/08/18 76.77% 8.9% 1.25% 2.53% 2.51% 0% 0.14% 0.02% 1.01% 0.1%
2026/08/19 73.41% 10.05% 0% 10.02% 1.82% 0.04% 0.4% 0.01% 0.1% 0.08%
2026/08/20 67.14% 5.61% 0% 17.12% 2.69% 0.01% 0.26% 0.19% 0.23% 0.15%
2026/08/21 60.98% 13.52% 0% 7.65% 3.68% 0.01% 0.49% 0.02% 1.2% 1.13%
2026/08/22 58.23% 10.8% 1.29% 6.66% 3.13% 4.62% 0.14% 1.53% 0.19% 0.35%
2026/08/23 54.55% 9.01% 0.01% 13.36% 3.78% 2.22% 1.54% 0.98% 2.87% 0.26%
2026/08/24 57.68% 7.28% 0% 14.34% 3.13% 0.85% 1.95% 0.26% 0.97% 0.04%
2026/08/25 42.88% 10.91% 0% 7.29% 4.59% 7.19% 1.56% 0.72% 0.02% 0.02%
2026/08/26 46.3% 11.93% 0% 6.52% 4.24% 4.99% 1.89% 0.01% 3.73% 0.09%
2026/08/27 55.81% 7.31% 0.12% 18.51% 3.11% 4.88% 0.28% 0.02% 0.02% 0%
2026/08/28 57.45% 12.23% 1.63% 3.4% 4.5% 3.33% 0.4% 0.03% 2.38% 0.13%
2026/08/29 63.91% 9.41% 0% 3% 4.04% 4.71% 2.88% 0.02% 0% 0%
2026/08/30 51.98% 7.71% 4.96% 7.64% 3.11% 7.05% 1.2% 0.28% 2.43% 0.34%
2026/08/31 47.15% 11.43% 5.15% 4.54% 3.68% 2.79% 1.44% 0.68% 0.21% 0%
  • doordash.com
  • uber.com
  • allied.com
  • ubereats.com
  • coates.com.au
  • malibumoving.com.au
  • taxibox.com.au
  • kentremovalsstorage.com.au
  • hollowayremovals.com.au
  • moving24.com

Copyright © Adthena. All rights reserved.

In August 2026, DoorDash dominated PPC spend, peaking mid-month. Uber and UberEats showed fluctuating trends, while Allied and Coates had modest shares. The month concluded with DoorDash leading, followed by Uber.

Market Exposure

Competitor Count for AUS Services Logistics and Supply Chain Management

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

See more data
Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/08/01 118
2026/08/02 118
2026/08/03 115
2026/08/04 118
2026/08/05 90
2026/08/06 91
2026/08/07 90
2026/08/08 80
2026/08/09 83
2026/08/10 90
2026/08/11 97
2026/08/12 88
2026/08/13 84
2026/08/14 85
2026/08/15 87
2026/08/16 80
2026/08/17 79
2026/08/18 70
2026/08/19 62
2026/08/20 63
2026/08/21 73
2026/08/22 72
2026/08/23 69
2026/08/24 77
2026/08/25 79
2026/08/26 75
2026/08/27 71
2026/08/28 59
2026/08/29 57
2026/08/30 69
2026/08/31 78

Copyright © Adthena. All rights reserved.

August began with 118 advertisers, peaking early, then declining to 57 by month’s end. A mid-month dip to 62 was followed by a slight recovery, closing at 78.

Campaign Efficiency

Market Loss & Market Gains for AUS Services Logistics and Supply Chain Management

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

See more data
Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
doordash.com 0.36%
malibumoving.com.au 0.19%
amazon.com.au 0.19%
flowersacrossmelbourne.com.au 0.17%
uber.com 0.17%
rentaspace.com.au -0.1%
lvly.com.au -0.1%
moving24.com -0.1%
kentremovalsstorage.com.au -0.13%
taxibox.com.au -0.23%

Copyright © Adthena. All rights reserved.

In the past month, DoorDash surged with a 0.36 increase in click share, while Taxibox faced a decline of -0.23.

Campaign Efficiency

AUS Services Logistics and Supply Chain Management Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

See more data
Date doordash.com uber.com ubereats.com coates.com.au nationalstorage.com.au malibumoving.com.au taxibox.com.au kentremovalsstorage.com.au hollowayremovals.com.au moving24.com
2026/08/01 51.83% 3.54% 32.75% 2.12% 0.5% 0.08% 0.1% 0.32% 1.21% 0.76%
2026/08/02 64.31% 9.19% 5.17% 2.92% 1.02% 0.01% 0.58% 1.26% 0.84% 0.95%
2026/08/03 54.69% 6.36% 23.26% 4.03% 0.44% 0.03% 1.07% 1.4% 1.47% 1.34%
2026/08/04 65.68% 3.85% 18.84% 2.63% 0.04% 0% 0.67% 0.26% 0.73% 0.63%
2026/08/05 54.29% 7.83% 18.78% 5.33% 0.03% 0.09% 1.2% 1.24% 0.26% 0.11%
2026/08/06 37.67% 12.25% 9.38% 10.44% 0.91% 1.79% 3.96% 1.03% 0.7% 0.89%
2026/08/07 43.91% 9.81% 21.76% 4.86% 0.05% 0.08% 2.39% 0.25% 0.89% 0.06%
2026/08/08 43.1% 7.46% 20.81% 7.93% 2.1% 0.03% 2.06% 0.16% 1.22% 0.34%
2026/08/09 43% 13.93% 17.19% 8.8% 0.05% 0.01% 2.08% 1.5% 1.42% 0.29%
2026/08/10 58.17% 10.16% 5.92% 7.65% 0.04% 0.01% 3.33% 0.48% 1.98% 1.69%
2026/08/11 25.67% 13.75% 0.06% 15.29% 2.49% 0.01% 2.06% 3.89% 2.25% 2.92%
2026/08/12 73.34% 4.34% 6.08% 8.13% 0.05% 0.01% 0.23% 0.02% 0.05% 0.09%
2026/08/13 54.49% 3.79% 26.89% 6.33% 1.1% 0.01% 0.07% 0.02% 0.38% 0.02%
2026/08/14 50.77% 13.56% 19.91% 6.66% 0.08% 0.01% 0.12% 0.3% 0.31% 0.1%
2026/08/15 68.8% 5.38% 10.68% 5.18% 0.05% 0.03% 1.06% 0.02% 1.68% 0.32%
2026/08/16 57.44% 6.97% 22.76% 4.6% 0.04% 0% 1.15% 0.35% 0.1% 0.34%
2026/08/17 62.28% 7.5% 19.64% 4.33% 0.05% 0.01% 0.61% 0.02% 0.28% 0.03%
2026/08/18 74.13% 8.16% 6.69% 5.5% 0.05% 0% 0.08% 0.01% 0.39% 0.04%
2026/08/19 63.15% 7.67% 18.94% 4.3% 0.04% 0.02% 0.41% 0% 0.04% 0.03%
2026/08/20 55.09% 4.23% 31.03% 4.05% 0.02% 0% 0.26% 0.05% 0.06% 0.04%
2026/08/21 58.76% 11.82% 14.49% 6.96% 0.03% 0.01% 0.16% 0.01% 0.34% 0.33%
2026/08/22 59.01% 9.36% 14.63% 5.75% 0.02% 1.23% 0.05% 0.43% 0.1% 0.15%
2026/08/23 49.96% 7.41% 27.53% 6.51% 0.02% 0.54% 0.71% 0.24% 1.07% 0.13%
2026/08/24 51.02% 6.1% 29.28% 5.19% 0.01% 0.2% 0.64% 0.07% 0.29% 0.01%
2026/08/25 46.77% 10.19% 16.83% 9.92% 0.53% 2.73% 0.58% 0.23% 0.01% 0.01%
2026/08/26 49.73% 11.49% 14.18% 8.6% 1.4% 1.74% 0.7% 0% 1.17% 0.03%
2026/08/27 48.79% 5.3% 33.81% 4.68% 0.49% 1.47% 0.12% 0.01% 0.01% 0%
2026/08/28 63.12% 10.53% 7.96% 8.57% 0.78% 0.87% 0.15% 0.01% 0.8% 0.05%
2026/08/29 67.46% 9.1% 6.23% 8.54% 0.02% 1.5% 1.12% 0.01% 0% 0%
2026/08/30 57.32% 6.92% 16.94% 6.28% 0.01% 2.78% 0.6% 0.1% 0.71% 0.12%
2026/08/31 56.87% 11.48% 9.65% 7.65% 1.18% 0.94% 0.82% 0.2% 0.12% 0%
  • doordash.com
  • uber.com
  • ubereats.com
  • coates.com.au
  • nationalstorage.com.au
  • malibumoving.com.au
  • taxibox.com.au
  • kentremovalsstorage.com.au
  • hollowayremovals.com.au
  • moving24.com

Copyright © Adthena. All rights reserved.

In August 2026, DoorDash dominated with fluctuating impressions, peaking mid-month. Uber and UberEats showed varied trends, while Coates and others maintained lower shares. The month concluded with DoorDash leading, followed by UberEats.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Services Logistics and Supply Chain Management

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

See more data
Google Text Ad Copy Insights & Creative Trends for AUS Services Logistics and Supply Chain Management - Last month
  1. 1
    Coates Official Site | Equipment Hire & Services https://www.coates.com.au

    Australia's Largest Equipment Hire Company. At Coates, We're Equipped For Anything. Coates Has All The Equipment For Your Project, When & Where...

  2. 2
    DoorDash® - Official Site | Order Delivery or Pickup https://www.doordash.com

    Fresh eats from your neighbourhood. DoorDash delivers the cuisines you crave. No delivery fees on your first order. Order from restaurants today!

  3. 3
    Compaction Equipment Rental - Residential and construction https://www.megahire.com.au › compact-roller › hire

    From professional trades people to DIY home renovations

  4. 4
    Drive with Uber - Be Your Own Boss | Uber Australia https://www.uber.com

    Looking For Full-Time Or Part-Time Driver Jobs? Instead, Give Uber A Try. You’ll Always Start And...

  5. 5
    Uber Eats Delivery & Takeaway - Order Local. Choose Delivery https://www.ubereats.com

    Get food delivered now. Satisfy your late-night cravings with Uber Eats. Top foods. Delivered to...

Copyright © Adthena. All rights reserved.

In the bustling world of Google PPC, Coates stands out with its promise of comprehensive equipment hire, while DoorDash and Uber Eats captivate with convenient food delivery. Mega Hire targets both professionals and DIY enthusiasts, and Uber entices with flexible driving opportunities. Each ad uniquely addresses specific needs, creating a tapestry of solutions for diverse audiences.

Frequently Asked Questions

Customer Success Stories

Doing more with less: how Adthena customers are maximizing PPC performance with shrinking budgets

In today's volatile economic landscape, businesses face unprecedented challenges in justifying their marketing expenditures. While maximizing PPC performance and ensuring that every dollar spent delivers results, adopting a data-driven approach is imperative. Paid search advertising, a cornerstone of digital marketing strategies, is no longer immune to these budget cuts. As companies grapple with rising redundancies and shifting consumer behaviors, advertising teams are pressured to do more with less.Read case study

Ask Arlo: AI generated search insights in seconds

In today's fast-paced digital marketing landscape, extracting valuable insights from vast amounts of data can be a daunting task. This is where Ask Arlo, Adthena's GenAI-powered chatbot, comes into play. Ask Arlo revolutionizes the way marketers of all levels interact with their data, providing instant, AI generated search insights and reports directly within the Adthena platform.Read case study

Georgia Law Firm Case Study: Reduced Brand Infringements by 39% and CPCs by 25% with Adthena

A prominent law firm in Georgia (US), had a massive amount of trademark infringements in the 9 markets they serve. Using Adthena, they were able to significantly cut their brand infringements and CPC’s in the first five months using Adthena. Read case study

Get the full picture

See this data specific to your brand performance

The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

Related reports

US
UK