Why is the AUS Services Logistics and Supply Chain Management May 2026 Report useful and how should I use it?

Why is the AUS Services Logistics and Supply Chain Management May 2026 Report useful? Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance. Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that. How to use the AUS Services Logistics and Supply Chain Management May 2026 Report Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.

How often is the data updated?

Data within the AUS Services Logistics and Supply Chain Management May 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.

How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google. On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more. We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.

Does this include mobile, desktop and Google Shopping data?

Yes. The AUS Services Logistics and Supply Chain Management May 2026 Report aggregates data from across both device types and Google Shopping.

Who is this AUS Services Logistics and Supply Chain Management May 2026 Report for?

The AUS Services Logistics and Supply Chain Management May 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.

AUS Services Logistics and Supply Chain Management - PPC Market Share Analysis May 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Logistics and Supply Chain Management category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Google AI Overview visibility for Services Logistics and Supply Chain Management AUS

See how often AIOs appear and how search intent is distributed across buying signals.

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AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency	Percentage
Frequency	15.7537177704
	84.2462822296

15%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency	Percentage
Frequency	32
	68

32%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent	Distribution
Investigational	1%
Transactional	0%
Navigational	0%
Seasonal	0%
Local	14%
Problem Solving	22%

Market Exposure

Share of Clicks for top 10 AUS Services Logistics and Supply Chain Management brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month

Share of Clicks - Last month
Domain	Share of clicks
doordash.com	72.27
uber.com	6.19
ubereats.com	5.63
coates.com.au	4.58
flowersacrossmelbourne.com.au	2.07
lvly.com.au	1.42
flowersforeveryone.com.au	0.59
budgettrucks.com.au	0.56
hollowayremovals.com.au	0.51
nationalstorage.com.au	0.5
others	5.68

doordash.com - 72.27%
uber.com - 6.19%
ubereats.com - 5.63%
coates.com.au - 4.58%
flowersacrossmelbourne.com.au - 2.07%
lvly.com.au - 1.42%
flowersforeveryone.com.au - 0.59%
budgettrucks.com.au - 0.56%
hollowayremovals.com.au - 0.51%
nationalstorage.com.au - 0.5%
others - 5.68%

In the PPC landscape, DoorDash dominates with 72.27% click share, overshadowing Uber’s 6.19%. Meanwhile, “others” collectively hold 5.68%, highlighting diverse competition.

Market Exposure

Share of Spend for the top 10 AUS Services Logistics and Supply Chain Management brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.

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Share of Spend - Last Month

Share of Spend - Last Month
Date	doordash.com	ubereats.com	flowersacrossmelbourne.com.au	grace.com.au	hollowayremovals.com.au	uber.com	lvly.com.au	flowersforeveryone.com.au	kentremovalsstorage.com.au	foxremovals.com.au
2026/05/01	30.79%	23.06%	4.66%	2.37%	3.93%	5.73%	2.5%	1.23%	3.12%	0%
2026/05/02	34.08%	23.02%	1.99%	4.32%	10.31%	3.69%	1.04%	0%	4.93%	0%
2026/05/03	32.74%	26.12%	4.33%	1.86%	7.14%	4.8%	2.13%	1.99%	0.75%	1.29%
2026/05/04	37.67%	14.84%	4.18%	1.27%	6.8%	5.28%	2.18%	0%	2.6%	2.01%
2026/05/05	31.1%	16.09%	3.26%	1.77%	7.29%	4.64%	2.6%	0%	1.2%	2.84%
2026/05/06	31.08%	23.68%	1.88%	0.16%	3.75%	6.2%	2.23%	0%	1.73%	0.92%
2026/05/07	32.97%	18.52%	2.35%	1.03%	5.07%	4.47%	3%	0%	0.69%	1.18%
2026/05/08	32.85%	25.2%	2.02%	3.47%	5.11%	4.57%	2.03%	0%	3.47%	0.94%
2026/05/09	23.38%	15.84%	1.63%	5.93%	6.09%	6.64%	4.28%	0.36%	2.94%	0.87%
2026/05/10	34.27%	23.14%	0%	2.17%	6.5%	4.87%	0.6%	0%	2.79%	4.51%
2026/05/11	36.2%	10.14%	4.55%	0.44%	6.78%	5.96%	3.2%	0.35%	1.18%	0.98%
2026/05/12	29.72%	16.08%	9.42%	1.25%	2.93%	3.38%	5.02%	1.97%	1.64%	0.61%
2026/05/13	31.19%	16.5%	6.45%	0.38%	2.81%	2.83%	1.93%	1.39%	2.34%	0%
2026/05/14	30.66%	16.86%	6.03%	1.58%	2.34%	5.3%	4.84%	1.56%	1.49%	3.37%
2026/05/15	29.94%	18.37%	5.21%	4.36%	2.64%	3.78%	5.39%	2.86%	2.01%	3.4%
2026/05/16	28%	11.29%	14.61%	0.25%	3.92%	3.66%	6.17%	3.48%	1.38%	3.19%
2026/05/17	29.61%	14.47%	9.39%	1.14%	3.36%	2.83%	5.95%	4.56%	1.54%	2.08%
2026/05/18	35.93%	16.83%	6.01%	2.07%	2.48%	5.64%	4.3%	0.94%	0.96%	2.81%
2026/05/19	33.85%	16.06%	3.76%	0.49%	3.2%	6.02%	6.49%	5.56%	4.29%	0%
2026/05/20	34.27%	8.59%	3.42%	0.45%	5.17%	6.39%	4.54%	0.88%	3.68%	1.06%
2026/05/21	26.07%	8.45%	9.8%	1.62%	4.98%	5.18%	4.7%	4.81%	2.69%	4.17%
2026/05/22	25.1%	16.11%	6.1%	2.03%	3.61%	3.23%	5.93%	2.14%	4.58%	7.59%
2026/05/23	22.58%	13.07%	4.54%	4.64%	5.77%	4.17%	1.85%	1.62%	4.03%	4.19%
2026/05/24	22.23%	13.49%	3.91%	6.87%	5.41%	3.73%	1.87%	1.29%	4.73%	7.21%
2026/05/25	19.42%	9.64%	7.83%	3.92%	4.48%	4.68%	4.13%	1.27%	6.23%	6.75%
2026/05/26	24.63%	10.83%	2.8%	3.68%	3.69%	2.58%	1.26%	0.94%	9.04%	5.76%
2026/05/27	24.84%	13.46%	5.91%	4.53%	1.59%	3.76%	2.04%	2.65%	6.97%	4.9%
2026/05/28	31.87%	20.81%	5.94%	1.71%	2.79%	4.94%	1.63%	1.61%	1.37%	2.63%
2026/05/29	35.67%	21.98%	6.47%	2.03%	2.52%	4.78%	3.6%	1.55%	4.24%	1.45%
2026/05/30	27.26%	16.84%	10.46%	3.75%	3.34%	3.37%	5.69%	6.95%	1.63%	0.7%
2026/05/31	22.67%	16.11%	10.24%	5.13%	4.86%	4.66%	4.36%	3.85%	2.77%	1.93%

doordash.com
ubereats.com
flowersacrossmelbourne.com.au
grace.com.au
hollowayremovals.com.au
uber.com
lvly.com.au
flowersforeveryone.com.au
kentremovalsstorage.com.au
foxremovals.com.au

In May 2026, DoorDash led PPC spend, peaking mid-month. UberEats fluctuated, ending lower. Flowers Across Melbourne surged mid-month, while Grace and Holloway Removals showed varied trends. Kent Removals spiked late, and Fox Removals remained steady.

Market Exposure

Competitor Count for AUS Services Logistics and Supply Chain Management

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.

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Competitor Count - Last month

Competitor Count - Last month
Date	Competitor Count
2026/05/01	133
2026/05/02	121
2026/05/03	127
2026/05/04	133
2026/05/05	130
2026/05/06	125
2026/05/07	123
2026/05/08	142
2026/05/09	117
2026/05/10	110
2026/05/11	139
2026/05/12	135
2026/05/13	132
2026/05/14	131
2026/05/15	131
2026/05/16	132
2026/05/17	148
2026/05/18	145
2026/05/19	138
2026/05/20	137
2026/05/21	140
2026/05/22	132
2026/05/23	131
2026/05/24	120
2026/05/25	150
2026/05/26	145
2026/05/27	150
2026/05/28	134
2026/05/29	132
2026/05/30	137
2026/05/31	140

May began with 133 advertisers, fluctuating throughout. Peaks on May 8 (142) and May 25 (150) highlighted dynamic competition. The month concluded with 140 advertisers, showcasing a vibrant advertising landscape.

Campaign Efficiency

Market Loss & Market Gains for AUS Services Logistics and Supply Chain Management

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month

Market Loss & Market Gains - Last month
Name	Market Trend
doordash.com	1.03%
uber.com	0.76%
flowersacrossmelbourne.com.au	0.55%
flowersforeveryone.com.au	0.47%
kentremovalsstorage.com.au	0.3%
myofficesolutions.com.au	-0.19%
ubereats.com	-0.28%
auspost.com.au	-0.32%
budgettrucks.com.au	-0.66%
coates.com.au	-2.3%

In the past month, doordash.com surged by 1.03%, while coates.com.au dropped by 2.3%. Other notable gains include uber.com at 0.76% and flowersacrossmelbourne.com.au at 0.55%.

Campaign Efficiency

AUS Services Logistics and Supply Chain Management Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date	ubereats.com	doordash.com	flowersacrossmelbourne.com.au	uber.com	lvly.com.au	flowersforeveryone.com.au	hollowayremovals.com.au	kentremovalsstorage.com.au	foxremovals.com.au	coates.com.au
2026/05/01	38.85%	34.2%	2.14%	5.19%	1.36%	0.58%	1.52%	1.09%	0%	3.3%
2026/05/02	41.4%	36.15%	0.95%	2.83%	0.57%	0%	3.15%	1.25%	0%	2.45%
2026/05/03	44.53%	33.88%	1.82%	3.93%	1.16%	0.99%	1.87%	0.26%	0.44%	2.64%
2026/05/04	28.24%	43.14%	2.1%	5.04%	1.26%	0%	2.05%	0.77%	0.56%	2.56%
2026/05/05	31.58%	35.69%	1.87%	4.82%	1.53%	0%	2.49%	0.43%	0.91%	3.22%
2026/05/06	39.95%	30.93%	0.79%	5.6%	1.11%	0%	1.04%	0.92%	0.21%	3.53%
2026/05/07	33.15%	34.33%	0.88%	4.23%	1.54%	0%	1.58%	0.54%	0.29%	4.81%
2026/05/08	42.83%	33.93%	0.96%	3.93%	1.12%	0%	1.57%	1.15%	0.21%	3%
2026/05/09	31.26%	29.83%	0.82%	6.69%	2.47%	0.21%	2.31%	0.93%	0.28%	6.17%
2026/05/10	39.83%	36.22%	0%	4.44%	0.31%	0%	1.93%	0.71%	1.26%	4.73%
2026/05/11	20.43%	42.01%	2.43%	6.17%	1.62%	0.2%	2.41%	0.63%	0.27%	2.21%
2026/05/12	32.37%	34.58%	4.98%	3.61%	3.45%	1.15%	1.01%	0.94%	0.17%	2.58%
2026/05/13	32.19%	34.34%	3.15%	3%	1.05%	0.7%	1.19%	1.29%	0%	4.09%
2026/05/14	32.31%	33.46%	2.7%	5.02%	2.5%	0.77%	0.8%	0.88%	1.03%	5.63%
2026/05/15	35.55%	33.99%	2.57%	3.95%	2.88%	1.51%	0.9%	0.84%	1.01%	2.85%
2026/05/16	24.1%	32.98%	7.88%	3.93%	4.04%	2.22%	1.41%	0.53%	1.08%	7.81%
2026/05/17	29.29%	35.49%	4.61%	3.52%	3.5%	2.54%	1.13%	0.57%	0.72%	4.49%
2026/05/18	31.02%	39.91%	2.62%	5.41%	2.16%	0.46%	0.75%	0.62%	0.83%	3.06%
2026/05/19	30.78%	38.54%	1.83%	6.24%	3.66%	2.85%	1.06%	1.9%	0%	2.28%
2026/05/20	18.25%	46.03%	1.62%	7.06%	2.43%	0.54%	1.84%	1.46%	0.36%	5.31%
2026/05/21	19.61%	34.25%	5.97%	6.37%	3.08%	3.08%	1.84%	1.08%	1.54%	7.13%
2026/05/22	35.17%	31.21%	3.29%	3.57%	3.73%	1.34%	1.42%	1.52%	2.6%	3.4%
2026/05/23	29.96%	31.05%	2.57%	5.28%	1.29%	0.96%	2.02%	1.51%	1.51%	5%
2026/05/24	31.03%	32.4%	2%	4.91%	1.33%	0.83%	1.97%	1.65%	2.67%	5.25%
2026/05/25	26.66%	24.52%	5.15%	6.77%	3.36%	0.99%	2.07%	2.73%	2.74%	2.97%
2026/05/26	26.39%	38.25%	1.72%	3.44%	0.94%	0.63%	1.38%	3.16%	2.1%	2.78%
2026/05/27	31.21%	35.04%	3.32%	4.69%	1.48%	1.72%	0.77%	2.47%	1.81%	0%
2026/05/28	39.49%	35.93%	2.5%	5.13%	0.94%	0.94%	0.89%	0.54%	0.84%	0%
2026/05/29	39.72%	39%	2.71%	4.51%	1.91%	0.8%	0.71%	1.15%	0.43%	0%
2026/05/30	36.02%	34.53%	5.05%	3.63%	3.68%	4.13%	1.19%	0.6%	0.2%	0%
2026/05/31	35.83%	29.38%	5.36%	5.34%	3.06%	2.3%	1.85%	0.95%	0.61%	0%

ubereats.com
doordash.com
flowersacrossmelbourne.com.au
uber.com
lvly.com.au
flowersforeveryone.com.au
hollowayremovals.com.au
kentremovalsstorage.com.au
foxremovals.com.au
coates.com.au

In May 2026, UberEats and DoorDash dominated Google’s PPC landscape. UberEats started strong, fluctuated mid-month, and ended with a 35.83% share. DoorDash peaked mid-month, closing at 29.38%.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Services Logistics and Supply Chain Management

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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Google Text Ad Copy Insights & Creative Trends for AUS Services Logistics and Supply Chain Management - Last month

1
Coates Official Site | Equipment Hire & Services https://www.coates.com.au
Australia's Largest Equipment Hire Company. At Coates, We're Equipped For Anything. Coates Has All The Equipment For Your Project, When & Where You Need It. Industrial Solutions.
2
DoorDash® - Official Site https://www.doordash.com
Order Delivery or Takeaway — Fresh eats from your neighbourhood. DoorDash delivers the cuisines you crave. DoorDash's door to...
3
No Double Handling - Over 5000 4.8 Star Reviews! https://www.hollowayremovals.com.au › moving › storage
Bigger modules, cheaper prices. Full‑service storage with pickup. Get a quote today. Storage made easy. Book online & we’ll collect straight from your home.
4
Drive With Uber https://www.uber.com
Sign Up To Drive — Get A Car With Unlimited Miles, Basic Maintenance, And Road Assistance. Looking For Full-Time Or Part-Time Driver Jobs?
5
Food Delivery With Uber Eats https://www.ubereats.com
$10 Off Your First Order — $10 Off Your First Order When You Spend $30 Or More. Use Code: AU36JL. Terms + Fees Apply.

In the bustling world of Google PPC, Coates stands out with its promise of comprehensive equipment solutions, while DoorDash and Uber Eats entice with convenience and culinary delights. Holloway Removals simplifies storage, and Uber offers flexible driving opportunities. Each ad uniquely addresses specific needs, capturing diverse audiences.

Frequently Asked Questions

Why is the AUS Services Logistics and Supply Chain Management May 2026 Report useful and how should I use it?

Why is the AUS Services Logistics and Supply Chain Management May 2026 Report useful?

Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.

Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.

How to use the AUS Services Logistics and Supply Chain Management May 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
How often is the data updated?

Data within the AUS Services Logistics and Supply Chain Management May 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google.

On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.

We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.
How accurate is the AUS Services Logistics and Supply Chain Management May 2026 Report?

The AUS Services Logistics and Supply Chain Management May 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.

Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods.

With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments.

Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape.

Learn more about our data.

Learn more about our data accuracy
Does this include mobile, desktop and Google Shopping data?

Yes. The AUS Services Logistics and Supply Chain Management May 2026 Report aggregates data from across both device types and Google Shopping.
Who is this AUS Services Logistics and Supply Chain Management May 2026 Report for?

The AUS Services Logistics and Supply Chain Management May 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
Can I get a custom report for my brand?

Our search consultants can introduce you to data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the geographies that need monitoring.

Complete the form below to get started.
What is Ask Arlo?

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform.

With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date.

Learn more about Ask Arlo.

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The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

AUS Services Logistics and Supply Chain Management - PPC Market Share Analysis May 2026