Sydney – February 2026 – Adthena’s AI-powered GenAI analyst, Ask Arlo, continues its global awards sweep with wins at the APAC Search Awards 2026, reinforcing the company’s position as the leader in AI-driven search intelligence across Asia-Pacific markets.

Ask Arlo claimed victory in multiple technology categories, recognized for transforming how APAC marketers leverage search intelligence to navigate increasingly complex search landscapes:

  • Best AI Search Software Solution
  • Best Software Innovation
  • Best Search Software Tool

AI that speaks your language

In a region where search strategies span diverse languages, currencies, and competitive dynamics, Ask Arlo delivers instant clarity. This conversational AI analyst turns billions of search data points into strategic intelligence through simple questions with no technical expertise required.

AI is reshaping the search experience, and our clients need intelligent tools that can keep pace with the complexity,” said Steve Anderton, VP, APAC at Adthena. “Ask Arlo makes sophisticated AI analysis accessible to everyone, giving teams immediate access to insights that previously required data scientists and hours of manual work.

APAC search awards 2026: Adthena's GenAI analyst, Ask Arlo, wins 3 awards

Adthena team members Dave Guzowski, Scott Cudby, Steve Anderton, and Peter Ennis attended the ceremony in Sydney.

The platform leverages generative AI to surface competitor movements, identify keyword opportunities, and generate executive reports in seconds through natural conversation. For APAC marketers managing multi-market campaigns, this AI-first approach represents a fundamental shift in how search intelligence drives business decisions.

Built for the AI era

Ask Arlo’s recognition at the APAC Search Awards follows similar wins at the Global, UK, and US Search Awards – a testament to its universal impact on search marketing. The technology harnesses Adthena’s proprietary search intelligence across global markets, bringing unprecedented speed and accessibility to competitive analysis.

The APAC Search Awards celebrate innovation and excellence in search marketing across the Asia-Pacific region, recognizing the technology and strategies driving digital marketing forward.

Media contact: Kite Hill PR for Adthena, adthena@kitehillpr.com