Share of Clicks for top 10 US Automotive Dealerships brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| cargurus.com | 18.01 |
| carvana.com | 12.93 |
| autotrader.com | 10.16 |
| cars.com | 5.45 |
| carmax.com | 5.04 |
| carfax.com | 4.4 |
| autonation.com | 2.32 |
| truecar.com | 1.79 |
| bmwusa.com | 1.08 |
| echopark.com | 0.94 |
| others | 37.88 |
- cargurus.com - 18.01%
- carvana.com - 12.93%
- autotrader.com - 10.16%
- cars.com - 5.45%
- carmax.com - 5.04%
- carfax.com - 4.4%
- autonation.com - 2.32%
- truecar.com - 1.79%
- bmwusa.com - 1.08%
- echopark.com - 0.94%
- others - 37.88%
Copyright © Adthena. All rights reserved.
In the automotive PPC landscape, ‘others’ dominate with 37.88% click share, while CarGurus leads individual advertisers at 18.01%, followed by Carvana at 12.93%.
Share of Spend for the top 10 US Automotive Dealerships brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | carvana.com | cargurus.com | cars.com | carmax.com | autonation.com | autotrader.com | carfax.com | truecar.com | echopark.com | drivetime.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/11/01 | 16.34% | 8.91% | 3.6% | 4% | 1.88% | 4.2% | 2.51% | 2.6% | 1.44% | 1.81% |
| 2025/11/02 | 15.98% | 8.52% | 3.65% | 3.48% | 2.03% | 4.05% | 2.5% | 2.39% | 1.2% | 1.47% |
| 2025/11/03 | 16.32% | 9.4% | 4.17% | 3.83% | 1.93% | 4.44% | 2.62% | 2.34% | 1.41% | 1.5% |
| 2025/11/04 | 17.06% | 10.41% | 4.8% | 3.82% | 2.58% | 4.1% | 2.96% | 2.13% | 1.18% | 1.79% |
| 2025/11/05 | 16.51% | 9.74% | 4.38% | 3.66% | 2.64% | 4.64% | 3% | 2.62% | 1.06% | 1.91% |
| 2025/11/06 | 16.11% | 8.27% | 3.24% | 3.83% | 2.29% | 4.72% | 2.53% | 2.23% | 1.5% | 2.3% |
| 2025/11/07 | 18.22% | 8.57% | 4.07% | 3.67% | 4.45% | 4.33% | 2.97% | 2.64% | 1.16% | 1.59% |
| 2025/11/08 | 19.11% | 7.69% | 3.88% | 3.48% | 4.13% | 4.71% | 2.83% | 2.81% | 1.53% | 1.44% |
| 2025/11/09 | 17.56% | 8.84% | 4.38% | 3.85% | 3.82% | 3.7% | 3.57% | 2.54% | 1.41% | 1.17% |
| 2025/11/10 | 18.17% | 7.98% | 4.76% | 3.61% | 4.17% | 4.26% | 3.48% | 2.84% | 1.95% | 1.41% |
| 2025/11/11 | 17.29% | 8.97% | 5.07% | 3.99% | 3.92% | 4.47% | 3.56% | 3% | 1.25% | 1.27% |
| 2025/11/12 | 15.33% | 7.78% | 4.28% | 3.49% | 4.24% | 4.23% | 3.04% | 2.64% | 1.03% | 1.59% |
| 2025/11/13 | 15.23% | 8.4% | 3.91% | 3.73% | 3.94% | 3.93% | 2.68% | 2.06% | 1.06% | 2% |
| 2025/11/14 | 16.28% | 8.21% | 3.72% | 3.92% | 4.67% | 3.93% | 2.73% | 1.86% | 1.43% | 1.84% |
| 2025/11/15 | 15.68% | 8.59% | 3.14% | 4.25% | 4.54% | 4.65% | 2.56% | 2.06% | 1.05% | 1.92% |
| 2025/11/16 | 13.55% | 8.23% | 3.13% | 3.95% | 8.46% | 3.97% | 3.42% | 1.57% | 1.41% | 1.53% |
| 2025/11/17 | 14.99% | 7.81% | 3.26% | 4.14% | 4.67% | 4.59% | 2.89% | 1.55% | 1.02% | 1.9% |
| 2025/11/18 | 15.74% | 8.13% | 4.05% | 4.69% | 2.21% | 4.13% | 2.61% | 2.12% | 0.78% | 1.95% |
| 2025/11/19 | 14.91% | 7.85% | 4.4% | 4.61% | 1.83% | 4.31% | 2.46% | 2.05% | 0.83% | 1.82% |
| 2025/11/20 | 15.58% | 9.48% | 4.27% | 4.4% | 1.08% | 4.1% | 2.91% | 1.84% | 1.02% | 2.13% |
| 2025/11/21 | 16.15% | 9.52% | 3.12% | 4.43% | 3.04% | 4.24% | 2.39% | 1.8% | 0.99% | 2.36% |
| 2025/11/22 | 13.72% | 10.09% | 3.25% | 5.02% | 1.07% | 5.16% | 3.2% | 2.26% | 1.11% | 2.17% |
| 2025/11/23 | 14.72% | 9.54% | 3.19% | 5.17% | 1.04% | 5.11% | 3.16% | 2.14% | 1.05% | 1.52% |
| 2025/11/24 | 16.8% | 7.65% | 4% | 4.55% | 1.52% | 4.2% | 3.34% | 2.07% | 1.43% | 1.93% |
| 2025/11/25 | 17.4% | 8.24% | 3.94% | 4.28% | 1.14% | 3.96% | 2.94% | 1.84% | 1.17% | 1.74% |
| 2025/11/26 | 16.04% | 8.58% | 3.57% | 4.22% | 1.11% | 3.47% | 2.51% | 2.06% | 1.77% | 1.71% |
| 2025/11/27 | 15.54% | 7.49% | 2.78% | 4.47% | 2.42% | 3.06% | 2.66% | 1.51% | 1.49% | 1.77% |
| 2025/11/28 | 15.69% | 7.02% | 2.49% | 4.08% | 2.46% | 2.79% | 2.59% | 1.82% | 1.4% | 1.9% |
| 2025/11/29 | 16.71% | 6.85% | 3.17% | 4.14% | 3.18% | 3.27% | 2.79% | 2.29% | 1.41% | 1.7% |
| 2025/11/30 | 17.09% | 7.69% | 3.98% | 3.34% | 3.08% | 2.96% | 2.86% | 2.13% | 1.81% | 1.52% |
- carvana.com
- cargurus.com
- cars.com
- carmax.com
- autonation.com
- autotrader.com
- carfax.com
- truecar.com
- echopark.com
- drivetime.com
Copyright © Adthena. All rights reserved.
Carvana led November with fluctuating spend, peaking at 19.11% on the 8th. Cargurus saw a decline, ending at 7.69%. Cars.com and Carmax showed stability, while Autonation spiked mid-month. Autotrader and Carfax maintained steady shares.
Competitor Count for US Automotive Dealerships
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/11/01 | 4675 |
| 2025/11/02 | 4834 |
| 2025/11/03 | 4779 |
| 2025/11/04 | 4671 |
| 2025/11/05 | 4780 |
| 2025/11/06 | 4561 |
| 2025/11/07 | 4849 |
| 2025/11/08 | 4824 |
| 2025/11/09 | 4789 |
| 2025/11/10 | 5008 |
| 2025/11/11 | 4770 |
| 2025/11/12 | 4823 |
| 2025/11/13 | 4794 |
| 2025/11/14 | 4805 |
| 2025/11/15 | 4722 |
| 2025/11/16 | 4814 |
| 2025/11/17 | 4712 |
| 2025/11/18 | 4727 |
| 2025/11/19 | 4649 |
| 2025/11/20 | 4587 |
| 2025/11/21 | 4665 |
| 2025/11/22 | 4581 |
| 2025/11/23 | 4581 |
| 2025/11/24 | 4718 |
| 2025/11/25 | 4724 |
| 2025/11/26 | 4645 |
| 2025/11/27 | 4724 |
| 2025/11/28 | 4832 |
| 2025/11/29 | 4766 |
| 2025/11/30 | 4833 |
Copyright © Adthena. All rights reserved.
November saw fluctuating advertiser numbers, peaking at 5,008 on the 10th. The month concluded with a stable 4,833 advertisers.
