Share of Clicks for top 10 UK Automotive Tires brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| blackcircles.com | 23.4 |
| halfords.com | 20.54 |
| national.co.uk | 16.02 |
| kwik-fit.com | 7.49 |
| asdatyres.co.uk | 6.05 |
| justtyres.co.uk | 5.46 |
| ebay.co.uk | 2.4 |
| protyre.co.uk | 2.34 |
| etyres.co.uk | 1.88 |
| 24hrmobiletyrefitting.co.uk | 1.72 |
| others | 12.7 |
- blackcircles.com - 23.4%
- halfords.com - 20.54%
- national.co.uk - 16.02%
- kwik-fit.com - 7.49%
- asdatyres.co.uk - 6.05%
- justtyres.co.uk - 5.46%
- ebay.co.uk - 2.4%
- protyre.co.uk - 2.34%
- etyres.co.uk - 1.88%
- 24hrmobiletyrefitting.co.uk - 1.72%
- others - 12.7%
Copyright © Adthena. All rights reserved.
In the PPC landscape, Blackcircles.com leads with 23.4% click share, followed by Halfords.com at 20.54%. National.co.uk captures 16.02%, while ‘others’ collectively hold 12.7%.
Share of Spend for the top 10 UK Automotive Tires brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | blackcircles.com | halfords.com | national.co.uk | kwik-fit.com | justtyres.co.uk | mobiletyrebuddy.co.uk | 24hrmobiletyrefitting.co.uk | ebay.co.uk | asdatyres.co.uk | etyres.co.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/01/01 | 16.75% | 19.92% | 16.74% | 9.26% | 7.3% | 0.31% | 3.85% | 2.79% | 2.18% | 3.13% |
| 2026/01/02 | 20.61% | 20.23% | 15.61% | 7.65% | 6.88% | 2.06% | 3.22% | 3.05% | 2.08% | 2.53% |
| 2026/01/03 | 21.29% | 22.16% | 14.3% | 6.38% | 6.57% | 1.86% | 3.37% | 3.21% | 3.07% | 2.28% |
| 2026/01/04 | 21.38% | 19.17% | 16.13% | 6.53% | 6.89% | 2.2% | 4.02% | 3.02% | 2.38% | 2.36% |
| 2026/01/05 | 28.98% | 14.71% | 15.14% | 6.74% | 6.25% | 2.65% | 3.62% | 2.98% | 2.56% | 1.92% |
| 2026/01/06 | 29.77% | 18.6% | 14.93% | 6.34% | 5.52% | 2.1% | 2.6% | 1.99% | 2.59% | 2.89% |
| 2026/01/07 | 20.84% | 19.91% | 15.9% | 8.64% | 6.92% | 2.06% | 3.29% | 2.48% | 2.05% | 2.76% |
| 2026/01/08 | 24.24% | 19.42% | 16.36% | 6.95% | 5.93% | 2.29% | 2.34% | 2.01% | 2.71% | 2.48% |
| 2026/01/09 | 21.91% | 20.37% | 20.65% | 6.48% | 4.7% | 2.46% | 2.12% | 1.59% | 2.74% | 3.3% |
| 2026/01/10 | 19.53% | 20.66% | 19.85% | 7.55% | 4.85% | 2.26% | 4.24% | 1.68% | 2.71% | 2.53% |
| 2026/01/11 | 17.3% | 21.31% | 18.08% | 7.66% | 4.41% | 3.77% | 3.61% | 1.32% | 2.43% | 3.69% |
| 2026/01/12 | 26.03% | 18.72% | 16.95% | 8.02% | 3.81% | 3.32% | 2.49% | 1.05% | 2.57% | 2.74% |
| 2026/01/13 | 28.43% | 17.67% | 17.49% | 6.03% | 3.76% | 3.1% | 2.56% | 1.27% | 1.91% | 2.37% |
| 2026/01/14 | 23.4% | 18.22% | 19.84% | 5.77% | 5.52% | 2.88% | 2.49% | 1.61% | 2.09% | 2.54% |
| 2026/01/15 | 23.3% | 17.76% | 18.66% | 6.67% | 4.74% | 3.15% | 3.47% | 1.29% | 2.45% | 2.37% |
| 2026/01/16 | 21.85% | 20.32% | 20.59% | 6.46% | 4.69% | 2.45% | 2.11% | 1.59% | 2.75% | 3.29% |
| 2026/01/17 | 16.08% | 23.03% | 17.3% | 5.51% | 3.98% | 5.15% | 4.53% | 1.18% | 2.49% | 2.73% |
| 2026/01/18 | 20.29% | 21.43% | 17.13% | 6.12% | 4.77% | 3.78% | 4.34% | 1.11% | 2.02% | 2.64% |
| 2026/01/19 | 26.39% | 17.01% | 18.49% | 5.14% | 5.26% | 3.47% | 2.95% | 1.81% | 2.23% | 2% |
| 2026/01/20 | 24.56% | 18.95% | 17.66% | 4.64% | 4.8% | 4.01% | 2.96% | 1.91% | 1.95% | 3.05% |
| 2026/01/21 | 22.55% | 18.94% | 20.45% | 3.39% | 4.85% | 4.62% | 2.81% | 1.41% | 2.77% | 2.5% |
| 2026/01/22 | 23.87% | 18.79% | 18.33% | 4.28% | 4.33% | 5.22% | 2.92% | 1.48% | 2.32% | 2.69% |
| 2026/01/23 | 26.78% | 16.25% | 16.5% | 3.79% | 5.2% | 5.23% | 3.11% | 1.29% | 2.32% | 2.71% |
| 2026/01/24 | 20.62% | 18.94% | 18.08% | 4.03% | 4.9% | 5.52% | 4.39% | 1.2% | 1.99% | 2.78% |
| 2026/01/25 | 18.15% | 20.58% | 17.13% | 4.37% | 4.94% | 5.62% | 3.5% | 1.44% | 2.73% | 3.88% |
| 2026/01/26 | 24.93% | 18.72% | 15.79% | 5.66% | 4.91% | 4.73% | 1.45% | 1.51% | 2.77% | 2.49% |
| 2026/01/27 | 22.85% | 19.74% | 16.99% | 5.93% | 4.74% | 5.56% | 3.02% | 1.52% | 2.73% | 2.12% |
| 2026/01/28 | 27.65% | 18.75% | 17.65% | 6.22% | 4.54% | 4.98% | 1.71% | 1.28% | 2.24% | 1.95% |
| 2026/01/29 | 25.88% | 17.85% | 18.96% | 7.51% | 4.47% | 4.24% | 1.62% | 1.06% | 1.78% | 2.14% |
| 2026/01/30 | 24.85% | 16.31% | 17.99% | 6.78% | 5.41% | 4.34% | 3.07% | 2.37% | 2.05% | 1.55% |
| 2026/01/31 | 20.6% | 20.28% | 16.8% | 7.82% | 4.9% | 4.03% | 3.42% | 2.57% | 2.34% | 1.45% |
- blackcircles.com
- halfords.com
- national.co.uk
- kwik-fit.com
- justtyres.co.uk
- mobiletyrebuddy.co.uk
- 24hrmobiletyrefitting.co.uk
- ebay.co.uk
- asdatyres.co.uk
- etyres.co.uk
Copyright © Adthena. All rights reserved.
In January 2026, Blackcircles.com led with fluctuating spend, peaking mid-month. Halfords.com maintained steady mid-range values. National.co.uk showed a slight decline, while Kwik-fit.com and Justtyres.co.uk had lower, stable trends. The month concluded with Blackcircles.com dominating.
Competitor Count for UK Automotive Tires
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/01/01 | 222 |
| 2026/01/02 | 233 |
| 2026/01/03 | 238 |
| 2026/01/04 | 228 |
| 2026/01/05 | 227 |
| 2026/01/06 | 223 |
| 2026/01/07 | 229 |
| 2026/01/08 | 220 |
| 2026/01/09 | 221 |
| 2026/01/10 | 228 |
| 2026/01/11 | 226 |
| 2026/01/12 | 224 |
| 2026/01/13 | 224 |
| 2026/01/14 | 221 |
| 2026/01/15 | 223 |
| 2026/01/16 | 221 |
| 2026/01/17 | 229 |
| 2026/01/18 | 228 |
| 2026/01/19 | 220 |
| 2026/01/20 | 230 |
| 2026/01/21 | 223 |
| 2026/01/22 | 221 |
| 2026/01/23 | 209 |
| 2026/01/24 | 217 |
| 2026/01/25 | 216 |
| 2026/01/26 | 234 |
| 2026/01/27 | 230 |
| 2026/01/28 | 224 |
| 2026/01/29 | 219 |
| 2026/01/30 | 221 |
| 2026/01/31 | 224 |
Copyright © Adthena. All rights reserved.
January saw fluctuating advertiser numbers, peaking at 238 on January 3rd, dipping to 209 on January 23rd, and closing at 224.
