Share of Clicks for top 10 UK Education & Training Corporate Training brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| plt.org | 7.79 |
| dojo.tech | 7.22 |
| aat.org.uk | 3.36 |
| ihasco.co.uk | 3.3 |
| theknowledgeacademy.com | 3.06 |
| open.ac.uk | 2.9 |
| icslearn.co.uk | 2.77 |
| e-careers.com | 2.25 |
| careersmetpolice.co.uk | 1.79 |
| accesstraininguk.co.uk | 1.71 |
| others | 63.85 |
- plt.org - 7.79%
- dojo.tech - 7.22%
- aat.org.uk - 3.36%
- ihasco.co.uk - 3.3%
- theknowledgeacademy.com - 3.06%
- open.ac.uk - 2.9%
- icslearn.co.uk - 2.77%
- e-careers.com - 2.25%
- careersmetpolice.co.uk - 1.79%
- accesstraininguk.co.uk - 1.71%
- others - 63.85%
Copyright © Adthena. All rights reserved.
In the education and corporate training PPC landscape, ‘others’ dominate with 63.85% click share, while plt.org and dojo.tech lead individual domains at 7.79% and 7.22%, respectively.
Share of Spend for the top 10 UK Education & Training Corporate Training brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | icslearn.co.uk | theknowledgeacademy.com | dojo.tech | e-careers.com | digitalmarketinginstitute.com | coursera.org | lse.ac.uk | learningpeople.com | avadolearning.com | open.ac.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/04/01 | 5.33% | 5.73% | 4.73% | 4.73% | 2.34% | 1.74% | 1.58% | 2.08% | 3.79% | 2.08% |
| 2026/04/02 | 4.19% | 4.87% | 4.13% | 4.74% | 2.28% | 1.78% | 1.3% | 1.83% | 3.48% | 2.71% |
| 2026/04/03 | 3.73% | 4.72% | 4.77% | 5.48% | 2.44% | 2.28% | 1.17% | 1.81% | 4.27% | 3.25% |
| 2026/04/04 | 3.63% | 2.85% | 5.13% | 7.54% | 2.2% | 3.22% | 1.07% | 1.85% | 3.71% | 3.24% |
| 2026/04/05 | 3.46% | 3.61% | 4.11% | 6.92% | 1.94% | 2.09% | 1.07% | 1.64% | 4.4% | 3.23% |
| 2026/04/06 | 3.86% | 5.39% | 3.33% | 5.78% | 2.19% | 1.61% | 0.88% | 1.42% | 3.05% | 2.85% |
| 2026/04/07 | 3.88% | 5.69% | 4.71% | 5.45% | 2.13% | 2.62% | 1.04% | 1.36% | 3.01% | 2.64% |
| 2026/04/08 | 4.2% | 6.02% | 4.8% | 4.24% | 2.01% | 3.72% | 1.33% | 1.44% | 3.29% | 2.15% |
| 2026/04/09 | 5.44% | 6.3% | 5.13% | 5.1% | 2.53% | 2.59% | 1.11% | 1.4% | 3.5% | 1.83% |
| 2026/04/10 | 5.89% | 5.56% | 5.32% | 5.59% | 2.34% | 1.72% | 1.62% | 1.69% | 4.19% | 2.23% |
| 2026/04/11 | 5.06% | 4.04% | 5.1% | 6.81% | 2.4% | 2.34% | 1.8% | 1.77% | 5.13% | 2.02% |
| 2026/04/12 | 5.42% | 3.81% | 5.28% | 6.91% | 3.03% | 2.69% | 1.81% | 1.95% | 5.26% | 2.01% |
| 2026/04/13 | 5.72% | 5.86% | 4.94% | 5.23% | 2.95% | 1.45% | 1.88% | 1.32% | 4.38% | 1.89% |
| 2026/04/14 | 5.34% | 6.47% | 3.05% | 5.14% | 2.7% | 1.68% | 2.44% | 1.86% | 4.62% | 2.51% |
| 2026/04/15 | 5.28% | 6.17% | 3.3% | 4.33% | 2.69% | 1.67% | 2.08% | 1.69% | 3.84% | 2.44% |
| 2026/04/16 | 4.15% | 6.56% | 4.81% | 5.25% | 2.58% | 1.17% | 2.1% | 1.74% | 4.03% | 2.43% |
| 2026/04/17 | 4.73% | 6.7% | 5.69% | 4.6% | 2.35% | 1.8% | 2.25% | 1.64% | 4.09% | 2.22% |
| 2026/04/18 | 5.19% | 3.84% | 5.17% | 6.43% | 2.7% | 2.95% | 2.49% | 2.41% | 4.83% | 2.96% |
| 2026/04/19 | 4.87% | 3.45% | 3.78% | 5.38% | 2.48% | 2.6% | 2.36% | 1.75% | 4.03% | 2.49% |
| 2026/04/20 | 6.05% | 5.9% | 4.98% | 3.56% | 2.58% | 1.22% | 2.44% | 2.01% | 4.03% | 2.35% |
| 2026/04/21 | 6.86% | 6.48% | 4.33% | 4.24% | 2.58% | 1.57% | 2.37% | 2.35% | 3.32% | 2.82% |
| 2026/04/22 | 6.72% | 6.41% | 3.89% | 4.06% | 2.62% | 1.55% | 2.49% | 1.79% | 2.85% | 2.78% |
| 2026/04/23 | 7.26% | 5.51% | 4.12% | 3.68% | 2.56% | 2.16% | 1.95% | 1.68% | 2.36% | 2.7% |
| 2026/04/24 | 6.95% | 5.78% | 4.83% | 4.39% | 2.62% | 2.23% | 1.86% | 2.17% | 2.46% | 2.73% |
| 2026/04/25 | 5.85% | 3.63% | 5.08% | 5.27% | 2.56% | 2.23% | 1.91% | 2.53% | 3.15% | 2.94% |
| 2026/04/26 | 6.28% | 4.4% | 3.02% | 4.85% | 2.53% | 2.05% | 1.64% | 2.43% | 3.47% | 2.72% |
| 2026/04/27 | 7.74% | 6.03% | 3.85% | 3.48% | 2.58% | 1.78% | 2.18% | 2.18% | 2.49% | 2.45% |
| 2026/04/28 | 9.6% | 6.5% | 2.62% | 3.65% | 2.33% | 2.04% | 1.73% | 1.9% | 2.44% | 2.86% |
| 2026/04/29 | 8.51% | 6.42% | 4.74% | 3.52% | 2.2% | 1.94% | 1.92% | 1.51% | 1.86% | 2.83% |
| 2026/04/30 | 7.86% | 6.92% | 4.43% | 3.82% | 2.47% | 1.89% | 1.88% | 1.48% | 1.46% | 1.19% |
- icslearn.co.uk
- theknowledgeacademy.com
- dojo.tech
- e-careers.com
- digitalmarketinginstitute.com
- coursera.org
- lse.ac.uk
- learningpeople.com
- avadolearning.com
- open.ac.uk
Copyright © Adthena. All rights reserved.
April saw dynamic shifts in PPC spend share. ICS Learn surged mid-month, peaking at 9.60% on April 28. The Knowledge Academy maintained steady growth, ending at 6.92%. Dojo.Tech fluctuated, closing at 4.43%. E-Careers experienced a decline, finishing at 3.82%. Digital Marketing Institute remained stable, ending at 2.47%. Coursera’s share varied, closing at 1.89%. LSE’s share rose, peaking mid-month, ending at 1.88%. Learning People saw minor fluctuations, closing at 1.48%. Avado Learning’s share decreased, ending at 1.46%. Open University’s share fluctuated, closing at 1.19%.
Competitor Count for UK Education & Training Corporate Training
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/04/01 | 738 |
| 2026/04/02 | 754 |
| 2026/04/03 | 755 |
| 2026/04/04 | 763 |
| 2026/04/05 | 768 |
| 2026/04/06 | 798 |
| 2026/04/07 | 764 |
| 2026/04/08 | 770 |
| 2026/04/09 | 750 |
| 2026/04/10 | 748 |
| 2026/04/11 | 740 |
| 2026/04/12 | 731 |
| 2026/04/13 | 762 |
| 2026/04/14 | 744 |
| 2026/04/15 | 752 |
| 2026/04/16 | 710 |
| 2026/04/17 | 706 |
| 2026/04/18 | 716 |
| 2026/04/19 | 739 |
| 2026/04/20 | 781 |
| 2026/04/21 | 737 |
| 2026/04/22 | 738 |
| 2026/04/23 | 739 |
| 2026/04/24 | 756 |
| 2026/04/25 | 734 |
| 2026/04/26 | 729 |
| 2026/04/27 | 750 |
| 2026/04/28 | 742 |
| 2026/04/29 | 751 |
| 2026/04/30 | 747 |
Copyright © Adthena. All rights reserved.
April saw fluctuating advertiser numbers, peaking at 798 on April 6. The month concluded with 747 advertisers, reflecting a dynamic landscape.
