Share of Clicks for top 10 AUS Healthcare & Medical Care Homes brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| bupa.com.au | 40.97 |
| bupadental.com.au | 6.92 |
| justbettercare.com | 5.78 |
| mable.com.au | 3.72 |
| healthengine.com.au | 3.28 |
| agedcaredecisions.com.au | 2.74 |
| fivegoodfriends.com.au | 1.83 |
| betterhelp.com | 1.65 |
| carergateway.gov.au | 1.59 |
| hireup.com.au | 1.59 |
| others | 29.93 |
- bupa.com.au - 40.97%
- bupadental.com.au - 6.92%
- justbettercare.com - 5.78%
- mable.com.au - 3.72%
- healthengine.com.au - 3.28%
- agedcaredecisions.com.au - 2.74%
- fivegoodfriends.com.au - 1.83%
- betterhelp.com - 1.65%
- carergateway.gov.au - 1.59%
- hireup.com.au - 1.59%
- others - 29.93%
Copyright © Adthena. All rights reserved.
Bupa.com.au dominates with 40.97% click share, followed by others at 29.93%. Justbettercare.com holds 5.78%, while bupadental.com.au captures 6.92%. Remaining advertisers share the rest.
Share of Spend for the top 10 AUS Healthcare & Medical Care Homes brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | bupa.com.au | mable.com.au | bupadental.com.au | agedcaredecisions.com.au | healthengine.com.au | hireup.com.au | fivegoodfriends.com.au | hbf.com.au | hcf.com.au | medibank.com.au |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/07/01 | 23.98% | 5.71% | 3.37% | 3.76% | 8.07% | 3.1% | 1.68% | 10.27% | 1.85% | 2.02% |
| 2026/07/02 | 22.39% | 6.05% | 3.51% | 5.66% | 6.68% | 3.34% | 1.76% | 10.49% | 2.6% | 3.01% |
| 2026/07/03 | 24.04% | 6.25% | 3.85% | 5.79% | 6.18% | 3.59% | 2.12% | 5.95% | 3.12% | 2.89% |
| 2026/07/04 | 18.71% | 7.78% | 3.68% | 4.59% | 8.84% | 4.48% | 3.14% | 7.49% | 3.59% | 1.91% |
| 2026/07/05 | 24.86% | 5.47% | 3.4% | 4.27% | 5.28% | 4.68% | 1.65% | 8.65% | 3.39% | 2.55% |
| 2026/07/06 | 29.62% | 5.67% | 3.8% | 4.55% | 4.98% | 3.83% | 1.59% | 5.57% | 4.43% | 2.34% |
| 2026/07/07 | 26.28% | 5.16% | 3.43% | 4.32% | 7.69% | 3.16% | 1.87% | 6.05% | 3.01% | 1.05% |
| 2026/07/08 | 27.67% | 5.1% | 3.79% | 3.38% | 6.45% | 3.56% | 1.97% | 6.79% | 2.33% | 1.15% |
| 2026/07/09 | 24.01% | 4.53% | 3.83% | 3.82% | 8.01% | 2.99% | 1.87% | 7.23% | 3.11% | 1.04% |
| 2026/07/10 | 23.51% | 4.89% | 4.02% | 5.59% | 7.05% | 3.68% | 2.47% | 5.37% | 2.99% | 1.63% |
| 2026/07/11 | 21.59% | 5.54% | 3.31% | 3.74% | 7.14% | 3.7% | 2.32% | 4.71% | 3.41% | 1.06% |
| 2026/07/12 | 22.59% | 4.6% | 3.27% | 4.06% | 6.38% | 3.27% | 2.74% | 5.22% | 4.85% | 1.5% |
| 2026/07/13 | 22.11% | 5.74% | 5.38% | 4.14% | 7.62% | 3.76% | 2.57% | 2.97% | 2.99% | 2.75% |
| 2026/07/14 | 24.87% | 6.73% | 4.13% | 3.56% | 4.6% | 3.11% | 2.76% | 5.7% | 2.52% | 1.72% |
| 2026/07/15 | 21.91% | 6.32% | 3.26% | 3.85% | 5.78% | 3.06% | 2.71% | 4.22% | 2.59% | 3.66% |
| 2026/07/16 | 21.5% | 6.73% | 3.68% | 4.77% | 4.53% | 3.14% | 3.42% | 3.96% | 2.29% | 4.61% |
| 2026/07/17 | 23.27% | 5.78% | 3.86% | 3.32% | 3.89% | 4.09% | 3.45% | 4.06% | 2.61% | 3.9% |
| 2026/07/18 | 22.76% | 6.07% | 3.68% | 5.48% | 2.24% | 3.78% | 4.09% | 3.78% | 3.26% | 5.79% |
| 2026/07/19 | 24.62% | 5.94% | 3.88% | 3.28% | 6.13% | 4.14% | 3.27% | 4.74% | 3.97% | 2.49% |
| 2026/07/20 | 21.28% | 7.46% | 3.44% | 3.92% | 4.26% | 3.33% | 3.4% | 2.95% | 2.62% | 4.54% |
| 2026/07/21 | 24.56% | 6.66% | 4.08% | 3.55% | 4.55% | 3.08% | 2.73% | 5.63% | 2.49% | 1.7% |
| 2026/07/22 | 20.81% | 6.16% | 3.81% | 4.53% | 4.89% | 3.33% | 3.37% | 4.77% | 3.18% | 3.53% |
| 2026/07/23 | 21.77% | 5.3% | 4.29% | 3.94% | 4.1% | 3.28% | 2.59% | 4.73% | 1.89% | 2.98% |
| 2026/07/24 | 23.11% | 6.31% | 3.67% | 5.09% | 4.75% | 3.32% | 3.31% | 3.34% | 2.32% | 3.47% |
| 2026/07/25 | 18.56% | 6.59% | 4.95% | 5.2% | 5.3% | 3.29% | 2.39% | 4.55% | 3.34% | 2.81% |
| 2026/07/26 | 18.21% | 5.42% | 3.79% | 3.9% | 4.98% | 3.65% | 2.97% | 4.94% | 2.85% | 2.22% |
| 2026/07/27 | 21.66% | 7.04% | 4.37% | 4.41% | 4.46% | 3.12% | 2.75% | 2.3% | 2.69% | 2.54% |
| 2026/07/28 | 22.44% | 5.86% | 3.77% | 3.71% | 6.71% | 2.9% | 2.91% | 3.4% | 2.79% | 3.45% |
| 2026/07/29 | 29.4% | 4.49% | 5.05% | 3.59% | 5.69% | 2.11% | 1.19% | 1.32% | 2.96% | 1.36% |
| 2026/07/30 | 22.04% | 5.24% | 3.9% | 4.12% | 4.29% | 3.47% | 2.36% | 3.93% | 3.73% | 2.07% |
| 2026/07/31 | 23.57% | 5.95% | 4.76% | 4.64% | 3.87% | 2.99% | 2.78% | 2.66% | 2.47% | 1.85% |
- bupa.com.au
- mable.com.au
- bupadental.com.au
- agedcaredecisions.com.au
- healthengine.com.au
- hireup.com.au
- fivegoodfriends.com.au
- hbf.com.au
- hcf.com.au
- medibank.com.au
Copyright © Adthena. All rights reserved.
In July 2026, Bupa.com.au led with fluctuating spend, peaking at 29.62 on the 6th. Mable.com.au maintained a steady presence, while Bupadental.com.au saw a mid-month surge. Agedcaredecisions.com.au and Healthengine.com.au showed varied trends, with Healthengine peaking early. Hbf.com.au and Hcf.com.au had notable fluctuations, while Medibank.com.au ended with a dip.
Competitor Count for AUS Healthcare & Medical Care Homes
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/07/01 | 377 |
| 2026/07/02 | 402 |
| 2026/07/03 | 402 |
| 2026/07/04 | 410 |
| 2026/07/05 | 424 |
| 2026/07/06 | 408 |
| 2026/07/07 | 414 |
| 2026/07/08 | 410 |
| 2026/07/09 | 394 |
| 2026/07/10 | 406 |
| 2026/07/11 | 410 |
| 2026/07/12 | 413 |
| 2026/07/13 | 420 |
| 2026/07/14 | 422 |
| 2026/07/15 | 433 |
| 2026/07/16 | 421 |
| 2026/07/17 | 387 |
| 2026/07/18 | 412 |
| 2026/07/19 | 411 |
| 2026/07/20 | 393 |
| 2026/07/21 | 422 |
| 2026/07/22 | 459 |
| 2026/07/23 | 459 |
| 2026/07/24 | 447 |
| 2026/07/25 | 469 |
| 2026/07/26 | 462 |
| 2026/07/27 | 445 |
| 2026/07/28 | 442 |
| 2026/07/29 | 392 |
| 2026/07/30 | 450 |
| 2026/07/31 | 461 |
Copyright © Adthena. All rights reserved.
July began with 377 advertisers, peaking at 469 on the 25th. The month concluded with 461 advertisers, reflecting a dynamic and competitive landscape.
