Share of Clicks for top 10 UK Healthcare & Medical Care Homes brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| bupa.co.uk | 12.11 |
| betterhelp.com | 9.34 |
| carehome.co.uk | 5.28 |
| lottie.org | 3.02 |
| forestray.dentist | 3.02 |
| elder.org | 2.87 |
| beresforddentalclinic.co.uk | 2.02 |
| myhealthcareclinic.com | 1.79 |
| clearearwax.co.uk | 1.55 |
| patriciawhites.co.uk | 1.55 |
| others | 57.45 |
- bupa.co.uk - 12.11%
- betterhelp.com - 9.34%
- carehome.co.uk - 5.28%
- lottie.org - 3.02%
- forestray.dentist - 3.02%
- elder.org - 2.87%
- beresforddentalclinic.co.uk - 2.02%
- myhealthcareclinic.com - 1.79%
- clearearwax.co.uk - 1.55%
- patriciawhites.co.uk - 1.55%
- others - 57.45%
Copyright © Adthena. All rights reserved.
In the healthcare PPC landscape, Bupa leads with 12.11% click share, followed by BetterHelp at 9.34%. Carehome.co.uk captures 5.28%, while ‘others’ dominate with 57.45%, highlighting diverse competition.
Share of Spend for the top 10 UK Healthcare & Medical Care Homes brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | vitality.co.uk | bupa.co.uk | carehome.co.uk | axahealth.co.uk | betterhelp.com | elder.org | beresforddentalclinic.co.uk | forestray.dentist | lottie.org | patriciawhites.co.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/12/01 | 8.21% | 11.42% | 4.17% | 6.81% | 1.56% | 2.72% | 2.4% | 2.16% | 3.11% | 3.73% |
| 2025/12/02 | 6.3% | 11.71% | 3.31% | 5.87% | 3.56% | 1.93% | 2.75% | 2.21% | 3.29% | 4.4% |
| 2025/12/03 | 4.72% | 11.74% | 4.58% | 6.98% | 3.17% | 2.93% | 1.81% | 3.42% | 3.51% | 2.86% |
| 2025/12/04 | 4.25% | 11.24% | 4.08% | 6.33% | 3.05% | 3.3% | 2.49% | 3% | 3.84% | 3.83% |
| 2025/12/05 | 3.52% | 12.66% | 5.22% | 6.9% | 3.16% | 3.26% | 3.31% | 2.75% | 3.87% | 1.89% |
| 2025/12/06 | 5.57% | 14.6% | 2.93% | 7.9% | 3.35% | 3.04% | 2.68% | 4.37% | 3.51% | 4.61% |
| 2025/12/07 | 5.97% | 14.36% | 2.65% | 8.24% | 3.5% | 3.25% | 0% | 7.45% | 3.62% | 4.61% |
| 2025/12/08 | 4.61% | 12.94% | 3.57% | 7.78% | 3.39% | 2.9% | 2.67% | 2.32% | 2.85% | 3.28% |
| 2025/12/09 | 3.87% | 11.29% | 3.74% | 7.68% | 3.38% | 3.5% | 2.94% | 2.35% | 3.03% | 2.33% |
| 2025/12/10 | 4.16% | 12.87% | 4.52% | 6.41% | 3.03% | 4.19% | 1.29% | 4.08% | 3.49% | 2.33% |
| 2025/12/11 | 3.48% | 14.06% | 5.49% | 5.7% | 3.3% | 3.21% | 3.1% | 3.33% | 3.15% | 4.19% |
| 2025/12/12 | 4.25% | 13.19% | 4.94% | 6.29% | 3.11% | 3.88% | 1.43% | 2.79% | 3.51% | 2.3% |
| 2025/12/13 | 4.61% | 14.6% | 3.87% | 6.54% | 2.92% | 4.05% | 1.58% | 5.63% | 3.68% | 4.52% |
| 2025/12/14 | 5.23% | 14.84% | 3.54% | 6.29% | 3.27% | 4.31% | 0% | 4.65% | 3.73% | 3.7% |
| 2025/12/15 | 3.94% | 12.9% | 3.94% | 5.59% | 3.28% | 3.54% | 4.35% | 1.33% | 3.05% | 1.94% |
| 2025/12/16 | 3.14% | 12.18% | 5.24% | 4.37% | 2.87% | 3.48% | 2.28% | 4.75% | 2.88% | 2.84% |
| 2025/12/17 | 3.45% | 11.88% | 3.99% | 4.77% | 3.09% | 3.63% | 2.23% | 5.26% | 2.38% | 3.55% |
| 2025/12/18 | 3.91% | 12.85% | 6.51% | 4.85% | 2.54% | 3.76% | 3.14% | 1.82% | 2.88% | 1.46% |
| 2025/12/19 | 4.86% | 14.57% | 5.02% | 5.82% | 3.31% | 3.81% | 2.79% | 3.25% | 4.05% | 1.02% |
| 2025/12/20 | 6.69% | 14.59% | 3.31% | 7.57% | 2.96% | 3.43% | 3.03% | 5.3% | 3.66% | 0.15% |
| 2025/12/21 | 5.74% | 15.37% | 3.56% | 6.25% | 3.24% | 3.33% | 0% | 6.34% | 3.27% | 0.13% |
| 2025/12/22 | 5.48% | 12.41% | 4.39% | 5.05% | 3.24% | 3.17% | 2.68% | 2.92% | 3.14% | 0.67% |
| 2025/12/23 | 4.06% | 12.69% | 4.97% | 5.17% | 3.28% | 3.47% | 3.29% | 1.65% | 3.3% | 1.08% |
| 2025/12/24 | 4.3% | 12.49% | 4.84% | 6.02% | 3.18% | 3.81% | 1.3% | 1.5% | 0.33% | 0.95% |
| 2025/12/25 | 5.66% | 15.3% | 4.21% | 6.06% | 3.38% | 5.49% | 1.82% | 2.24% | 0.31% | 0.46% |
| 2025/12/26 | 6.94% | 16.12% | 3.57% | 6.13% | 3.23% | 3.01% | 1.85% | 2.33% | 2.56% | 0.34% |
| 2025/12/27 | 8.37% | 13.59% | 4.15% | 4.67% | 3.2% | 3.14% | 1.9% | 2.48% | 3.7% | 0.03% |
| 2025/12/28 | 7.53% | 15.13% | 5.04% | 6.03% | 3.27% | 3.36% | 0% | 0.97% | 3.77% | 0.03% |
| 2025/12/29 | 5.78% | 12.26% | 6.62% | 3.98% | 3.08% | 2.88% | 6.03% | 0.9% | 2.77% | 0.47% |
| 2025/12/30 | 5.19% | 12.05% | 5.24% | 4.19% | 3.05% | 2.84% | 3.85% | 1.37% | 2.93% | 0.87% |
| 2025/12/31 | 6.48% | 6.23% | 5.74% | 5.29% | 3.33% | 2.95% | 2.91% | 2.84% | 2.43% | 1.79% |
- vitality.co.uk
- bupa.co.uk
- carehome.co.uk
- axahealth.co.uk
- betterhelp.com
- elder.org
- beresforddentalclinic.co.uk
- forestray.dentist
- lottie.org
- patriciawhites.co.uk
Copyright © Adthena. All rights reserved.
Bupa.co.uk led December with a peak spend share of 16.12% on the 26th. Vitality.co.uk saw fluctuations, ending at 6.48%. Carehome.co.uk and Axahealth.co.uk maintained steady shares, while Patriciawhites.co.uk declined significantly.
Competitor Count for UK Healthcare & Medical Care Homes
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/12/01 | 545 |
| 2025/12/02 | 537 |
| 2025/12/03 | 540 |
| 2025/12/04 | 533 |
| 2025/12/05 | 536 |
| 2025/12/06 | 532 |
| 2025/12/07 | 540 |
| 2025/12/08 | 549 |
| 2025/12/09 | 549 |
| 2025/12/10 | 544 |
| 2025/12/11 | 539 |
| 2025/12/12 | 566 |
| 2025/12/13 | 541 |
| 2025/12/14 | 529 |
| 2025/12/15 | 558 |
| 2025/12/16 | 552 |
| 2025/12/17 | 542 |
| 2025/12/18 | 533 |
| 2025/12/19 | 534 |
| 2025/12/20 | 517 |
| 2025/12/21 | 517 |
| 2025/12/22 | 540 |
| 2025/12/23 | 544 |
| 2025/12/24 | 539 |
| 2025/12/25 | 540 |
| 2025/12/26 | 537 |
| 2025/12/27 | 534 |
| 2025/12/28 | 547 |
| 2025/12/29 | 549 |
| 2025/12/30 | 553 |
| 2025/12/31 | 551 |
Copyright © Adthena. All rights reserved.
December saw fluctuating advertiser numbers, peaking at 566 on the 12th. The month concluded with 551 advertisers, reflecting a dynamic landscape.
