Share of Clicks for top 10 AUS Retail Apparel & Accessories brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| davidjones.com | 6.86 |
| temu.com | 6.57 |
| coach.com | 3.69 |
| theiconic.com.au | 3.22 |
| citychic.com.au | 2.8 |
| asics.com | 2.51 |
| jd-sports.com.au | 2.48 |
| shein.com | 2.25 |
| footlocker.com.au | 2.03 |
| myer.com.au | 1.91 |
| others | 65.68 |
- davidjones.com - 6.86%
- temu.com - 6.57%
- coach.com - 3.69%
- theiconic.com.au - 3.22%
- citychic.com.au - 2.8%
- asics.com - 2.51%
- jd-sports.com.au - 2.48%
- shein.com - 2.25%
- footlocker.com.au - 2.03%
- myer.com.au - 1.91%
- others - 65.68%
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In the PPC landscape, ‘others’ dominate with 65.68% click share, while David Jones leads individual advertisers at 6.86%, followed by Temu at 6.57%.
Share of Spend for the top 10 AUS Retail Apparel & Accessories brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | shein.com | jd-sports.com.au | lululemon.com.au | temu.com | davidjones.com | asics.com | amazon.com.au | coach.com | theiconic.com.au | myer.com.au |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/07/01 | 3.28% | 3.02% | 0.35% | 3.58% | 3.78% | 2.28% | 1.12% | 3.38% | 1.9% | 2.78% |
| 2026/07/02 | 4.17% | 3.47% | 0.56% | 2.92% | 2.2% | 1.34% | 1.02% | 3.64% | 1.56% | 3.33% |
| 2026/07/03 | 4.82% | 3.03% | 0.85% | 2.39% | 2.03% | 2.17% | 0.79% | 1.9% | 1.97% | 2.06% |
| 2026/07/04 | 3.6% | 3.91% | 0.76% | 3.42% | 2.61% | 3.02% | 0.99% | 1.62% | 2.69% | 2.47% |
| 2026/07/05 | 3.72% | 3.45% | 2.79% | 2.73% | 2.22% | 2.43% | 1.25% | 2.64% | 3.25% | 3.22% |
| 2026/07/06 | 4.02% | 3.62% | 0.78% | 2.72% | 1.75% | 4.76% | 1.47% | 2.6% | 3.23% | 2.05% |
| 2026/07/07 | 3.67% | 3.76% | 1.63% | 2.33% | 2.08% | 1.32% | 4.07% | 1.83% | 3% | 2.37% |
| 2026/07/08 | 3.96% | 3.01% | 0.8% | 2.37% | 1.58% | 0.89% | 3.19% | 3.86% | 3.07% | 3.27% |
| 2026/07/09 | 3.69% | 3.92% | 1.11% | 3.46% | 2.27% | 1.77% | 3.18% | 4.05% | 3.16% | 2.85% |
| 2026/07/10 | 4.99% | 3.02% | 1.35% | 4.61% | 1.73% | 1.12% | 2.93% | 2.47% | 3.12% | 3.05% |
| 2026/07/11 | 5.09% | 3.05% | 5.79% | 4.08% | 3.05% | 1.35% | 3.42% | 1.83% | 2.38% | 3.08% |
| 2026/07/12 | 5.26% | 3.04% | 4.36% | 4.25% | 2.61% | 1.61% | 3.33% | 3% | 1.9% | 4.2% |
| 2026/07/13 | 4.23% | 3.63% | 3.53% | 2.76% | 2.1% | 1.67% | 3.59% | 2.42% | 2.08% | 2.77% |
| 2026/07/14 | 3.62% | 4.55% | 1.77% | 4.78% | 1.61% | 2.53% | 1.7% | 1.33% | 2.6% | 2.1% |
| 2026/07/15 | 3.48% | 4.63% | 0.77% | 3.62% | 2.33% | 2.98% | 1.97% | 1.29% | 2.88% | 2.02% |
| 2026/07/16 | 2.56% | 5.04% | 1.89% | 3.85% | 4.07% | 2.66% | 1.57% | 1.36% | 2.71% | 2.34% |
| 2026/07/17 | 2.82% | 3.49% | 0.97% | 5.66% | 1.56% | 2.44% | 1.43% | 2.15% | 2.14% | 1.94% |
| 2026/07/18 | 4.23% | 3.82% | 2.26% | 2.72% | 1.43% | 1.8% | 1.38% | 1.78% | 2.28% | 1.93% |
| 2026/07/19 | 3.24% | 3.64% | 4.97% | 3.15% | 2.08% | 2.14% | 1.71% | 2% | 2.39% | 2.52% |
| 2026/07/20 | 2.58% | 5.26% | 5.15% | 1.66% | 2.18% | 1.84% | 1.33% | 1.77% | 2.57% | 2.18% |
| 2026/07/21 | 3.6% | 4.51% | 1.76% | 4.76% | 1.6% | 2.5% | 1.69% | 1.32% | 2.59% | 2.1% |
| 2026/07/22 | 3.68% | 3.21% | 3.26% | 3.54% | 2.19% | 3.07% | 2.15% | 1.99% | 3.06% | 2.3% |
| 2026/07/23 | 4.45% | 4.51% | 2.67% | 3.73% | 1.74% | 1.57% | 2.4% | 2.3% | 3.64% | 2.2% |
| 2026/07/24 | 4.84% | 4.12% | 3.02% | 3.6% | 2.15% | 1.7% | 2.35% | 2.46% | 2.84% | 2.58% |
| 2026/07/25 | 4.02% | 4.34% | 3.19% | 3.46% | 2.24% | 1.72% | 2.46% | 1.91% | 2.37% | 2.5% |
| 2026/07/26 | 3.88% | 4.64% | 2.97% | 3.28% | 2.72% | 1.93% | 2.38% | 2.09% | 2.73% | 2.54% |
| 2026/07/27 | 2.98% | 4.64% | 4.3% | 3.26% | 2.63% | 2.47% | 2.22% | 1.98% | 3.39% | 1.89% |
| 2026/07/28 | 3.53% | 4.12% | 3.74% | 3.56% | 2.48% | 2.16% | 2.03% | 2.34% | 2.84% | 1.92% |
| 2026/07/29 | 3.79% | 3.86% | 3.98% | 4.08% | 2.18% | 1.99% | 2.07% | 2.73% | 2.08% | 1.35% |
| 2026/07/30 | 3.84% | 4.26% | 2.69% | 4.13% | 1.94% | 2.14% | 2.18% | 2.84% | 2.58% | 2.68% |
| 2026/07/31 | 4.72% | 4.06% | 3.97% | 3.02% | 2.42% | 2.4% | 2.38% | 2.23% | 2.19% | 2.06% |
- shein.com
- jd-sports.com.au
- lululemon.com.au
- temu.com
- davidjones.com
- asics.com
- amazon.com.au
- coach.com
- theiconic.com.au
- myer.com.au
Copyright © Adthena. All rights reserved.
In July 2026, Shein’s PPC spend share fluctuated, peaking mid-month. JD Sports saw a steady rise, while Lululemon spiked early. Temu and David Jones had varied trends, with Amazon and Coach showing consistent growth. The month concluded with diverse performances across domains.
Competitor Count for AUS Retail Apparel & Accessories
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/07/01 | 3501 |
| 2026/07/02 | 3541 |
| 2026/07/03 | 3564 |
| 2026/07/04 | 3463 |
| 2026/07/05 | 3304 |
| 2026/07/06 | 3203 |
| 2026/07/07 | 3074 |
| 2026/07/08 | 2981 |
| 2026/07/09 | 2931 |
| 2026/07/10 | 2797 |
| 2026/07/11 | 2692 |
| 2026/07/12 | 2696 |
| 2026/07/13 | 2639 |
| 2026/07/14 | 2566 |
| 2026/07/15 | 2567 |
| 2026/07/16 | 2459 |
| 2026/07/17 | 2418 |
| 2026/07/18 | 2442 |
| 2026/07/19 | 2337 |
| 2026/07/20 | 2230 |
| 2026/07/21 | 2566 |
| 2026/07/22 | 2715 |
| 2026/07/23 | 2740 |
| 2026/07/24 | 2747 |
| 2026/07/25 | 2724 |
| 2026/07/26 | 2740 |
| 2026/07/27 | 2411 |
| 2026/07/28 | 2417 |
| 2026/07/29 | 2291 |
| 2026/07/30 | 2431 |
| 2026/07/31 | 2435 |
Copyright © Adthena. All rights reserved.
July began with 3,501 advertisers, peaking at 3,564 on July 3rd. A decline followed, reaching a low of 2,230 on July 20th. The month concluded with a slight recovery to 2,435 advertisers.
