Share of Clicks for top 10 UK Hospitality Museums & Art Galleries brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| nhm.ac.uk | 16.35 |
| britishmuseum.org | 15.04 |
| tate.org.uk | 11.01 |
| vam.ac.uk | 6.92 |
| nationalgallery.org.uk | 6.83 |
| hrp.org.uk | 6.2 |
| sciencemuseum.org.uk | 5.4 |
| barbican.org.uk | 3.4 |
| royalacademy.org.uk | 3.15 |
| iwm.org.uk | 2.87 |
| others | 22.83 |
- nhm.ac.uk - 16.35%
- britishmuseum.org - 15.04%
- tate.org.uk - 11.01%
- vam.ac.uk - 6.92%
- nationalgallery.org.uk - 6.83%
- hrp.org.uk - 6.2%
- sciencemuseum.org.uk - 5.4%
- barbican.org.uk - 3.4%
- royalacademy.org.uk - 3.15%
- iwm.org.uk - 2.87%
- others - 22.83%
Copyright © Adthena. All rights reserved.
In the competitive landscape of Google’s PPC for museums and galleries, the Natural History Museum leads with 16.35% click share. The British Museum follows at 15.04%, while Tate holds 11.01%. Notably, ‘others’ collectively capture 22.83%, highlighting diverse competition.
Share of Spend for the top 10 UK Hospitality Museums & Art Galleries brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | nhm.ac.uk | tate.org.uk | britishmuseum.org | hrp.org.uk | nationalgallery.org.uk | vam.ac.uk | royalacademy.org.uk | iwm.org.uk | getyourguide.com | londonmuseum.org.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/11/01 | 20.7% | 4.26% | 11.55% | 5.74% | 7.29% | 3.35% | 2.49% | 6.45% | 3.38% | 3.21% |
| 2025/11/02 | 10.08% | 2.57% | 12.46% | 6.36% | 5.83% | 7.14% | 2.73% | 7% | 3.08% | 3.04% |
| 2025/11/03 | 15.14% | 5.22% | 9.39% | 7.29% | 4.99% | 3.92% | 2.78% | 7.3% | 3.61% | 2.56% |
| 2025/11/04 | 15.99% | 5.95% | 7.8% | 8.29% | 3.77% | 10.33% | 1.84% | 6.98% | 2.95% | 1.39% |
| 2025/11/05 | 13.17% | 6.46% | 18.44% | 7.35% | 4.69% | 9.82% | 2.41% | 5.74% | 2.47% | 2.33% |
| 2025/11/06 | 13.61% | 5.86% | 10.61% | 6.14% | 3.79% | 9.56% | 2.25% | 8.99% | 3.45% | 1.66% |
| 2025/11/07 | 20.28% | 2.2% | 10.35% | 4.27% | 4.13% | 11.57% | 2.43% | 5.87% | 3.04% | 2.39% |
| 2025/11/08 | 20.7% | 1.13% | 14.01% | 8.99% | 8.77% | 7.79% | 2.01% | 2.15% | 3.43% | 2.16% |
| 2025/11/09 | 19.94% | 3.61% | 14.38% | 5.98% | 8.38% | 3.98% | 2.97% | 2.54% | 4.56% | 2.67% |
| 2025/11/10 | 15.23% | 6.4% | 12.5% | 9.06% | 8.5% | 8.11% | 3.4% | 2.47% | 4.36% | 3.21% |
| 2025/11/11 | 20.6% | 10.35% | 9.89% | 6.4% | 7.64% | 1.16% | 2.53% | 4.03% | 2.49% | 3.59% |
| 2025/11/12 | 13.78% | 16.2% | 11.36% | 2.46% | 7.59% | 8.26% | 2.65% | 5.13% | 2.84% | 4.12% |
| 2025/11/13 | 22.22% | 13.77% | 8% | 6.34% | 8.44% | 6.77% | 3.43% | 3.27% | 2.28% | 1.85% |
| 2025/11/14 | 20.77% | 17.13% | 9.71% | 4.25% | 6.63% | 10.65% | 2.45% | 3.94% | 1.87% | 1.95% |
| 2025/11/15 | 25.36% | 10.1% | 8.89% | 5.99% | 7.35% | 5.66% | 3.41% | 2.49% | 2.45% | 3.28% |
| 2025/11/16 | 13.18% | 14.23% | 11.4% | 6.22% | 6.89% | 6.19% | 3.59% | 3.34% | 2.63% | 2.82% |
| 2025/11/17 | 20.23% | 12.27% | 8.68% | 7.24% | 7.45% | 2.26% | 3.75% | 3.24% | 3.96% | 2.95% |
| 2025/11/18 | 16.82% | 13.45% | 7.73% | 5.7% | 5.83% | 11.62% | 3.26% | 3.79% | 3.23% | 1.87% |
| 2025/11/19 | 18.52% | 11.34% | 8.56% | 6.7% | 5.96% | 12.05% | 3.32% | 2.83% | 2.34% | 3.71% |
| 2025/11/20 | 22.05% | 19.97% | 5.86% | 5.98% | 6.26% | 3.13% | 2.62% | 4.62% | 1.69% | 3.25% |
| 2025/11/21 | 19.08% | 17.61% | 7.01% | 4.86% | 4.7% | 14.02% | 2.48% | 2.81% | 2.1% | 2.68% |
| 2025/11/22 | 22.76% | 13.97% | 10.29% | 6.77% | 6.08% | 4.07% | 2.84% | 2.35% | 2.04% | 3.03% |
| 2025/11/23 | 28.39% | 10.82% | 7.22% | 7.81% | 5.66% | 4.11% | 2.48% | 2.7% | 2.73% | 3.09% |
| 2025/11/24 | 17.98% | 11.68% | 8.8% | 10.61% | 5.68% | 4.68% | 3.66% | 3.04% | 2.7% | 4.04% |
| 2025/11/25 | 17.14% | 13.02% | 7.61% | 5.85% | 6.36% | 16.1% | 1.5% | 3.97% | 1.89% | 2.83% |
| 2025/11/26 | 22.2% | 13.57% | 7.76% | 6.57% | 6.71% | 9.41% | 3.42% | 2.76% | 1.35% | 2.78% |
| 2025/11/27 | 21.28% | 14.38% | 7.04% | 5.54% | 5.51% | 10.2% | 3.46% | 2.53% | 2.25% | 1.97% |
| 2025/11/28 | 16.93% | 11.87% | 10.57% | 6.28% | 6.21% | 7.84% | 2.73% | 3.76% | 2.11% | 2.75% |
| 2025/11/29 | 25.99% | 9.39% | 9.69% | 5.85% | 5.7% | 5.19% | 2.79% | 1.75% | 1.92% | 3.26% |
| 2025/11/30 | 23.96% | 11.22% | 8.31% | 7.36% | 6.57% | 4.76% | 3.25% | 2.99% | 2.59% | 2.21% |
- nhm.ac.uk
- tate.org.uk
- britishmuseum.org
- hrp.org.uk
- nationalgallery.org.uk
- vam.ac.uk
- royalacademy.org.uk
- iwm.org.uk
- getyourguide.com
- londonmuseum.org.uk
Copyright © Adthena. All rights reserved.
In November 2025, nhm.ac.uk led PPC spend, peaking at 28.39% on the 23rd. Tate.org.uk saw a mid-month surge, while britishmuseum.org fluctuated. The month concluded with nhm.ac.uk maintaining dominance.
Competitor Count for UK Hospitality Museums & Art Galleries
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/11/01 | 206 |
| 2025/11/02 | 204 |
| 2025/11/03 | 202 |
| 2025/11/04 | 210 |
| 2025/11/05 | 199 |
| 2025/11/06 | 199 |
| 2025/11/07 | 215 |
| 2025/11/08 | 199 |
| 2025/11/09 | 190 |
| 2025/11/10 | 189 |
| 2025/11/11 | 173 |
| 2025/11/12 | 181 |
| 2025/11/13 | 190 |
| 2025/11/14 | 171 |
| 2025/11/15 | 167 |
| 2025/11/16 | 164 |
| 2025/11/17 | 165 |
| 2025/11/18 | 162 |
| 2025/11/19 | 162 |
| 2025/11/20 | 167 |
| 2025/11/21 | 172 |
| 2025/11/22 | 161 |
| 2025/11/23 | 164 |
| 2025/11/24 | 159 |
| 2025/11/25 | 167 |
| 2025/11/26 | 155 |
| 2025/11/27 | 156 |
| 2025/11/28 | 170 |
| 2025/11/29 | 159 |
| 2025/11/30 | 160 |
Copyright © Adthena. All rights reserved.
November saw a dynamic shift in distinct advertisers, starting at 206 and ending at 160. Peaks on the 4th and 7th at 210 and 215, respectively, contrasted with a mid-month dip to 155 on the 26th.