Share of Clicks for top 10 UK Retail Home & Garden brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| dunelm.com | 7.99 |
| victorianplumbing.co.uk | 4.94 |
| argos.co.uk | 4.86 |
| dusk.com | 4.69 |
| amazon.co.uk | 3.65 |
| wayfair.co.uk | 2.96 |
| diy.com | 2.95 |
| daals.co.uk | 2.87 |
| ikea.com | 2.32 |
| marksandspencer.com | 1.72 |
| others | 61.05 |
- dunelm.com - 7.99%
- victorianplumbing.co.uk - 4.94%
- argos.co.uk - 4.86%
- dusk.com - 4.69%
- amazon.co.uk - 3.65%
- wayfair.co.uk - 2.96%
- diy.com - 2.95%
- daals.co.uk - 2.87%
- ikea.com - 2.32%
- marksandspencer.com - 1.72%
- others - 61.05%
Copyright © Adthena. All rights reserved.
Dunelm leads with 7.99% click share, followed by Victorian Plumbing at 4.94%. Others dominate with 61.05%, highlighting diverse competition.
Share of Spend for the top 10 UK Retail Home & Garden brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | dunelm.com | dusk.com | victorianplumbing.co.uk | argos.co.uk | daals.co.uk | wayfair.co.uk | amazon.co.uk | ikea.com | scs.co.uk | dreams.co.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/03/01 | 5.97% | 5.89% | 5.24% | 1.72% | 3.95% | 3.03% | 2.59% | 1.32% | 0.71% | 2% |
| 2026/03/02 | 6.06% | 5.73% | 6.92% | 1.54% | 3.48% | 3.39% | 2.52% | 2.01% | 1.38% | 1.81% |
| 2026/03/03 | 6.06% | 5.51% | 6.1% | 1.48% | 2.89% | 3.01% | 2.13% | 2.11% | 1.77% | 1.8% |
| 2026/03/04 | 5.56% | 6.18% | 6.04% | 1.71% | 2.7% | 4.14% | 2.17% | 2.2% | 1.32% | 1.35% |
| 2026/03/05 | 5.38% | 5.06% | 5.31% | 1.92% | 3.61% | 5.17% | 2.69% | 1.67% | 1.04% | 1.37% |
| 2026/03/06 | 6.62% | 4.98% | 6.4% | 1.79% | 3.39% | 1.05% | 1.36% | 1.41% | 1.75% | 1.39% |
| 2026/03/07 | 6.58% | 5.51% | 6.1% | 1.98% | 3.41% | 1.18% | 1.2% | 1.21% | 1.23% | 2.07% |
| 2026/03/08 | 3.61% | 6.49% | 5.84% | 1.95% | 4.95% | 1.8% | 1.31% | 1.03% | 0.65% | 2.96% |
| 2026/03/09 | 6.91% | 5.63% | 5.84% | 2.03% | 4.69% | 1.3% | 1.33% | 1.12% | 1.1% | 2.41% |
| 2026/03/10 | 9.13% | 5.46% | 6.06% | 1.66% | 3.73% | 1.24% | 1.37% | 1.16% | 1.11% | 2.24% |
| 2026/03/11 | 7.48% | 6.08% | 6.33% | 1.77% | 3.56% | 2.75% | 1.57% | 1.62% | 1.26% | 1.62% |
| 2026/03/12 | 6.85% | 6.32% | 6.46% | 2.02% | 3.88% | 3.13% | 1.48% | 1.53% | 1.24% | 1.87% |
| 2026/03/13 | 5.96% | 5.77% | 6.31% | 1.91% | 4.46% | 2.06% | 1.18% | 1.34% | 1.48% | 1.66% |
| 2026/03/14 | 5.06% | 6.65% | 5.84% | 2.21% | 4.25% | 3.21% | 1.35% | 1.64% | 1.48% | 1.81% |
| 2026/03/15 | 4.73% | 7.1% | 5.19% | 2.18% | 3.96% | 3.67% | 1.53% | 1.63% | 1.5% | 2.5% |
| 2026/03/16 | 4.66% | 7.11% | 5.82% | 2.22% | 4.14% | 2.59% | 1.64% | 1.62% | 1.58% | 3.14% |
| 2026/03/17 | 5.54% | 5.44% | 5.61% | 2.89% | 3.76% | 3.51% | 2.44% | 1.99% | 2.27% | 2.8% |
| 2026/03/18 | 5.9% | 5.81% | 5.98% | 1.87% | 3.86% | 2.19% | 1.09% | 2.58% | 1.97% | 2.16% |
| 2026/03/19 | 6.18% | 5.49% | 6.68% | 1.53% | 4.58% | 1.18% | 1.26% | 2.22% | 1.83% | 1.87% |
| 2026/03/20 | 6.2% | 4.11% | 6.25% | 2.21% | 4.95% | 1.56% | 1.39% | 1.97% | 1.69% | 1.84% |
| 2026/03/21 | 6.3% | 5% | 6.38% | 2.3% | 4.46% | 1.67% | 1.3% | 1.38% | 1.44% | 1.12% |
| 2026/03/22 | 6.16% | 6.76% | 6.15% | 1.9% | 5.17% | 1.85% | 1.21% | 1.48% | 1.45% | 0.75% |
| 2026/03/23 | 6.59% | 5.65% | 5.73% | 2.79% | 3.61% | 2.94% | 2.13% | 2.2% | 1.41% | 0.72% |
| 2026/03/24 | 5.52% | 5.43% | 5.59% | 2.88% | 3.75% | 3.5% | 2.44% | 1.98% | 2.27% | 2.79% |
| 2026/03/25 | 6.62% | 5.46% | 7.46% | 1.83% | 3.78% | 1.1% | 1.78% | 1.69% | 0.8% | 0.83% |
| 2026/03/26 | 7.22% | 5.3% | 6.82% | 3.11% | 3.75% | 1.49% | 2.73% | 1.7% | 0.57% | 0.48% |
| 2026/03/27 | 6.44% | 5.55% | 5.16% | 3.8% | 3.85% | 3.17% | 3.2% | 1.54% | 1.35% | 0.52% |
| 2026/03/28 | 6.24% | 6.01% | 5.26% | 3.96% | 2.82% | 2.58% | 3.8% | 2.33% | 1.08% | 0.83% |
| 2026/03/29 | 6% | 6.03% | 5.15% | 4.28% | 2.7% | 3.17% | 3.87% | 1.9% | 1.56% | 0.87% |
| 2026/03/30 | 6.23% | 5.13% | 5.24% | 3.6% | 3.79% | 2.88% | 3.02% | 1.47% | 1.43% | 0.79% |
| 2026/03/31 | 7.19% | 5.92% | 4.88% | 3.72% | 3.64% | 3.42% | 2.65% | 1.8% | 1.39% | 0.61% |
- dunelm.com
- dusk.com
- victorianplumbing.co.uk
- argos.co.uk
- daals.co.uk
- wayfair.co.uk
- amazon.co.uk
- ikea.com
- scs.co.uk
- dreams.co.uk
Copyright © Adthena. All rights reserved.
In March 2026, Dunelm’s PPC spend share fluctuated, peaking at 9.13% on March 10. Dusk and Victorian Plumbing showed steady trends, while Argos surged late month. Daals and Wayfair had moderate fluctuations. Amazon and Ikea maintained low shares, with SCS and Dreams trailing.
Competitor Count for UK Retail Home & Garden
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/03/01 | 6996 |
| 2026/03/02 | 7191 |
| 2026/03/03 | 7282 |
| 2026/03/04 | 7372 |
| 2026/03/05 | 7313 |
| 2026/03/06 | 7168 |
| 2026/03/07 | 6853 |
| 2026/03/08 | 6816 |
| 2026/03/09 | 7039 |
| 2026/03/10 | 6849 |
| 2026/03/11 | 6898 |
| 2026/03/12 | 6804 |
| 2026/03/13 | 6796 |
| 2026/03/14 | 6733 |
| 2026/03/15 | 6852 |
| 2026/03/16 | 6992 |
| 2026/03/17 | 7385 |
| 2026/03/18 | 6925 |
| 2026/03/19 | 6971 |
| 2026/03/20 | 6959 |
| 2026/03/21 | 6564 |
| 2026/03/22 | 6621 |
| 2026/03/23 | 6996 |
| 2026/03/24 | 7385 |
| 2026/03/25 | 6478 |
| 2026/03/26 | 6491 |
| 2026/03/27 | 6609 |
| 2026/03/28 | 6437 |
| 2026/03/29 | 6521 |
| 2026/03/30 | 6521 |
| 2026/03/31 | 6430 |
Copyright © Adthena. All rights reserved.
March began with 6,996 advertisers, peaking at 7,385 mid-month. A decline followed, ending at 6,430. The month showcased dynamic fluctuations.
