Share of Clicks for top 10 UK Retail Home & Garden brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| dunelm.com | 7.37 |
| amazon.co.uk | 5.28 |
| argos.co.uk | 4.31 |
| dusk.com | 3.98 |
| victorianplumbing.co.uk | 3.76 |
| wayfair.co.uk | 3.44 |
| diy.com | 2.64 |
| temu.com | 2.22 |
| daals.co.uk | 2.12 |
| ikea.com | 1.76 |
| others | 63.12 |
- dunelm.com - 7.37%
- amazon.co.uk - 5.28%
- argos.co.uk - 4.31%
- dusk.com - 3.98%
- victorianplumbing.co.uk - 3.76%
- wayfair.co.uk - 3.44%
- diy.com - 2.64%
- temu.com - 2.22%
- daals.co.uk - 2.12%
- ikea.com - 1.76%
- others - 63.12%
Copyright © Adthena. All rights reserved.
In the competitive landscape of Google’s PPC, ‘dunelm.com’ leads with a 7.37% click share, followed by ‘amazon.co.uk’ at 5.28%. ‘Others’ dominate with 63.12%, highlighting diverse competition.
Share of Spend for the top 10 UK Retail Home & Garden brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | dunelm.com | dusk.com | victorianplumbing.co.uk | daals.co.uk | wayfair.co.uk | amazon.co.uk | argos.co.uk | temu.com | ikea.com | debenhams.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/02/01 | 6.46% | 4.99% | 3.98% | 1.82% | 3.91% | 3.22% | 2.36% | 2.06% | 1.77% | 1.74% |
| 2026/02/02 | 6.15% | 3.78% | 4.15% | 1.66% | 4.66% | 3.31% | 2.77% | 2.86% | 1.37% | 0.86% |
| 2026/02/03 | 4.09% | 8.67% | 3.94% | 4.57% | 3.18% | 2.36% | 2.3% | 1.89% | 0.63% | 0.87% |
| 2026/02/04 | 4% | 8.74% | 4.25% | 4.05% | 2.94% | 2.82% | 1.94% | 2.44% | 0.71% | 0.9% |
| 2026/02/05 | 5.33% | 6.88% | 4.62% | 3.26% | 4.2% | 3.17% | 1.99% | 2.26% | 0.81% | 1% |
| 2026/02/06 | 5.6% | 6% | 4.49% | 3.42% | 3.46% | 3.32% | 2.06% | 2.28% | 1.03% | 1.24% |
| 2026/02/07 | 7.79% | 4.33% | 5.17% | 2.68% | 3.74% | 3.25% | 2.3% | 2.36% | 1.28% | 2.06% |
| 2026/02/08 | 6.97% | 4.63% | 4.13% | 3.14% | 3.56% | 3.36% | 2.02% | 2.26% | 1.18% | 1.68% |
| 2026/02/09 | 4.35% | 4.45% | 4.88% | 2.08% | 3.7% | 3.52% | 1.94% | 2.2% | 1.21% | 1.98% |
| 2026/02/10 | 4.12% | 4.37% | 5.13% | 1.77% | 3.02% | 2.87% | 2.16% | 1.69% | 1.55% | 3.15% |
| 2026/02/11 | 4.51% | 4.18% | 4.8% | 1.98% | 2.5% | 2.7% | 2.36% | 1.44% | 1.82% | 1.84% |
| 2026/02/12 | 7.47% | 3.86% | 5.06% | 2.14% | 2.07% | 2.66% | 2.27% | 1.5% | 1.71% | 1.24% |
| 2026/02/13 | 5.59% | 5.99% | 4.48% | 3.41% | 3.45% | 3.32% | 2.05% | 2.28% | 1.03% | 1.24% |
| 2026/02/14 | 7.77% | 4.32% | 5.16% | 2.67% | 3.72% | 3.24% | 2.3% | 2.36% | 1.29% | 2.06% |
| 2026/02/15 | 6.95% | 4.62% | 4.12% | 3.13% | 3.55% | 3.35% | 2.02% | 2.26% | 1.18% | 1.68% |
| 2026/02/16 | 4.34% | 4.44% | 4.87% | 2.07% | 3.69% | 3.51% | 1.94% | 2.2% | 1.22% | 1.97% |
| 2026/02/17 | 3.64% | 4.18% | 2.95% | 1.82% | 7.61% | 3.96% | 2.74% | 4.45% | 1.82% | 2.48% |
| 2026/02/18 | 5.97% | 3.56% | 4.76% | 1.8% | 2.93% | 3.2% | 2.94% | 1.94% | 2.11% | 1.75% |
| 2026/02/19 | 5.76% | 4.1% | 4.75% | 1.98% | 3.23% | 3.65% | 2.44% | 1.67% | 2.21% | 1.62% |
| 2026/02/20 | 6.63% | 4.94% | 4.64% | 2.92% | 3.35% | 2.74% | 2.01% | 1.23% | 1.58% | 1.48% |
| 2026/02/21 | 7.97% | 5.5% | 5.34% | 2.8% | 2.25% | 2.02% | 1.8% | 0.62% | 1.39% | 0.9% |
| 2026/02/22 | 6.7% | 5.54% | 5.41% | 2.73% | 2.08% | 1.81% | 2.04% | 0.69% | 1.64% | 0.97% |
| 2026/02/23 | 5.93% | 5.6% | 4.57% | 3.43% | 2.27% | 1.98% | 2.3% | 0.96% | 1.24% | 0.82% |
| 2026/02/24 | 5.45% | 5.47% | 4.47% | 3.74% | 2.73% | 2.46% | 2.47% | 1.34% | 0.93% | 0.84% |
| 2026/02/25 | 6.95% | 5.36% | 4.99% | 3.84% | 2.13% | 2.45% | 2.49% | 1.11% | 1.22% | 0.76% |
| 2026/02/26 | 5.77% | 5.93% | 5.29% | 4.18% | 2.67% | 2.2% | 2.09% | 0.86% | 1.2% | 0.82% |
| 2026/02/27 | 8.1% | 5% | 5.35% | 3.66% | 2.01% | 2.57% | 2.02% | 1.02% | 1.13% | 0.9% |
| 2026/02/28 | 6.62% | 5.97% | 4.59% | 3.41% | 3.07% | 3.04% | 1.94% | 1.41% | 1.21% | 1.1% |
- dunelm.com
- dusk.com
- victorianplumbing.co.uk
- daals.co.uk
- wayfair.co.uk
- amazon.co.uk
- argos.co.uk
- temu.com
- ikea.com
- debenhams.com
Copyright © Adthena. All rights reserved.
Dunelm’s PPC spend fluctuated, peaking at 8.10% on February 27. Dusk saw a high of 8.74% on February 4. Victorian Plumbing maintained steady growth, while Daals and Wayfair experienced moderate fluctuations. February ended with diverse trends.
Competitor Count for UK Retail Home & Garden
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/02/01 | 7532 |
| 2026/02/02 | 7660 |
| 2026/02/03 | 7681 |
| 2026/02/04 | 7893 |
| 2026/02/05 | 7849 |
| 2026/02/06 | 7870 |
| 2026/02/07 | 7777 |
| 2026/02/08 | 7678 |
| 2026/02/09 | 7823 |
| 2026/02/10 | 7806 |
| 2026/02/11 | 7899 |
| 2026/02/12 | 7830 |
| 2026/02/13 | 7870 |
| 2026/02/14 | 7777 |
| 2026/02/15 | 7678 |
| 2026/02/16 | 7823 |
| 2026/02/17 | 6989 |
| 2026/02/18 | 7564 |
| 2026/02/19 | 7444 |
| 2026/02/20 | 7119 |
| 2026/02/21 | 6914 |
| 2026/02/22 | 7072 |
| 2026/02/23 | 7496 |
| 2026/02/24 | 7684 |
| 2026/02/25 | 7434 |
| 2026/02/26 | 7198 |
| 2026/02/27 | 7141 |
| 2026/02/28 | 7257 |
Copyright © Adthena. All rights reserved.
February began with 7,532 advertisers, peaking at 7,899 mid-month. A decline followed, ending at 7,257. The month showcased dynamic shifts in advertiser presence.
