Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Auto Care, Services & Repair category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.
See how often AIOs appear and how search intent is distributed across buying signals.
How often a Google AI overview appears on search terms relevant to this category.
| Frequency | Percentage |
|---|---|
| Frequency | 32.8816493324 |
| 67.1183506676 |
A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.
| Frequency | Percentage |
|---|---|
| Frequency | 48 |
| 52 |
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Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| jiffylube.com | 15.22 |
| vioc.com | 10.92 |
| safelite.com | 9.24 |
| firestonecompleteautocare.com | 8.22 |
| take5.com | 5.53 |
| aaa.com | 4.52 |
| pepboys.com | 3.57 |
| meineke.com | 2.8 |
| midas.com | 2.33 |
| autozone.com | 2.22 |
| others | 35.43 |
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In the automotive PPC landscape, Jiffy Lube leads with 15.22% click share, followed by Valvoline at 10.92%. Others collectively dominate with 35.43%, highlighting diverse competition.
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | safelite.com | jiffylube.com | vioc.com | firestonecompleteautocare.com | groupon.com | meineke.com | take5.com | aaa.com | midas.com | pepboys.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/02/01 | 11.19% | 7.66% | 7.87% | 2.09% | 2.24% | 1.78% | 6% | 4.23% | 3.73% | 0.71% |
| 2026/02/02 | 8.91% | 9.94% | 7.12% | 2.71% | 0.39% | 6.2% | 5.95% | 3.4% | 6.16% | 2.94% |
| 2026/02/03 | 8.74% | 6.56% | 5.16% | 1.75% | 3.34% | 5.59% | 5.26% | 3.95% | 1.95% | 4.41% |
| 2026/02/04 | 10.39% | 9.34% | 8.56% | 2.31% | 2.37% | 4.58% | 3.58% | 2.89% | 3.99% | 3.5% |
| 2026/02/05 | 10.88% | 6.77% | 8.53% | 2.78% | 1.88% | 4.49% | 3.44% | 2.83% | 3.19% | 3.42% |
| 2026/02/06 | 10.39% | 8.49% | 7.7% | 2.54% | 2.62% | 4.77% | 3.77% | 3.82% | 3.56% | 4.33% |
| 2026/02/07 | 11.21% | 6.06% | 6.89% | 2.61% | 1.74% | 4.07% | 2.79% | 4.51% | 4.67% | 3.52% |
| 2026/02/08 | 11.47% | 7.7% | 6.66% | 3.13% | 1.29% | 4.34% | 3.35% | 4.26% | 5.6% | 3.81% |
| 2026/02/09 | 12.04% | 6.56% | 3.58% | 2.84% | 0.89% | 4.38% | 2.89% | 3.97% | 4.69% | 3.48% |
| 2026/02/10 | 10.19% | 8.69% | 1.79% | 3.3% | 1.43% | 6.02% | 4.61% | 5.31% | 2.61% | 2.94% |
| 2026/02/11 | 11.14% | 6.81% | 5.47% | 2.99% | 1.87% | 5.84% | 4.47% | 5.11% | 3.49% | 3.17% |
| 2026/02/12 | 10.43% | 6.49% | 8.17% | 2.67% | 1.8% | 4.3% | 3.42% | 2.71% | 3.1% | 3.28% |
| 2026/02/13 | 9.82% | 8.03% | 7.28% | 2.4% | 2.48% | 4.52% | 3.57% | 3.61% | 3.36% | 4.1% |
| 2026/02/14 | 10.82% | 5.85% | 6.65% | 2.52% | 1.68% | 3.95% | 2.7% | 4.35% | 4.51% | 3.4% |
| 2026/02/15 | 11.09% | 7.54% | 6.44% | 3.03% | 1.25% | 4.19% | 3.24% | 4.13% | 5.42% | 3.68% |
| 2026/02/16 | 11.63% | 6.39% | 3.45% | 2.74% | 0.86% | 4.23% | 2.79% | 3.83% | 4.53% | 3.36% |
| 2026/02/17 | 13% | 13.94% | 7.02% | 2.6% | 1.72% | 1.97% | 1.58% | 2.34% | 2.99% | 3.71% |
| 2026/02/18 | 11.23% | 8.35% | 8.75% | 2.77% | 1.39% | 3.14% | 3.05% | 2.85% | 2.94% | 3.58% |
| 2026/02/19 | 11.26% | 9.58% | 11.55% | 2.92% | 2.63% | 2.81% | 3.57% | 2.77% | 2.15% | 3.43% |
| 2026/02/20 | 13.87% | 10.9% | 9.23% | 3.51% | 1.05% | 3.48% | 2.38% | 4.99% | 2.62% | 2.65% |
| 2026/02/21 | 12.78% | 9.73% | 13.19% | 4.03% | 0.82% | 2.69% | 4.78% | 3.23% | 1.48% | 2.99% |
| 2026/02/22 | 12.02% | 8.79% | 8.74% | 3.65% | 0.95% | 5.47% | 2.29% | 5.07% | 4.17% | 3.57% |
| 2026/02/23 | 10.36% | 9.37% | 6.15% | 2.77% | 0.85% | 4.74% | 3.78% | 4.27% | 4.69% | 3.38% |
| 2026/02/24 | 10.08% | 8.32% | 8.52% | 3.73% | 1.38% | 4.59% | 4.67% | 3.43% | 2.56% | 4.5% |
| 2026/02/25 | 11.98% | 10.09% | 8.23% | 3.24% | 1.34% | 3.99% | 4.86% | 4.83% | 2.46% | 2.07% |
| 2026/02/26 | 12.67% | 9.72% | 11.37% | 2.49% | 1.23% | 2.86% | 4.8% | 3.86% | 1.87% | 1.53% |
| 2026/02/27 | 15.12% | 8.51% | 6.16% | 3.27% | 1.6% | 4.53% | 3.16% | 6.23% | 2.02% | 1.42% |
| 2026/02/28 | 14.81% | 10.88% | 8.11% | 4.06% | 3.01% | 2.92% | 2.43% | 2.37% | 2.2% | 1.09% |
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In February 2026, Safelite’s PPC spend share fluctuated, peaking at 15.12% on the 27th. Jiffy Lube saw a notable spike on the 17th with 13.94%. VIOC’s share surged to 13.19% on the 21st. Firestone’s highest was 4.06% on the 28th. Groupon’s share remained low, peaking at 3.34% on the 3rd. Meineke’s share was highest at 6.2% on the 2nd. Take5’s share peaked at 6.0% on the 1st. AAA’s share reached 6.23% on the 27th. Midas saw a high of 6.16% on the 2nd. Pep Boys’ share was highest at 4.5% on the 24th. The month concluded with Safelite leading, followed by Jiffy Lube and VIOC.
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/02/01 | 1063 |
| 2026/02/02 | 1216 |
| 2026/02/03 | 1250 |
| 2026/02/04 | 1262 |
| 2026/02/05 | 1245 |
| 2026/02/06 | 1176 |
| 2026/02/07 | 1096 |
| 2026/02/08 | 1075 |
| 2026/02/09 | 1204 |
| 2026/02/10 | 1116 |
| 2026/02/11 | 1163 |
| 2026/02/12 | 1245 |
| 2026/02/13 | 1176 |
| 2026/02/14 | 1096 |
| 2026/02/15 | 1075 |
| 2026/02/16 | 1204 |
| 2026/02/17 | 774 |
| 2026/02/18 | 1008 |
| 2026/02/19 | 1013 |
| 2026/02/20 | 958 |
| 2026/02/21 | 840 |
| 2026/02/22 | 873 |
| 2026/02/23 | 1086 |
| 2026/02/24 | 1071 |
| 2026/02/25 | 1062 |
| 2026/02/26 | 970 |
| 2026/02/27 | 904 |
| 2026/02/28 | 914 |
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February began with 1,063 advertisers, peaking at 1,262 on the 4th. Mid-month saw a dip to 774 on the 17th. The month concluded with 914 advertisers, reflecting a dynamic landscape.
Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.
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JiffyLube.com surged with a 3.01% click share increase, while Take5.com faced a decline of 1.72%.
Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.
| Date | jiffylube.com | vioc.com | safelite.com | firestonecompleteautocare.com | autozone.com | take5.com | meineke.com | midas.com | aaa.com | pepboys.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/02/01 | 6.5% | 8.36% | 4.97% | 3.27% | 2.69% | 6.78% | 1.71% | 4.32% | 2.74% | 0.77% |
| 2026/02/02 | 9.36% | 8.16% | 4.4% | 4.37% | 1.56% | 8.14% | 6.41% | 7.2% | 2.5% | 3% |
| 2026/02/03 | 6.7% | 5.58% | 3.96% | 3.04% | 2.33% | 6.56% | 5.01% | 2.11% | 2.68% | 4.26% |
| 2026/02/04 | 8.64% | 8.47% | 4.6% | 3.12% | 2.28% | 4.38% | 4.2% | 4.63% | 2.13% | 3.96% |
| 2026/02/05 | 6.18% | 8.59% | 5.06% | 4.09% | 3.72% | 3.71% | 3.94% | 3.09% | 1.99% | 3.68% |
| 2026/02/06 | 7.36% | 8.54% | 4.92% | 4.01% | 2.79% | 3.86% | 4.56% | 3.96% | 2.34% | 4.64% |
| 2026/02/07 | 5.78% | 7.29% | 5.21% | 4.19% | 4.68% | 3.14% | 3.7% | 4.67% | 3.13% | 4.08% |
| 2026/02/08 | 6.28% | 6.86% | 5.44% | 5.18% | 3.78% | 3.5% | 4.19% | 5.93% | 3.29% | 4.22% |
| 2026/02/09 | 6.64% | 3.79% | 5.77% | 5.17% | 2.71% | 3.51% | 4.06% | 5.36% | 2.48% | 4.02% |
| 2026/02/10 | 8.24% | 2.02% | 4.84% | 4.62% | 2.3% | 5.39% | 5.91% | 3.09% | 3.92% | 3.57% |
| 2026/02/11 | 6.19% | 6.4% | 5.22% | 4.6% | 2.87% | 4.44% | 5.48% | 4.37% | 3.55% | 3.43% |
| 2026/02/12 | 6.18% | 8.59% | 5.06% | 4.09% | 3.72% | 3.71% | 3.94% | 3.09% | 1.99% | 3.68% |
| 2026/02/13 | 7.36% | 8.54% | 4.92% | 4.01% | 2.79% | 3.86% | 4.56% | 3.96% | 2.34% | 4.64% |
| 2026/02/14 | 5.78% | 7.29% | 5.21% | 4.19% | 4.68% | 3.14% | 3.7% | 4.67% | 3.13% | 4.08% |
| 2026/02/15 | 6.28% | 6.86% | 5.44% | 5.18% | 3.78% | 3.5% | 4.19% | 5.93% | 3.29% | 4.22% |
| 2026/02/16 | 6.64% | 3.79% | 5.77% | 5.17% | 2.71% | 3.51% | 4.06% | 5.36% | 2.48% | 4.02% |
| 2026/02/17 | 12.19% | 7.64% | 6.59% | 4.38% | 3.21% | 2.76% | 2.43% | 3.2% | 1.89% | 4.2% |
| 2026/02/18 | 7.7% | 9.11% | 5.37% | 4.44% | 2.35% | 4.06% | 3.01% | 3.37% | 1.91% | 4.18% |
| 2026/02/19 | 9.99% | 11.56% | 5.73% | 4.62% | 2.65% | 4.13% | 2.85% | 2.39% | 2.02% | 4.03% |
| 2026/02/20 | 10.51% | 10.83% | 6.91% | 5.19% | 2.69% | 2.84% | 3.42% | 2.96% | 3.57% | 2.97% |
| 2026/02/21 | 9.2% | 14.97% | 6.4% | 6.91% | 2.79% | 4.66% | 2.8% | 1.62% | 2.32% | 3.53% |
| 2026/02/22 | 7.71% | 9.31% | 5.72% | 6.05% | 3.6% | 2.86% | 5.24% | 4.49% | 3.51% | 3.79% |
| 2026/02/23 | 8.44% | 6.72% | 5.3% | 4.78% | 1.7% | 3.98% | 4.7% | 5.86% | 3.26% | 4.1% |
| 2026/02/24 | 7.05% | 9.08% | 4.98% | 4.68% | 2.61% | 4.89% | 4.31% | 2.76% | 2.14% | 5.19% |
| 2026/02/25 | 9.74% | 8.62% | 5.92% | 4.96% | 3.09% | 6.06% | 3.6% | 2.48% | 3.35% | 2.2% |
| 2026/02/26 | 9.05% | 12.18% | 6.17% | 3.99% | 3.2% | 5.78% | 2.75% | 2.29% | 2.69% | 1.73% |
| 2026/02/27 | 8.91% | 7.06% | 7.6% | 4.84% | 3.28% | 3.66% | 4.81% | 2.14% | 4.09% | 1.85% |
| 2026/02/28 | 9.97% | 9.06% | 7.57% | 5.73% | 4.17% | 2.94% | 2.88% | 2.56% | 1.7% | 1.29% |
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In February 2026, Jiffy Lube’s impression share fluctuated, peaking at 12.19% on the 17th. VIOC surged to 14.97% on the 21st. Safelite’s share steadily increased, ending at 7.57%. Firestone and AutoZone showed moderate growth, while Take 5 and Meineke had varied trends. Midas and AAA experienced declines, and Pep Boys ended with a low 1.29%.
Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.
Car History By VIN or License — Drive Informed: Lookup A VIN Number on Our Car Search Tool To See Available History + More
Experience Excellence With Our Car Detailing Service. Review-proven, Expert Car Wash .
Auto Repair & Services — Offering Quality Tires & Services You Can Trust At Firestone Complete Auto Care®. Visit Your Nearest Firestone Complete Auto Care® To Keep Your Car Performing At Its Best. Tire Repair.
Keep your engine happy with a $34.99 synthetic blend oil change at Midas.
Drive-Thru Oil Change and Save Up to $10. Offer Ends Soon. Get Your Coupon Now! Hurry, Coupon...
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In the competitive world of automotive services, five advertisers shine on Google’s SERP. BeenVerified entices with VIN history checks, ensuring informed driving. CarWashMaster promises excellence with a $99 mobile wash. Firestone offers trusted auto care and tire services. Midas attracts with a $34.99 oil change, while Valvoline lures with a $10 discount on premium oil changes. Each ad highlights unique value propositions, from convenience to cost savings, capturing diverse customer needs.
Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.
Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.
How to use the US Automotive Auto Care, Services & Repair February 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
Data within the US Automotive Auto Care, Services & Repair February 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
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The US Automotive Auto Care, Services & Repair February 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.
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Yes. The US Automotive Auto Care, Services & Repair February 2026 Report aggregates data from across both device types and Google Shopping.
The US Automotive Auto Care, Services & Repair February 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
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