US Automotive Auto Care, Services & Repair - PPC Market Share Analysis July 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Auto Care, Services & Repair category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Auto Care, Services & Repair – US

Google AI Overview visibility for Automotive Auto Care, Services & Repair US

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 38.2408810294
61.7591189706
38%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 41
59
41%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 1%
Transactional 15%
Navigational 1%
Seasonal 0%
Local 5%
Problem Solving 44%

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Market Exposure

Share of Clicks for top 10 US Automotive Auto Care, Services & Repair brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
take5.com 12.17
jiffylube.com 11.89
vioc.com 10.6
safelite.com 10.23
firestonecompleteautocare.com 9.63
pepboys.com 3.89
aaa.com 3.69
groupon.com 2.86
meineke.com 1.85
autozone.com 1.62
others 31.57
  • take5.com - 12.17%
  • jiffylube.com - 11.89%
  • vioc.com - 10.6%
  • safelite.com - 10.23%
  • firestonecompleteautocare.com - 9.63%
  • pepboys.com - 3.89%
  • aaa.com - 3.69%
  • groupon.com - 2.86%
  • meineke.com - 1.85%
  • autozone.com - 1.62%
  • others - 31.57%

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In the automotive PPC landscape, ‘others’ dominate with 31.57% click share. Take5 leads individual advertisers at 12.17%, followed by Jiffy Lube at 11.89%.

Market Exposure

Share of Spend for the top 10 US Automotive Auto Care, Services & Repair brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date safelite.com take5.com vioc.com jiffylube.com pepboys.com firestonecompleteautocare.com aaa.com groupon.com meineke.com midas.com
2026/07/01 11.02% 6.9% 7.9% 11.44% 3.68% 3.11% 6.08% 2.54% 2.52% 1.07%
2026/07/02 11.41% 3.88% 8.11% 11% 4.79% 4.59% 2.27% 7.56% 1.84% 2.33%
2026/07/03 11.11% 3.3% 9.35% 9.41% 6.59% 4.35% 5.16% 5.29% 2.15% 1.18%
2026/07/04 10.89% 5.91% 4.07% 10.56% 6.84% 5.41% 4.43% 3.63% 3.05% 3.5%
2026/07/05 11.3% 4.98% 6.48% 8.81% 7.06% 6.34% 5.68% 2.22% 1.95% 4.08%
2026/07/06 10.64% 4.13% 5.71% 10.76% 4.39% 4.76% 5.17% 3.22% 3.41% 1.82%
2026/07/07 11.23% 5.05% 4.89% 10.18% 4.85% 5.53% 4.04% 3.43% 2.74% 1.39%
2026/07/08 12.74% 5.71% 5.3% 8.83% 2.41% 4.68% 4.19% 4.02% 1.53% 1.56%
2026/07/09 13.08% 5.91% 8.38% 6.34% 1.46% 3.33% 5.86% 10.71% 0.66% 1.46%
2026/07/10 13.08% 5.11% 6.48% 8% 2.2% 3.48% 4.38% 7.09% 2.25% 1.41%
2026/07/11 15.43% 6.97% 7.11% 5.96% 2.78% 2.76% 5.86% 3.28% 1.01% 0.68%
2026/07/12 12.76% 8.28% 7.41% 6.54% 3.12% 4.69% 5.63% 3.63% 1.14% 1.14%
2026/07/13 10.9% 5.18% 6.17% 8.22% 3.73% 4.5% 5.31% 2.15% 3.03% 1.18%
2026/07/14 13.76% 6.61% 8.35% 7.78% 3.3% 4.48% 5.32% 1.68% 2.31% 1.01%
2026/07/15 11.15% 7.81% 5.05% 7.03% 4.41% 4.68% 2.42% 2.02% 2.85% 0.9%
2026/07/16 11.46% 9.56% 6.39% 7.12% 3.85% 5.26% 3.5% 3.26% 1.88% 2.06%
2026/07/17 15.97% 9.86% 6.69% 4.66% 3.83% 4.06% 4.78% 1.04% 1.78% 1.38%
2026/07/18 17.89% 8.23% 12.51% 4.85% 4.98% 3.21% 2.44% 2.08% 2.52% 1.59%
2026/07/19 12.41% 9.71% 11.92% 7.27% 3.57% 4.2% 4.23% 4.88% 1.1% 2.11%
2026/07/20 15.18% 6.51% 7.08% 6.22% 4.19% 3.07% 4.73% 1.2% 1.4% 0.96%
2026/07/21 13.39% 6.46% 8.12% 7.64% 3.21% 4.36% 5.18% 1.64% 2.25% 0.98%
2026/07/22 12.45% 7.02% 5.39% 6.72% 3.26% 4.02% 4.98% 3.4% 1.41% 1.1%
2026/07/23 13.4% 6.45% 7.85% 5.72% 3.37% 3.62% 3.63% 4.45% 2.98% 1.46%
2026/07/24 14.42% 7.69% 7.3% 6.77% 3.48% 3.75% 3.34% 4.87% 2.66% 0.89%
2026/07/25 12.05% 5.28% 6.55% 8.16% 2.96% 3.56% 3.88% 3.81% 1.87% 1.42%
2026/07/26 11.64% 7.35% 8.59% 5.98% 3.93% 4% 4.08% 5.52% 1.59% 1.44%
2026/07/27 11.73% 7.23% 6.38% 8.67% 3.9% 3.85% 3.67% 3.49% 1.51% 1.99%
2026/07/28 11.27% 8.81% 6.35% 6.16% 3.2% 4.69% 4.55% 2.49% 2.61% 3.85%
2026/07/29 10.78% 8.13% 5.7% 9.09% 3.68% 4.4% 2.65% 4.01% 2.51% 1.64%
2026/07/30 14.92% 8.53% 7.01% 6.02% 2.43% 3.57% 3% 2.24% 1.48% 1.3%
2026/07/31 14.54% 9.09% 8.05% 5.43% 4.5% 4.14% 2.85% 2.21% 1.98% 1.14%
  • safelite.com
  • take5.com
  • vioc.com
  • jiffylube.com
  • pepboys.com
  • firestonecompleteautocare.com
  • aaa.com
  • groupon.com
  • meineke.com
  • midas.com

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In July 2026, Safelite’s PPC spend share peaked mid-month at 17.89%, while Take5 and Vioc saw steady increases. Jiffy Lube fluctuated, ending lower. Pep Boys and Firestone had modest gains. Groupon spiked early, then declined. Midas remained stable.

Market Exposure

Competitor Count for US Automotive Auto Care, Services & Repair

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/07/01 725
2026/07/02 803
2026/07/03 857
2026/07/04 820
2026/07/05 721
2026/07/06 762
2026/07/07 777
2026/07/08 712
2026/07/09 591
2026/07/10 790
2026/07/11 699
2026/07/12 758
2026/07/13 896
2026/07/14 824
2026/07/15 814
2026/07/16 838
2026/07/17 759
2026/07/18 666
2026/07/19 668
2026/07/20 675
2026/07/21 824
2026/07/22 992
2026/07/23 982
2026/07/24 955
2026/07/25 1007
2026/07/26 1045
2026/07/27 1013
2026/07/28 976
2026/07/29 928
2026/07/30 905
2026/07/31 883

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July began with 725 advertisers, fluctuating mid-month, peaking at 1,045 on July 26. The month concluded with 883 advertisers, showcasing dynamic competition.

Campaign Efficiency

Market Loss & Market Gains for US Automotive Auto Care, Services & Repair

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
take5.com 1.75%
vioc.com 1.18%
safelite.com 0.42%
dilworthcarwash.com 0.29%
quickjack.com 0.18%
kitigan.com -0.23%
autozone.com -0.24%
aaa.com -0.63%
firestonecompleteautocare.com -0.78%
jiffylube.com -1.68%

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Take5.com and vioc.com surged in click share, while jiffylube.com and firestonecompleteautocare.com faced declines.

Campaign Efficiency

US Automotive Auto Care, Services & Repair Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date take5.com vioc.com safelite.com firestonecompleteautocare.com pepboys.com jiffylube.com groupon.com autozone.com meineke.com aaa.com
2026/07/01 8.4% 8.69% 5.83% 5.33% 4.3% 11.73% 3.13% 1.66% 2.32% 3.73%
2026/07/02 4.4% 8.09% 5.89% 6.03% 5.39% 10.47% 7.76% 2.03% 2.11% 1.47%
2026/07/03 3.75% 9.38% 5.55% 5.27% 7.35% 10.32% 5.85% 1.96% 2.11% 3.07%
2026/07/04 6.26% 4.3% 5.32% 7.37% 7.48% 10.33% 4.29% 1.5% 2.87% 2.8%
2026/07/05 6.31% 7.47% 5.48% 7.59% 7.32% 8.08% 2.73% 2.69% 1.77% 3.44%
2026/07/06 4.73% 6.46% 5.78% 5.98% 4.96% 10.67% 3.29% 2% 3.28% 3.35%
2026/07/07 6.32% 4.88% 5.79% 6.47% 5.59% 9.4% 3.97% 2.57% 2.65% 2.08%
2026/07/08 7.34% 5.49% 6.35% 6.33% 2.88% 7.94% 3.64% 4.21% 1.47% 2.41%
2026/07/09 6.59% 8.21% 5.99% 4.01% 1.58% 5.57% 11.26% 4.31% 0.56% 2.96%
2026/07/10 6.11% 6.8% 6.2% 3.28% 2.65% 6.69% 6.62% 3.38% 2.13% 2.39%
2026/07/11 7.56% 7.26% 7.59% 2.49% 3.22% 4.83% 3.5% 3.51% 0.98% 3.59%
2026/07/12 8.95% 6.41% 6.12% 5.84% 3.34% 5.01% 3.35% 4.1% 1.01% 3.38%
2026/07/13 5.72% 5.86% 5.41% 6.27% 4.23% 7.62% 2.82% 1.82% 3.27% 3.54%
2026/07/14 7.77% 8.08% 7.55% 5.72% 4.03% 7.57% 2.16% 1.35% 2.43% 3.31%
2026/07/15 8.45% 4.97% 5.69% 6.56% 5.37% 6.27% 1.91% 1.39% 2.79% 1.62%
2026/07/16 10.89% 6.64% 5.46% 7.75% 4.66% 6.57% 3.33% 1.42% 1.73% 2.09%
2026/07/17 11.77% 7.57% 8.04% 4.88% 4.16% 4.11% 1.25% 1.22% 1.54% 3.09%
2026/07/18 9.64% 11.93% 8.67% 5.46% 5.51% 4.38% 2.94% 2% 2.26% 1.92%
2026/07/19 11.91% 11.51% 6.36% 4.93% 4.31% 6.57% 4.89% 1.43% 1.05% 2.44%
2026/07/20 7.56% 7.13% 7.67% 4.38% 4.89% 5.26% 1.49% 2.31% 1.2% 2.8%
2026/07/21 7.77% 8.08% 7.55% 5.72% 4.03% 7.57% 2.16% 1.35% 2.43% 3.31%
2026/07/22 8.44% 5.59% 6.11% 5.74% 3.94% 5.95% 3.69% 3.06% 1.38% 3.24%
2026/07/23 7.44% 7.73% 6.59% 4.35% 4.06% 5.28% 4.96% 2.87% 2.87% 2.21%
2026/07/24 8.66% 7.31% 6.69% 4.36% 4.01% 5.83% 5.17% 2.69% 2.6% 2.06%
2026/07/25 6.88% 7.09% 5.93% 5.48% 3.47% 7.02% 4.18% 2.47% 1.71% 2.07%
2026/07/26 9% 7.83% 5.82% 5.46% 4.72% 6.07% 5.75% 2.74% 1.6% 2.44%
2026/07/27 8.23% 6.93% 6.02% 5.43% 4.46% 7.75% 3.62% 2.59% 1.36% 2.1%
2026/07/28 10% 6.56% 5.8% 6.57% 3.73% 5.37% 2.58% 1.96% 3.04% 2.62%
2026/07/29 9.29% 6.06% 5.54% 5.25% 4.64% 7.85% 4.82% 1.54% 2.74% 1.49%
2026/07/30 10.22% 6.98% 7.51% 4.14% 2.75% 6.17% 2.54% 2.09% 1.44% 1.7%
2026/07/31 9.63% 8.46% 6.88% 5.61% 4.85% 4.56% 2.36% 2.08% 1.88% 1.65%
  • take5.com
  • vioc.com
  • safelite.com
  • firestonecompleteautocare.com
  • pepboys.com
  • jiffylube.com
  • groupon.com
  • autozone.com
  • meineke.com
  • aaa.com

Copyright © Adthena. All rights reserved.

In July 2026, Take5.com saw a fluctuating impression share, peaking mid-month. Vioc.com and Safelite.com experienced steady trends, while JiffyLube.com started strong but declined. Groupon.com had a notable spike early on. The month concluded with Take5.com leading.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Automotive Auto Care, Services & Repair

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for US Automotive Auto Care, Services & Repair - Last month
  1. 1
    10 Minute Oil Change - $26 Off Any Oil Change - Express Oil Change https://www.expressoil.com › service › deals

    10 Minute Drive-In Oil Change Near You!

  2. 2
    Affordable Auto A/C Repair | A/C Servicing At Right Price https://www.firestonecompleteautocare.com

    Stay Cool And Save On Professional A/C Service, Diagnostics, And Repairs At...

  3. 3
    50% Off Oil Change | 15 Minute Oil Change Service https://promotions.jiffylube.com

    $26 Off Full Synthetic Or Any Other Premium Oil Change, Or 50% Off Conventional Oil Change

  4. 4
    $25 Off Any Oil Change | Claim Coupon Now https://www.take5.com

    Get Your Coupon Now And Visit A Location Near You Today.

  5. 5
    Don't Waste Your Money - Enter Any VIN and Hit Search https://www.vinclarity.com

    Enter any VIN and hit search. Get a vehicle history report in seconds with our online tool

Copyright © Adthena. All rights reserved.

In the competitive landscape of automotive services, Express Oil Change and Jiffy Lube captivate with swift, discounted oil changes, while Firestone Complete Auto Care emphasizes affordable A/C repairs. Take 5 entices with immediate savings, and VinClarity offers instant vehicle history insights, showcasing diverse, customer-centric solutions.

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