Share of Clicks for top 10 US Media & Entertainment Digital Media brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| youtube.com | 80.29 |
| ticketmaster.com | 9.86 |
| amazon.com | 1.66 |
| bandlab.com | 1.23 |
| tiktok.com | 0.94 |
| pandora.com | 0.69 |
| espn.com | 0.68 |
| apple.com | 0.32 |
| vsco.co | 0.27 |
| gaia.com | 0.21 |
| others | 3.85 |
- youtube.com - 80.29%
- ticketmaster.com - 9.86%
- amazon.com - 1.66%
- bandlab.com - 1.23%
- tiktok.com - 0.94%
- pandora.com - 0.69%
- espn.com - 0.68%
- apple.com - 0.32%
- vsco.co - 0.27%
- gaia.com - 0.21%
- others - 3.85%
Copyright © Adthena. All rights reserved.
In the digital media landscape, YouTube dominates with 80.29% click share, overshadowing Ticketmaster’s 9.86%. Meanwhile, ‘others’ collectively hold 3.85%, highlighting diverse competition.
Share of Spend for the top 10 US Media & Entertainment Digital Media brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | ticketmaster.com | tiktok.com | youtube.com | apple.com | amazon.com | espn.com | match.com | dating.com | seatgeek.com | tubitv.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/12/01 | 33.39% | 0.21% | 0.04% | 1.43% | 2.76% | 0.55% | 3.1% | 2.12% | 4.48% | 1.99% |
| 2025/12/02 | 33.16% | 0.88% | 0.32% | 1.31% | 3.13% | 2.51% | 2.67% | 1.98% | 2.6% | 1.37% |
| 2025/12/03 | 30.19% | 0.28% | 2.87% | 1.35% | 4.31% | 3.24% | 3.3% | 2.61% | 3.34% | 2.01% |
| 2025/12/04 | 37.51% | 0.2% | 0% | 1.35% | 4.46% | 3.41% | 4.47% | 2.73% | 3.87% | 1.07% |
| 2025/12/05 | 7.72% | 0.13% | 77.24% | 0.51% | 1.19% | 0.45% | 0.66% | 0.48% | 0.77% | 0.46% |
| 2025/12/06 | 9.39% | 0.14% | 66.16% | 0.72% | 1.34% | 1.46% | 1.59% | 0.91% | 1.01% | 0.06% |
| 2025/12/07 | 27.5% | 0.4% | 12.61% | 6.92% | 3.81% | 2.76% | 2.5% | 1.58% | 3.68% | 2.01% |
| 2025/12/08 | 15.11% | 0.19% | 53.87% | 0.88% | 1.92% | 1.48% | 1.81% | 1.11% | 1.92% | 1.23% |
| 2025/12/09 | 24.98% | 0.3% | 22.72% | 1.21% | 3.9% | 3.37% | 2.34% | 1.7% | 3.34% | 2.26% |
| 2025/12/10 | 3.39% | 2.12% | 87.87% | 0.16% | 0.49% | 0.35% | 0.34% | 0.45% | 0.13% | 0.31% |
| 2025/12/11 | 5.62% | 2.04% | 80.98% | 0.22% | 0.47% | 0.63% | 0.51% | 0.55% | 0.51% | 0.22% |
| 2025/12/12 | 29.79% | 5.95% | 1.42% | 2.19% | 4.52% | 4.14% | 2.45% | 2.9% | 4.41% | 1.8% |
| 2025/12/13 | 30.05% | 0.45% | 1.8% | 2.02% | 4.81% | 4.24% | 3.31% | 3.85% | 4.36% | 2.61% |
| 2025/12/14 | 2.94% | 0.04% | 91.24% | 0.18% | 0.44% | 0.44% | 0.31% | 0.19% | 0.47% | 0.13% |
| 2025/12/15 | 26.57% | 9.29% | 3.8% | 1.46% | 2.73% | 3.51% | 2.7% | 2.58% | 3.53% | 1.77% |
| 2025/12/16 | 28.42% | 9.8% | 1.52% | 2.09% | 3.76% | 4.38% | 2.5% | 3.07% | 2.66% | 1.87% |
| 2025/12/17 | 31.84% | 0.28% | 20% | 1.35% | 3.31% | 2.36% | 2.09% | 1.78% | 2.81% | 1.04% |
| 2025/12/18 | 24.02% | 0.29% | 11.56% | 1.46% | 4.64% | 4.56% | 3.95% | 3.13% | 4% | 0.92% |
| 2025/12/19 | 29.43% | 0.39% | 0% | 1.84% | 4.52% | 4.86% | 3.89% | 5.36% | 3.45% | 1.26% |
| 2025/12/20 | 24.14% | 0.41% | 2.59% | 1.92% | 4.56% | 3.37% | 4.81% | 4.14% | 1.95% | 0.87% |
| 2025/12/21 | 27.16% | 0.28% | 13.84% | 1.1% | 4.59% | 3.7% | 3.54% | 2.92% | 0.84% | 0.79% |
| 2025/12/22 | 24.74% | 0.31% | 7.14% | 1.64% | 4.05% | 3.86% | 4.49% | 2.64% | 3.15% | 2.52% |
| 2025/12/23 | 16.96% | 12.59% | 9.31% | 1.37% | 4.16% | 3.04% | 2.97% | 2.88% | 2.94% | 1.91% |
| 2025/12/24 | 22.98% | 5.33% | 12.17% | 1.75% | 4.44% | 2.44% | 3.74% | 2.38% | 3.44% | 1.68% |
| 2025/12/25 | 20.39% | 7.72% | 25.02% | 1.28% | 3.32% | 2.25% | 2.84% | 2.19% | 3.61% | 1.7% |
| 2025/12/26 | 28.48% | 0.41% | 1.01% | 2.19% | 6.41% | 3.47% | 4.35% | 4.8% | 3.29% | 0.12% |
| 2025/12/27 | 29.78% | 9.74% | 0% | 1.23% | 5.34% | 4.39% | 4.47% | 3.16% | 2.39% | 1.56% |
| 2025/12/28 | 24.89% | 4.68% | 10.81% | 1.48% | 4.94% | 3.99% | 3.6% | 3.09% | 2.86% | 2.02% |
| 2025/12/29 | 29.6% | 9.8% | 4.23% | 1.31% | 3.76% | 4.13% | 4.13% | 2.27% | 2.5% | 2.38% |
| 2025/12/30 | 25.83% | 10.15% | 0.07% | 1.55% | 5.15% | 3.57% | 4.61% | 1.45% | 2.69% | 2.42% |
| 2025/12/31 | 21.32% | 12.23% | 10.38% | 5.13% | 3.84% | 3.29% | 2.86% | 1.89% | 1.58% | 1.51% |
- ticketmaster.com
- tiktok.com
- youtube.com
- apple.com
- amazon.com
- espn.com
- match.com
- dating.com
- seatgeek.com
- tubitv.com
Copyright © Adthena. All rights reserved.
Ticketmaster’s PPC spend fluctuated, peaking at 37.51% on December 4th, then dropping to 3.39% by December 10th. TikTok’s spend surged mid-month, reaching 12.59% on December 23rd. YouTube’s spend spiked on December 14th at 91.24%. The month concluded with varied spend across domains.
Competitor Count for US Media & Entertainment Digital Media
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/12/01 | 592 |
| 2025/12/02 | 554 |
| 2025/12/03 | 607 |
| 2025/12/04 | 601 |
| 2025/12/05 | 625 |
| 2025/12/06 | 609 |
| 2025/12/07 | 614 |
| 2025/12/08 | 613 |
| 2025/12/09 | 603 |
| 2025/12/10 | 600 |
| 2025/12/11 | 601 |
| 2025/12/12 | 618 |
| 2025/12/13 | 576 |
| 2025/12/14 | 589 |
| 2025/12/15 | 589 |
| 2025/12/16 | 609 |
| 2025/12/17 | 570 |
| 2025/12/18 | 625 |
| 2025/12/19 | 601 |
| 2025/12/20 | 617 |
| 2025/12/21 | 600 |
| 2025/12/22 | 660 |
| 2025/12/23 | 648 |
| 2025/12/24 | 624 |
| 2025/12/25 | 629 |
| 2025/12/26 | 604 |
| 2025/12/27 | 589 |
| 2025/12/28 | 594 |
| 2025/12/29 | 597 |
| 2025/12/30 | 602 |
| 2025/12/31 | 591 |
Copyright © Adthena. All rights reserved.
Advertisers fluctuated throughout December, peaking at 660 on the 22nd. The month concluded with 591 distinct advertisers, reflecting a dynamic landscape.