Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Infectious Diseases category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.
See how often AIOs appear and how search intent is distributed across buying signals.
How often a Google AI overview appears on search terms relevant to this category.
| Frequency | Percentage |
|---|---|
| Frequency | 58.018830317 |
| 41.981169683 |
A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.
| Frequency | Percentage |
|---|---|
| Frequency | 19 |
| 81 |
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Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| paxlovid.com | 34.48 |
| mavyret.com | 13.29 |
| uqora.com | 6.41 |
| mayoclinic.org | 3.17 |
| symtuzahcp.com | 3.14 |
| talk-prep.com | 2.98 |
| cabenuva.com | 2.96 |
| dndi.org | 2.85 |
| admired.com | 2.74 |
| epclusa.com | 2.61 |
| others | 25.37 |
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In the PPC landscape, paxlovid.com dominates with 34.48% click share, followed by others at 25.37%. Mavyret.com holds 13.29%, while uqora.com captures 6.41%.
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | mavyret.com | paxlovid.com | cabenuva.com | skyrizi.com | uqora.com | talk-prep.com | mayoclinic.org | symtuzahcp.com | dndi.org | epclusa.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/03/01 | 22.3% | 10.2% | 8.14% | 4.38% | 6.22% | 6.31% | 3.57% | 2.24% | 1.05% | 4.95% |
| 2026/03/02 | 21.01% | 6.49% | 0.25% | 4.53% | 12.87% | 5.11% | 0.65% | 3.85% | 3.4% | 2.63% |
| 2026/03/03 | 14.92% | 7.49% | 7.12% | 2.83% | 13.12% | 3.5% | 2.34% | 2.83% | 6.02% | 7.35% |
| 2026/03/04 | 10.13% | 13.62% | 5.09% | 3.01% | 13.68% | 4.23% | 5.72% | 4.2% | 3.44% | 1.97% |
| 2026/03/05 | 18.76% | 11.19% | 0.22% | 4.25% | 4.26% | 5.57% | 2.19% | 6.28% | 5.48% | 2.41% |
| 2026/03/06 | 21.81% | 11.98% | 11.4% | 2.11% | 5.35% | 4.22% | 1.77% | 3.99% | 5.01% | 6.15% |
| 2026/03/07 | 24.63% | 8.24% | 2.48% | 3.23% | 3.75% | 6.12% | 0.54% | 8.81% | 4.98% | 2.68% |
| 2026/03/08 | 21.58% | 15.07% | 3.4% | 1.68% | 0% | 6.12% | 3.5% | 4.61% | 2.55% | 6.87% |
| 2026/03/09 | 14.97% | 20.54% | 10.26% | 1.66% | 0% | 3.34% | 8.29% | 0.86% | 2.3% | 5.69% |
| 2026/03/10 | 19.33% | 15.46% | 1.82% | 5.08% | 0% | 4.37% | 7.49% | 2.96% | 0.49% | 4.07% |
| 2026/03/11 | 16.43% | 18.88% | 7.97% | 4.87% | 3.56% | 4.25% | 0.25% | 2% | 5.04% | 3.43% |
| 2026/03/12 | 14.88% | 13.3% | 1.81% | 4.07% | 0% | 4.77% | 5.98% | 6.52% | 1.49% | 6.41% |
| 2026/03/13 | 16.29% | 31.83% | 3.13% | 2.81% | 0% | 4.91% | 0.3% | 1.99% | 6.17% | 4.42% |
| 2026/03/14 | 12.13% | 18.85% | 6.2% | 4.19% | 0% | 5.37% | 2.29% | 4.18% | 2.88% | 4.73% |
| 2026/03/15 | 13.6% | 13.47% | 8.91% | 2.57% | 0.05% | 4.26% | 3.02% | 6.55% | 3.83% | 2.69% |
| 2026/03/16 | 15.89% | 18.2% | 1.95% | 4.48% | 0.05% | 4.11% | 6.94% | 4.24% | 3.96% | 4.3% |
| 2026/03/17 | 13.34% | 6.54% | 8.61% | 3.67% | 0.23% | 3.71% | 3.38% | 4.31% | 5.72% | 6.32% |
| 2026/03/18 | 21.73% | 7.36% | 8.6% | 3.67% | 0% | 4% | 3.01% | 3.9% | 6.69% | 4.2% |
| 2026/03/19 | 18.46% | 12.52% | 11.97% | 4.27% | 0% | 5.19% | 6.24% | 2.2% | 5.18% | 1.29% |
| 2026/03/20 | 18.53% | 13.87% | 7.05% | 2.89% | 3.48% | 4.73% | 5.32% | 3.69% | 7.79% | 2.31% |
| 2026/03/21 | 14.43% | 19.66% | 12.21% | 2.41% | 0% | 4.42% | 6.37% | 4.79% | 2.37% | 2.6% |
| 2026/03/22 | 19.82% | 2.45% | 13.67% | 4.6% | 2.19% | 6.22% | 4.38% | 5.13% | 3.81% | 2.78% |
| 2026/03/23 | 17.32% | 9.72% | 12% | 2.6% | 1.98% | 3.92% | 0.99% | 6.14% | 2.75% | 2.65% |
| 2026/03/24 | 12.5% | 14.91% | 12.01% | 3.64% | 10.24% | 8.01% | 3.28% | 0.51% | 4.92% | 1.13% |
| 2026/03/25 | 9.7% | 10.03% | 6.36% | 3.16% | 8.51% | 5.68% | 4.72% | 7.02% | 0.59% | 2.49% |
| 2026/03/26 | 9.38% | 20.01% | 8.3% | 2.29% | 6.74% | 4.28% | 3.56% | 3.64% | 0.78% | 1.9% |
| 2026/03/27 | 17.47% | 4.51% | 8.39% | 2.8% | 3.67% | 6.68% | 0.07% | 8.42% | 0.69% | 5.34% |
| 2026/03/28 | 12.82% | 25.02% | 4.65% | 1.63% | 0% | 5.48% | 2.12% | 5.96% | 2.83% | 3.88% |
| 2026/03/29 | 15.93% | 17.48% | 9.39% | 2.7% | 5.9% | 6.79% | 1.1% | 4.31% | 0.39% | 1.29% |
| 2026/03/30 | 10.62% | 11.02% | 10.7% | 4.62% | 9.41% | 5.4% | 7.88% | 1.48% | 0.1% | 1.67% |
| 2026/03/31 | 22.97% | 11.18% | 7.72% | 5.96% | 5.05% | 3.6% | 2.4% | 2.08% | 1.74% | 1.7% |
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Mavyret.com led March with fluctuating ad spend, peaking at 24.63% on March 7. Paxlovid.com surged mid-month, reaching 31.83% on March 13. Cabenuva.com maintained steady growth, while Skyrizi.com and Uqora.com showed moderate fluctuations. Talk-prep.com and Mayoclinic.org had consistent, lower spend. Symtuzahcp.com and Dndi.org experienced varied trends, with Epclusa.com ending March with a slight decline.
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/03/01 | 71 |
| 2026/03/02 | 76 |
| 2026/03/03 | 72 |
| 2026/03/04 | 73 |
| 2026/03/05 | 75 |
| 2026/03/06 | 72 |
| 2026/03/07 | 71 |
| 2026/03/08 | 68 |
| 2026/03/09 | 68 |
| 2026/03/10 | 66 |
| 2026/03/11 | 69 |
| 2026/03/12 | 66 |
| 2026/03/13 | 65 |
| 2026/03/14 | 70 |
| 2026/03/15 | 68 |
| 2026/03/16 | 72 |
| 2026/03/17 | 72 |
| 2026/03/18 | 64 |
| 2026/03/19 | 63 |
| 2026/03/20 | 71 |
| 2026/03/21 | 68 |
| 2026/03/22 | 61 |
| 2026/03/23 | 62 |
| 2026/03/24 | 58 |
| 2026/03/25 | 61 |
| 2026/03/26 | 59 |
| 2026/03/27 | 59 |
| 2026/03/28 | 58 |
| 2026/03/29 | 59 |
| 2026/03/30 | 60 |
| 2026/03/31 | 63 |
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March began with 71 advertisers, peaking at 76 on March 2. A gradual decline followed, ending the month at 63.
Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.
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Uqora.com surged with a 3.59% click share increase, while paxlovid.com faced a 5.32% decline. Cabenuva.com and admired.com also saw positive growth, contrasting with declines for epclusa.com and prevnar20.com.
Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.
| Date | mavyret.com | admired.com | uqora.com | paxlovid.com | skyrizi.com | vaxassist.com | talk-prep.com | symtuzahcp.com | dndi.org | epclusa.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/03/01 | 25.5% | 7.13% | 10.7% | 7.84% | 4.79% | 2.66% | 6.09% | 2.85% | 0.94% | 4.6% |
| 2026/03/02 | 20.42% | 11.39% | 19.93% | 4.13% | 4.02% | 1.45% | 4.03% | 4.57% | 3.33% | 1.21% |
| 2026/03/03 | 15.47% | 8.19% | 21.83% | 5.37% | 3.11% | 2.59% | 3.2% | 2.81% | 5.77% | 5.9% |
| 2026/03/04 | 11.66% | 10.04% | 23.43% | 9.27% | 3.59% | 3.39% | 3.91% | 4.79% | 2.85% | 0.67% |
| 2026/03/05 | 20.17% | 3.68% | 7.37% | 8.5% | 4.43% | 1.76% | 5.18% | 7.53% | 5.41% | 1.86% |
| 2026/03/06 | 24.15% | 5.7% | 8.55% | 8.91% | 2.37% | 1.97% | 4.05% | 6.18% | 5.28% | 6.28% |
| 2026/03/07 | 26.08% | 0% | 6.14% | 5.71% | 3.27% | 3.49% | 5.35% | 10.27% | 5.07% | 1.5% |
| 2026/03/08 | 28.3% | 0% | 0% | 11.85% | 2.11% | 1.83% | 6.35% | 7.43% | 2.93% | 7.02% |
| 2026/03/09 | 20.81% | 0% | 0% | 18.12% | 2.77% | 2.85% | 3.72% | 1.48% | 3.03% | 6.96% |
| 2026/03/10 | 22.89% | 0% | 0% | 12.36% | 5.64% | 4.4% | 4.18% | 4% | 0.49% | 3.77% |
| 2026/03/11 | 18.3% | 5.77% | 5.77% | 12.76% | 4.9% | 2.37% | 3.65% | 2.28% | 4.77% | 3.38% |
| 2026/03/12 | 19.16% | 0% | 0% | 9.9% | 4.92% | 2.34% | 5.19% | 8.54% | 1.62% | 7.13% |
| 2026/03/13 | 22.38% | 0% | 0% | 25.99% | 4.31% | 1.89% | 5.19% | 2.76% | 7.43% | 4.05% |
| 2026/03/14 | 14.89% | 0% | 0% | 14.69% | 4.6% | 3.35% | 5.63% | 5.64% | 4.53% | 4.14% |
| 2026/03/15 | 18.89% | 0.04% | 0.13% | 11.71% | 3.15% | 2.18% | 5.06% | 9.53% | 4.19% | 2.58% |
| 2026/03/16 | 19.2% | 0.04% | 0.15% | 13.48% | 4.7% | 4.37% | 3.86% | 6.07% | 3.71% | 4.23% |
| 2026/03/17 | 15.65% | 0.16% | 0.7% | 4.89% | 4.39% | 4.99% | 3.82% | 6.12% | 7.11% | 5.95% |
| 2026/03/18 | 27.76% | 0% | 0% | 6% | 4.82% | 4.16% | 3.87% | 4.98% | 8.61% | 2.94% |
| 2026/03/19 | 23.69% | 0% | 0% | 11.05% | 5.58% | 4.08% | 5.68% | 2.84% | 6.84% | 0.59% |
| 2026/03/20 | 22.67% | 2.33% | 6.99% | 10.19% | 2.98% | 3.35% | 4.26% | 4.39% | 8.7% | 2.32% |
| 2026/03/21 | 18.13% | 0% | 0% | 16.71% | 3.13% | 3.73% | 4.89% | 6.69% | 2.56% | 2.72% |
| 2026/03/22 | 23.15% | 3.77% | 3.77% | 1.81% | 5.63% | 2.78% | 6.7% | 6.85% | 4.34% | 1.83% |
| 2026/03/23 | 20.8% | 5.7% | 3.8% | 7.28% | 3.34% | 6.09% | 4.1% | 8.59% | 2.61% | 1.54% |
| 2026/03/24 | 14.39% | 4.48% | 20.14% | 12.05% | 4.7% | 4.82% | 8.33% | 0.65% | 5.77% | 0.42% |
| 2026/03/25 | 9.51% | 14.51% | 14.51% | 6.75% | 3.1% | 3.47% | 5.14% | 8.01% | 0.62% | 2.51% |
| 2026/03/26 | 12.26% | 6.58% | 13.17% | 16.05% | 2.97% | 4.28% | 4.44% | 4.72% | 0.92% | 0.94% |
| 2026/03/27 | 18.29% | 3.55% | 7.11% | 2.99% | 3.12% | 5.14% | 6.04% | 9.43% | 0.57% | 5.66% |
| 2026/03/28 | 14.79% | 0% | 0% | 19.93% | 1.82% | 6.36% | 5.78% | 8.69% | 3.5% | 4.96% |
| 2026/03/29 | 16.7% | 4.52% | 9.04% | 12.31% | 2.87% | 5.79% | 6.09% | 4.84% | 0.44% | 0.47% |
| 2026/03/30 | 13.28% | 8.86% | 17.72% | 7.72% | 5.07% | 7.97% | 5.04% | 1.86% | 0.1% | 0.62% |
| 2026/03/31 | 24.43% | 11.12% | 8.34% | 7.43% | 6.16% | 4.9% | 3.19% | 2.44% | 1.85% | 1.41% |
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Mavyret.com started March strong, peaking at 28.3% on the 8th, but fluctuated, ending at 24.43%. Admired.com saw a mid-month dip, recovering to 11.12%. Uqora.com’s early surge faded, closing at 8.34%. Paxlovid.com had a mid-month peak, finishing at 7.43%. Skyrizi.com remained steady, ending at 6.16%. Vaxassist.com climbed late, closing at 4.9%. Talk-prep.com fluctuated, ending at 3.19%. Symtuzahcp.com peaked mid-month, closing at 2.44%. Dndi.org’s early rise dwindled, ending at 1.85%. Epclusa.com fluctuated, closing at 1.41%.
Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.
Find Information About CAPVAXIVE™ (Pneumococcal 21-valent Conjugate Vaccine) Here.
Hear From Real Patients About Their Experience With Hep C. Watch How It Affects The Liver. Explore A Hep C Treatment Option & If You Are...
PAXLOVID™ (nirmatrelvir tablets; ritonavir tablets) Rx Info, Safety Info & Boxed Warning. Visit The Official Patient Website To Find Safety Info & FAQs.
Visit The Talk PrEP™ HCP Site For FAQs On HIV PrEP Medication Options. See Frequently Asked Questions About HIV Prevention Options At the Talk PrEP™ HCP Site.
Are You Eligible For A COVID-19, Flu, RSV or Pneumococcal Pneumonia Shot? Take A Quiz. Visit VaxAssist To See Which Respiratory Vaccines May Be Right For You.
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In the competitive landscape of pharmaceuticals, top-performing PPC ads reveal a tapestry of themes and messaging. Capvaxive.com emphasizes patient education with its pneumococcal vaccine, while Mavyret.com shares real patient stories for Hepatitis C treatment. Paxlovid.com provides comprehensive safety information, and Talk-Prep.com focuses on HIV prevention resources. VaxAssist.com engages users with an interactive vaccine eligibility quiz, showcasing Pfizer’s commitment to personalized healthcare solutions.
Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.
Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.
How to use the US Pharma & Biotech Infectious Diseases March 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
Data within the US Pharma & Biotech Infectious Diseases March 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google.
On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.
We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.
The US Pharma & Biotech Infectious Diseases March 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.
Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods.
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Yes. The US Pharma & Biotech Infectious Diseases March 2026 Report aggregates data from across both device types and Google Shopping.
The US Pharma & Biotech Infectious Diseases March 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
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