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US Pharma & Biotech Pulmonology - PPC Market Share Analysis May 2025

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Pulmonology category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Market Exposure

Share of Clicks for top 10 US Pharma & Biotech Pulmonology brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month
Domain Share of clicks
tezspire.com 17.85
breztri.com 17.44
dupixenthcp.com 12.59
breztrihcp.com 10.79
dupixent.com 10.49
tezspirehcp.com 6.15
airsuprahcp.com 4.54
fasenrahcp.com 3.12
airsupra.com 2.52
trelegy.com 2.37
others 12.14

Copyright © Adthena. All rights reserved.

In the PPC landscape, ‘tezspire.com’ leads with 17.85% click share, closely followed by ‘breztri.com’ at 17.44%. ‘Others’ collectively hold 12.14%, showcasing diverse competition.

Market Exposure

Share of Spend for the top 10 US Pharma & Biotech Pulmonology brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

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Share of Spend - Last Month
Date breztri.com breztrihcp.com tezspire.com fasenra.com dupixent.com fasenrahcp.com dupixenthcp.com airsuprahcp.com trelegy.com tezspirehcp.com
2025/05/01 17.67% 7.89% 12.33% 3.49% 7.19% 13.93% 12.83% 6.55% 5.01% 6.84%
2025/05/02 4.97% 5.59% 22.92% 1.83% 16.46% 7.97% 9.22% 9.6% 1.01% 13.45%
2025/05/03 5.51% 4.03% 22.92% 6.87% 13.9% 6.14% 10.94% 6.1% 0.99% 19.37%
2025/05/04 24.09% 27.36% 6.51% 6.83% 2.82% 8.08% 5.68% 0.62% 8.4% 0%
2025/05/05 12.44% 14.02% 18.65% 0% 13.73% 0% 19.74% 1.27% 4.4% 11.43%
2025/05/06 8.73% 6.45% 22.31% 0% 17% 0% 21.27% 0% 0.74% 5.46%
2025/05/07 54.03% 13.54% 1.99% 0% 13.35% 0% 2.66% 0% 1.91% 2.18%
2025/05/08 33.47% 17.48% 6.15% 2.76% 6.64% 0% 19.22% 1.99% 2.33% 0%
2025/05/09 31.45% 13.83% 9.61% 5.75% 8.64% 0% 11.21% 0.05% 5.8% 0%
2025/05/10 8.5% 8.41% 18.97% 5.52% 11.84% 5.07% 15.6% 6% 0.91% 6.37%
2025/05/11 13.79% 7.82% 18.76% 0% 8.8% 6.99% 23.86% 5.45% 3.16% 4.87%
2025/05/12 16.5% 14.82% 14.93% 0% 6.21% 0% 11.06% 1.95% 3.32% 2.63%
2025/05/13 26.9% 10.68% 17.57% 0.65% 4.89% 5.15% 10.94% 0.37% 0.57% 8.6%
2025/05/14 38.45% 10.55% 17.88% 1.76% 3.61% 0% 3.58% 9.28% 1.28% 8.62%
2025/05/15 21.77% 18.93% 11.13% 0% 10.4% 0% 13.57% 0.66% 0.54% 0.61%
2025/05/16 16.21% 12.54% 17.25% 0% 22.09% 0% 15.35% 1.6% 1.26% 6.62%
2025/05/17 19.95% 15.27% 18.72% 0% 1.82% 1.54% 3.44% 7.29% 1.78% 0%
2025/05/18 24% 27.68% 12.49% 0% 7.1% 0% 6.36% 0.04% 6.52% 0%
2025/05/19 19.9% 16.53% 17.49% 0% 20.42% 0.67% 13.64% 1.28% 2.84% 0%
2025/05/20 16.45% 9.48% 18.29% 0% 12.81% 1.16% 24.25% 5.79% 3.49% 0%
2025/05/21 9.73% 7.21% 29.46% 0% 8.6% 0% 19.98% 5.47% 0.78% 13.96%
2025/05/22 15.65% 8.78% 19.87% 4.21% 2.89% 4.15% 33.65% 0.03% 1.37% 1.68%
2025/05/23 8.73% 6.36% 19.45% 8.5% 4.59% 0% 28.67% 7.55% 8.03% 0.6%
2025/05/24 27.52% 17.12% 14.35% 0% 17.76% 0% 12.22% 1.69% 1.04% 0.87%
2025/05/25 15.88% 15.7% 27.89% 1.72% 3.73% 0% 6.23% 4.4% 1.43% 2.27%
2025/05/26 6.09% 7.05% 14.87% 0% 2.78% 0% 26.13% 7.68% 2.51% 14.34%
2025/05/27 25.95% 16.88% 6.38% 0% 12.98% 1.08% 23.23% 1% 1.33% 0%
2025/05/28 40.22% 26.08% 2.23% 0% 16.39% 0% 2.96% 0% 5.05% 0%
2025/05/29 10.76% 10.12% 19.84% 4.83% 17.5% 1.18% 5.25% 0.74% 0.7% 0%
2025/05/30 13.33% 4.71% 24.81% 7.66% 8.14% 6.86% 2.07% 6.08% 0.46% 9.78%
2025/05/31 16.51% 14.37% 11.32% 9.97% 8.64% 8.45% 5.27% 3.56% 0.91% 0%

Copyright © Adthena. All rights reserved.

Breztri.com dominated May with a peak on the 7th at 54.03%. Tezspire.com surged mid-month, while Dupixenthcp.com spiked on the 22nd. The month concluded with Breztri.com leading, followed by Tezspire.com.

Market Exposure

Competitor Count for US Pharma & Biotech Pulmonology

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

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Competitor Count - Last month
Date Competitor Count
2025/05/01 21
2025/05/02 23
2025/05/03 23
2025/05/04 23
2025/05/05 21
2025/05/06 17
2025/05/07 21
2025/05/08 17
2025/05/09 21
2025/05/10 21
2025/05/11 22
2025/05/12 21
2025/05/13 24
2025/05/14 24
2025/05/15 26
2025/05/16 27
2025/05/17 26
2025/05/18 23
2025/05/19 21
2025/05/20 23
2025/05/21 21
2025/05/22 22
2025/05/23 27
2025/05/24 26
2025/05/25 25
2025/05/26 25
2025/05/27 25
2025/05/28 22
2025/05/29 29
2025/05/30 28
2025/05/31 26

Copyright © Adthena. All rights reserved.

May began with 21 advertisers, fluctuating slightly before peaking at 29 on the 29th. The month concluded with 26 advertisers, showcasing dynamic competition.

Campaign Efficiency

Market Loss & Market Gains for US Pharma & Biotech Pulmonology

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month
Name Market Trend
zoryvehcp.com 3.82%
tezspire.com 2.87%
dupixenthcp.com 2.27%
fasenra.com 1.78%
airsuprahcp.com 1.04%
trelegyhcp.com -0.88%
breztrihcp.com -1.25%
callondoc.com -1.64%
airsupra.com -4.25%
breztri.com -6.11%

Copyright © Adthena. All rights reserved.

Zoryvehcp.com soared with a 3.82% click share increase, while breztri.com plummeted by 6.11%.

Campaign Efficiency

US Pharma & Biotech Pulmonology Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date dupixent.com breztri.com breztrihcp.com tezspire.com airsuprahcp.com dupixenthcp.com fasenrahcp.com airsupra.com trelegy.com tezspirehcp.com
2025/05/01 1.41% 15.69% 6.5% 15.22% 10.12% 11.74% 14.51% 5.47% 3% 9.82%
2025/05/02 13.94% 1.84% 2.19% 31.84% 12.54% 7.08% 6.64% 0% 0.25% 18.82%
2025/05/03 13.28% 1.75% 1.47% 30.47% 6.74% 7.42% 5.7% 0% 0.21% 24.22%
2025/05/04 4.53% 22.52% 27.16% 6.09% 1.74% 7.83% 5.29% 0% 9.38% 0%
2025/05/05 15.45% 8.09% 7.39% 29.46% 1.05% 16.5% 0% 0% 1.61% 15.78%
2025/05/06 14.47% 6.37% 3.08% 27.33% 0% 20.86% 0% 20.53% 0.18% 6.83%
2025/05/07 13.24% 65.48% 8.26% 2.11% 0% 2.11% 0% 0% 0.79% 2.11%
2025/05/08 3.28% 30.53% 10.18% 5.81% 1.78% 8.81% 0% 1.78% 1.01% 0%
2025/05/09 6.29% 26.67% 9.33% 15.05% 0.1% 15.05% 0% 15.17% 5.8% 0%
2025/05/10 11.93% 3.72% 3.34% 32.3% 10.73% 12.87% 1.13% 1.02% 0.25% 9.73%
2025/05/11 4.08% 8.28% 4.67% 25.71% 6.47% 20.79% 6.46% 6.56% 9.41% 6.43%
2025/05/12 1.75% 4.92% 4.07% 15.93% 1.19% 5.66% 0% 0.09% 0.88% 2.23%
2025/05/13 5.74% 18.64% 7.65% 24% 0.41% 11.45% 6.09% 6.88% 0.15% 11.45%
2025/05/14 0.74% 34.86% 5.73% 26.54% 13.35% 1.39% 0% 0.04% 0.44% 13.27%
2025/05/15 8.09% 19.94% 18.53% 15.14% 0.53% 14.57% 0% 6.44% 0.21% 0.49%
2025/05/16 21.63% 12.39% 8.13% 28.11% 1.46% 13.03% 0% 0.83% 0.66% 9.31%
2025/05/17 1.31% 13.1% 7.11% 19.03% 22.17% 2.54% 1.69% 3.45% 0.61% 0%
2025/05/18 3.75% 18.53% 18.13% 31.14% 0.1% 3.27% 0% 0% 5.44% 0%
2025/05/19 24.85% 14.79% 9.82% 25.59% 1.59% 12.79% 0.78% 0.83% 1.45% 0%
2025/05/20 12.46% 11.93% 5.08% 24.83% 11.26% 23% 1.36% 0.73% 2.97% 0%
2025/05/21 6.01% 4.62% 2.75% 36.83% 9.18% 18.97% 0% 0.56% 0.24% 17.86%
2025/05/22 1.11% 10.86% 3.37% 37.1% 0.06% 38.21% 1% 0% 0.63% 1.32%
2025/05/23 1.44% 6.21% 3.6% 27.53% 9.51% 28.37% 0% 0.03% 8.96% 0.77%
2025/05/24 12.54% 27.22% 12.49% 20.69% 2.1% 10.2% 0% 1.73% 0.67% 1.26%
2025/05/25 3.05% 13.11% 9.37% 35.12% 4.1% 5.34% 0% 0.09% 0.65% 1.81%
2025/05/26 3.31% 2.82% 2.29% 18.13% 9.07% 27.2% 0% 0.04% 0.79% 18.13%
2025/05/27 7.11% 35.53% 17.03% 5.06% 2.53% 14.69% 2.53% 2.68% 0.9% 0%
2025/05/28 22.87% 38.29% 19.17% 2.69% 0% 5.52% 0% 0.14% 2.96% 0%
2025/05/29 17.24% 4.92% 4.46% 30.97% 0.93% 6.66% 1.02% 0.06% 0.21% 0%
2025/05/30 6.62% 11.01% 1.85% 32.94% 6.75% 0.66% 6.27% 0.05% 0.11% 12.55%
2025/05/31 20.48% 18.13% 12.01% 10.5% 7.26% 6.54% 4.43% 3.83% 0.44% 0%

Copyright © Adthena. All rights reserved.

In May 2025, PPC ad impressions for pharmaceuticals & biotech | pulmonology showed dynamic shifts. Dupixent.com saw fluctuating shares, peaking mid-month. Breztri.com dominated early May, while Tezspire.com surged towards month-end. The month concluded with diverse domain performances.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Pharma & Biotech Pulmonology

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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  1. 1
    Asthma Rescue Inhaler Option - Treat Underlying Asthma Causes

    An Asthma Rescue That Goes Beyond Treating Bronchoconstriction, Learn More At The Site.

  2. 2
    Medication For Asthma Relief | The Official Patient Website

    Patients: Find an Asthma Specialist Today — Get Answers To Your Questions Now. FAQs.

  3. 3
    Moderate-To-Severe Asthma - Healthcare Professional Site

    Explore Our Biologic Asthma Treatment & See How It May Be An Option For Your Patients. HCPs: Help Improve A Patient's Asthma Symptoms — Explore The Official Site Today! FAQs.

  4. 4
    Severe Asthma Medication | Official Patient Site

    Get Help Taking Control Of Your Severe Asthma And Learn About An Option That May Help You. Prescribing Information.

  5. 5
    Severe Asthma Medication - Severe Asthma Info For HCPs Prescription treatment website

    Visit The Official Physician Site To Learn More About A Severe Asthma Treatment Option.

Copyright © Adthena. All rights reserved.

In the competitive landscape of asthma treatments, Airsuprahcp.com emphasizes addressing underlying causes, while Dupixent.com and Dupixenthcp.com focus on patient and healthcare professional engagement. Tezspire.com and Tezspirehcp.com highlight severe asthma management, targeting both patients and physicians.

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The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

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