Share of Clicks for top 10 US Retail Home & Garden brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| homedepot.com | 15.96 |
| wayfair.com | 8.4 |
| walmart.com | 4.79 |
| lowes.com | 4.45 |
| amazon.com | 3.59 |
| ashleyfurniture.com | 3.47 |
| ikea.com | 2.64 |
| acehardware.com | 2.53 |
| worldmarket.com | 2.31 |
| potterybarn.com | 2.2 |
| others | 49.66 |
- homedepot.com - 15.96%
- wayfair.com - 8.4%
- walmart.com - 4.79%
- lowes.com - 4.45%
- amazon.com - 3.59%
- ashleyfurniture.com - 3.47%
- ikea.com - 2.64%
- acehardware.com - 2.53%
- worldmarket.com - 2.31%
- potterybarn.com - 2.2%
- others - 49.66%
Copyright © Adthena. All rights reserved.
In the home and garden PPC landscape, Home Depot leads with 15.96% click share, followed by Wayfair at 8.4%. Others collectively dominate with 49.66%, highlighting diverse competition.
Share of Spend for the top 10 US Retail Home & Garden brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | wayfair.com | homedepot.com | walmart.com | mattressfirm.com | ashleyfurniture.com | lowes.com | potterybarn.com | amazon.com | nectarsleep.com | saatva.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/12/01 | 8.07% | 5.47% | 2.01% | 3.28% | 3.54% | 2.64% | 2.35% | 4.8% | 1.89% | 0.92% |
| 2025/12/02 | 8.25% | 7.01% | 2.96% | 3.03% | 3.5% | 2.29% | 2.59% | 2.78% | 1.83% | 1.63% |
| 2025/12/03 | 5.27% | 5.88% | 2.4% | 3.01% | 4.08% | 3.15% | 1.37% | 3.52% | 1.77% | 1.58% |
| 2025/12/04 | 6.28% | 5.94% | 1.79% | 1.94% | 2.51% | 2.79% | 1.72% | 4.45% | 1.33% | 1.79% |
| 2025/12/05 | 7.58% | 6.54% | 1.67% | 2.02% | 2.65% | 2.35% | 1.6% | 5.16% | 1.31% | 2.15% |
| 2025/12/06 | 9.51% | 6.57% | 1.48% | 2.22% | 2.54% | 2.14% | 2.3% | 5.61% | 1.11% | 2.02% |
| 2025/12/07 | 7.55% | 6.98% | 1.26% | 1.95% | 3.02% | 2.27% | 2.4% | 5.73% | 1.66% | 2.12% |
| 2025/12/08 | 8.11% | 5.86% | 1.47% | 1.82% | 3.76% | 2.16% | 2.25% | 6.01% | 1.58% | 2.21% |
| 2025/12/09 | 6.8% | 5.42% | 1.69% | 1.14% | 3.19% | 2.36% | 2.23% | 6.98% | 1.39% | 1.91% |
| 2025/12/10 | 7.48% | 5.87% | 1.82% | 1.87% | 2.39% | 2.34% | 2.39% | 4.64% | 1.48% | 2.14% |
| 2025/12/11 | 7.55% | 5.49% | 1.41% | 2.26% | 2.84% | 2.49% | 2.4% | 4.47% | 1.51% | 2.1% |
| 2025/12/12 | 7.08% | 5.4% | 1.97% | 2.41% | 2.37% | 2.29% | 1.78% | 6.5% | 1.56% | 2% |
| 2025/12/13 | 7.43% | 5.76% | 2.04% | 1.72% | 2.07% | 2.51% | 2.21% | 5.22% | 1.64% | 1.92% |
| 2025/12/14 | 7.17% | 5.35% | 1.8% | 2.46% | 3% | 2.02% | 2.4% | 5.18% | 1.48% | 2% |
| 2025/12/15 | 6.72% | 5.25% | 1.69% | 2.05% | 2.9% | 2.29% | 2.31% | 5.31% | 1.6% | 1.72% |
| 2025/12/16 | 6.93% | 5.6% | 1.8% | 1.48% | 2.87% | 2.49% | 1.91% | 4.1% | 1.75% | 1.68% |
| 2025/12/17 | 6.42% | 5.85% | 2.12% | 1.79% | 2.91% | 2.51% | 2.25% | 4.35% | 1.82% | 1.55% |
| 2025/12/18 | 8.96% | 6.36% | 4.76% | 1.81% | 2.54% | 2.57% | 2.66% | 2.73% | 1.44% | 1.38% |
| 2025/12/19 | 9.11% | 6.72% | 5.48% | 2.08% | 2.81% | 2.59% | 1.28% | 1.6% | 1.66% | 1.39% |
| 2025/12/20 | 9.29% | 7.25% | 5.12% | 2.36% | 2.72% | 2.64% | 0.98% | 1.76% | 1.52% | 1.49% |
| 2025/12/21 | 9.56% | 7.12% | 4.31% | 2.62% | 2.38% | 2.67% | 1.16% | 1.78% | 1.74% | 1.8% |
| 2025/12/22 | 9.11% | 6.07% | 5.55% | 2.5% | 2.74% | 2.72% | 1.31% | 1.37% | 1.94% | 1.83% |
| 2025/12/23 | 8.14% | 6.2% | 5.5% | 2.32% | 2.67% | 2.63% | 1.68% | 1.52% | 2.09% | 2.66% |
| 2025/12/24 | 9.74% | 7.01% | 3.91% | 3.78% | 2.2% | 2.75% | 2% | 1.63% | 1.77% | 1.86% |
| 2025/12/25 | 10.67% | 6.96% | 5.4% | 4.6% | 2.98% | 2.47% | 1.59% | 1.66% | 1.53% | 1.27% |
| 2025/12/26 | 11.49% | 6.98% | 3.59% | 3.63% | 2.43% | 2.53% | 2.06% | 2.44% | 1.62% | 0.94% |
| 2025/12/27 | 11.36% | 6.95% | 3.61% | 3.37% | 2.67% | 2.52% | 2.15% | 2.82% | 1.77% | 1.17% |
| 2025/12/28 | 10.87% | 6.75% | 3.64% | 3.23% | 2.63% | 2.47% | 1.95% | 3.21% | 1.9% | 1.18% |
| 2025/12/29 | 10.04% | 6.45% | 3.15% | 2.42% | 2.27% | 2.69% | 2.16% | 2.87% | 1.81% | 1.42% |
| 2025/12/30 | 10.85% | 6.96% | 3.52% | 2.65% | 2.41% | 2.75% | 2.17% | 2.01% | 1.69% | 1.12% |
| 2025/12/31 | 10.44% | 6.05% | 4.53% | 3.36% | 2.5% | 2.44% | 2.39% | 1.78% | 1.66% | 1.31% |
- wayfair.com
- homedepot.com
- walmart.com
- mattressfirm.com
- ashleyfurniture.com
- lowes.com
- potterybarn.com
- amazon.com
- nectarsleep.com
- saatva.com
Copyright © Adthena. All rights reserved.
Wayfair’s spend share surged from 8.07% to 11.49% by December’s end. Home Depot’s share fluctuated, peaking at 7.25%. Walmart’s share rose mid-month, reaching 5.55%. Mattress Firm and Ashley Furniture saw modest increases, while Amazon’s share declined, ending at 1.78%.
Competitor Count for US Retail Home & Garden
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/12/01 | 9408 |
| 2025/12/02 | 9667 |
| 2025/12/03 | 10849 |
| 2025/12/04 | 9962 |
| 2025/12/05 | 10328 |
| 2025/12/06 | 9799 |
| 2025/12/07 | 9515 |
| 2025/12/08 | 9107 |
| 2025/12/09 | 9595 |
| 2025/12/10 | 9660 |
| 2025/12/11 | 9738 |
| 2025/12/12 | 9738 |
| 2025/12/13 | 9277 |
| 2025/12/14 | 9227 |
| 2025/12/15 | 9727 |
| 2025/12/16 | 9982 |
| 2025/12/17 | 9162 |
| 2025/12/18 | 10986 |
| 2025/12/19 | 10806 |
| 2025/12/20 | 10663 |
| 2025/12/21 | 10643 |
| 2025/12/22 | 12126 |
| 2025/12/23 | 11891 |
| 2025/12/24 | 11422 |
| 2025/12/25 | 11433 |
| 2025/12/26 | 10902 |
| 2025/12/27 | 10624 |
| 2025/12/28 | 10509 |
| 2025/12/29 | 10841 |
| 2025/12/30 | 10792 |
| 2025/12/31 | 10685 |
Copyright © Adthena. All rights reserved.
December saw a dynamic shift in distinct advertisers, peaking at 12,126 on the 22nd. The month concluded with a slight dip to 10,685, reflecting a vibrant advertising landscape.
