Share of Clicks for top 10 US Retail Sports and Outdoors brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| dickssportinggoods.com | 17.24 |
| walmart.com | 6.15 |
| academy.com | 4.53 |
| sportsmans.com | 3.61 |
| cabelas.com | 3.2 |
| basspro.com | 2.99 |
| temu.com | 2.69 |
| roguefitness.com | 2.15 |
| cyclegear.com | 1.97 |
| lifefitness.com | 1.63 |
| others | 53.84 |
- dickssportinggoods.com - 17.24%
- walmart.com - 6.15%
- academy.com - 4.53%
- sportsmans.com - 3.61%
- cabelas.com - 3.2%
- basspro.com - 2.99%
- temu.com - 2.69%
- roguefitness.com - 2.15%
- cyclegear.com - 1.97%
- lifefitness.com - 1.63%
- others - 53.84%
Copyright © Adthena. All rights reserved.
In the PPC landscape, Dick’s Sporting Goods leads with 17.24% click share, followed by Walmart at 6.15%. ‘Others’ dominate with 53.84%, highlighting diverse competition.
Share of Spend for the top 10 US Retail Sports and Outdoors brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | academy.com | walmart.com | dickssportinggoods.com | aventon.com | aipasbike.com | temu.com | yeti.com | roguefitness.com | amazon.com | bowflex.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/04/01 | 1.24% | 5.44% | 6.7% | 0.86% | 1.87% | 1.84% | 1.58% | 3.44% | 2.21% | 1.62% |
| 2026/04/02 | 0.81% | 7.09% | 4.54% | 1.09% | 1.91% | 3.26% | 0.9% | 2.7% | 2.5% | 1.96% |
| 2026/04/03 | 1.01% | 4.58% | 5.03% | 0.81% | 1.64% | 3.21% | 0.73% | 2.39% | 2.54% | 1.83% |
| 2026/04/04 | 0.63% | 7.64% | 8.82% | 0.64% | 1.25% | 5.18% | 0.68% | 2.22% | 2.67% | 2.13% |
| 2026/04/05 | 0.67% | 8.31% | 6.06% | 0.77% | 1.97% | 6.24% | 0.58% | 2.63% | 3.07% | 1.59% |
| 2026/04/06 | 0.75% | 5.58% | 5.12% | 0.61% | 1.88% | 5.5% | 0.84% | 2.22% | 2.64% | 1.92% |
| 2026/04/07 | 0.74% | 5.07% | 5.42% | 1.13% | 1.65% | 4.22% | 0.83% | 2.98% | 2.38% | 1.75% |
| 2026/04/08 | 6.97% | 6.66% | 5.14% | 1.4% | 1.35% | 2.84% | 1.29% | 2.54% | 2.29% | 2.19% |
| 2026/04/09 | 1.26% | 6.91% | 5.59% | 1.56% | 1.02% | 3% | 2.42% | 2.08% | 2.16% | 2% |
| 2026/04/10 | 1.44% | 6.28% | 4.49% | 0.87% | 1.3% | 2.83% | 2.63% | 2.99% | 2.09% | 2.82% |
| 2026/04/11 | 1.22% | 9.69% | 4.67% | 1.04% | 1.4% | 2.39% | 2.63% | 2.45% | 2.17% | 2.73% |
| 2026/04/12 | 7.6% | 6.75% | 3.36% | 1.03% | 3.11% | 4.42% | 2.18% | 3.02% | 1.71% | 2.81% |
| 2026/04/13 | 9.85% | 7.89% | 4.86% | 0.45% | 1.86% | 3.72% | 2.22% | 2.88% | 2.07% | 1.87% |
| 2026/04/14 | 7.63% | 6.93% | 3.4% | 0.79% | 1.23% | 3% | 2.54% | 1.78% | 1.86% | 2.15% |
| 2026/04/15 | 1.28% | 6.26% | 4.51% | 1.34% | 1.57% | 5.87% | 2.15% | 2.85% | 1.03% | 1.77% |
| 2026/04/16 | 5% | 4.26% | 3.61% | 1.49% | 1.1% | 3.84% | 2.41% | 3.26% | 1.13% | 2.21% |
| 2026/04/17 | 5.12% | 4.98% | 7.14% | 1.69% | 1% | 2.38% | 2.47% | 3.42% | 1.17% | 1.88% |
| 2026/04/18 | 1% | 6.25% | 8.85% | 1.86% | 1.27% | 4.28% | 2.19% | 4.06% | 1.59% | 2.1% |
| 2026/04/19 | 1.61% | 7.26% | 9.33% | 1.35% | 0.78% | 3.87% | 2.13% | 1.69% | 2.97% | 2.14% |
| 2026/04/20 | 5.28% | 8.23% | 8.12% | 2.35% | 0.94% | 3.12% | 2.12% | 2.35% | 2.07% | 2.33% |
| 2026/04/21 | 1.04% | 6.91% | 5.43% | 3.39% | 1.31% | 4.63% | 2.29% | 2.79% | 2.15% | 1.68% |
| 2026/04/22 | 1.54% | 8.49% | 10.44% | 1.73% | 0.55% | 2.97% | 2.6% | 1.9% | 1.89% | 1.2% |
| 2026/04/23 | 1.97% | 8.94% | 5.1% | 1.68% | 0.71% | 3.13% | 2.41% | 2.53% | 1.79% | 2.07% |
| 2026/04/24 | 1.75% | 9.7% | 6.06% | 3.2% | 3.33% | 4.7% | 1.97% | 1.63% | 1.27% | 0.04% |
| 2026/04/25 | 1.72% | 9.22% | 5.82% | 4.41% | 4.41% | 3.39% | 1.83% | 1.97% | 1.36% | 0% |
| 2026/04/26 | 0.92% | 11.42% | 9.74% | 4.22% | 3.31% | 3.73% | 1.26% | 2.83% | 1.76% | 0% |
| 2026/04/27 | 1.57% | 7.81% | 5% | 3.18% | 3.17% | 4.17% | 1.77% | 1.99% | 1.75% | 0.07% |
| 2026/04/28 | 0.85% | 8.68% | 5.67% | 2.5% | 3.45% | 4.88% | 1.82% | 1.37% | 1.79% | 1.79% |
| 2026/04/29 | 1.35% | 8.95% | 6.57% | 1.37% | 2.13% | 3.48% | 2.1% | 3.8% | 1.82% | 1.87% |
| 2026/04/30 | 10.95% | 10.37% | 5.44% | 3.66% | 3.25% | 3.22% | 2.23% | 1.4% | 1.31% | 1.24% |
- academy.com
- walmart.com
- dickssportinggoods.com
- aventon.com
- aipasbike.com
- temu.com
- yeti.com
- roguefitness.com
- amazon.com
- bowflex.com
Copyright © Adthena. All rights reserved.
April saw dynamic shifts in PPC spend share. Academy.com spiked on April 30th with 10.95%, while Walmart.com consistently led, peaking at 11.42% on April 26th. Dickssportinggoods.com surged mid-month, and Amazon.com maintained steady presence.
Competitor Count for US Retail Sports and Outdoors
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/04/01 | 2037 |
| 2026/04/02 | 2040 |
| 2026/04/03 | 2089 |
| 2026/04/04 | 2267 |
| 2026/04/05 | 2326 |
| 2026/04/06 | 2507 |
| 2026/04/07 | 2298 |
| 2026/04/08 | 2004 |
| 2026/04/09 | 2081 |
| 2026/04/10 | 2055 |
| 2026/04/11 | 1921 |
| 2026/04/12 | 1974 |
| 2026/04/13 | 2101 |
| 2026/04/14 | 2104 |
| 2026/04/15 | 2541 |
| 2026/04/16 | 2332 |
| 2026/04/17 | 2207 |
| 2026/04/18 | 2282 |
| 2026/04/19 | 2065 |
| 2026/04/20 | 1876 |
| 2026/04/21 | 1957 |
| 2026/04/22 | 1981 |
| 2026/04/23 | 1955 |
| 2026/04/24 | 1919 |
| 2026/04/25 | 1870 |
| 2026/04/26 | 1860 |
| 2026/04/27 | 1844 |
| 2026/04/28 | 1806 |
| 2026/04/29 | 1800 |
| 2026/04/30 | 1861 |
Copyright © Adthena. All rights reserved.
April began with 2,037 advertisers, peaking at 2,541 mid-month. A decline followed, ending with 1,861 advertisers.
