Share of Clicks for top 10 US Retail Sports and Outdoors brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| dickssportinggoods.com | 18.99 |
| walmart.com | 11.43 |
| academy.com | 6.37 |
| temu.com | 5.14 |
| basspro.com | 2.1 |
| lifefitness.com | 1.76 |
| amazon.com | 1.68 |
| target.com | 1.54 |
| cabelas.com | 1.54 |
| sportsmans.com | 1.3 |
| others | 48.15 |
- dickssportinggoods.com - 18.99%
- walmart.com - 11.43%
- academy.com - 6.37%
- temu.com - 5.14%
- basspro.com - 2.1%
- lifefitness.com - 1.76%
- amazon.com - 1.68%
- target.com - 1.54%
- cabelas.com - 1.54%
- sportsmans.com - 1.3%
- others - 48.15%
Copyright © Adthena. All rights reserved.
In the competitive landscape of Google PPC, Dick’s Sporting Goods leads with an 18.99% click share, followed by Walmart at 11.43%. Meanwhile, ‘others’ collectively dominate with 48.15%, showcasing diverse competition.
Share of Spend for the top 10 US Retail Sports and Outdoors brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | dickssportinggoods.com | walmart.com | amazon.com | lectricebikes.com | temu.com | aipasbike.com | lifefitness.com | aventon.com | academy.com | target.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/06/01 | 8.28% | 12.73% | 1.72% | 2.57% | 6.65% | 2.17% | 2.12% | 1.65% | 5.69% | 1.6% |
| 2026/06/02 | 6.96% | 13.55% | 1.72% | 2.04% | 9.59% | 2.63% | 1.74% | 1.16% | 6.55% | 1.77% |
| 2026/06/03 | 9.18% | 14.73% | 1.11% | 1.87% | 5.32% | 2.46% | 1.56% | 3.49% | 4.33% | 1.75% |
| 2026/06/04 | 8.91% | 15.24% | 1.67% | 1.75% | 9.05% | 2.36% | 0.9% | 0.59% | 5.95% | 2.13% |
| 2026/06/05 | 8.3% | 12.08% | 1.64% | 1.4% | 6.59% | 3.83% | 1.1% | 0.39% | 8.51% | 1.56% |
| 2026/06/06 | 8.36% | 11.63% | 1.69% | 1.3% | 8.27% | 2.7% | 1.16% | 0.95% | 4.32% | 1.95% |
| 2026/06/07 | 9.37% | 11.65% | 1.86% | 1.78% | 6.19% | 3.21% | 0.98% | 1.27% | 7.42% | 2% |
| 2026/06/08 | 10.42% | 10.26% | 2.16% | 2.41% | 5.02% | 2.3% | 1.56% | 1.78% | 5.62% | 1.62% |
| 2026/06/09 | 9.16% | 15.59% | 1.22% | 1.61% | 5.58% | 2.38% | 1.57% | 3.34% | 4.07% | 1.83% |
| 2026/06/10 | 8.88% | 15.61% | 1.04% | 1.42% | 9.1% | 2.35% | 0.92% | 0.71% | 5.56% | 2.21% |
| 2026/06/11 | 8.2% | 12.46% | 1.08% | 1.41% | 6.74% | 3.61% | 1.14% | 0.54% | 8.43% | 1.61% |
| 2026/06/12 | 8.32% | 12.5% | 0.95% | 1.21% | 8.94% | 2.27% | 1.22% | 1.1% | 4.2% | 2.06% |
| 2026/06/13 | 9.27% | 12.23% | 1.06% | 1.34% | 6.52% | 2.75% | 1.09% | 1.41% | 7.63% | 2.13% |
| 2026/06/14 | 10.91% | 10.43% | 2.05% | 1.82% | 5.13% | 2.3% | 1.61% | 2.14% | 5.51% | 1.7% |
| 2026/06/15 | 8.95% | 16.19% | 0.96% | 1.64% | 5.75% | 2.65% | 1.48% | 3.64% | 3.89% | 1.76% |
| 2026/06/16 | 8.59% | 13.45% | 1.06% | 1.35% | 7.38% | 2.38% | 1.22% | 1.12% | 7.81% | 1.84% |
| 2026/06/17 | 7.75% | 14.68% | 1.29% | 1.49% | 7.46% | 2.36% | 1.15% | 1.29% | 5.99% | 1.9% |
| 2026/06/18 | 8.03% | 13.29% | 0.86% | 1.3% | 6.71% | 2.73% | 1.18% | 1.74% | 6.2% | 1.78% |
| 2026/06/19 | 8.53% | 15.08% | 0.92% | 1.68% | 7.61% | 3.11% | 1.26% | 1.25% | 5.01% | 1.72% |
| 2026/06/20 | 8.9% | 5.32% | 5.19% | 2.86% | 2.37% | 2.77% | 0.74% | 0.98% | 15.53% | 0.66% |
| 2026/06/21 | 8.77% | 7.01% | 4.27% | 3.86% | 2.8% | 1.89% | 1.04% | 1.35% | 0.94% | 0.67% |
| 2026/06/22 | 12.15% | 5.7% | 5.6% | 2.74% | 2.01% | 0.87% | 1.58% | 0.41% | 1.84% | 0.91% |
| 2026/06/23 | 8.51% | 6.64% | 8.02% | 2.89% | 2.52% | 1.59% | 1.25% | 1.58% | 6.46% | 0.83% |
| 2026/06/24 | 9.52% | 13.04% | 8.4% | 2.29% | 3.23% | 2.49% | 1.42% | 2.61% | 1.39% | 0.73% |
| 2026/06/25 | 10.19% | 7.61% | 9.32% | 2.64% | 2.35% | 2.01% | 1.12% | 0.66% | 1.07% | 0.75% |
| 2026/06/26 | 6.19% | 6.69% | 12.1% | 3.74% | 2.22% | 1.79% | 1.43% | 1.19% | 0.97% | 0.51% |
| 2026/06/27 | 8.5% | 7.04% | 4.65% | 5.3% | 2.03% | 1.87% | 2.42% | 1.11% | 1.71% | 1.18% |
| 2026/06/28 | 8.99% | 9.5% | 3.96% | 2.84% | 3.16% | 3.19% | 1.39% | 2.05% | 1.16% | 0.78% |
| 2026/06/29 | 8.04% | 5.32% | 4.17% | 3.88% | 2.87% | 3.51% | 2.01% | 0.96% | 1.03% | 0.92% |
| 2026/06/30 | 8.04% | 5.93% | 4.14% | 3.85% | 3.78% | 3.76% | 1.7% | 1.55% | 1.35% | 1.1% |
- dickssportinggoods.com
- walmart.com
- amazon.com
- lectricebikes.com
- temu.com
- aipasbike.com
- lifefitness.com
- aventon.com
- academy.com
- target.com
Copyright © Adthena. All rights reserved.
In June 2026, Walmart led PPC spend, peaking mid-month. Dick’s Sporting Goods and Amazon showed fluctuations, while Temu and Academy had notable dips. The month ended with Walmart maintaining dominance.
Competitor Count for US Retail Sports and Outdoors
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/06/01 | 3159 |
| 2026/06/02 | 2879 |
| 2026/06/03 | 3154 |
| 2026/06/04 | 2983 |
| 2026/06/05 | 3064 |
| 2026/06/06 | 3077 |
| 2026/06/07 | 3054 |
| 2026/06/08 | 2910 |
| 2026/06/09 | 3116 |
| 2026/06/10 | 2954 |
| 2026/06/11 | 2998 |
| 2026/06/12 | 3019 |
| 2026/06/13 | 2941 |
| 2026/06/14 | 2838 |
| 2026/06/15 | 3067 |
| 2026/06/16 | 3106 |
| 2026/06/17 | 3219 |
| 2026/06/18 | 3228 |
| 2026/06/19 | 3233 |
| 2026/06/20 | 2365 |
| 2026/06/21 | 2279 |
| 2026/06/22 | 2056 |
| 2026/06/23 | 2245 |
| 2026/06/24 | 2130 |
| 2026/06/25 | 2126 |
| 2026/06/26 | 2119 |
| 2026/06/27 | 2098 |
| 2026/06/28 | 2040 |
| 2026/06/29 | 2201 |
| 2026/06/30 | 2213 |
Copyright © Adthena. All rights reserved.
June began with a robust 3,159 advertisers, peaking mid-month at 3,233. However, a sharp decline followed, ending at 2,213.
