Share of Clicks for top 10 AUS Retail Sports and Outdoors brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| yeti.com | 6.21 |
| temu.com | 5.7 |
| anacondastores.com | 5.59 |
| amazon.com.au | 5.42 |
| bcf.com.au | 4.95 |
| rebelsport.com.au | 4.79 |
| 99bikes.com.au | 3.94 |
| bigw.com.au | 3.09 |
| kmart.com.au | 2.71 |
| mountainwarehouse.com | 2.49 |
| others | 55.11 |
- yeti.com - 6.21%
- temu.com - 5.7%
- anacondastores.com - 5.59%
- amazon.com.au - 5.42%
- bcf.com.au - 4.95%
- rebelsport.com.au - 4.79%
- 99bikes.com.au - 3.94%
- bigw.com.au - 3.09%
- kmart.com.au - 2.71%
- mountainwarehouse.com - 2.49%
- others - 55.11%
Copyright © Adthena. All rights reserved.
In the PPC landscape, ‘others’ dominate with 55.11% click share, while Yeti leads individual advertisers at 6.21%. Temu and Anaconda follow closely, highlighting a competitive market.
Share of Spend for the top 10 AUS Retail Sports and Outdoors brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | temu.com | gymandfitness.com.au | rebelsport.com.au | anacondastores.com | lekkerbikes.com.au | bigw.com.au | amazon.com.au | ebay.com.au | kogan.com | lifespanfitness.com.au |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/05/01 | 4.58% | 5.15% | 2.05% | 3.49% | 3.24% | 5.41% | 8.25% | 2.35% | 2.04% | 1.96% |
| 2026/05/02 | 7.58% | 4.21% | 1.39% | 2.72% | 3.55% | 4.32% | 7.08% | 3.22% | 2.89% | 2.17% |
| 2026/05/03 | 7.35% | 6.03% | 2.27% | 2.67% | 3.2% | 3.56% | 10.36% | 1.8% | 2.52% | 2.05% |
| 2026/05/04 | 6.83% | 6.28% | 1.44% | 2.93% | 2.59% | 3.49% | 9.08% | 3.14% | 3.31% | 1.64% |
| 2026/05/05 | 6.67% | 4.73% | 2.63% | 3.59% | 1.99% | 4.21% | 9.27% | 2.12% | 2.82% | 1.67% |
| 2026/05/06 | 6.61% | 3.59% | 2.39% | 3.88% | 3.86% | 5.12% | 5.58% | 2.03% | 4.08% | 2.35% |
| 2026/05/07 | 5.72% | 3.33% | 2.11% | 3.78% | 2.93% | 5.28% | 5.57% | 3.41% | 2.5% | 2.69% |
| 2026/05/08 | 6.29% | 3.2% | 2.65% | 3.89% | 4.56% | 4.7% | 5.47% | 2.29% | 1.6% | 2.14% |
| 2026/05/09 | 8.83% | 2.77% | 1.66% | 3.77% | 3.58% | 3.86% | 4.33% | 2.61% | 2.7% | 2.33% |
| 2026/05/10 | 9.94% | 3.5% | 2.15% | 3.89% | 3.91% | 3.61% | 6% | 1.92% | 2.69% | 2.71% |
| 2026/05/11 | 9.26% | 3.59% | 2% | 3.89% | 4.35% | 2.99% | 5.91% | 2.65% | 3.12% | 2.5% |
| 2026/05/12 | 5.93% | 4.03% | 2.04% | 3.69% | 4.38% | 4.22% | 6.55% | 2.56% | 2.74% | 2.36% |
| 2026/05/13 | 5.12% | 3.4% | 1.89% | 3.4% | 3.69% | 4.94% | 4.7% | 4.87% | 3.66% | 1.92% |
| 2026/05/14 | 3.87% | 2.47% | 2.66% | 2.86% | 6.07% | 3.11% | 2.75% | 1.35% | 1.93% | 3.57% |
| 2026/05/15 | 5.2% | 2.39% | 2.59% | 3.84% | 4.02% | 3.38% | 3.48% | 3.51% | 3.26% | 3.84% |
| 2026/05/16 | 6.31% | 3.14% | 2.04% | 3.55% | 3.36% | 4.45% | 6.55% | 4.22% | 2.39% | 2.22% |
| 2026/05/17 | 6.66% | 2.93% | 1.26% | 2.94% | 5.5% | 4.33% | 6.64% | 4.33% | 3.11% | 2.57% |
| 2026/05/18 | 5.71% | 2.82% | 1.91% | 3.11% | 4.93% | 3.17% | 5.81% | 5.92% | 2.34% | 2.09% |
| 2026/05/19 | 5.98% | 2.86% | 2.7% | 3.89% | 4.31% | 3.61% | 4.71% | 3.96% | 2.93% | 2.12% |
| 2026/05/20 | 5.72% | 2.98% | 2.94% | 3.24% | 4.11% | 5.6% | 4.62% | 3.94% | 3.61% | 2.84% |
| 2026/05/21 | 6.78% | 3.85% | 4.47% | 3.6% | 5.4% | 3.82% | 5.48% | 3.12% | 2.83% | 2.36% |
| 2026/05/22 | 6.27% | 4.49% | 4.11% | 4.07% | 6.11% | 3.78% | 5.65% | 2.72% | 2.96% | 2.48% |
| 2026/05/23 | 6.42% | 4.88% | 3.61% | 4.41% | 2.42% | 3.71% | 5.41% | 2.44% | 3.79% | 2.98% |
| 2026/05/24 | 6.07% | 5.24% | 3.99% | 3.55% | 3.75% | 2.93% | 4.19% | 1.84% | 3.07% | 3.5% |
| 2026/05/25 | 6.24% | 5.04% | 3.99% | 5.26% | 2.31% | 3.2% | 5.59% | 2.49% | 2.61% | 2.71% |
| 2026/05/26 | 5.92% | 5.25% | 3.56% | 4.32% | 4.2% | 2.99% | 5.28% | 2.38% | 2.14% | 2.1% |
| 2026/05/27 | 6.24% | 5.88% | 3.53% | 4.78% | 2.34% | 3.55% | 5.68% | 2.05% | 3.25% | 1.78% |
| 2026/05/28 | 5.73% | 5.52% | 3.68% | 4.37% | 3.59% | 2.78% | 5.25% | 1.95% | 2.07% | 1.7% |
| 2026/05/29 | 7.17% | 5.15% | 4.89% | 4.66% | 3.39% | 2.59% | 3.11% | 1.9% | 1.96% | 1.7% |
| 2026/05/30 | 7.68% | 5.98% | 4.37% | 4.85% | 3.37% | 2.98% | 2.71% | 1.48% | 1.92% | 2.06% |
| 2026/05/31 | 7.85% | 6.48% | 3.71% | 3.68% | 3.62% | 3.37% | 3.35% | 2.92% | 2.6% | 2.08% |
- temu.com
- gymandfitness.com.au
- rebelsport.com.au
- anacondastores.com
- lekkerbikes.com.au
- bigw.com.au
- amazon.com.au
- ebay.com.au
- kogan.com
- lifespanfitness.com.au
Copyright © Adthena. All rights reserved.
In May 2026, Temu.com led with a fluctuating spend share, peaking at 9.94%. Gymandfitness.com.au saw a steady rise, ending at 6.48%. Rebelsport.com.au and Anacondastores.com showed moderate growth, while Amazon.com.au’s share declined. The month concluded with diverse trends across advertisers.
Competitor Count for AUS Retail Sports and Outdoors
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/05/01 | 962 |
| 2026/05/02 | 933 |
| 2026/05/03 | 942 |
| 2026/05/04 | 928 |
| 2026/05/05 | 941 |
| 2026/05/06 | 980 |
| 2026/05/07 | 966 |
| 2026/05/08 | 1015 |
| 2026/05/09 | 965 |
| 2026/05/10 | 977 |
| 2026/05/11 | 981 |
| 2026/05/12 | 1067 |
| 2026/05/13 | 1031 |
| 2026/05/14 | 947 |
| 2026/05/15 | 1021 |
| 2026/05/16 | 1052 |
| 2026/05/17 | 1092 |
| 2026/05/18 | 1069 |
| 2026/05/19 | 1047 |
| 2026/05/20 | 1050 |
| 2026/05/21 | 1108 |
| 2026/05/22 | 1116 |
| 2026/05/23 | 1130 |
| 2026/05/24 | 1055 |
| 2026/05/25 | 1106 |
| 2026/05/26 | 1165 |
| 2026/05/27 | 1184 |
| 2026/05/28 | 1197 |
| 2026/05/29 | 1180 |
| 2026/05/30 | 1179 |
| 2026/05/31 | 1212 |
Copyright © Adthena. All rights reserved.
May began with 962 advertisers, fluctuating initially, then steadily rising. By month’s end, advertisers peaked at 1,212, marking significant growth.
