Share of Clicks for top 10 AUS Retail Sports and Outdoors brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| yeti.com | 10.32 |
| bcf.com.au | 8.02 |
| temu.com | 5.48 |
| anacondastores.com | 5.24 |
| 99bikes.com.au | 4.93 |
| amazon.com.au | 4.87 |
| bigw.com.au | 3.4 |
| kmart.com.au | 2.97 |
| rebelsport.com.au | 2.72 |
| mountainwarehouse.com | 2.03 |
| others | 50.02 |
- yeti.com - 10.32%
- bcf.com.au - 8.02%
- temu.com - 5.48%
- anacondastores.com - 5.24%
- 99bikes.com.au - 4.93%
- amazon.com.au - 4.87%
- bigw.com.au - 3.4%
- kmart.com.au - 2.97%
- rebelsport.com.au - 2.72%
- mountainwarehouse.com - 2.03%
- others - 50.02%
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Yeti.com leads with a 10.32% click share, followed by BCF.com.au at 8.02%. Others dominate with 50.02%, highlighting diverse competition.
Share of Spend for the top 10 AUS Retail Sports and Outdoors brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | amazon.com.au | gymandfitness.com.au | bigw.com.au | temu.com | flightrisk.au | anacondastores.com | kmart.com.au | kogan.com | yeti.com | bcf.com.au |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/04/01 | 4.53% | 3.25% | 4.95% | 4.3% | 2.31% | 4.52% | 3.28% | 4.07% | 3.04% | 5.83% |
| 2026/04/02 | 4.57% | 2.92% | 4.63% | 4.32% | 5.28% | 5.07% | 3% | 3.5% | 3.97% | 5.25% |
| 2026/04/03 | 4.4% | 3.09% | 4.96% | 6.02% | 2.39% | 4.96% | 3.34% | 3.59% | 3.16% | 3.98% |
| 2026/04/04 | 4.29% | 3.48% | 3.81% | 8.14% | 3.58% | 4.32% | 2.7% | 3.73% | 3.01% | 3.49% |
| 2026/04/05 | 4.32% | 3.37% | 4.47% | 7.79% | 3.27% | 5.07% | 2.68% | 2.88% | 2.07% | 3.59% |
| 2026/04/06 | 4.44% | 3.76% | 3.59% | 8.09% | 3.95% | 3.04% | 3.81% | 4.67% | 1.99% | 4.85% |
| 2026/04/07 | 4.73% | 3.35% | 3.23% | 8.16% | 3.63% | 3.12% | 3.78% | 3.63% | 2.46% | 2.92% |
| 2026/04/08 | 4.34% | 3.35% | 3.6% | 6.27% | 3.72% | 3.83% | 3.26% | 3.11% | 1.67% | 2.97% |
| 2026/04/09 | 4.68% | 3.56% | 4.58% | 5.8% | 4.09% | 4.96% | 3.13% | 3.15% | 2.79% | 2.98% |
| 2026/04/10 | 3.55% | 3.12% | 5.33% | 6.42% | 5.25% | 4.11% | 2.61% | 2.84% | 0.77% | 3.28% |
| 2026/04/11 | 3.69% | 3.26% | 4.07% | 7.11% | 3.94% | 4.65% | 2.46% | 3.41% | 4.71% | 3.61% |
| 2026/04/12 | 3.38% | 3.25% | 4.24% | 7.13% | 2.35% | 4.09% | 3.15% | 3.34% | 3.88% | 2% |
| 2026/04/13 | 3.7% | 3.22% | 4.74% | 6.48% | 4.67% | 4.14% | 2.75% | 2.52% | 3.16% | 2.64% |
| 2026/04/14 | 4.34% | 3.76% | 4.78% | 5.85% | 3.52% | 4.34% | 2.42% | 3.57% | 2.88% | 3.16% |
| 2026/04/15 | 3.67% | 3.64% | 5.02% | 6.69% | 3.23% | 4.91% | 2.6% | 5.03% | 3.49% | 2.97% |
| 2026/04/16 | 3.82% | 3.56% | 5.11% | 7.27% | 1.99% | 3.62% | 2.52% | 3.87% | 3.23% | 3.97% |
| 2026/04/17 | 3.22% | 4.23% | 4.49% | 6.82% | 1.95% | 4.18% | 1.89% | 4.48% | 3.39% | 4.69% |
| 2026/04/18 | 3.69% | 2.77% | 5.32% | 7.36% | 2.36% | 4.61% | 2.26% | 4.68% | 3.5% | 2.97% |
| 2026/04/19 | 4.37% | 3.67% | 5.29% | 8.15% | 3.02% | 3.79% | 2.08% | 3.94% | 3.55% | 1.99% |
| 2026/04/20 | 5.16% | 3.95% | 3.94% | 7.18% | 6.35% | 2.79% | 2.36% | 4.49% | 2.39% | 2.34% |
| 2026/04/21 | 8.57% | 5.56% | 3.76% | 5.85% | 3.89% | 2.96% | 2.53% | 4.18% | 2.79% | 3.36% |
| 2026/04/22 | 8.03% | 5.47% | 3.49% | 5.8% | 4.7% | 2.44% | 2.17% | 4.87% | 3.33% | 3.92% |
| 2026/04/23 | 8.35% | 5.96% | 2.43% | 5.93% | 2.17% | 3.73% | 2.05% | 4.23% | 3.46% | 3.56% |
| 2026/04/24 | 8.44% | 5.58% | 3.8% | 6.18% | 4.32% | 3.47% | 2.56% | 4.39% | 1.69% | 3.53% |
| 2026/04/25 | 6.4% | 4.65% | 3.68% | 7.89% | 1.18% | 3.03% | 2.33% | 3.91% | 3.12% | 3.78% |
| 2026/04/26 | 10.08% | 6.34% | 3.77% | 7.73% | 1.86% | 3.04% | 2.31% | 2.48% | 2.18% | 1.64% |
| 2026/04/27 | 10.34% | 7.37% | 2.91% | 6.28% | 0.76% | 3.15% | 2.6% | 3.44% | 3.15% | 2.18% |
| 2026/04/28 | 12.31% | 7.38% | 5.2% | 5.73% | 0.76% | 3.46% | 2.79% | 2.72% | 2.31% | 4.49% |
| 2026/04/29 | 9.29% | 6.12% | 5.84% | 5.17% | 0.81% | 4.02% | 2.15% | 2.18% | 3.2% | 3.15% |
| 2026/04/30 | 9.81% | 5.9% | 5.89% | 5.68% | 4.17% | 3.06% | 2.29% | 2.13% | 1.85% | 1.62% |
- amazon.com.au
- gymandfitness.com.au
- bigw.com.au
- temu.com
- flightrisk.au
- anacondastores.com
- kmart.com.au
- kogan.com
- yeti.com
- bcf.com.au
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April saw Amazon.com.au’s PPC spend share soar, peaking at 12.31% on the 28th. Gymandfitness.com.au steadily climbed, while BigW.com.au fluctuated. Temu.com maintained strong performance, ending at 5.68%.
Competitor Count for AUS Retail Sports and Outdoors
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/04/01 | 911 |
| 2026/04/02 | 922 |
| 2026/04/03 | 937 |
| 2026/04/04 | 960 |
| 2026/04/05 | 993 |
| 2026/04/06 | 965 |
| 2026/04/07 | 959 |
| 2026/04/08 | 958 |
| 2026/04/09 | 970 |
| 2026/04/10 | 984 |
| 2026/04/11 | 981 |
| 2026/04/12 | 955 |
| 2026/04/13 | 919 |
| 2026/04/14 | 954 |
| 2026/04/15 | 950 |
| 2026/04/16 | 952 |
| 2026/04/17 | 950 |
| 2026/04/18 | 998 |
| 2026/04/19 | 1001 |
| 2026/04/20 | 948 |
| 2026/04/21 | 955 |
| 2026/04/22 | 965 |
| 2026/04/23 | 986 |
| 2026/04/24 | 937 |
| 2026/04/25 | 932 |
| 2026/04/26 | 929 |
| 2026/04/27 | 934 |
| 2026/04/28 | 943 |
| 2026/04/29 | 929 |
| 2026/04/30 | 933 |
Copyright © Adthena. All rights reserved.
April saw a dynamic shift in distinct advertisers, starting at 911 and peaking at 1,001 mid-month. The month concluded with 933, reflecting a vibrant advertising landscape.
