Share of Clicks for top 10 US Services Tax and Accounting brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| hrblock.com | 22.61 |
| turbotax.intuit.com | 20.7 |
| freetaxusa.com | 16.88 |
| taxact.com | 3.15 |
| 1800accountant.com | 2.44 |
| irsefiletaxfiling.com | 2.13 |
| forbes.com | 1.48 |
| adamstaxforms.com | 1.34 |
| taxfoundation.org | 1.3 |
| jacksonhewitt.com | 1.17 |
| others | 26.8 |
- hrblock.com - 22.61%
- turbotax.intuit.com - 20.7%
- freetaxusa.com - 16.88%
- taxact.com - 3.15%
- 1800accountant.com - 2.44%
- irsefiletaxfiling.com - 2.13%
- forbes.com - 1.48%
- adamstaxforms.com - 1.34%
- taxfoundation.org - 1.3%
- jacksonhewitt.com - 1.17%
- others - 26.8%
Copyright © Adthena. All rights reserved.
In the tax and accounting PPC landscape, H&R Block leads with 22.61% click share, followed by TurboTax at 20.7%. Others collectively hold 26.8%, showcasing diverse competition.
Share of Spend for the top 10 US Services Tax and Accounting brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | turbotax.intuit.com | freetaxusa.com | hrblock.com | irsefiletaxfiling.com | 1800accountant.com | taxact.com | forbes.com | adp.com | optimataxrelief.com | top10taxreliefservices.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/12/01 | 3.42% | 13.22% | 4.89% | 4.99% | 5.18% | 1.51% | 4.17% | 2.56% | 2.41% | 2.1% |
| 2025/12/02 | 3.09% | 16.53% | 3.45% | 5.12% | 3.49% | 2.23% | 4.69% | 2.54% | 2.54% | 1.94% |
| 2025/12/03 | 5.65% | 10.14% | 5.35% | 4.12% | 4.46% | 3.99% | 5.08% | 3.13% | 2.08% | 1.87% |
| 2025/12/04 | 8.61% | 10.29% | 3.66% | 5.77% | 4.44% | 4.15% | 5.57% | 3.37% | 1.75% | 2.9% |
| 2025/12/05 | 10.1% | 10.44% | 3.58% | 5.13% | 4.78% | 5.56% | 5.44% | 2.45% | 1.9% | 2.57% |
| 2025/12/06 | 11.9% | 11.25% | 4.05% | 6.66% | 5.57% | 7.73% | 5% | 2.15% | 2.11% | 0.7% |
| 2025/12/07 | 13.1% | 10.65% | 3.36% | 5.85% | 7.15% | 7.81% | 5.04% | 2.22% | 2.02% | 0.96% |
| 2025/12/08 | 13.72% | 10.2% | 4.16% | 5.85% | 5.34% | 6.29% | 4.37% | 2.54% | 1.87% | 2.09% |
| 2025/12/09 | 14.55% | 11.32% | 2.67% | 5.8% | 5.54% | 6.56% | 4.83% | 2.59% | 1.64% | 2.16% |
| 2025/12/10 | 16.7% | 10.41% | 3.52% | 5.79% | 5.58% | 5.14% | 4.41% | 2.45% | 2.17% | 1.77% |
| 2025/12/11 | 17.8% | 9.28% | 2.39% | 6% | 5.5% | 4.6% | 3.35% | 2.14% | 2.45% | 1.58% |
| 2025/12/12 | 16.72% | 9.94% | 4.27% | 4.71% | 5.54% | 2.99% | 3.61% | 3.09% | 2.21% | 1.64% |
| 2025/12/13 | 19.05% | 10.57% | 3.05% | 5.3% | 5.58% | 3.65% | 4.42% | 2.48% | 2.03% | 0.6% |
| 2025/12/14 | 16.61% | 9.33% | 3.96% | 6.72% | 6.35% | 4.36% | 4.77% | 2.81% | 2.04% | 0.64% |
| 2025/12/15 | 14.91% | 10.58% | 1.78% | 6.52% | 5.34% | 3.88% | 4.28% | 3.01% | 1.99% | 1.41% |
| 2025/12/16 | 16.29% | 9.33% | 2.92% | 6.7% | 5.71% | 3.56% | 3.38% | 2.74% | 2.04% | 1.85% |
| 2025/12/17 | 16.68% | 7.45% | 2.66% | 5.07% | 5.68% | 4.96% | 4.31% | 2.58% | 2.15% | 1.68% |
| 2025/12/18 | 20.69% | 8.3% | 3.71% | 4.71% | 5.53% | 2.63% | 3.81% | 2.66% | 2% | 1.53% |
| 2025/12/19 | 24.21% | 8.95% | 3.04% | 3.91% | 5.02% | 2.58% | 4.37% | 2.01% | 1.75% | 1.64% |
| 2025/12/20 | 24.05% | 8.69% | 4.55% | 5.26% | 5.2% | 5.06% | 4.25% | 1.94% | 1.75% | 0.71% |
| 2025/12/21 | 23.31% | 10.21% | 5.05% | 5.01% | 4.63% | 2.82% | 4.32% | 2.03% | 2.02% | 0.68% |
| 2025/12/22 | 22.74% | 9.09% | 3.09% | 5.45% | 6.03% | 1.86% | 3.49% | 1.73% | 1.42% | 1.33% |
| 2025/12/23 | 22.54% | 8.18% | 5.19% | 5.16% | 5.99% | 1.76% | 2.85% | 1.79% | 1.44% | 1.32% |
| 2025/12/24 | 23.78% | 8.41% | 5.44% | 4.1% | 6.58% | 0.92% | 3.38% | 1.82% | 1.82% | 1.21% |
| 2025/12/25 | 21.92% | 8.54% | 4.6% | 0.02% | 7.04% | 1.36% | 4.8% | 1.79% | 2.18% | 1.09% |
| 2025/12/26 | 22.77% | 9.15% | 4.78% | 5.4% | 5.22% | 1.23% | 3.64% | 1.58% | 2.15% | 0.66% |
| 2025/12/27 | 21.64% | 7.86% | 4.98% | 5.11% | 5.1% | 2.09% | 4.31% | 1.46% | 2.22% | 0.77% |
| 2025/12/28 | 21.68% | 8.56% | 4.69% | 4.59% | 6.17% | 3.17% | 5.21% | 2.03% | 2.1% | 1.06% |
| 2025/12/29 | 19.83% | 9.35% | 5.33% | 5.97% | 6.56% | 3.82% | 3.29% | 2.12% | 1.76% | 1.23% |
| 2025/12/30 | 19.96% | 8.32% | 4.86% | 5.77% | 4.66% | 4.67% | 2.97% | 2.21% | 1.88% | 1.47% |
| 2025/12/31 | 21.65% | 9.3% | 6.57% | 5.76% | 4.36% | 3.24% | 2.9% | 2.17% | 1.72% | 0.9% |
- turbotax.intuit.com
- freetaxusa.com
- hrblock.com
- irsefiletaxfiling.com
- 1800accountant.com
- taxact.com
- forbes.com
- adp.com
- optimataxrelief.com
- top10taxreliefservices.com
Copyright © Adthena. All rights reserved.
TurboTax’s spend share surged from 3.42% to 21.65% in December 2025, peaking mid-month. FreeTaxUSA and H&R Block showed fluctuations, while irsefiletaxfiling.com and 1800accountant.com maintained steady shares. TaxAct and Forbes experienced declines.
Competitor Count for US Services Tax and Accounting
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/12/01 | 753 |
| 2025/12/02 | 714 |
| 2025/12/03 | 725 |
| 2025/12/04 | 724 |
| 2025/12/05 | 723 |
| 2025/12/06 | 721 |
| 2025/12/07 | 716 |
| 2025/12/08 | 707 |
| 2025/12/09 | 701 |
| 2025/12/10 | 727 |
| 2025/12/11 | 730 |
| 2025/12/12 | 703 |
| 2025/12/13 | 673 |
| 2025/12/14 | 701 |
| 2025/12/15 | 717 |
| 2025/12/16 | 724 |
| 2025/12/17 | 723 |
| 2025/12/18 | 718 |
| 2025/12/19 | 723 |
| 2025/12/20 | 732 |
| 2025/12/21 | 746 |
| 2025/12/22 | 756 |
| 2025/12/23 | 745 |
| 2025/12/24 | 732 |
| 2025/12/25 | 739 |
| 2025/12/26 | 738 |
| 2025/12/27 | 723 |
| 2025/12/28 | 720 |
| 2025/12/29 | 734 |
| 2025/12/30 | 730 |
| 2025/12/31 | 723 |
Copyright © Adthena. All rights reserved.
December began with 753 advertisers, dipping to 673 mid-month. A resurgence followed, peaking at 756 on December 22. The month concluded with 723 advertisers.
