How are you identifying where you can reduce your marketing costs and increase profitability, without hurting revenue?
If you’re a PPC advertiser, chances are your company is throwing money away on brand terms.
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In this guide, How to get 1 in 5 dollars back on brand search, you’ll find everything you need to know to reduce brand search costs and reinvest in higher-performing search terms.
- Meet the Lone Ranger
- Why automate brand bidding: the whole marketing team wins
- Digital agencies: reinvest in new channels and campaigns
- Save or reinvest: the choice is yours
- How much could you save?
- About Adthena’s Brand Activator