Share of Clicks for top 10 US Finance Insurance brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| progressive.com | 11.49 |
| insurify.com | 8.82 |
| geico.com | 7 |
| allstate.com | 5.75 |
| compare.com | 5.2 |
| nerdwallet.com | 4.19 |
| libertymutual.com | 4.19 |
| thezebra.com | 4.05 |
| insure.com | 3.5 |
| usaa.com | 3.42 |
| others | 42.39 |
- progressive.com - 11.49%
- insurify.com - 8.82%
- geico.com - 7%
- allstate.com - 5.75%
- compare.com - 5.2%
- nerdwallet.com - 4.19%
- libertymutual.com - 4.19%
- thezebra.com - 4.05%
- insure.com - 3.5%
- usaa.com - 3.42%
- others - 42.39%
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In the competitive landscape of Google PPC, Progressive leads with 11.49% click share, followed by Insurify at 8.82%. Meanwhile, ‘others’ collectively dominate with 42.39%, highlighting diverse competition.
Share of Spend for the top 10 US Finance Insurance brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | insurify.com | progressive.com | geico.com | nerdwallet.com | insure.com | compare.com | allstate.com | libertymutual.com | thezebra.com | usaa.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/04/01 | 10.51% | 14% | 6.06% | 4.03% | 4.31% | 5.53% | 3.18% | 4.03% | 2.85% | 4.47% |
| 2026/04/02 | 9.7% | 12.96% | 6.5% | 4.25% | 5.06% | 4.98% | 3.3% | 4.22% | 2.37% | 4.03% |
| 2026/04/03 | 10.32% | 13.04% | 5.97% | 4.15% | 4.78% | 3.98% | 3.74% | 4.11% | 2.96% | 3.81% |
| 2026/04/04 | 9.75% | 14.1% | 6.21% | 4.69% | 4.09% | 4.06% | 4.07% | 3.91% | 4.51% | 3.88% |
| 2026/04/05 | 9.09% | 11.95% | 7.47% | 4.21% | 4.11% | 5.58% | 5.35% | 3.88% | 4.67% | 3.6% |
| 2026/04/06 | 9.23% | 11.93% | 5.91% | 5.78% | 3.97% | 4.54% | 4.31% | 4.16% | 4.03% | 3.47% |
| 2026/04/07 | 12.44% | 12.67% | 5.44% | 5.23% | 3.01% | 7.22% | 3.88% | 4.03% | 4.34% | 3.54% |
| 2026/04/08 | 11.71% | 13.75% | 6.02% | 4.85% | 2.71% | 5.82% | 3.51% | 3.96% | 4.95% | 3.17% |
| 2026/04/09 | 9.8% | 13.92% | 5.89% | 5.86% | 3.83% | 5.18% | 3.89% | 4.05% | 4.02% | 3.6% |
| 2026/04/10 | 10.6% | 13.64% | 6.48% | 5.46% | 4.47% | 5.92% | 2.45% | 3.98% | 5.1% | 3.64% |
| 2026/04/11 | 8.84% | 14.4% | 7.67% | 6.64% | 4% | 4.69% | 2.55% | 4.79% | 6.15% | 4.02% |
| 2026/04/12 | 9.35% | 13.86% | 4.87% | 4.98% | 3.62% | 5.41% | 9.15% | 3.66% | 4.99% | 4.12% |
| 2026/04/13 | 7.58% | 13.53% | 4.56% | 5.81% | 5.57% | 4.77% | 5.75% | 4.41% | 3.95% | 3.78% |
| 2026/04/14 | 9.14% | 14.07% | 4.53% | 6.09% | 3.08% | 6.13% | 4.96% | 4.24% | 4.72% | 3.92% |
| 2026/04/15 | 7.92% | 15.18% | 4.31% | 5.33% | 3.14% | 3.7% | 4.76% | 4.49% | 6.67% | 4.49% |
| 2026/04/16 | 9.45% | 14.92% | 6.06% | 5.96% | 3.06% | 5.05% | 4.88% | 4.46% | 3.58% | 4.32% |
| 2026/04/17 | 8.83% | 15.12% | 4.91% | 4.77% | 2.74% | 5.1% | 6.66% | 3.51% | 3.79% | 3.87% |
| 2026/04/18 | 9.74% | 13.89% | 4.26% | 5.44% | 3.4% | 4.56% | 7.03% | 3.17% | 4.57% | 3.7% |
| 2026/04/19 | 10.44% | 13.3% | 5.45% | 5.66% | 3.08% | 5.87% | 6.02% | 3.67% | 4.53% | 3.47% |
| 2026/04/20 | 7.97% | 12.85% | 5.06% | 5.98% | 3.18% | 5.96% | 4.09% | 3.98% | 5.63% | 4.01% |
| 2026/04/21 | 9.76% | 13.91% | 5.36% | 6.96% | 2.49% | 5.39% | 3.72% | 3.71% | 4.93% | 3.83% |
| 2026/04/22 | 9.32% | 13.38% | 5.78% | 6.15% | 3% | 4.38% | 3.46% | 4.48% | 4.66% | 3.79% |
| 2026/04/23 | 9.37% | 12.16% | 7.02% | 5.89% | 4.17% | 5.8% | 3.67% | 3.79% | 4.27% | 3.89% |
| 2026/04/24 | 10.26% | 11.98% | 9.37% | 5.61% | 2.4% | 5.64% | 2.62% | 4.38% | 5% | 3.6% |
| 2026/04/25 | 10.78% | 11.6% | 9.18% | 5.31% | 2.44% | 6.57% | 4.02% | 3.17% | 5.64% | 3.87% |
| 2026/04/26 | 10.1% | 11.1% | 9.5% | 5.87% | 2.36% | 6.89% | 2.79% | 3.46% | 4.89% | 3.59% |
| 2026/04/27 | 8.23% | 11.33% | 7.68% | 6.34% | 2.81% | 5.59% | 5.04% | 4.4% | 4.05% | 3.83% |
| 2026/04/28 | 11.04% | 11.02% | 7.31% | 6.27% | 2.7% | 6.15% | 3.68% | 4.21% | 3.89% | 3.36% |
| 2026/04/29 | 11.23% | 12.88% | 7.98% | 6.22% | 3.81% | 5.68% | 2.45% | 3.35% | 3.6% | 3.49% |
| 2026/04/30 | 11.43% | 11.4% | 6.11% | 6.06% | 5.64% | 5.13% | 4.87% | 4.85% | 3.6% | 3.02% |
- insurify.com
- progressive.com
- geico.com
- nerdwallet.com
- insure.com
- compare.com
- allstate.com
- libertymutual.com
- thezebra.com
- usaa.com
Copyright © Adthena. All rights reserved.
April saw dynamic shifts in PPC spend share. Progressive.com led consistently, peaking mid-month. Insurify.com and Geico.com showed fluctuations, while Nerdwallet.com and Insure.com had steady growth. The month concluded with Progressive.com maintaining dominance.
Competitor Count for US Finance Insurance
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/04/01 | 1891 |
| 2026/04/02 | 1946 |
| 2026/04/03 | 1969 |
| 2026/04/04 | 1900 |
| 2026/04/05 | 1899 |
| 2026/04/06 | 1994 |
| 2026/04/07 | 1952 |
| 2026/04/08 | 1913 |
| 2026/04/09 | 1957 |
| 2026/04/10 | 1986 |
| 2026/04/11 | 1838 |
| 2026/04/12 | 1855 |
| 2026/04/13 | 1974 |
| 2026/04/14 | 1936 |
| 2026/04/15 | 1911 |
| 2026/04/16 | 1843 |
| 2026/04/17 | 1816 |
| 2026/04/18 | 1822 |
| 2026/04/19 | 1837 |
| 2026/04/20 | 1923 |
| 2026/04/21 | 1910 |
| 2026/04/22 | 1870 |
| 2026/04/23 | 1879 |
| 2026/04/24 | 1897 |
| 2026/04/25 | 1796 |
| 2026/04/26 | 1800 |
| 2026/04/27 | 1908 |
| 2026/04/28 | 1870 |
| 2026/04/29 | 1867 |
| 2026/04/30 | 1781 |
Copyright © Adthena. All rights reserved.
April saw fluctuating advertiser numbers, peaking at 1,994 on April 6. The month concluded with a decline, ending at 1,781.
