Share of Clicks for top 10 UK Telecommunications Fixed-Line Services brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| ligo.co.uk | 17.34 |
| digital-tv.co.uk | 13.1 |
| virtuallandline.co.uk | 12.78 |
| bt.com | 6.36 |
| broadband-finder.co.uk | 6.08 |
| ebay.co.uk | 5.89 |
| business.bt.com | 5.12 |
| virginmedia.com | 4.4 |
| viking-direct.co.uk | 3.53 |
| amplifiedtelephones.co.uk | 2.45 |
| others | 22.95 |
- ligo.co.uk - 17.34%
- digital-tv.co.uk - 13.1%
- virtuallandline.co.uk - 12.78%
- bt.com - 6.36%
- broadband-finder.co.uk - 6.08%
- ebay.co.uk - 5.89%
- business.bt.com - 5.12%
- virginmedia.com - 4.4%
- viking-direct.co.uk - 3.53%
- amplifiedtelephones.co.uk - 2.45%
- others - 22.95%
Copyright © Adthena. All rights reserved.
In the PPC landscape, ‘others’ dominate with 22.95% click share, while ‘ligo.co.uk’ leads individual advertisers at 17.34%. ‘digital-tv.co.uk’ and ‘virtuallandline.co.uk’ follow closely, showcasing a competitive market.
Share of Spend for the top 10 UK Telecommunications Fixed-Line Services brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | virtuallandline.co.uk | digital-tv.co.uk | ligo.co.uk | business.bt.com | virginmediabusiness.co.uk | bt.com | virginmedia.com | broadband-finder.co.uk | expertmarket.co.uk | bonline.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/05/01 | 26.64% | 8.71% | 1.22% | 10.65% | 0% | 1.71% | 5.7% | 2.2% | 2.43% | 4.53% |
| 2026/05/02 | 36.75% | 8.32% | 0.55% | 8.11% | 0% | 4.13% | 5.59% | 1.52% | 2.12% | 4.13% |
| 2026/05/03 | 33.48% | 8.02% | 0.53% | 10.07% | 0.02% | 4.25% | 5.74% | 2.23% | 2.67% | 0.27% |
| 2026/05/04 | 25.06% | 10.77% | 0.73% | 12.47% | 0.02% | 6.7% | 4.19% | 2.13% | 4.01% | 6.65% |
| 2026/05/05 | 18.57% | 10.53% | 0.57% | 25.03% | 0.01% | 2.35% | 3.08% | 1.98% | 6.31% | 4.67% |
| 2026/05/06 | 20.63% | 8.98% | 1.73% | 18.5% | 0.02% | 3.29% | 3.7% | 1.52% | 6.38% | 4.8% |
| 2026/05/07 | 18.52% | 7.98% | 2.16% | 18.78% | 1.77% | 3.66% | 3.35% | 1.88% | 7.2% | 4.96% |
| 2026/05/08 | 18.32% | 8.7% | 0.48% | 16.46% | 1.45% | 6.46% | 3.78% | 4.19% | 6.08% | 5.18% |
| 2026/05/09 | 18.4% | 8.7% | 2.98% | 13.01% | 4.47% | 2.55% | 4.68% | 7.04% | 9.33% | 2.13% |
| 2026/05/10 | 32.06% | 7.01% | 1.36% | 7.37% | 4.1% | 2.23% | 5.33% | 4.84% | 5.97% | 0.35% |
| 2026/05/11 | 15.16% | 11.57% | 5.19% | 7.94% | 2% | 2.74% | 3.71% | 9.89% | 5.02% | 3.57% |
| 2026/05/12 | 11.26% | 12.57% | 6.39% | 6.13% | 1.47% | 2.47% | 3.91% | 8.09% | 4.68% | 3.9% |
| 2026/05/13 | 14.87% | 8.58% | 7.44% | 6.73% | 1.68% | 4.74% | 3.71% | 4.68% | 7.81% | 2.53% |
| 2026/05/14 | 11.76% | 10.74% | 5.42% | 6.65% | 4.48% | 2.87% | 3.76% | 6.65% | 7.49% | 2.51% |
| 2026/05/15 | 18.31% | 8.7% | 0.48% | 16.46% | 1.45% | 6.46% | 3.78% | 4.19% | 6.08% | 5.18% |
| 2026/05/16 | 16.46% | 10.17% | 8.3% | 3.65% | 5.31% | 2.35% | 3.82% | 5.93% | 6.04% | 1.91% |
| 2026/05/17 | 17.2% | 14.29% | 8.26% | 1.82% | 4.94% | 1.12% | 4.49% | 4.88% | 4.49% | 0.22% |
| 2026/05/18 | 12.5% | 10.94% | 8.46% | 2.07% | 3.86% | 0.49% | 4.18% | 7.07% | 6.3% | 4.63% |
| 2026/05/19 | 12.9% | 11.43% | 6.67% | 4.42% | 5.1% | 1.28% | 2.94% | 5.54% | 5.19% | 5.31% |
| 2026/05/20 | 12.65% | 9.51% | 7.77% | 4.99% | 6.25% | 0.55% | 2.93% | 4.61% | 5.79% | 4.95% |
| 2026/05/21 | 7.46% | 9.96% | 8.28% | 5.33% | 5.72% | 0.5% | 3.35% | 6.89% | 6.83% | 4.69% |
| 2026/05/22 | 10.9% | 10.43% | 7.87% | 6.87% | 6.27% | 0.5% | 3.14% | 6.49% | 5.44% | 4.18% |
| 2026/05/23 | 15.31% | 9.15% | 7.86% | 5.7% | 6.76% | 2.04% | 3.57% | 5.15% | 2.18% | 2.81% |
| 2026/05/24 | 14.43% | 11.42% | 6.56% | 6.93% | 6.33% | 2.82% | 3.6% | 6.25% | 1.82% | 1.34% |
| 2026/05/25 | 10.67% | 9.99% | 6.07% | 6.11% | 6.36% | 3.02% | 4.42% | 7.17% | 1.56% | 3.78% |
| 2026/05/26 | 12.89% | 10.34% | 4.97% | 6.33% | 4.59% | 8.71% | 3.12% | 6.41% | 3.16% | 3.83% |
| 2026/05/27 | 12.39% | 11.2% | 5.51% | 5.49% | 5.93% | 4.91% | 3.97% | 5.05% | 3.19% | 3.57% |
| 2026/05/28 | 11.24% | 11.81% | 5.63% | 7.62% | 6.37% | 6.05% | 3.72% | 7.5% | 1.52% | 3.39% |
| 2026/05/29 | 12.84% | 10.49% | 6.53% | 6.77% | 7.89% | 3.64% | 4.47% | 4.63% | 0.88% | 2.68% |
| 2026/05/30 | 13.92% | 8% | 8.49% | 7.37% | 7.15% | 4.74% | 3.82% | 5.05% | 2.15% | 2.65% |
| 2026/05/31 | 15.08% | 9.88% | 7.45% | 7.13% | 7.05% | 5.16% | 3.73% | 3.67% | 2.04% | 1.16% |
- virtuallandline.co.uk
- digital-tv.co.uk
- ligo.co.uk
- business.bt.com
- virginmediabusiness.co.uk
- bt.com
- virginmedia.com
- broadband-finder.co.uk
- expertmarket.co.uk
- bonline.com
Copyright © Adthena. All rights reserved.
In May 2026, virtuallandline.co.uk led with fluctuating spend, peaking early and stabilizing mid-month. digital-tv.co.uk maintained steady growth, while business.bt.com saw a sharp early rise, then declined. The month concluded with virtuallandline.co.uk dominating.
Competitor Count for UK Telecommunications Fixed-Line Services
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/05/01 | 93 |
| 2026/05/02 | 89 |
| 2026/05/03 | 91 |
| 2026/05/04 | 92 |
| 2026/05/05 | 92 |
| 2026/05/06 | 99 |
| 2026/05/07 | 100 |
| 2026/05/08 | 97 |
| 2026/05/09 | 98 |
| 2026/05/10 | 92 |
| 2026/05/11 | 107 |
| 2026/05/12 | 119 |
| 2026/05/13 | 120 |
| 2026/05/14 | 124 |
| 2026/05/15 | 97 |
| 2026/05/16 | 128 |
| 2026/05/17 | 122 |
| 2026/05/18 | 129 |
| 2026/05/19 | 121 |
| 2026/05/20 | 129 |
| 2026/05/21 | 129 |
| 2026/05/22 | 128 |
| 2026/05/23 | 124 |
| 2026/05/24 | 128 |
| 2026/05/25 | 125 |
| 2026/05/26 | 127 |
| 2026/05/27 | 131 |
| 2026/05/28 | 132 |
| 2026/05/29 | 131 |
| 2026/05/30 | 135 |
| 2026/05/31 | 135 |
Copyright © Adthena. All rights reserved.
May began with 93 advertisers, fluctuating slightly before surging mid-month. By month’s end, advertisers peaked at 135, marking significant growth.
