US Telecommunications Fixed-Line Services - PPC Market Share Analysis April 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Fixed-Line Services category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Fixed-Line Services – US

Google AI Overview visibility for Telecommunications Fixed-Line Services US

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 28.9887794198
71.0112205802
28%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 38
62
38%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 5%
Transactional 10%
Navigational 3%
Seasonal 0%
Local 4%
Problem Solving 11%

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Market Exposure

Share of Clicks for top 10 US Telecommunications Fixed-Line Services brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
att.com 16.28
beenverified.com 14.94
ooma.com 6.18
vonageforhome.com 5.84
communityphone.org 5.41
xfinity.com 3.6
verizon.com 3.46
whitepages.com 3.05
voiply.com 2.87
telephonenumberlookups.com 2.76
others 35.61
  • att.com - 16.28%
  • beenverified.com - 14.94%
  • ooma.com - 6.18%
  • vonageforhome.com - 5.84%
  • communityphone.org - 5.41%
  • xfinity.com - 3.6%
  • verizon.com - 3.46%
  • whitepages.com - 3.05%
  • voiply.com - 2.87%
  • telephonenumberlookups.com - 2.76%
  • others - 35.61%

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In the telecommunications PPC landscape, AT&T leads with 16.28% click share, followed by BeenVerified at 14.94%. Others collectively hold a significant 35.61%, highlighting diverse competition.

Market Exposure

Share of Spend for the top 10 US Telecommunications Fixed-Line Services brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date top5voipproviders.com getvoip.com ringcentral.com communityphone.org beenverified.com verizon.com voipcompared.com mintmobile.com att.com ooma.com
2026/04/01 7.95% 4.23% 10.48% 4.71% 6.76% 1.59% 8.9% 4.66% 4.45% 5.94%
2026/04/02 8.32% 6.09% 10.18% 6.58% 5.08% 1.77% 8.87% 3.64% 3.28% 6.9%
2026/04/03 7.77% 8.81% 8.57% 6.34% 7.7% 3.96% 7.44% 3.52% 4.48% 7.15%
2026/04/04 2.46% 0.19% 5.18% 5.34% 9.03% 5.21% 7.57% 5.43% 7.07% 8.84%
2026/04/05 2.88% 0.21% 5.2% 0.15% 9.65% 3.61% 5.17% 6.92% 10.5% 5.38%
2026/04/06 7.23% 7.83% 7.04% 6.58% 3.96% 5.14% 5.83% 6.31% 7.05% 6.86%
2026/04/07 9.18% 7.04% 10.35% 7.44% 3.89% 3.41% 7.33% 5.83% 3.82% 4.47%
2026/04/08 10.88% 7.56% 15.03% 6.84% 4.67% 2.19% 7.17% 4.86% 5.59% 3.76%
2026/04/09 7.61% 8.33% 11.13% 7.49% 5.1% 4.5% 4.3% 5.67% 4.61% 5.56%
2026/04/10 6.51% 7.16% 11.86% 5.42% 6.7% 2.92% 6.81% 5.7% 4.2% 6.53%
2026/04/11 2.34% 0.23% 8.57% 3.85% 7.95% 3.89% 6.49% 7.25% 7.98% 8.35%
2026/04/12 3.1% 0.26% 7.44% 0.11% 9.45% 3.48% 3.2% 8.04% 10.08% 4.72%
2026/04/13 5.3% 7.66% 14.06% 7% 4.21% 2.19% 8.02% 5.96% 4.18% 6.36%
2026/04/14 6.46% 6.69% 17.69% 6.31% 5.04% 3.93% 10.04% 4.88% 3.38% 5%
2026/04/15 3.72% 6.68% 10.49% 3.95% 3.99% 11.8% 7.61% 6.99% 6.64% 7.51%
2026/04/16 6.05% 8.78% 13.49% 3.14% 4.73% 10.55% 6.08% 7.01% 4.8% 8.97%
2026/04/17 8.12% 6.79% 15.16% 4.5% 3.74% 7.32% 8.88% 6.75% 6.6% 6.8%
2026/04/18 0.8% 0.12% 9.55% 5.3% 4.12% 9.14% 4.08% 7.72% 11.13% 8.25%
2026/04/19 0.89% 0.12% 9.63% 0.06% 7.87% 7.22% 2.91% 9.09% 9.51% 4.72%
2026/04/20 5.81% 10.27% 13.98% 6.78% 3.98% 5.46% 5.1% 5.79% 5.65% 5.43%
2026/04/21 8.53% 9.49% 11.43% 5.29% 7.03% 6.54% 6.31% 6.36% 4.54% 3.03%
2026/04/22 6.76% 9.17% 8.22% 7.08% 4.9% 3.01% 10.04% 5.82% 5.46% 3.56%
2026/04/23 8.01% 7.34% 15.59% 5.87% 2.73% 6.87% 6.55% 6.8% 5.44% 1.92%
2026/04/24 9.14% 10.15% 11.07% 5.89% 3.21% 5.58% 7.78% 5.47% 3.73% 6.44%
2026/04/25 3.27% 0.35% 5.9% 4.48% 2.56% 15.23% 2.54% 9.35% 7.79% 4.58%
2026/04/26 5.24% 0.45% 6.76% 0.08% 5.83% 4.53% 5.67% 7.17% 13.09% 0.26%
2026/04/27 10.7% 9.83% 8.14% 7.2% 2.34% 5.23% 5.24% 6.42% 3.95% 4.62%
2026/04/28 7.1% 8.75% 10.74% 7.17% 1.25% 7.53% 4.12% 5.06% 5.38% 3.51%
2026/04/29 9.49% 9.76% 11.93% 7.62% 5.36% 8.3% 4.76% 4.56% 4.29% 4.22%
2026/04/30 10.59% 9.14% 8.65% 8.14% 7.39% 6.43% 6.12% 5.33% 5.04% 2.74%
  • top5voipproviders.com
  • getvoip.com
  • ringcentral.com
  • communityphone.org
  • beenverified.com
  • verizon.com
  • voipcompared.com
  • mintmobile.com
  • att.com
  • ooma.com

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In April 2026, RingCentral dominated with consistent high spend shares, peaking mid-month. Top5VoIPProviders and GetVoIP showed fluctuations, while Verizon surged late. The month concluded with RingCentral leading, followed by GetVoIP.

Market Exposure

Competitor Count for US Telecommunications Fixed-Line Services

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/04/01 93
2026/04/02 84
2026/04/03 89
2026/04/04 86
2026/04/05 82
2026/04/06 95
2026/04/07 90
2026/04/08 80
2026/04/09 83
2026/04/10 84
2026/04/11 75
2026/04/12 82
2026/04/13 84
2026/04/14 84
2026/04/15 89
2026/04/16 88
2026/04/17 74
2026/04/18 80
2026/04/19 81
2026/04/20 80
2026/04/21 80
2026/04/22 83
2026/04/23 87
2026/04/24 85
2026/04/25 76
2026/04/26 80
2026/04/27 79
2026/04/28 85
2026/04/29 88
2026/04/30 88

Copyright © Adthena. All rights reserved.

April saw fluctuating advertiser numbers, peaking at 95 on April 6. The month concluded with a stable count of 88 advertisers.

Campaign Efficiency

Market Loss & Market Gains for US Telecommunications Fixed-Line Services

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
att.com 4.03%
verizon.com 1.45%
consumercellular.com 0.79%
communityphone.org 0.78%
visible.com 0.75%
whitepages.com -1.27%
vonageforhome.com -1.69%
telephonenumberlookups.com -2.37%
beenverified.com -2.8%
ooma.com -3.7%

Copyright © Adthena. All rights reserved.

In the past month, att.com surged by 4.03%, while ooma.com dropped by 3.7%. Verizon.com gained 1.45%, contrasting with beenverified.com’s 2.8% decline.

Campaign Efficiency

US Telecommunications Fixed-Line Services Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date beenverified.com communityphone.org att.com vonageforhome.com top5voipproviders.com mintmobile.com att-promotions.com voipcompared.com ringcentral.com ooma.com
2026/04/01 13.29% 4.28% 4.81% 7.05% 3.19% 2.6% 5.09% 3.21% 3.27% 13.03%
2026/04/02 12.14% 6.82% 4.75% 10.3% 3.45% 2.53% 3.54% 3.75% 3.41% 12.82%
2026/04/03 17.94% 6.52% 6.55% 10.41% 4.27% 2.49% 3.72% 3.82% 2.95% 11.18%
2026/04/04 16.27% 5.1% 7.99% 10.39% 0.89% 3.47% 5.23% 3.04% 1.4% 12%
2026/04/05 20.3% 0.11% 8.37% 11.37% 0.67% 4.64% 4.29% 2.17% 1.13% 8.46%
2026/04/06 9.85% 7.55% 7.46% 8.81% 4.28% 4.26% 4.16% 3.18% 2.49% 11.29%
2026/04/07 10.46% 9.13% 6.79% 10.59% 4.7% 4.66% 3.14% 4.12% 4.35% 6.99%
2026/04/08 13.26% 7.96% 9.03% 9.34% 5.73% 3.99% 5.38% 4.39% 5.67% 3.85%
2026/04/09 12.78% 9.59% 8.08% 6.47% 3.69% 4.2% 3.28% 2.73% 4.39% 5.86%
2026/04/10 15.79% 5.95% 6% 8.32% 3.35% 3.93% 4.16% 3.45% 3.8% 7.66%
2026/04/11 18.87% 4.76% 8.79% 9.87% 1.21% 5.09% 3.52% 3.12% 2.58% 8.39%
2026/04/12 20.41% 0.09% 13.97% 8.29% 1.12% 5.22% 4.17% 1.43% 1.89% 4.71%
2026/04/13 11.73% 7.92% 6.21% 5.85% 2.87% 4.35% 2.63% 4.12% 5.54% 8.91%
2026/04/14 12.89% 7.08% 4.64% 5.36% 3.27% 3.99% 1.99% 4.87% 6.65% 9.66%
2026/04/15 9.4% 4.42% 7.74% 3.86% 1.72% 5.02% 3.21% 3.24% 3.72% 16.84%
2026/04/16 12.55% 3.83% 4.87% 3.4% 3.13% 4.72% 2.51% 3.19% 4.34% 21.54%
2026/04/17 9.17% 5.52% 9.56% 4.21% 3.57% 4.68% 2.23% 4.48% 4.88% 19.15%
2026/04/18 10.55% 5.51% 17.22% 8.4% 0.22% 5.29% 3.73% 2.07% 2.91% 6.51%
2026/04/19 16.16% 0.05% 10.86% 8.09% 0.28% 5.48% 5.2% 1.42% 2.8% 12.09%
2026/04/20 11.36% 8.5% 9.21% 3.89% 3.02% 4.28% 4.9% 3.05% 4.62% 8.86%
2026/04/21 17.86% 6.13% 7.79% 4.31% 3.75% 4.65% 2.88% 3.78% 4.27% 3.87%
2026/04/22 13.85% 8.47% 8.65% 4.89% 4.28% 4.87% 4.83% 6.15% 2.67% 2.01%
2026/04/23 7.72% 7.69% 7.98% 5.08% 3.76% 4.96% 4.19% 3.03% 5.65% 3.89%
2026/04/24 10.03% 8.73% 6.4% 5.97% 5.98% 5.21% 2.61% 4.43% 4.54% 2.29%
2026/04/25 8.39% 6.01% 10.97% 6.6% 1.63% 8.1% 5.99% 1.88% 2.04% 2.48%
2026/04/26 13.37% 0.07% 20.38% 7.5% 1.74% 4.85% 4.66% 3.07% 1.62% 0.08%
2026/04/27 7.09% 9.03% 7.52% 3.12% 4.84% 5.04% 3.2% 4.78% 2.6% 3.51%
2026/04/28 3.86% 8.72% 10.56% 6.58% 3.75% 4.2% 3.57% 3.22% 3.7% 3.69%
2026/04/29 12.57% 8.73% 8.39% 8.42% 4.53% 3.51% 3.29% 2.38% 4.34% 3.01%
2026/04/30 19.98% 9.04% 8.84% 8.49% 5.08% 4.23% 3.59% 3.49% 3.04% 1.32%
  • beenverified.com
  • communityphone.org
  • att.com
  • vonageforhome.com
  • top5voipproviders.com
  • mintmobile.com
  • att-promotions.com
  • voipcompared.com
  • ringcentral.com
  • ooma.com

Copyright © Adthena. All rights reserved.

April saw dynamic shifts in advertiser impressions. Beenverified.com peaked mid-month, while ooma.com surged early but declined. By month’s end, beenverified.com led with 19.98%, showcasing resilience.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Telecommunications Fixed-Line Services

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for US Telecommunications Fixed-Line Services - Last month
  1. 1
    AT&T® Customer Service https://www.att-promotions.com

    24/7 Customer Service Number — AT&T contact number. Live experts available 24/7 to help pick the best plan for you

  2. 2
    AT&T® Customer Service 24/7 - AT&T® Official Site http://www.att.com

    Call AT&T® Customer Service Phone Number Today To Order Internet For Your Home.

  3. 3
    Simply Enter 10-Digit Number - Don't Waste Time or Money https://www.beenverified.com

    Quickly and Easily Lookup Phone Numbers Online Anytime, Anywhere.

  4. 4
    Best Landline Phone Service - No Internet Required https://www.communityphone.org

    Keep your number or get a new local one. Coverage guaranteed or refund.

  5. 5
    Home Phone Plans $9.99/mo - Residential Home Phone Service https://www.vonageforhome.com

    It's Nice To Know That A Home Phone Line Is Always Ready, Even When Your Cell Phone Isn't.

Copyright © Adthena. All rights reserved.

AT&T dominates with 24/7 customer service ads, emphasizing accessibility and expert guidance. BeenVerified offers quick phone number lookups, while Community Phone highlights reliable landline services without internet. Vonage appeals with affordable home phone plans, ensuring constant connectivity.

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