Case Studies

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Neilson Financial Services

Case Study — Insurance

Neilson Financial Services is a global specialist provider of Direct Life Insurance. Neilson provides insurance products directly to consumers through a number of retail brands in both the U…

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Kindred Group

Case Study — Gaming

Kindred is Europe's leading online gambling operator serving over 20 million customers. The Group operates in 100 countries, and in over 20 different languages. The Kindred Group network includes Unib…

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Unibet

Case Study — Gaming

Unibet was founded in 1997 as a platform to help players make more informed sporting bets. Unibet is part of the Kindred Group network, which is one of the largest online gambling companies…

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WorldFirst

Case Study — Forex

World First is an international leader in global money transfer, with tens of thousands of customers across the world. The company wanted to use paid search to expand into new territories, but it n…

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Swinton Insurance

Case Study — Insurance

For more than 50 years, Swinton has been one of the top names in the UK insurance market. Today the industry it works in is more competitive than ever – and keeping paid search costs down is a major…

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MEC

Case Study — Travel

With 76% of UK holidaymakers booking their breaks online, successful travel operators need to win as much of this market as they can – as cost effectively as possible. One client of global media…

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IG

Case Study — Finance

When it comes to spread betting and Contract for Difference (CFD) trading, IG is the world's number one in a hugely competitive industry. IG's position makes it a major target in its competitors' PPC…

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Eurostar

Case Study — Travel

Eurostar is the only dedicated passenger train provider between continental Europe and the UK, but that doesn’t mean it doesn’t face competition when it comes to paid search. Not only is it up aga…

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Mazda

Case Study — Automotive

Mazda are the world’s largest independent car manufacturer which allows them to be reactive and adaptive in the ever changing world of the automotive industry. They came to Adthena to help monito…

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Princess Cruises

Case Study — Travel

Princess Cruises is a California-based company owned by Carnival Corporation & plc, the world’s largest travel leisure company. They sought to drive new customer acquisition by targeting holiday…

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