Adthena for your industry

AI-powered Paid Search Intelligence for
Enterprise Retail Advertisers

Enterprise Retail Advertisers often struggle to effectively track pricing, ad copy, and competitor threats due to auction fluctuations and limited insights from Google Ads. Our advanced AI-powered search intelligence solutions go beyond what Google Ads shows.

Enterprise Retailers can stop guessing and start winning

Adthena Icon Development pathways
Competitor movement Never miss a single competitor movement in the Google Ads auction across your entire sitemap and product categories.
Market share & trends Reveal market trends, share, impressions, and share of clicks by search term group, competitor, search term, or device.
Brand Protection Protect from reseller violations and fraudulent ad activity, and automatically pause unnecessary brand bidding.
PMax & ad copy insights Analyze text ads & PLA ads by price, image, title and more to an unrivalled granularity.

Analyze market dynamics

See everything affecting competitor market positioning and your performance across paid text ads, organic, and PLA:

  • Uncover full market share and share of spend for all competitors.
  • Reveal competitor activity, spend and identify keyword gaps.
  • Identify seasonal fluctuations impacting performance and adapt your strategy accordingly.
Animation of Adthena's Share of click by channel

Optimize Google Shopping campaigns

Analyze visual elements used by competitors and successful asset practices observed in the market to create new, relevant images that resonate better with your audiences and make informed pricing decisions.

Adthena's Google Shopping and feed optimization, Gain clear insights into competitor pricing, product titles, and themes.

Maximize coverage and protect your brand

Keep your brand protected from competitors while never spending more than you have to on brand clicks:

  • Identify and report trademark infringements. 
  • Monitor and report thousands of instances of affiliate ad hijacks across hundreds of affiliate networks.
  • Automatically pause Google Ads bidding on brand terms you are winning organically and there’s no other bidder.
Adthena Infringement Tracker

Reaping the ROI in retail paid search

As the market leader in retail search intelligence, we go far beyond what Google Ads shows you. Partner with us to see every market shift and competitor move, then shape your strategy for success.