Share of Clicks for top 10 AUS Retail Electronics & Appliances brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| temu.com | 14.25 |
| amazon.com.au | 9.63 |
| thegoodguys.com.au | 8.12 |
| kogan.com | 6.72 |
| appliancesonline.com.au | 6.21 |
| officeworks.com.au | 5.32 |
| jbhifi.com.au | 4.36 |
| harveynorman.com.au | 3.23 |
| apple.com | 3.14 |
| samsung.com | 2.46 |
| others | 36.56 |
- temu.com - 14.25%
- amazon.com.au - 9.63%
- thegoodguys.com.au - 8.12%
- kogan.com - 6.72%
- appliancesonline.com.au - 6.21%
- officeworks.com.au - 5.32%
- jbhifi.com.au - 4.36%
- harveynorman.com.au - 3.23%
- apple.com - 3.14%
- samsung.com - 2.46%
- others - 36.56%
Copyright © Adthena. All rights reserved.
In the competitive landscape, Temu leads with 14.25% click share, followed by Amazon at 9.63%. Others collectively dominate with 36.56%, highlighting diverse competition.
Share of Spend for the top 10 AUS Retail Electronics & Appliances brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | amazon.com.au | kogan.com | thegoodguys.com.au | samsung.com | officeworks.com.au | appliancesonline.com.au | jbhifi.com.au | dyson.com.au | harveynorman.com.au | ozmobiles.com.au |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/07/01 | 6.88% | 8.92% | 3.67% | 3.45% | 10.48% | 4.97% | 3.07% | 2.94% | 4.05% | 3.08% |
| 2026/07/02 | 6.54% | 10.38% | 3.74% | 2.88% | 9.03% | 4.4% | 3.03% | 3.05% | 3.22% | 3.45% |
| 2026/07/03 | 5.87% | 11.42% | 4.67% | 2.72% | 7.69% | 4.77% | 2.97% | 3.31% | 3.88% | 2.57% |
| 2026/07/04 | 7.21% | 9.79% | 4.69% | 2.94% | 4.97% | 5.06% | 3.43% | 3.37% | 4.4% | 1.97% |
| 2026/07/05 | 7.78% | 11.02% | 5.73% | 2.72% | 3.7% | 5.48% | 3.49% | 3.19% | 4.33% | 2.37% |
| 2026/07/06 | 9.28% | 10.05% | 6.06% | 2.4% | 3.94% | 5.41% | 3.42% | 3.29% | 4.36% | 2.56% |
| 2026/07/07 | 17.05% | 9.41% | 6.33% | 2.11% | 4.02% | 5.03% | 3.47% | 3.18% | 4.08% | 2.49% |
| 2026/07/08 | 15.7% | 8.09% | 6.25% | 2.63% | 4.09% | 5.32% | 3.69% | 3.44% | 3.67% | 2.29% |
| 2026/07/09 | 12.99% | 9.35% | 6.6% | 2.67% | 3.87% | 5.23% | 3.68% | 3.17% | 3.66% | 2.38% |
| 2026/07/10 | 13.1% | 8.5% | 6.31% | 3.18% | 3.85% | 5.27% | 3.45% | 3.07% | 3.8% | 2.23% |
| 2026/07/11 | 13.48% | 8.04% | 6.38% | 2.97% | 4.07% | 4.97% | 3.54% | 3.03% | 4.11% | 2.24% |
| 2026/07/12 | 13.12% | 7.77% | 5.98% | 3.26% | 4.38% | 4.44% | 2.88% | 2.97% | 3.64% | 2.18% |
| 2026/07/13 | 12.77% | 8.49% | 6.29% | 4.01% | 5.2% | 4.91% | 3.35% | 3.2% | 3.51% | 2.1% |
| 2026/07/14 | 8.69% | 9.59% | 5.37% | 4.16% | 5.78% | 5.29% | 3.64% | 3.82% | 3.59% | 2.77% |
| 2026/07/15 | 8.82% | 8.29% | 6.09% | 4.17% | 5.88% | 5.19% | 3.48% | 3.39% | 3.33% | 2.92% |
| 2026/07/16 | 7.41% | 7.53% | 6.92% | 3.65% | 5.72% | 5.5% | 4.81% | 3.54% | 3.17% | 2.53% |
| 2026/07/17 | 6.64% | 7.98% | 6.69% | 4.14% | 4.8% | 5.34% | 5.16% | 3.82% | 2.78% | 2.51% |
| 2026/07/18 | 7.25% | 10.44% | 6.92% | 4.36% | 3.84% | 4.49% | 4.12% | 3.63% | 2.84% | 3.02% |
| 2026/07/19 | 7.71% | 8.31% | 7.11% | 3.95% | 4.87% | 5.87% | 4.54% | 4.62% | 3.19% | 2.62% |
| 2026/07/20 | 6.39% | 7.3% | 7.28% | 3.5% | 6.14% | 6.74% | 4.17% | 4.97% | 3.35% | 3.25% |
| 2026/07/21 | 8.62% | 9.52% | 5.3% | 4.1% | 5.8% | 5.23% | 3.63% | 3.76% | 3.58% | 2.88% |
| 2026/07/22 | 10.01% | 8.74% | 6.77% | 3.67% | 4.25% | 5.15% | 3.72% | 3.5% | 3.39% | 2.58% |
| 2026/07/23 | 10.47% | 8.78% | 6.56% | 3.97% | 4.13% | 5.21% | 3.77% | 3.77% | 3.58% | 2.31% |
| 2026/07/24 | 10.28% | 8.61% | 6.69% | 4.07% | 4.64% | 4.7% | 3.56% | 3.2% | 3.61% | 2.52% |
| 2026/07/25 | 9.58% | 8.68% | 6.51% | 4.77% | 4.49% | 4.6% | 3.79% | 3.37% | 3.41% | 2.63% |
| 2026/07/26 | 10.29% | 8.86% | 6.77% | 4.68% | 4.85% | 4.89% | 3.96% | 3.14% | 3.38% | 2.51% |
| 2026/07/27 | 9.28% | 8.4% | 6.71% | 4.62% | 5.01% | 5.3% | 3.89% | 3.62% | 3.62% | 2.43% |
| 2026/07/28 | 9.46% | 8.37% | 6.34% | 4.87% | 5.08% | 5.09% | 4.07% | 3.71% | 3.57% | 2.59% |
| 2026/07/29 | 10.46% | 9.87% | 5.87% | 5.98% | 4.41% | 4.38% | 3.93% | 3.98% | 3.53% | 2.76% |
| 2026/07/30 | 9.52% | 8.85% | 6.42% | 6.1% | 4.64% | 4.57% | 3.95% | 3.54% | 3.45% | 2.38% |
| 2026/07/31 | 9.96% | 8.07% | 7.38% | 5.48% | 5.12% | 4.8% | 4.06% | 3.76% | 3.66% | 2.62% |
- amazon.com.au
- kogan.com
- thegoodguys.com.au
- samsung.com
- officeworks.com.au
- appliancesonline.com.au
- jbhifi.com.au
- dyson.com.au
- harveynorman.com.au
- ozmobiles.com.au
Copyright © Adthena. All rights reserved.
Amazon.com.au’s spend share surged mid-month, peaking at 17.05% on July 7. Kogan.com maintained a steady presence, while TheGoodGuys.com.au and Samsung.com showed gradual increases. The month ended with Amazon leading.
Competitor Count for AUS Retail Electronics & Appliances
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/07/01 | 1763 |
| 2026/07/02 | 1798 |
| 2026/07/03 | 1833 |
| 2026/07/04 | 1817 |
| 2026/07/05 | 1790 |
| 2026/07/06 | 1763 |
| 2026/07/07 | 1737 |
| 2026/07/08 | 1705 |
| 2026/07/09 | 1667 |
| 2026/07/10 | 1707 |
| 2026/07/11 | 1695 |
| 2026/07/12 | 1696 |
| 2026/07/13 | 1714 |
| 2026/07/14 | 1661 |
| 2026/07/15 | 1653 |
| 2026/07/16 | 1620 |
| 2026/07/17 | 1594 |
| 2026/07/18 | 1565 |
| 2026/07/19 | 1543 |
| 2026/07/20 | 1488 |
| 2026/07/21 | 1661 |
| 2026/07/22 | 1769 |
| 2026/07/23 | 1798 |
| 2026/07/24 | 1762 |
| 2026/07/25 | 1786 |
| 2026/07/26 | 1804 |
| 2026/07/27 | 1637 |
| 2026/07/28 | 1636 |
| 2026/07/29 | 1501 |
| 2026/07/30 | 1665 |
| 2026/07/31 | 1609 |
Copyright © Adthena. All rights reserved.
July began with 1,763 advertisers, peaking at 1,833 on July 3. A decline followed, reaching a low of 1,488 on July 20. The month concluded with 1,609 advertisers.
