Share of Clicks for top 10 UK Education & Training Corporate Training brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| dojo.tech | 5 |
| coursera.org | 3.94 |
| education.gov.uk | 3.49 |
| aat.org.uk | 2.79 |
| open.ac.uk | 2.79 |
| icslearn.co.uk | 2.78 |
| theknowledgeacademy.com | 2.6 |
| bpp.com | 2.39 |
| prince2.com | 2.01 |
| ihasco.co.uk | 1.99 |
| others | 70.22 |
- dojo.tech - 5%
- coursera.org - 3.94%
- education.gov.uk - 3.49%
- aat.org.uk - 2.79%
- open.ac.uk - 2.79%
- icslearn.co.uk - 2.78%
- theknowledgeacademy.com - 2.6%
- bpp.com - 2.39%
- prince2.com - 2.01%
- ihasco.co.uk - 1.99%
- others - 70.22%
Copyright © Adthena. All rights reserved.
In the education and corporate training PPC landscape, ‘others’ dominate with 70.22% click share. Dojo.tech leads individual advertisers at 5.00%, followed by Coursera.org at 3.94%.
Share of Spend for the top 10 UK Education & Training Corporate Training brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | coursera.org | icslearn.co.uk | prince2.com | bpp.com | avadolearning.com | dojo.tech | e-careers.com | mcarthurmorgan.com | theknowledgeacademy.com | learningpeople.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/11/01 | 4.45% | 4.76% | 4.62% | 2.88% | 3.59% | 2.51% | 5.04% | 0.21% | 2.99% | 2.84% |
| 2025/11/02 | 3.84% | 4.03% | 4.57% | 3.2% | 3.54% | 3.04% | 4.83% | 0.21% | 3.43% | 2.76% |
| 2025/11/03 | 5.21% | 5.02% | 1.56% | 2.4% | 3.45% | 3.16% | 3.48% | 1.68% | 5.62% | 2.82% |
| 2025/11/04 | 5.44% | 5.49% | 1.6% | 2.14% | 2.59% | 2.66% | 3.65% | 1.72% | 5.14% | 2.41% |
| 2025/11/05 | 4.5% | 4.38% | 1.06% | 2.91% | 2.81% | 3.15% | 2.86% | 1.68% | 4.92% | 2.06% |
| 2025/11/06 | 3.54% | 3.46% | 1.09% | 2.6% | 3.39% | 1.78% | 3.24% | 1.52% | 5.15% | 2.37% |
| 2025/11/07 | 3.89% | 4.29% | 1.12% | 2.33% | 3.49% | 1.99% | 3.36% | 1.85% | 6.75% | 2.34% |
| 2025/11/08 | 4.13% | 4.43% | 1.77% | 2.59% | 4.17% | 2.82% | 4.13% | 2.63% | 3.26% | 2.48% |
| 2025/11/09 | 4.31% | 3.74% | 2.17% | 3.54% | 4.06% | 3.21% | 3.83% | 3.19% | 3.4% | 2.04% |
| 2025/11/10 | 3.81% | 4.22% | 0.55% | 3.35% | 3.36% | 3% | 2.8% | 1.71% | 5.15% | 1.74% |
| 2025/11/11 | 4.61% | 3.6% | 1.39% | 2.38% | 3.39% | 2.37% | 2.87% | 1.59% | 5.79% | 2.16% |
| 2025/11/12 | 3.55% | 4.52% | 1.92% | 2.84% | 3.3% | 1.33% | 2.02% | 2.09% | 5.62% | 2.34% |
| 2025/11/13 | 3.9% | 5.15% | 1.93% | 2.96% | 2.57% | 0.86% | 2.05% | 2.29% | 5.05% | 2.26% |
| 2025/11/14 | 4.56% | 5.76% | 2.03% | 2.69% | 2.75% | 1.79% | 2.54% | 2.41% | 5.82% | 2.18% |
| 2025/11/15 | 4.35% | 5.84% | 2.59% | 2.76% | 3.01% | 3.14% | 3.19% | 2.88% | 3.84% | 2.63% |
| 2025/11/16 | 4.34% | 5.42% | 2.83% | 3% | 3.37% | 3.23% | 2.98% | 3.06% | 3.68% | 2.47% |
| 2025/11/17 | 4.06% | 5.47% | 2.52% | 2.94% | 2.67% | 2.88% | 2.38% | 2.04% | 5.95% | 2.56% |
| 2025/11/18 | 3.98% | 5.89% | 2.21% | 3.54% | 2.55% | 0.92% | 3.05% | 2.27% | 5.52% | 2.82% |
| 2025/11/19 | 3.54% | 6.39% | 2.06% | 3.22% | 2.76% | 1.38% | 3.24% | 2.54% | 5.69% | 2.76% |
| 2025/11/20 | 3.82% | 6.63% | 2.06% | 3.13% | 3.09% | 1.91% | 3.39% | 2.96% | 5.63% | 2.21% |
| 2025/11/21 | 5.35% | 6.3% | 1.92% | 2.86% | 3.46% | 3.57% | 3.86% | 2.36% | 6.16% | 2.15% |
| 2025/11/22 | 7.87% | 6.46% | 2.68% | 3.17% | 4.12% | 3.64% | 3.73% | 2.47% | 3.53% | 2.71% |
| 2025/11/23 | 6.4% | 5.53% | 3.31% | 3.82% | 3.94% | 3.67% | 3.85% | 2.64% | 3.27% | 1.93% |
| 2025/11/24 | 5.42% | 6.19% | 2.47% | 2.41% | 3.24% | 2.46% | 3.8% | 3.08% | 5.23% | 2.33% |
| 2025/11/25 | 4.54% | 6.22% | 2.6% | 2.31% | 3.31% | 2.38% | 3.86% | 2.15% | 5.74% | 2.24% |
| 2025/11/26 | 4.79% | 5.74% | 2.72% | 2.44% | 3.55% | 2.96% | 3.4% | 2.12% | 5.53% | 2.23% |
| 2025/11/27 | 4.82% | 5.97% | 3.29% | 2.14% | 3.4% | 2.98% | 2.89% | 2.19% | 5.91% | 2.43% |
| 2025/11/28 | 6.49% | 6.05% | 3.39% | 2.76% | 3.04% | 3.31% | 2.8% | 2.19% | 6.26% | 2.43% |
| 2025/11/29 | 6.75% | 6.55% | 3.56% | 2.99% | 4.09% | 2.72% | 3.87% | 2.29% | 2.47% | 2.36% |
| 2025/11/30 | 6.52% | 5.9% | 3.68% | 3.62% | 3.33% | 3.21% | 3.04% | 2.94% | 2.45% | 2.37% |
- coursera.org
- icslearn.co.uk
- prince2.com
- bpp.com
- avadolearning.com
- dojo.tech
- e-careers.com
- mcarthurmorgan.com
- theknowledgeacademy.com
- learningpeople.com
Copyright © Adthena. All rights reserved.
Coursera.org’s spend share surged mid-month, peaking at 7.87% on November 22. ICSLearn.co.uk maintained a steady rise, ending at 5.9%. Prince2.com showed gradual growth, closing at 3.68%. BPP.com fluctuated, finishing at 3.62%. Avadolearning.com saw consistent activity, ending at 3.33%. Dojo.tech’s share varied, closing at 3.21%. E-careers.com remained stable, ending at 3.04%. McArthurMorgan.com increased slightly, finishing at 2.94%. TheKnowledgeAcademy.com had a strong start, ending at 2.45%. LearningPeople.com remained steady, closing at 2.37%.
Competitor Count for UK Education & Training Corporate Training
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/11/01 | 930 |
| 2025/11/02 | 933 |
| 2025/11/03 | 950 |
| 2025/11/04 | 954 |
| 2025/11/05 | 960 |
| 2025/11/06 | 957 |
| 2025/11/07 | 953 |
| 2025/11/08 | 943 |
| 2025/11/09 | 921 |
| 2025/11/10 | 957 |
| 2025/11/11 | 910 |
| 2025/11/12 | 946 |
| 2025/11/13 | 940 |
| 2025/11/14 | 906 |
| 2025/11/15 | 894 |
| 2025/11/16 | 878 |
| 2025/11/17 | 902 |
| 2025/11/18 | 872 |
| 2025/11/19 | 862 |
| 2025/11/20 | 873 |
| 2025/11/21 | 876 |
| 2025/11/22 | 882 |
| 2025/11/23 | 874 |
| 2025/11/24 | 892 |
| 2025/11/25 | 883 |
| 2025/11/26 | 885 |
| 2025/11/27 | 868 |
| 2025/11/28 | 865 |
| 2025/11/29 | 855 |
| 2025/11/30 | 868 |
Copyright © Adthena. All rights reserved.
November began with 930 advertisers, peaking at 960 by the 5th. A decline followed, reaching 862 on the 19th. The month concluded with a slight recovery, ending at 868 advertisers.
