Share of Clicks for top 10 UK Education & Training Universities brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| law.ac.uk | 7.97 |
| ucl.ac.uk | 7.73 |
| arden.ac.uk | 7.23 |
| london.edu | 6.52 |
| open.ac.uk | 6.38 |
| london.ac.uk | 5.61 |
| mmu.ac.uk | 5.24 |
| brighton.ac.uk | 3.52 |
| brunel.ac.uk | 2.88 |
| roehampton.ac.uk | 2.64 |
| others | 44.28 |
- law.ac.uk - 7.97%
- ucl.ac.uk - 7.73%
- arden.ac.uk - 7.23%
- london.edu - 6.52%
- open.ac.uk - 6.38%
- london.ac.uk - 5.61%
- mmu.ac.uk - 5.24%
- brighton.ac.uk - 3.52%
- brunel.ac.uk - 2.88%
- roehampton.ac.uk - 2.64%
- others - 44.28%
Copyright © Adthena. All rights reserved.
In the education sector’s PPC landscape, ‘others’ dominate with 44.28% click share, while ‘law.ac.uk’ leads individual domains at 7.97%.
Share of Spend for the top 10 UK Education & Training Universities brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | arden.ac.uk | law.ac.uk | roehampton.ac.uk | open.ac.uk | london.edu | london.ac.uk | betterhelp.com | hult.edu | ucl.ac.uk | brunel.ac.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/01/01 | 4.27% | 14.02% | 1.5% | 8.8% | 3.18% | 3.01% | 4.37% | 1.29% | 0.18% | 3% |
| 2026/01/02 | 3.76% | 13.14% | 2.38% | 14.44% | 4.9% | 2.24% | 3.28% | 0.82% | 5.14% | 4.4% |
| 2026/01/03 | 3.34% | 14.73% | 2.54% | 9.75% | 3.97% | 7% | 1.37% | 1.01% | 9.66% | 3.11% |
| 2026/01/04 | 3.35% | 12.82% | 4.07% | 8.94% | 4.48% | 6.86% | 3.35% | 1.29% | 1.53% | 2.76% |
| 2026/01/05 | 4.71% | 13.62% | 3.97% | 10.47% | 4.08% | 3.33% | 1.26% | 0.75% | 5.8% | 5.35% |
| 2026/01/06 | 5.4% | 12.66% | 4.91% | 7.77% | 4.82% | 4.63% | 2.96% | 1.9% | 6.38% | 3.34% |
| 2026/01/07 | 5.53% | 15.37% | 4.19% | 11.13% | 3.85% | 4.3% | 0.62% | 1.67% | 0.84% | 3.89% |
| 2026/01/08 | 6.56% | 7.75% | 3.21% | 10.33% | 3.74% | 4.45% | 7.28% | 3.13% | 11.79% | 2.34% |
| 2026/01/09 | 9.47% | 10.53% | 5.26% | 8.2% | 3.6% | 3.3% | 5.39% | 4.71% | 0.41% | 1.81% |
| 2026/01/10 | 8.75% | 7.93% | 2.94% | 5.06% | 3.36% | 5.25% | 2.55% | 4.82% | 1.18% | 2.27% |
| 2026/01/11 | 7.55% | 10.17% | 3.78% | 5.07% | 3.5% | 4.2% | 5.22% | 4.08% | 5.77% | 2.15% |
| 2026/01/12 | 8.57% | 9.83% | 5.64% | 5.69% | 2.69% | 6.07% | 3.87% | 6.42% | 1.64% | 5.59% |
| 2026/01/13 | 9.14% | 9.82% | 4.91% | 4.41% | 3.18% | 3.62% | 2.53% | 5.36% | 1.34% | 8.05% |
| 2026/01/14 | 9.86% | 12.14% | 6.66% | 2.92% | 3.51% | 4.52% | 2.97% | 2.69% | 0.79% | 11.38% |
| 2026/01/15 | 9.23% | 9.15% | 5.95% | 6.22% | 6.36% | 6.48% | 3.01% | 1.3% | 0.1% | 8.66% |
| 2026/01/16 | 9.44% | 10.5% | 5.24% | 8.17% | 3.59% | 3.33% | 5.37% | 4.7% | 0.41% | 1.81% |
| 2026/01/17 | 8.62% | 9% | 1.59% | 4.41% | 6.02% | 4.14% | 2.37% | 4.18% | 3.95% | 2.95% |
| 2026/01/18 | 11.66% | 11.59% | 1.88% | 3% | 4.71% | 7.25% | 2.96% | 5.56% | 0.75% | 3.38% |
| 2026/01/19 | 10.45% | 11.02% | 3.76% | 3.54% | 3.36% | 8.78% | 4.7% | 6.72% | 1.41% | 1.96% |
| 2026/01/20 | 10.59% | 12.33% | 2.89% | 3.93% | 4.44% | 4.95% | 4.53% | 6.68% | 6.5% | 2.06% |
| 2026/01/21 | 13.97% | 11.13% | 5.7% | 3.7% | 3.39% | 8.76% | 6.97% | 4.68% | 0.08% | 3.23% |
| 2026/01/22 | 18.8% | 10.84% | 8.63% | 6.67% | 5.25% | 5.74% | 5.07% | 3.15% | 0.38% | 2.66% |
| 2026/01/23 | 14.22% | 9.89% | 9.27% | 7.63% | 3.89% | 3.8% | 3.58% | 1.27% | 5.63% | 2.13% |
| 2026/01/24 | 10.74% | 9.5% | 6.55% | 4.56% | 3.62% | 6.22% | 1.52% | 0.68% | 10.38% | 2.27% |
| 2026/01/25 | 11.54% | 8.53% | 5.55% | 7.03% | 4.64% | 4.22% | 2.66% | 0.54% | 6.72% | 1.99% |
| 2026/01/26 | 11.24% | 10.82% | 7.66% | 6.98% | 4.21% | 4.65% | 2.46% | 0.61% | 4.32% | 3.35% |
| 2026/01/27 | 11.65% | 8.96% | 8.7% | 7.26% | 5.9% | 4.28% | 2.24% | 0.83% | 7.55% | 1.85% |
| 2026/01/28 | 10.49% | 9.36% | 8.53% | 6.43% | 3.43% | 3.82% | 2.37% | 0.73% | 14.26% | 2.19% |
| 2026/01/29 | 11.64% | 9.84% | 7.82% | 8.78% | 3.99% | 5.25% | 2.57% | 0.31% | 0.05% | 2.94% |
| 2026/01/30 | 11.35% | 9.28% | 7.5% | 7.12% | 5.21% | 6% | 2.84% | 0.42% | 0.04% | 1.78% |
| 2026/01/31 | 16.76% | 12.58% | 7.56% | 7.06% | 5.41% | 4.81% | 2% | 1.08% | 1.04% | 0.66% |
- arden.ac.uk
- law.ac.uk
- roehampton.ac.uk
- open.ac.uk
- london.edu
- london.ac.uk
- betterhelp.com
- hult.edu
- ucl.ac.uk
- brunel.ac.uk
Copyright © Adthena. All rights reserved.
Arden.ac.uk’s spend share surged from 4.27% to 16.76% in January, peaking mid-month. Law.ac.uk fluctuated, ending at 12.58%. Roehampton.ac.uk rose steadily, closing at 7.56%. Open.ac.uk’s share varied, finishing at 7.06%. London.edu and london.ac.uk showed moderate changes, ending at 5.41% and 4.81%, respectively. Betterhelp.com and hult.edu had lower shares, closing at 2.0% and 1.08%. Ucl.ac.uk and brunel.ac.uk experienced volatility, ending at 1.04% and 0.66%.
Competitor Count for UK Education & Training Universities
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/01/01 | 181 |
| 2026/01/02 | 185 |
| 2026/01/03 | 180 |
| 2026/01/04 | 181 |
| 2026/01/05 | 178 |
| 2026/01/06 | 162 |
| 2026/01/07 | 175 |
| 2026/01/08 | 157 |
| 2026/01/09 | 155 |
| 2026/01/10 | 167 |
| 2026/01/11 | 168 |
| 2026/01/12 | 166 |
| 2026/01/13 | 172 |
| 2026/01/14 | 165 |
| 2026/01/15 | 158 |
| 2026/01/16 | 155 |
| 2026/01/17 | 166 |
| 2026/01/18 | 165 |
| 2026/01/19 | 155 |
| 2026/01/20 | 152 |
| 2026/01/21 | 153 |
| 2026/01/22 | 148 |
| 2026/01/23 | 160 |
| 2026/01/24 | 152 |
| 2026/01/25 | 159 |
| 2026/01/26 | 179 |
| 2026/01/27 | 157 |
| 2026/01/28 | 152 |
| 2026/01/29 | 156 |
| 2026/01/30 | 162 |
| 2026/01/31 | 159 |
Copyright © Adthena. All rights reserved.
January saw fluctuating advertiser numbers, starting at 181 and ending at 159. Mid-month, numbers dipped to 148, reflecting a dynamic advertising landscape.
