Share of Clicks for top 10 US Education & Training Universities brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| collegeboard.org | 18.99 |
| phoenix.edu | 16.14 |
| asu.edu | 6.55 |
| wgu.edu | 4.89 |
| snhu.edu | 4.64 |
| capella.edu | 2.57 |
| gcu.edu | 2.48 |
| arizona.edu | 1.77 |
| devry.edu | 1.51 |
| waldenu.edu | 1.51 |
| others | 38.95 |
- collegeboard.org - 18.99%
- phoenix.edu - 16.14%
- asu.edu - 6.55%
- wgu.edu - 4.89%
- snhu.edu - 4.64%
- capella.edu - 2.57%
- gcu.edu - 2.48%
- arizona.edu - 1.77%
- devry.edu - 1.51%
- waldenu.edu - 1.51%
- others - 38.95%
Copyright © Adthena. All rights reserved.
In the education sector’s PPC landscape, CollegeBoard.org leads with 19% click share, closely followed by Phoenix.edu at 16%. ASU.edu captures 6.6%, while others collectively dominate with 39%.
Share of Spend for the top 10 US Education & Training Universities brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | asu.edu | phoenix.edu | capella.edu | snhu.edu | devry.edu | chamberlain.edu | waldenu.edu | liberty.edu | gcu.edu | wgu.edu |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/06/01 | 10.72% | 6.79% | 3.15% | 6.72% | 1.9% | 1.04% | 0.72% | 2.1% | 6.75% | 4.03% |
| 2026/06/02 | 10.01% | 7.89% | 3.78% | 6.58% | 3.2% | 1.04% | 1.25% | 2.66% | 5.75% | 2.55% |
| 2026/06/03 | 11.06% | 9.06% | 4.43% | 6.83% | 2.17% | 1.28% | 1.46% | 2.28% | 3.61% | 3.12% |
| 2026/06/04 | 9.4% | 7.57% | 3.86% | 8.7% | 3.48% | 1.08% | 4.72% | 2.67% | 3.54% | 3.06% |
| 2026/06/05 | 10.21% | 7.84% | 3.87% | 10.07% | 2.22% | 1.24% | 4.09% | 2.92% | 3.14% | 2.24% |
| 2026/06/06 | 9.94% | 8.06% | 3.22% | 9.69% | 1.72% | 1.58% | 3.1% | 2.42% | 3.09% | 2.17% |
| 2026/06/07 | 9.1% | 6.75% | 3.02% | 8.16% | 1.9% | 1.53% | 2.73% | 2.19% | 3.66% | 3.9% |
| 2026/06/08 | 9.92% | 7.48% | 4.24% | 7.46% | 3.17% | 1.99% | 3.42% | 1.95% | 3.87% | 3% |
| 2026/06/09 | 8.13% | 8.81% | 3.85% | 7.71% | 2.03% | 1.49% | 3.75% | 2.51% | 4.3% | 4.4% |
| 2026/06/10 | 8.65% | 8.81% | 4.39% | 7.96% | 3.15% | 1.99% | 3.78% | 2.36% | 3.65% | 4.12% |
| 2026/06/11 | 6.97% | 8.8% | 4.38% | 7.48% | 2.81% | 2.03% | 3.97% | 2.18% | 3.94% | 2.9% |
| 2026/06/12 | 7.43% | 8.84% | 4.28% | 8.65% | 3.67% | 2.55% | 3.26% | 1.87% | 3.77% | 2.89% |
| 2026/06/13 | 6.76% | 7.35% | 4.5% | 8.8% | 1.9% | 2.65% | 2.55% | 1.6% | 3.44% | 4.16% |
| 2026/06/14 | 6.55% | 7.39% | 4.28% | 9.25% | 1.59% | 2.22% | 2.07% | 1.68% | 3.68% | 3.65% |
| 2026/06/15 | 6.3% | 7.6% | 4.18% | 9.53% | 2.52% | 2.28% | 1.84% | 2.15% | 4.41% | 3.7% |
| 2026/06/16 | 7.31% | 7.84% | 5.46% | 7.8% | 3.16% | 2.47% | 1.78% | 2.52% | 4.73% | 3.97% |
| 2026/06/17 | 6.63% | 8% | 5.76% | 8.26% | 2.96% | 2.36% | 2.86% | 2.26% | 4.06% | 3.31% |
| 2026/06/18 | 8.48% | 9.73% | 5.28% | 8.49% | 2.23% | 2.3% | 3.24% | 2.07% | 3.42% | 3.07% |
| 2026/06/19 | 10.66% | 8.86% | 4.53% | 6.38% | 2.72% | 2.64% | 3.98% | 1.87% | 2.83% | 1.95% |
| 2026/06/20 | 11.66% | 8.95% | 4.95% | 7.23% | 1.72% | 2.47% | 4.53% | 1.34% | 2.72% | 1.72% |
| 2026/06/21 | 12.44% | 8.66% | 4.27% | 6.11% | 2.71% | 2.65% | 3.74% | 1.43% | 2.37% | 2.11% |
| 2026/06/22 | 13.63% | 9.53% | 5.08% | 5.15% | 3.74% | 3.38% | 3.06% | 1.47% | 2.87% | 1.67% |
| 2026/06/23 | 13.36% | 10.32% | 5.86% | 4.67% | 3.65% | 3.28% | 3.79% | 1.76% | 3.24% | 1.17% |
| 2026/06/24 | 13.01% | 11.01% | 4.66% | 4.82% | 3.97% | 4.04% | 5% | 2.45% | 3.45% | 0.99% |
| 2026/06/25 | 13.85% | 10.01% | 4.75% | 4.81% | 3.53% | 4.4% | 5.54% | 2.34% | 2.35% | 1.03% |
| 2026/06/26 | 14.96% | 10.78% | 4.91% | 4.53% | 3.17% | 4.21% | 5.52% | 2.36% | 2.29% | 1.22% |
| 2026/06/27 | 13.98% | 11.04% | 4.93% | 4.88% | 1.85% | 3.65% | 4.61% | 2.12% | 2.31% | 1.62% |
| 2026/06/28 | 13.91% | 10.35% | 5.5% | 5.21% | 2.57% | 3.62% | 3.34% | 2.09% | 2.42% | 1.46% |
| 2026/06/29 | 12.83% | 11.05% | 7.11% | 4.74% | 4.23% | 3.1% | 2.63% | 2% | 2.71% | 0.92% |
| 2026/06/30 | 13.6% | 11.08% | 6.93% | 5.68% | 4.61% | 3.84% | 3.77% | 2.76% | 2.39% | 1.35% |
- asu.edu
- phoenix.edu
- capella.edu
- snhu.edu
- devry.edu
- chamberlain.edu
- waldenu.edu
- liberty.edu
- gcu.edu
- wgu.edu
Copyright © Adthena. All rights reserved.
In June 2026, ASU.edu’s PPC spend share began at 10.72%, dipped mid-month, then surged to 13.6%. Phoenix.edu saw a steady rise, ending at 11.08%. Capella.edu and SNHU.edu experienced fluctuations, closing at 6.93% and 5.68%, respectively. DeVry.edu and Chamberlain.edu showed modest gains, while Waldenu.edu and Liberty.edu had varied trends. GCU.edu and WGU.edu had lower shares, finishing at 2.39% and 1.35%.
Competitor Count for US Education & Training Universities
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/06/01 | 1204 |
| 2026/06/02 | 1100 |
| 2026/06/03 | 1218 |
| 2026/06/04 | 1143 |
| 2026/06/05 | 1157 |
| 2026/06/06 | 1159 |
| 2026/06/07 | 1170 |
| 2026/06/08 | 1140 |
| 2026/06/09 | 1115 |
| 2026/06/10 | 1075 |
| 2026/06/11 | 1073 |
| 2026/06/12 | 1043 |
| 2026/06/13 | 1024 |
| 2026/06/14 | 1034 |
| 2026/06/15 | 999 |
| 2026/06/16 | 991 |
| 2026/06/17 | 984 |
| 2026/06/18 | 956 |
| 2026/06/19 | 949 |
| 2026/06/20 | 968 |
| 2026/06/21 | 982 |
| 2026/06/22 | 969 |
| 2026/06/23 | 969 |
| 2026/06/24 | 942 |
| 2026/06/25 | 934 |
| 2026/06/26 | 899 |
| 2026/06/27 | 921 |
| 2026/06/28 | 935 |
| 2026/06/29 | 930 |
| 2026/06/30 | 890 |
Copyright © Adthena. All rights reserved.
June began with 1,204 advertisers, peaking at 1,218 on June 3. A steady decline followed, ending the month at 890.
