Share of Clicks for top 10 US Education & Training Universities brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| collegeboard.org | 23.89 |
| phoenix.edu | 17.59 |
| asu.edu | 5.56 |
| wgu.edu | 5.25 |
| capella.edu | 3.77 |
| snhu.edu | 3.39 |
| gcu.edu | 2.91 |
| chamberlain.edu | 2.02 |
| waldenu.edu | 1.18 |
| devry.edu | 1.17 |
| others | 33.27 |
- collegeboard.org - 23.89%
- phoenix.edu - 17.59%
- asu.edu - 5.56%
- wgu.edu - 5.25%
- capella.edu - 3.77%
- snhu.edu - 3.39%
- gcu.edu - 2.91%
- chamberlain.edu - 2.02%
- waldenu.edu - 1.18%
- devry.edu - 1.17%
- others - 33.27%
Copyright © Adthena. All rights reserved.
In the education sector’s PPC landscape, CollegeBoard.org leads with 23.89% click share, followed by Phoenix.edu at 17.59%. ASU.edu and WGU.edu trail behind, while ‘others’ collectively hold 33.27%.
Share of Spend for the top 10 US Education & Training Universities brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | phoenix.edu | asu.edu | capella.edu | snhu.edu | chamberlain.edu | gcu.edu | waldenu.edu | devry.edu | wgu.edu | nu.edu |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/09/01 | 11.64% | 9.72% | 5.83% | 6.34% | 2.86% | 4.17% | 2.69% | 1.83% | 2.79% | 1.17% |
| 2026/09/02 | 10.37% | 11.16% | 6.84% | 5.25% | 3.11% | 3.43% | 1.98% | 2.18% | 3.03% | 1.48% |
| 2026/09/03 | 8.95% | 10.39% | 7.29% | 5.73% | 3.24% | 3.64% | 5.39% | 2.4% | 2.7% | 1.45% |
| 2026/09/04 | 9.44% | 10.21% | 7.39% | 6.17% | 3.59% | 3.37% | 1.8% | 2.98% | 3.6% | 1.86% |
| 2026/09/05 | 8.91% | 10.31% | 7.57% | 6.67% | 4.18% | 4.12% | 1.07% | 1.5% | 5.04% | 1.82% |
| 2026/09/06 | 9.61% | 9.47% | 8.54% | 7% | 4.31% | 3.48% | 1.3% | 2.02% | 4.36% | 1.85% |
| 2026/09/07 | 9.54% | 10.04% | 9.18% | 6.33% | 4.15% | 4.1% | 2.06% | 2.2% | 3.9% | 2% |
| 2026/09/08 | 11.43% | 9.94% | 8.33% | 5.49% | 3.64% | 3.99% | 2.08% | 1.66% | 3.39% | 1.88% |
| 2026/09/09 | 11.83% | 8.84% | 8.15% | 5.32% | 3.27% | 4.06% | 1.64% | 2.08% | 3.19% | 1.68% |
| 2026/09/10 | 10.87% | 9.15% | 8.88% | 5.25% | 3.73% | 3.87% | 1.86% | 2.04% | 2.93% | 1.73% |
| 2026/09/11 | 11.42% | 8.69% | 8.82% | 5.13% | 4.23% | 3.44% | 1.77% | 1.93% | 3.08% | 1.76% |
| 2026/09/12 | 9.78% | 7.92% | 7.28% | 5.33% | 4.07% | 3.05% | 1.24% | 1.31% | 3.66% | 1.38% |
| 2026/09/13 | 11.3% | 7.8% | 7.15% | 4.75% | 3.86% | 3.18% | 1.63% | 1.52% | 3.31% | 1.69% |
| 2026/09/14 | 12.96% | 7.41% | 6.03% | 4.97% | 3.79% | 2.95% | 1.98% | 1.21% | 2.65% | 1.37% |
| 2026/09/15 | 12.95% | 8.47% | 7.58% | 5.38% | 4.2% | 3.69% | 2.98% | 1.88% | 2.53% | 1.85% |
| 2026/09/16 | 12.45% | 9.06% | 7.79% | 5.54% | 3.99% | 3.59% | 4.14% | 2.59% | 2.49% | 2.35% |
| 2026/09/17 | 12.86% | 8.98% | 7.76% | 5.39% | 4.36% | 3.3% | 3.76% | 2.29% | 1.96% | 2.36% |
| 2026/09/18 | 12.45% | 9.09% | 7.1% | 4.91% | 3.96% | 3.5% | 3.5% | 1.96% | 2.23% | 2.14% |
| 2026/09/19 | 12.11% | 8.35% | 7.65% | 5.23% | 4.12% | 3.67% | 2.95% | 1.84% | 2.51% | 2.29% |
| 2026/09/20 | 10.22% | 8.39% | 7.88% | 4.98% | 3.66% | 3.69% | 2.72% | 2.21% | 2.43% | 2.6% |
| 2026/09/21 | 10.21% | 8.35% | 8.27% | 4.86% | 3.35% | 3.99% | 3.19% | 2.51% | 2.44% | 2.92% |
| 2026/09/22 | 10.38% | 7.33% | 7.65% | 5.15% | 4.02% | 3.48% | 3.1% | 2.16% | 2.32% | 2.58% |
| 2026/09/23 | 11.79% | 7.51% | 7.25% | 5.68% | 3.33% | 3.5% | 3.17% | 2.13% | 2.14% | 2.25% |
| 2026/09/24 | 9.84% | 6.3% | 6.08% | 5.72% | 3.65% | 3.34% | 4.26% | 2.83% | 2.77% | 1.69% |
| 2026/09/25 | 11.85% | 7.11% | 7.04% | 5.23% | 4.6% | 3.04% | 3.35% | 2.85% | 2.93% | 1.82% |
| 2026/09/26 | 10.4% | 7.1% | 7.36% | 5.62% | 4.67% | 3.84% | 2.51% | 2.53% | 3.64% | 2.18% |
| 2026/09/27 | 11.07% | 6.94% | 8.11% | 4.82% | 4.96% | 3.24% | 2.76% | 2.3% | 3.18% | 2.45% |
| 2026/09/28 | 11.66% | 7.14% | 7.34% | 5.12% | 4.57% | 3.41% | 2.78% | 2.71% | 2.49% | 1.58% |
| 2026/09/29 | 13.83% | 6.28% | 6.96% | 4.87% | 4.57% | 3.15% | 3.24% | 2.37% | 2.1% | 1.55% |
| 2026/09/30 | 12.59% | 7.46% | 7.05% | 4.98% | 4.8% | 3.8% | 3.67% | 2.99% | 1.72% | 1.55% |
- phoenix.edu
- asu.edu
- capella.edu
- snhu.edu
- chamberlain.edu
- gcu.edu
- waldenu.edu
- devry.edu
- wgu.edu
- nu.edu
Copyright © Adthena. All rights reserved.
In September 2026, phoenix.edu led with fluctuating spend shares, peaking at 13.83% on the 29th. ASU’s share declined steadily, while capella.edu showed a consistent mid-month rise. SNHU and chamberlain.edu maintained moderate shares, with chamberlain.edu peaking at 4.96% on the 27th. GCU and waldenu.edu had varied trends, with waldenu.edu peaking early at 5.39% on the 3rd. Devry.edu and wgu.edu had lower shares, with wgu.edu dropping to 1.72% by month’s end. NU.edu remained stable, ending at 1.55%.
Competitor Count for US Education & Training Universities
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/09/01 | 899 |
| 2026/09/02 | 959 |
| 2026/09/03 | 1003 |
| 2026/09/04 | 1026 |
| 2026/09/05 | 1039 |
| 2026/09/06 | 1057 |
| 2026/09/07 | 1069 |
| 2026/09/08 | 1053 |
| 2026/09/09 | 1061 |
| 2026/09/10 | 1058 |
| 2026/09/11 | 1020 |
| 2026/09/12 | 1026 |
| 2026/09/13 | 1036 |
| 2026/09/14 | 960 |
| 2026/09/15 | 1012 |
| 2026/09/16 | 1001 |
| 2026/09/17 | 1011 |
| 2026/09/18 | 1001 |
| 2026/09/19 | 1029 |
| 2026/09/20 | 1050 |
| 2026/09/21 | 1041 |
| 2026/09/22 | 1039 |
| 2026/09/23 | 1020 |
| 2026/09/24 | 1035 |
| 2026/09/25 | 1009 |
| 2026/09/26 | 1005 |
| 2026/09/27 | 984 |
| 2026/09/28 | 974 |
| 2026/09/29 | 1009 |
| 2026/09/30 | 988 |
Copyright © Adthena. All rights reserved.
September saw a dynamic shift in distinct advertisers, starting at 899 and peaking at 1,069 on the 7th. The month concluded with 988 advertisers, reflecting a vibrant competitive landscape.
