Share of Clicks for top 10 UK Finance Loans & Mortgages brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| lolly.co.uk | 7.89 |
| uswitch.com | 4.25 |
| little-loans.com | 4.15 |
| halifax.co.uk | 3.35 |
| landc.co.uk | 3.31 |
| cashcompare.co.uk | 3.28 |
| moneysupermarket.com | 3.27 |
| comparethemarket.com | 3.25 |
| lloydsbank.com | 3.12 |
| moneyboat.co.uk | 2.94 |
| others | 61.19 |
- lolly.co.uk - 7.89%
- uswitch.com - 4.25%
- little-loans.com - 4.15%
- halifax.co.uk - 3.35%
- landc.co.uk - 3.31%
- cashcompare.co.uk - 3.28%
- moneysupermarket.com - 3.27%
- comparethemarket.com - 3.25%
- lloydsbank.com - 3.12%
- moneyboat.co.uk - 2.94%
- others - 61.19%
Copyright © Adthena. All rights reserved.
In the PPC landscape, ‘lolly.co.uk’ leads with 7.89% click share, while ‘uswitch.com’ and ‘little-loans.com’ follow closely. ‘Others’ dominate with 61.19%, highlighting diverse competition.
Share of Spend for the top 10 UK Finance Loans & Mortgages brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | carloans365.com | lolly.co.uk | little-loans.com | capitalone.co.uk | comparethemarket.com | cashcompare.co.uk | moneysupermarket.com | uswitch.com | landc.co.uk | loan.co.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/10/01 | 4.21% | 6.61% | 5.35% | 3.95% | 3.9% | 2.66% | 4.47% | 3.33% | 2.76% | 3.2% |
| 2025/10/02 | 5.08% | 6.58% | 5.97% | 4.1% | 4.07% | 2.58% | 4.55% | 2.42% | 2.29% | 3.16% |
| 2025/10/03 | 5.01% | 5.96% | 6.19% | 3.87% | 3.85% | 2.69% | 4.02% | 1.39% | 2.34% | 3.2% |
| 2025/10/04 | 4.51% | 6.76% | 6.41% | 3.84% | 4.43% | 3.35% | 4.4% | 2.34% | 2.37% | 3.42% |
| 2025/10/05 | 5.87% | 6.24% | 6.48% | 4.59% | 4.24% | 3.23% | 4.37% | 3.31% | 2.73% | 2.98% |
| 2025/10/06 | 5.24% | 6.45% | 6.36% | 5.41% | 3.73% | 1.98% | 4.45% | 2.42% | 2.58% | 2.85% |
| 2025/10/07 | 4.88% | 5.65% | 5.19% | 5.59% | 3.55% | 2.24% | 4.76% | 3% | 3.08% | 2.6% |
| 2025/10/08 | 5.06% | 4.88% | 6.03% | 4.39% | 3.39% | 2.46% | 4.03% | 3.32% | 3.02% | 2.57% |
| 2025/10/09 | 6.07% | 5.33% | 6.21% | 5.08% | 3.32% | 2.96% | 4.55% | 2.39% | 2.88% | 2.68% |
| 2025/10/10 | 6.22% | 6.15% | 6.34% | 4.97% | 3.21% | 4.07% | 4.15% | 1.39% | 3.05% | 3.03% |
| 2025/10/11 | 5.21% | 8.76% | 6.58% | 6.27% | 3.31% | 2.92% | 4.56% | 3% | 2.57% | 3.07% |
| 2025/10/12 | 6.81% | 8.33% | 6.71% | 6.15% | 3.34% | 2.87% | 4.28% | 2.89% | 2.24% | 2.78% |
| 2025/10/13 | 5.17% | 7.93% | 6.22% | 4.49% | 3.17% | 2.47% | 4.21% | 2.23% | 3.02% | 2.22% |
| 2025/10/14 | 5.71% | 7.95% | 6.84% | 3.5% | 3.03% | 2.87% | 3.88% | 2.89% | 3.25% | 2.29% |
| 2025/10/15 | 6.06% | 8.36% | 6.49% | 3.47% | 3.43% | 3.69% | 3.89% | 3.55% | 2.86% | 2.69% |
| 2025/10/16 | 5.79% | 6.93% | 5.5% | 3.28% | 3.38% | 2.18% | 3.67% | 3.41% | 2.84% | 2.74% |
| 2025/10/17 | 6.01% | 7.03% | 5.78% | 3.83% | 3.85% | 2.08% | 3.98% | 2.12% | 2.68% | 2.51% |
| 2025/10/18 | 5.66% | 7.08% | 6.19% | 3.77% | 4.22% | 2.76% | 4.2% | 4.66% | 2.6% | 2.9% |
| 2025/10/19 | 6.5% | 5.9% | 6.31% | 3% | 3.94% | 3.33% | 4.33% | 4.77% | 2.68% | 3.16% |
| 2025/10/20 | 4.93% | 7.78% | 5.65% | 3.56% | 3.56% | 2.73% | 4.06% | 3.88% | 3.11% | 2.37% |
| 2025/10/21 | 4.65% | 8.03% | 5.92% | 4.22% | 3.87% | 2.28% | 4.27% | 3.61% | 2.33% | 2.14% |
| 2025/10/22 | 4.2% | 6.68% | 6.14% | 4.21% | 3.26% | 2.95% | 4.22% | 4.58% | 2.36% | 2.1% |
| 2025/10/23 | 4.31% | 7.61% | 7.15% | 3.77% | 3.5% | 3.17% | 4.06% | 4.29% | 2.22% | 2.46% |
| 2025/10/24 | 4.51% | 7.66% | 7.21% | 4.16% | 4.06% | 2.72% | 3.71% | 3.29% | 2.74% | 2.95% |
| 2025/10/25 | 4.4% | 7.97% | 7.93% | 5.04% | 4.33% | 2.27% | 3.44% | 5.09% | 2.84% | 3.32% |
| 2025/10/26 | 6.6% | 7.7% | 7.5% | 5.3% | 4.32% | 2.45% | 3.52% | 4.63% | 2.73% | 2.83% |
| 2025/10/27 | 5.84% | 6.66% | 6.09% | 5.1% | 3.82% | 2.81% | 3.34% | 4.17% | 3.32% | 2.77% |
| 2025/10/28 | 6.03% | 6.83% | 5.39% | 6.21% | 3.62% | 2.13% | 3.45% | 3.86% | 3.3% | 2.39% |
| 2025/10/29 | 6.84% | 6.98% | 5.69% | 6.46% | 3.09% | 2% | 2.88% | 4.69% | 3.23% | 2.35% |
| 2025/10/30 | 7.29% | 7.1% | 6.22% | 6.08% | 3.76% | 3.03% | 3.16% | 4.47% | 2.56% | 2.27% |
| 2025/10/31 | 6.71% | 6.34% | 5.74% | 4.9% | 3.98% | 3.64% | 3.64% | 2.6% | 2.34% | 2.23% |
- carloans365.com
- lolly.co.uk
- little-loans.com
- capitalone.co.uk
- comparethemarket.com
- cashcompare.co.uk
- moneysupermarket.com
- uswitch.com
- landc.co.uk
- loan.co.uk
Copyright © Adthena. All rights reserved.
In October 2025, “carloans365.com” saw a fluctuating trend, peaking at 7.29% on the 30th. “lolly.co.uk” maintained a strong presence, reaching 8.76% on the 11th. “little-loans.com” showed consistent growth, peaking at 7.93% on the 25th. “capitalone.co.uk” had a steady rise, ending at 6.08% on the 30th. “comparethemarket.com” remained stable, closing at 3.98% on the 31st. “cashcompare.co.uk” experienced ups and downs, finishing at 3.64% on the 31st. “moneysupermarket.com” showed a slight decline, ending at 3.64% on the 31st. “uswitch.com” had a varied month, peaking at 5.09% on the 25th. “landc.co.uk” remained steady, closing at 2.34% on the 31st. “loan.co.uk” experienced a slight decline, ending at 2.23% on the 31st.
Competitor Count for UK Finance Loans & Mortgages
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/10/01 | 575 |
| 2025/10/02 | 570 |
| 2025/10/03 | 579 |
| 2025/10/04 | 581 |
| 2025/10/05 | 583 |
| 2025/10/06 | 586 |
| 2025/10/07 | 587 |
| 2025/10/08 | 604 |
| 2025/10/09 | 593 |
| 2025/10/10 | 585 |
| 2025/10/11 | 586 |
| 2025/10/12 | 574 |
| 2025/10/13 | 589 |
| 2025/10/14 | 581 |
| 2025/10/15 | 584 |
| 2025/10/16 | 585 |
| 2025/10/17 | 580 |
| 2025/10/18 | 573 |
| 2025/10/19 | 590 |
| 2025/10/20 | 593 |
| 2025/10/21 | 582 |
| 2025/10/22 | 571 |
| 2025/10/23 | 579 |
| 2025/10/24 | 577 |
| 2025/10/25 | 567 |
| 2025/10/26 | 579 |
| 2025/10/27 | 583 |
| 2025/10/28 | 574 |
| 2025/10/29 | 572 |
| 2025/10/30 | 573 |
| 2025/10/31 | 576 |
Copyright © Adthena. All rights reserved.
October saw fluctuating advertiser numbers, peaking at 604 on the 8th. The month concluded with 576, reflecting a dynamic competitive landscape.
